Business
Croeso awards return to celebrate Pembrokeshire’s tourism stars
Colin Jackson to host major industry night as entries open for 2026 event
THE CELEBRATION of Pembrokeshire’s tourism and hospitality sector is officially underway as the Visit Pembrokeshire Croeso Awards return for 2026 after a two-year break.

The prestigious awards, designed to recognise businesses that go above and beyond to deliver exceptional visitor experiences, are back with what organisers describe as “fresh energy and renewed ambition”.
This year’s ceremony will be hosted by Welsh sporting legend Colin Jackson CBE, the Olympic silver medallist and former world champion hurdler, who will act as compère for the evening.
The awards will take place on Thursday (Oct 29), bringing together leading hotels, attractions, restaurants and tourism operators from across the county for a night of celebration and recognition.

Seventeen categories are open for entry, including Best Hotel, Best Place to Eat, Accessible & Inclusive Tourism Award and Rising Star, highlighting both established operators and emerging talent within the industry.
Organisers say the event is not only about rewarding excellence, but also about developing the next generation of hospitality professionals.
At the heart of this year’s ceremony is a partnership between Pembrokeshire College and the Celtic Collection. Students will gain hands-on experience in staging a live, large-scale event, working alongside front-of-house teams and industry specialists to plan and deliver the evening.
The collaboration aims to give young people practical skills while supporting the long-term future of the county’s tourism sector.
Emma Thornton, Chief Executive of Visit Pembrokeshire, said: “We are very excited to be launching our 2026 Croeso Awards building on our 2024 event through working in partnership with Pembrokeshire College and the Celtic Collection.
“We’ve taken the deliberate step to launch three months earlier than in previous years. By doing so we hope this will encourage more entries, making it much easier for businesses and organisations to submit entries well ahead of the busy spring and summer season.
“If you haven’t entered the Croeso Awards before, please make this the year that you do.”
Applications are now open via the Croeso Awards pages on the Visit Pembrokeshire website and close on Monday (March 31). The shortlist will be announced on July 1.
Support sessions to help businesses complete applications will be held every Wednesday throughout February at the Bridge Innovation Centre in Pembroke Dock.
Tickets and a limited number of sponsorship opportunities are also available.
Photo caption:
Colin Jackson CBE will host the 2026 Croeso Awards when they return this October (Pic supplied).
Business
Kurtz’s best local pub competition nears 1,000 nominations
Community-backed contest highlights vital role of Pembrokeshire pubs
THE BEST Local Pub Competition is closing in on a major milestone, with nearly 1,000 nominations submitted by residents across Pembrokeshire celebrating their favourite local venues.
The competition, launched last year by Member of the Senedd Samuel Kurtz, aims to recognise the importance of local pubs and support them during the quieter winter months.
Now in its second year, the initiative continues to shine a spotlight on the vital role pubs play in bringing communities together.
The competition is sponsored by Templeton Beer, Wine & Spirit Co., a well-known local supplier supporting hospitality businesses across the region.
Last year, The Ivybush in Narberth was crowned the inaugural winner after receiving strong backing from the local community. The award recognised the pub’s welcoming atmosphere and its role as a hub for both residents and visitors.
Samuel Kurtz MS said: “Local pubs are at the heart of our communities, providing places for people to meet, celebrate and support one another. I launched this competition to give something back to these fantastic businesses, particularly during the quieter months when trade can be more challenging.
“Changes to Business Rates have had a real impact on the sector, alongside rising costs such as staffing and electricity, which are threatening the survival of many pubs. That is why this competition is such an important reminder of how much we value them.
“It’s brilliant to see nearly 1,000 nominations, with a few days still to go before the competition closes on Friday (Mar 20).”
Residents are invited to nominate pubs that stand out for their community spirit, service, and contribution to local life. The winning venue will receive a free barrel of standard beer and be crowned Best Local Pub 2026.
Samuel added: “If you haven’t nominated your local yet, there is still time.”
To take part, visit www.samuelkurtz.wales and search ‘campaigns’ to nominate your Best Local Pub.
Business
Jewellery roadshow in Lamphey today with cash offers for valuables
A TRAVELLING jewellery and antiques roadshow is in Pembrokeshire today (Tuesday, Mar 17), offering free valuations and on-the-spot cash offers for a wide range of items.
The event is being held at the Best Western Lamphey Court Hotel & Spa and is open until 6:00pm this evening.
Organisers say they are looking to buy “all items of interest”, including gold, silver, rings, watches, coins, military memorabilia and diamond jewellery. Broken jewellery is also accepted, along with items in any condition.
The promotional material states there are no fees, no commissions and no obligation to sell, with free appraisals available to anyone who brings items along.
They are also advertising interest in vintage items such as old watches, scientific instruments, medal groups and even classic cars and motorbikes.
A follow-up event will take place tomorrow (Wednesday, Mar 18) at Hotel Mariners in Haverfordwest, running from 10:00am until 9:00pm, with late appointments available.
A third and final stop is scheduled for Thursday (Mar 19) at Wolfscastle Country Hotel, open from 10:00am until 6:00pm.
Organisers can be contacted on 07544 074 549, and also invite people to send photos via WhatsApp for a preliminary valuation.

