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Don’t make a business decision while hungry

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Fill up: All business decisions should be made on a full stomach

Fill up: All business decisions should be made on a full stomach

PEOPLE who make decisions on an empty stomach are nearly twice as likely to make the wrong one compared to people who have eaten, claims research published last week. In clinical trials, 62% of adults got more decisions wrong when they were hungry than when they were not. Less than a third (27%) of participants who had gone for at least four hours without food managed to find the correct solution to a problem. But after eating a well-balanced meal, nearly half (48%) were able to make the right decision, according to researchers.

The study, commissioned by malt loaf makers Soreen, backs up claims that low levels of blood sugar can cause the most rational people to lose their ability to think clearly, and make impulsive and sometimes risky decisions. The research also found that hunger pangs can significantly increase feelings of irritation and anger, which can also adversely affect concentration. The phenomenon has recently been dubbed ‘hangry’ – or hungry and angry at the same time. In the Soreen study hungry participants were found to have a much lower tolerance to everyday irritations, such as the sound of a mobile phone ringing, baby crying or someone repeatedly sniffing.

However, a well-balanced snack was enough to decrease participants’ irritation levels by as much as 40%, the research found. Food psychologist, Dr Christy Fergusson, who conducted the trials, explained:”We all know it takes brain power to make important decisions, so it makes sense that to think clearly we need to keep our brain fuelled. Glucose is virtually the only fuel source for your brain (except during prolonged starvation). But what many people don’t realise is their brain can’t store glucose. This means that regardless of how much you eat, four hours later your brain will need a fresh supply of fuel to keep it running smoothly.

As this research proves, if we haven’t eaten for four hours our poor brains can really struggle to make decisions. But that’s not all. This drop in our blood glucose levels not only affects our ability to think straight, it also sky-rockets our irritation levels.” For the study, male and female participants aged 17 to 70 were given five minutes to complete ten brainteasers, first while feeling hungry and then after eating a filling snack. An everyday noise was also played loudly during the exercise, and participants’ irritation levels and heart rates were recorded.

Women were found to get more irritated by the sound of a mobile phone ringing, while men were more bothered by repeated sniffing and a crying baby. Results showed that participants who had gone for at least four hours without eating were much less competent at answering the brain teasers. But when they were no longer hungry, their performance improved by 20 per cent on average, the study found. Only 129 out of 480 questions were answered correctly while participants were hungry – compared to 231 questions whilst not hungry.

Women were found to respond best on a fuller stomach, with a 30 per cent improvement in their ability to make decisions after satisfying their hunger with a well-balanced snack. The heart rates of participants were also slightly higher when they were hungry, which can be linked to stress and anxiety. Managing Director of Soreen, Paul Tripp, who funded the research said:“To avoid a hungry rage you should enjoy a snack of substance that will replenish your glucose stores and keep your brain fuelled. Something like a slice of malt loaf, which has as little as 95 calories and is low in saturated fat, is a great alternative to reaching for a bag of crisps or chocolate The health properties of products containing malt are often overlooked.

Malt is a great, healthy source of natural energy. It’s also high in vitamins, minerals and trace elements too. That’s why Soreen Malt Loaf is a great snack for all today’s hungry, health conscious consumers. By combining this with some good quality protein you can slow the release of the carbohydrate and feel fuller for longer.” This latest study follows research earlier this year which found that low blood sugar levels caused by missing meals may be linked to marital arguments. The research, published in the National Academy of Sciences journal, showed that skipping meals coincided with higher levels of anger. Academics advised couples on the verge of a row to pause and eat a sugary snack.

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Local candidates for the General Election have been confirmed

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THE CANDIDATES for the Pembrokeshire constituencies for the 2019 General Election have now been confirmed, Pembrokeshire County Council has said.

Acting Returning Officer Ian Westley, the Chief Executive of the council today published the lists of those standing.

