Entertainment
Black Friday: When is it, who does it, and why is it important?
Black Friday is a highly anticipated event for both businesses and consumers. If you’ve never heard of it or you’re unsure what it is, then here is everything you need to know, from what it is to when it takes place.
What is Black Friday?
Black Friday is an annual tradition in which businesses heavily discount their products or services to encourage shoppers to make more purchases. It started as a one day event, taking place the Friday after Thanksgiving, but has since evolved and now runs over the entire weekend. Sales often continue until Monday, which is now known as Cyber Monday, and it’s not unusual for retailers to keep their sales running for a full week.
Many people hold off on purchasing the items they need until Black Friday rolls around or make use of the low prices to buy gifts ahead of the upcoming holiday season.
Why did Black Friday start?
The term ‘Black Friday’ was originally used by US police officers in the 1950s, who used the phrase to describe the intense congestion caused by a surge in shoppers rushing to buy Christmas presents on the Friday after Thanksgiving.
In the 1980s, the phrase was adopted by businesses who saw this as the day their profits turned for the better and the Christmas shopping season had officially begun.
Is Black Friday a global event?
Although it originated in the United States, Black Friday is now a common occurrence all over the world, particularly in places such as the US, UK, Australia, Germany, France, Italy, Spain, and Brazil.
When is Black Friday this year?
The exact date of Black Friday changes each year, as it takes place on the fourth Friday of November. This year, Black Friday 2025 will begin on 28 November.
Who does Black Friday benefit?
Black Friday benefits both retailers and customers. Some of the key advantages to businesses are:
- Increases sales – many businesses see a short-term surge in sales and overall revenue.
- Boosts brand awareness – Black Friday promotions offer an opportunity for businesses to increase their visibility and reach wider audiences.
- Generates excitement – businesses are able to showcase new products or collections and create a buzz around their brand.
- Brings in new customers – the sales are a great way to attract new customers, which gives businesses a chance to convert them into repeat buyers.
For customers:
- Reduced costs – consumers are able to save significant amounts of money, with access to generous discounts and bundle offers.
- Advanced planning – Black Friday offers an opportunity for people to get ahead of their holiday shopping, reducing last minute panic buys.
- Convenient shopping – deals are no longer limited to physical shops, customers can engage in online shopping from the comfort of their own home, and the sales often extend to shipping, reducing delivery costs.
Are you prepared for Black Friday 2025?
Black Friday is just around the corner. Whether you’re a consumer or a business owner, it’s important to be prepared so you can increase your profits or ensure you get your hands on the best deals out there.
Entertainment
Saundersfoot film to premiere where it was made
A PEMBROKESHIRE-made feature film is to receive its big-screen premiere next month in the very harbour where much of it was shot.
Near and Distant Things, written and directed by Saundersfoot filmmaker Emily Batty, will be shown outdoors at Saundersfoot Harbour on Saturday, July 18, as part of the Torch Theatre’s Sunset Cinema series.
The drama, filmed in summer 2025, tells the story of a grieving fisherman trying to support his daughter after she returns home, while experiencing dreamlike visions of his late wife.
The film makes strong use of the Saundersfoot landscape, with scenes filmed at the harbour, The Royal Oak pub, Monkstone Point and other familiar local locations.
Emily, 22, who grew up in Saundersfoot and recently graduated from the University of Oxford with a geography degree, has described the project as “a love letter to home”.
She said: “Watching a film set in Saundersfoot, with recognisable faces and locations on screen, in the heart of the harbour itself where we filmed many scenes, feels incredibly full-circle.

“I can’t wait to share that experience with people.”
The film was made with the support of a small team and a largely local cast and crew.
Emily said the production had only been possible because of the “incredible amount of local support” received during filming.
She also praised composer and sound designer Zach Worthington, whose work helped shape the atmosphere of the film.
She said: “The score and soundtrack feel so entangled with the landscape of home.
“It’s a little bit folk, a little bit Celtic, and rather emotional.”
Emily, who has written and directed the film under the name Emily Florence, said some of the ideas behind the film had been with her for several years.

She said: “Some of the images within the film have been in my head since I was 18.”
She added that Pembrokeshire remains a major source of inspiration for her future work.
“I have a couple of screenplays in the works – I never stop writing – and I’m looking to get agented,” she said.