Top prices paid: The jewellery and antiques roadshow is in Lamphey today before moving on to Haverfordwest and Wolfscastle (Pic: supplied).
Business
Welsh businesses secure £436m in export sales with government support
WELSH businesses have secured £436 million in new export sales over the past five years with support from the Welsh Government, the Cabinet Secretary for Economy Rebecca Evans said at the Explore Export Wales conference in Llandudno on Tuesday (Mar 18).
Exports account for more than a third of Wales’ GDP and remain central to the Welsh Government’s ambition to grow the economy and create new jobs.
Since the launch of the Export Action Plan in 2020, nearly 1,500 Welsh businesses have been supported to export for the first time or expand into new international markets. During that time the Welsh Government has organised 89 trade missions, taking 844 business representatives to markets around the world.
International Trade Advisors have also held around 6,000 face-to-face meetings with businesses and delivered more than 430 export market research projects. Over 600 overseas business development visits have been supported, including trips to Kenya, Vietnam, Argentina and South Korea.
The Export Cluster programme now provides peer-to-peer support across six priority sectors and has attracted more than 350 members. Meanwhile the New Exporter Programme has supported 68 businesses taking their first steps into international markets, with a sixth intake now open.
One company benefiting from the programme is Reacta Healthcare, a life sciences business based in north Wales. The firm develops specialist allergy diagnostic products used in clinical trials around the world.
Exports now account for 100 per cent of Reacta’s business. Over the past year the company has expanded its workforce from fifty to eighty employees and secured new clients in Europe and the United States.
The business is now preparing to supply these contracts over the next three years, representing significant growth in both volume and revenue. Reacta is also expanding its Deeside site by 50 per cent with a new facility next to its existing premises.
Belinda Mortell, Head of Commercial at Reacta, said the company’s expansion reflected growing global demand.
She said: “We have recently secured our largest customer contract to date, marking a significant milestone for the business. The growth we’ve seen over the past year, from expanding our team to opening a new facility, is a direct result of increasing international demand.
“The support we’ve received from the Welsh Government has been invaluable and has helped us enter new markets with confidence as we strengthen our international presence.”
Last week the Welsh Government also launched its trade missions programme for 2026-27, aimed at helping businesses showcase their products and services overseas.
The programme will focus on sectors including clean energy, advanced manufacturing, life sciences, creative industries and technology. Trade missions are planned across Europe, North America, Asia and the Middle East as Wales seeks to boost exports, investment and economic growth.
Rebecca Evans said: “Exporting makes a real difference to businesses across Wales, driving economic growth and creating jobs.
“That is why we are investing £3.5 million each year to support Welsh businesses on their export journeys.”
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