Charity

Forecourt operator raises money for lifesaving air ambulance missions

Published

1 year ago

April 9, 2025

ASCONA GROUP have helped raise an incredible £67,814 in just over six months for the Wales Air Ambulance Charity.

The company has teamed up with the award-winning UK fintech charity Pennies, which enables micro-donation opportunities at checkout, helping create huge impact for charities in need.

Customers are given the opportunity to donate to charity when paying by card or digital wallet which Ascona will be match funding.

Darren Briggs, founder and Chief Executive of Ascona Group said: “Wales Air Ambulance, is such a phenomenal service and our customers recognise that.

“They have been so generous at our tills, whenever they make a purchase, they are given the option of donating 30p to the Charity, which Ascona will match-fund.

“As you can see from the amount raised so far, they think a lot of the service.”

The Wales Air Ambulance is consultant-led, taking hospital-standard treatments to the patient and if required, transferring them directly to the most appropriate hospital for their illness or injury.

It is delivered via a unique Third Sector and Public Sector partnership. The Wales Air Ambulance Charity relies on public donations to raise the £11.2 million required every year to keep the helicopters in the air and rapid response vehicles on the road.

The Emergency Medical Retrieval and Transfer Service (EMRTS) supplies highly skilled NHS consultants and critical care practitioners who work on board the Charity’s vehicles.

This advanced critical care includes the ability to administer anaesthesia, deliver blood transfusions and conduct minor operations, all at the scene of an incident.

As a pan-Wales service, its dedicated crews, regardless of where they are based, will travel the length and breadth of the country to deliver emergency lifesaving care.

Darren said: “It means a lot on a personal level to be able to help support a Charity that helps save so many lives each year.

“One of my longest serving employees, needed the help of the Wales Air Ambulance, and is thankfully still with us.”

He added: “As a helicopter pilot, I also understand the flying element to the service too, it’s unbelievable what they do under such pressure.

“There are so many things that must be considered even before take-off.

“There’s the logistics, navigating the terrain – some patients can be in hard to access areas, and most importantly providing critical care at the scene.”

Ascona Group has 62 forecourts across the UK and serves 300,000 customers a week. It dispenses 5.0 million litres of motor fuel per week – That’s an equivalent of 19 tankers per day.

Valero is a global fuels manufacturer and owns and operates Pembroke Refinery in West Wales. It has taken around 18 months for both companies to rollout the Pennies initiative.

Alison Cousins, Area Sales Manager for Valero Energy Ltd, said: “Valero is proud of our charitable partnership with the Wales Air Ambulance, and is pleased to have been able to support the rollout of Pennies charitable giving across Ascona sites.

“Wales Air Ambulance carry out inspirational, lifesaving work for those who need it most, and we are delighted today to help celebrate the public and Ascona’s generous donation efforts across the communities we are so fortunate to be a part of.”

Customers making a purchase at Ascona’s Valero branded forecourts will see messaging around the campaign on fuel pumps and at the counter.

Geoffrey Harding, Head of Fuel Strategy at Ascona Group, said: “If you pay using the card reader, you will have the option to donate 30p, which Ascona will match up to £100,000.

“For every donation we have seen so far, we have matched, when paid by card.

“We also have donation boxes at the checkout, for anyone paying with cash, who might wish to donate.

“It is totally the customer’s choice, the staff are fully trained to answer any questions the customer has and it’s just a simple ‘yes’ or ‘no’ option on the card reader, if they wish to add a donation on to their transaction, they can with the added bonus that Ascona will match fund the donation.”

Pennies CEO, Alison Hutchinson CBE, added: “Pennies is proud to partner with Ascona, and congratulations to the team and customers for their amazing fundraising efforts.

“The generosity of Ascona customers and Ascona with their match funding has created tremendous impact for The Wales Air Ambulance.

“Thank you to the Ascona team and to all those customers who press ‘yes’ – your small acts of generosity make such a difference.”