“I’m excited to continue to tell stories, in whatever capacity that may be.
“I can say that Pembrokeshire is still my muse, and I don’t think I’m done telling stories about home.”
The outdoor screening will take place on the harbour decking, with gates opening at 6:00pm and the film beginning at 7:00pm.
The film is rated PG, but includes themes of bereavement, mental health, domestic abuse and references to suicide which some viewers may find upsetting.
Emily said she hoped the premiere would be a moment of shared pride for the village.
She said: “So many people helped bring this film to life.
“There’s something very special about sharing a story set in Saundersfoot, surrounded by the landscape that inspired it.”
Tickets are available through the Torch Theatre website, with advance booking recommended.
Entertainment
Hawkstone Farmers’ Choir to perform at Royal Welsh Show
THE HAWKSTONE FARMERS’ CHOIR, winners of ITV’s Britain’s Got Talent, will perform at the 2026 Royal Welsh Show.
The choir will sing in the main ring on the afternoon of Monday, July 20, the opening day of the show at Llanelwedd, Builth Wells.
Formed by Jeremy Clarkson as part of an advertising campaign for his Cotswolds-based brewing business, the choir has since grown into a national success story, using its platform to raise awareness of mental health within the farming community.
Aled Rhys Jones, chief executive of the Royal Welsh Agricultural Society, said: “We are absolutely delighted to welcome the Hawkstone Farmers’ Choir to the Royal Welsh Show.
“Their performance on the Monday in the main ring, in front of thousands of visitors, will be a truly special occasion.”
He added that it would be the choir’s first official performance in Wales since winning Britain’s Got Talent, and said many choir members had strong links with the Royal Welsh.
Lead soloist Rosie Jones, a beef and sheep farmer from Mid Wales, said: “What an honour to be invited to sing at the Royal Welsh Show 2026.
“This fairytale journey just keeps growing, but the greatest thing to come from it is the community we’ve built within the choir and beyond.”
The Royal Welsh Show is one of Europe’s leading agricultural events, celebrating Welsh farming, food and rural life.
Picture caption:
The Hawkstone Farmers’ Choir (Pic: Britain’s Got Talent / ITV).
Entertainment
Safe Online Gambling: Tips for Staying in Control
In many cases, online gambling is a harmless hobby. However, for others, gambling can become problematic without the right considerations. Thankfully, there are many ways to keep gambling habits restrained to prevent addiction. With that in mind, here are some safe online gambling tips to help you stay in control and keep gambling fun.
Set Financial Limits
Licensed operators must offer tools that allow people to set personal budgets. And from 30 June, they must also provide customers with an opportunity to set deposit limits, which refers to the amount a customer pays into their account over a set duration. These kinds of tools can be invaluable for people who struggle knowing when to stop or have a habit of chasing losses.
Similarly, most reputable casinos also have time limits, to ensure you aren’t spending too much time gambling. Additionally, if you feel you’ve lost control entirely, you can also self-exclude yourself from all sites by registering for an account with Gamstop Online.
Avoid Gambling Under the Influence
Gambling under the influence, after consuming alcohol for instance, can impair your judgement and lead to impulsive decisions. It’s essential that you only gamble while sober and when you’re not experiencing any particularly strong emotions, so you can make more informed, level-headed decisions.
This is especially true when using the fastest payout casinos or high intensity games, as it can be easy to get caught up in the fun, lose money fast, or make more impulsive decisions.
Know the Signs of Problem Gambling
When you gamble, you are taking a risk. Not just financially, but emotionally too. It’s important that you recognise the signs of problem gambling, so you can address any problems early to prevent further harm.
Some of the common signs of problem gambling include:
- Frequently chasing losses
- Using money intended for savings or essential expenses for gambling
- Borrowing money from friends or relatives to gamble
- Feeling agitated, angry, or anxious when not gambling
- Having a preoccupation with gambling
- Feeling out of control or impulsive when gambling
- Not engaging in other hobbies or withdrawing from social activities
- Concealing or lying to loved ones about gambling habits
Maintain Gambling Best Practices
To prevent your gambling habits from becoming a problem. Be sure to set yourself financial and time limits, avoid gambling when under the influence or when experiencing strong emotions, and get to know the early warning signs of problematic behaviour so you can address any issues quickly.
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