In the Preseli constituency the following candidates were announced:

Stephen Crabb, Welsh Conservative Party

Thomas Hughes, Welsh Liberal Democrats

Philippa Thompson, Welsh Labour

Chris Tomos, Plaid Cymru – The Party of Wales

In the Carmarthen West and South Pembrokeshire constituency the following candidates were announced:

Alistair Cameron, Welsh Liberal Democrats

Simon Hart, Welsh Conservative Party

Glandville Thomas, Plaid Cymru – The Party of Wales

Marc Tierney, Welsh Labour

 

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How the Lottery has helped Pembrokeshire

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AS THE NATIONAL LOTTERY celebrates its 25th Birthday next week, charities and community groups in Pembrokeshire are marking the incredible impact of the £63 million awarded to more than 2,400 good causes in the area over the last quarter of a century.
The National Lottery‘s first draw took place on 19 November 1994 and the 25th Birthday is a moment to celebrate the extraordinary impact the National Lottery has had on good causes in Pembrokeshire – large and small – in the areas of arts, sport, heritage and community.
Whether it’s funding for large iconic projects and landmarks; small community projects which make a big difference; producing the most amazing films; or supporting grassroots sports clubs – it’s thanks to National Lottery players, who raise more than £6.4 million each month for good causes in Wales, that brilliant projects which support our communities and make a vital and sustained contribution to our national life are possible.
A wide variety of other local projects in Pembrokeshire have received National Lottery funding over the last 25 years, including:

  • £4.8 million towards modernising and redeveloping the Torch Theatre in Milford Haven – a vibrant centre for the arts;
  • £2 million to Revitalise, renovate and conserve historic properties in Haverfordwest town’s conservation area so they can become more attractive and commercially viable; and
  • £427,000 to build Haverfordwest Skatepark – a free to access outdoor skateboarding, skating and biking facility in the town which opened in 2013. Wales and Pembrokeshire’s own World Champion wheelchair sports superstar, Lily Rice, can often be seen practicing her tricks here.

70% of all National Lottery grants however have been for small amounts worth up to £10,000, bringing benefits to communities far and wide. These include:

  • £10,000 for Pembrokeshire based The DPJ foundation in 2016 to launch and raise awareness of Share the Load – a 24/7 telephone and counselling service for people with mental health problems in rural communities. The charity was established by 31-year-old Emma Picton-Jones, whose 34-year-old husband, Daniel Picton-Jones, an agricultural contractor, tragically took his own life in 2016 after battling with depression and anxiety;
  • £4,885 for the Fishguard Unit 142 of the Sea Cadet Corps to create an IT suite which will benefit the cadets and the wider community; and
  • £1,500 for Fishguard and Goodwick Jemima Rowing Club to purchase new equipment and coaching training.

In the last 25 years, more than £166 million of National Lottery funding has been invested to 17,300 grassroots sports projects in Wales – creating opportunities for everyone to get fit and improve their lives through sport. The National Lottery has also helped develop some of Wales’ most successful and recognisable athletes to thrive. Those currently reaping the rewards from the National Lottery funded World Class Programme include 30-year-old Matt Bush from Neyland who became the first British man to claim a title at the World Para-taekwondo championships in Turkey this year. The World Class Programme affords athletes coaching, training, and competition support, medical, technology and scientific services. Matt, who stands at 6ft 5in is joined by Welsh Taekwondo star Jade Jones on the programme and has his sights firmly set on representing Great Britain and Northern Ireland at the Olympics in Tokyo 2020.

Highlighting the impact of the National Lottery in Wales over the last 25 years, Nick Capaldi, Chair of The Wales National Lottery Forum and the Chief Executive of the Arts Council of Wales, said: “For 25 years, The National Lottery has been creating possibilities and making us proud of our communities whilst protecting the things we’re most passionate about in Wales. Without the funding, many of our most loved and iconic landmarks wouldn’t exist and many charities wouldn’t be changing lives to the scale they are now. The 25th Birthday is a time to recognise and reflect on the momentous and positive impact the National Lottery has had on the lives of people in communities throughout Wales.”

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TV restoration show searching for local sheds in Pembrokeshire

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POPULAR Channel 4 restoration show Find It, Fix It, Flog It is looking for local sheds across Pembrokeshire.

The series follows presenters Henry Cole and Simon O’Brien as they search for unique and unusual items in people’s sheds to restore and sell at a profit for their owners.

They want to hear from anyone in Pembrokeshire with sheds, garages, lock-ups, barns, outhouses or even shipping containers filled with old and interesting things to rummage through.

Automotive and vintage machinery specialist Henry and upcycling expert Simon are careful not to reveal the location of any sheds featured in the programme.

From the creators of Shed & Buried and Junk & Disorderly, the upcoming series of Find It, Fix It, Flog It will start filming in March 2020.

If you or someone you know has a fantastic assortment of vintage memorabilia, an incredible automotive collection, a pile of furniture waiting to be restored or just needs a good old-fashioned clear out, email: info@hcaentertainment.com for more information.

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