Ascona and Valero’s Pennies’ campaign is raising around £1,200 per week on average. Since its launch in 2010, Pennies has facilitated over 255 million micro-donations, raising £62 million for more than 1,060 charities.

Phae Jones, Director of Income at Wales Air Ambulance said: “We’d like to extend a huge thank you to every customer who has donated over the past six months at Ascona sites.

“We are hugely grateful to Ascona for kindly match-funding all money raised to the value of £100,000. That is an incredibly generous amount, which will help save many lives and will be the company’s second £100,000 donation in the last two years.

“The Valero team are also hugely supportive of the work we do and have been fantastic during the rollout of the Pennies initiative.

“As a Charity, we must raise £11.2 million pounds each year, to keep our helicopters in the sky and rapid response vehicles on the road.

“Partnerships like this are key to enabling us to keep doing what we do.”

Charity

Milford Haven Town Council Continues Support for Paul Sartori Hospice at Home

Published

2 hours ago

May 7, 2026

Tom Sinclair

MILFORD HAVEN TOWN COUNCIL has once again demonstrated its commitment to supporting local residents by awarding funding to Paul Sartori Hospice at Home following a successful application for financial assistance.

The £500 contribution will help support the ongoing delivery of vital day and night home nursing care for people receiving end-of-life care in the Milford Haven area.

The Mayor of Milford Haven, Councillor William Elliott, said: “It is a privilege for Milford Haven Town Council to continue supporting this important and vital service, which provides much-needed care and reassurance to residents in our community when it is needed most.

The work of Paul Sartori is incredibly important, and we thank them for all they do — not only for people in Milford Haven, but across the whole county.”

Paul Sartori Hospice at Home is a registered charity providing high-quality end-of-life care and a wide range of free services to individuals and families throughout Pembrokeshire. Through an open referral system, patients, carers, and family members can access specialist clinical care, emotional support, guidance, and practical assistance, with many services delivered directly in patients’ homes.

A cheque for £500 was presented by the Mayor of Milford Haven to Judith Williams, Grant Development Officer at Paul Sartori Hospice at Home.

Judith Williams said: “We are extremely grateful to Milford Haven Town Council and its councillors for their continued support. Donations such as this make a real difference locally, helping us provide compassionate, dignified care to people in Milford Haven at the end of life.

Support from town and community councils not only helps sustain essential nursing services, but also reflects the strong partnership between Paul Sartori and the communities we serve. We truly value this ongoing commitment.”

The Paul Sartori nursing team currently provides approximately 150 hours of care each month within the Milford Haven area. Funding from Milford Haven Town Council will directly support local residents, enabling them to remain at home and receive professional, compassionate care surrounded by loved ones.

Alongside day and night nursing care, the charity also offers equipment loans, complementary therapies, bereavement and counselling support, and future care planning services — all free of charge and designed to maintain dignity, comfort, and independence for patients and families.

Families across Pembrokeshire living with a life-limiting illness can benefit from Paul Sartori Hospice at Home services. However, as a charitable organisation, the service relies heavily on the generosity of local communities, supporters, and fundraising initiatives to continue delivering this essential care.

Paul Sartori Hospice at Home is encouraging town and community councils across Pembrokeshire to consider supporting the charity to help ensure high-quality end-of-life care remains accessible throughout the county.

Photo Caption:

Judith Williams, Grant Development Officer at Paul Sartori Hospice at Home, pictured with the Mayor of Milford Haven, Councillor William Elliott.

Charity

Milford Haven Beer Fest set for Bank Holiday return

Published

1 day ago

May 6, 2026

Tom Sinclair

Festival promises live music, Welsh ales and community spirit at the waterfront

MILFORD HAVEN Beer Fest is set to return later this month, with organisers promising another packed day of live music, craft drinks and festival atmosphere.

The popular annual event will take place at Milford Waterfront on Saturday, May 23, inside the Ascona Group Marquee, with doors opening at 12:00pm.

Organisers say no advance tickets will be available, with entry operating on a first come, first served basis. Another sell-out is expected and early arrival is strongly advised.

A wide range of Welsh breweries and drinks producers will be represented, including Tenby Harbwr Brewery, Bluestone Brewing Company, Gethin’s Cider, Mantle Brewery, Gower Brewery and Core of the Poodle.

Tiny Rebel Brewery will also be serving lagers, IPAs and its new stout, Coal Drop, while Barti Rum will showcase its latest canned drinks. Prosecco and Pimm’s will also be available.

Entertainment throughout the day will be hosted by Pure West Radio, with headliners 4th Street returning to the waterfront.

The line-up also includes a DJ set from former Welsh rugby international and British and Irish Lion Josh Navidi, alongside performances from Steve Bartram, Big Chicken, Jake Taylor, Function 22 and Natalie O’Brien.

Festivalgoers will also be able to enjoy a street food zone featuring Grub Tacos, Junkyard Dogs and Reeves BBQ.

Community support

Nathan Rees, chairman of Milford Haven Round Table said: “The Beer Festival is a huge highlight for us – not just for the atmosphere, but for the impact it has.

“Every penny raised goes back into the community, funding events like our Carnival and Fireworks and supporting local causes.

“We’re also incredibly grateful to The Ascona Group for their continued sponsorship and to the Port of Milford Haven for their ongoing support as our Major Events Partner, as well as all the Beer Festival sponsors for 2026.”

Ticket information

Entry costs £25 and includes four drink tokens, a festival cup and live entertainment throughout the day.

Additional drink tokens will cost £2.50 each, with cash and card accepted.

The event is strictly over-18s only.

Organisers say there will be a 100 per cent bag search policy, with visitors strongly advised not to bring bags. Free water will be available, and dogs will not be allowed.

Charity

Pembroke Dock charity shop expands to support hospice care

Published

1 day ago

May 6, 2026

Tom Sinclair

SHOP NOW OPEN SEVEN DAYS A WEEK AFTER EXPANSION INTO ADJOINING UNIT

A CHARITY shop in Pembroke Dock has expanded into a neighbouring unit to help raise more money for local hospice care.

Paul Sartori Hospice at Home has completed a knock-through at its shop in Bierspool, London Road, creating a larger retail space and allowing the charity to offer a wider range of items, including furniture.

The expanded shop was officially opened on Friday (May 1) by the outgoing Mayor of Pembroke Dock, Cllr Michelle Wiggins.

The shop team, led by Kelly Elliot and supported by volunteers, worked for several weeks to prepare the new-look store for customers.

Head of Retail Julia Brady welcomed guests at the opening, while the charity also thanked staff, volunteers and supporters who helped decorate and prepare the premises.

Special thanks were given to Gill at Pembroke Dock Tesco for donating treats for customers and staff on the day.

Paul Sartori Hospice at Home operates nine retail shops and an eBay department. Income from donations and sales helps fund the charity’s clinical teams, who provide free specialist palliative care to patients and families across Pembrokeshire.

The charity says it costs £3,600 every day to deliver its free clinical services. Around 30% of that cost is funded through Hywel Dda Health Board, with the remainder raised through retail income, fundraising and community support.

The Pembroke Dock shop is now open seven days a week, giving people more opportunities to shop, donate and support local hospice care.

Paul Sartori Hospice at Home was established in memory of Father Paul Sartori, a much-loved local priest who recognised the need for hospice care before his death from cancer at the age of 39.

The charity provides care for people with any life-limiting condition, not only cancer, and supports patients of all faiths and none. It operates an open referral system, with referrals accepted from patients, families, friends and healthcare professionals.

Paul Sartori Foundation Ltd operates under the name Paul Sartori Hospice at Home. The charity was registered in 1982 and will celebrate its 45th anniversary during 2027/2028.