Sport
Pembrokeshire leads Wales in surge of women’s sports interest
County tops national table with 301% rise in online searches
NEW research has revealed that Pembrokeshire has seen the biggest increase in online searches for women’s sports in Wales — rising by an impressive 301% over the past year.
The data, compiled by Burgess Hill Girls School using Google search trends, compared figures from August 2024 to August 2025 across the UK. It found a national surge in interest, with searches for women’s sports increasing from 1,076,380 to 4,160,570, representing a 287% rise overall.
England recorded the largest increase of the individual nations at 289%, followed by Wales (280%), Scotland (270%), and Northern Ireland (232%).
Within Wales, Pembrokeshire topped the list, followed by Powys (283%), Vale of Glamorgan (280%), Cardiff (262%), and Monmouth (228%). Cardiff, however, recorded the highest overall number of searches, with 13,520 in August 2025.
Anne Pithie, Director of Marketing and Communications at Burgess Hill Girls School, said the data reflects a positive shift in how girls and young women are engaging with sport.
“Team sports can develop deep bonds as wins and losses are shared, as well as helping to build resilience, co-working and leadership skills,” she said. “But to reap the benefits, girls need to be able to access sports with as much provision and support as boys have traditionally.”
Pithie pointed to the UK Girls School Association’s 2022 report, which found that girls attending its member schools were 30% more likely to play football than those in co-educational schools — a result of greater access to traditionally male-dominated sports.
The rise in interest has been attributed to the ongoing success of women’s leagues worldwide. In the UK, the Lionesses’ back-to-back European championships have inspired new generations of female footballers. Meanwhile, the WNBA in the United States has seen viewership soar by 23%, driven by stars such as Caitlin Clark and Angel Reese, while India’s Women’s Premier League cricket audience more than doubled between 2023 and 2024.
Despite these gains, significant inequalities remain.
“In 2024, the top 15 female athletes worldwide earned $221 million, while Cristiano Ronaldo alone earned $260 million,” Pithie added. “It highlights how far there is still to go in achieving true parity.”
She said that continued investment, visibility and role models are essential to sustaining progress.
“We’ll continue to support our girls however we can — whether they want to compete at a high level or simply enjoy the lifelong benefits of sport.”
📊 Source: Burgess Hill Girls School research (August 2025)
Sport
Haverfordwest County miss out on Europe after play-off final defeat
Penybont secured a 2-0 win in Bridgend as the Bluebirds’ long season ended one game short of another European campaign
HAVERFORDWEST COUNTY’S hopes of another European adventure were ended on Saturday (May 2) as Penybont claimed a 2-0 victory in the JD Cymru Premier European play-off final.
The Bluebirds travelled to the DragonBet Stadium in Bridgend looking to secure a place in next season’s UEFA Conference League qualifiers, but it was the home side who struck first.
Chris Venables put Penybont ahead inside the opening ten minutes, giving the hosts early control of the contest.
Haverfordwest, who had reached the final after beating Barry Town United on penalties, were unable to find a way back before the interval.
The decisive second goal arrived in the second half when Mael Davies made it 2-0 on 63 minutes.
That proved enough to settle the final, with Penybont seeing out the closing stages to secure European qualification for the third time in four seasons.
For Haverfordwest, the defeat brought an end to what the club described as a “long, rollercoaster ride of a season”.
After the final whistle, Haverfordwest County manager Tony Pennock admitted his side had not performed at the level required.
He said: “It’s probably our most poor performance since the start of the season, really.
“But we knew it was going to be tough. Penybont are a fairly good side. Congratulations to them — third European qualification in four years, so they’ve been consistent and they’re there or thereabouts all the time. You’ve got to give them credit first and foremost.”
Pennock also questioned the opening goal, suggesting Haverfordwest felt there had been an offside in the build-up.
He said: “We just didn’t get going today. I thought we started okay and then, I don’t want to go on about decisions, but the goal is offside.
“I can’t understand why the linesman can’t see it. But we didn’t really threaten.
“We huffed and puffed but just couldn’t get into the game.”
Despite the disappointment, Pennock praised his players for the way they recovered from a difficult start to the campaign.
He said: “I can’t fault them. I keep saying we were bottom of the league in October. Loads of people wrote us off this year.
“We lost players in the summer and all I heard was, ‘you didn’t replace him, you never replaced him’, but we’ve got to a play-off final — third final in four years.
“So we haven’t done too much wrong, really, to get where we are.”
Pennock said the players would learn from the defeat, adding that the club is already preparing for next season.
He said: “There’s always a winner and there’s always a loser. Unfortunately, we’ve come out on the other side today.
“We’ll have a break now in the summer. I’ve been busy recruiting for the last three months, really, with us going hybrid next season, which is exciting times for the club.
“It would have been nice to start the summer off with a European trip, but it’s not to be.
“There are a lot of boys in that room who will be with us next season, and as well as you learn from the experience of winning, you learn from losing as well.
“It’s not a taste that we want to repeat, and we want to give a better account of ourselves in the league next season.”
Pennock also welcomed changes to the Cymru Premier, with the league moving to a 16-team format.
He said: “I’m looking forward to some new clubs. It’s going to be a change and a refreshing change. I think it needed it.
“It will be nice just to play each other twice instead of probably four or five times.
“It has been a long season, and we just look forward to coming back and having another crack next year.”
Posting after the final whistle, Haverfordwest County AFC said: “It’s not to be for the Bluebirds in the play-off final.
“Thank you for your fantastic support today and throughout what has been another long, rollercoaster ride of a season, and we look forward to doing it all again in a few months time.”
The result means Penybont will take Wales’ final European place, while Haverfordwest must now regroup ahead of the new campaign.
Community
Goodwick grandmother, 97, smashing world records after taking up rowing at 90
Val Coleman defies age with medals, records and a message: “Don’t stop moving”
A 97-YEAR-OLD Pembrokeshire woman who only took up rowing in her nineties is now a world record holder and shows no signs of slowing down.
Val Coleman, from Goodwick, began indoor rowing as part of her recovery after breaking her femur shortly after her 90th birthday.
Now, nearly eight years later, she has broken eight world records and won a string of medals, including 16 golds.
Her latest achievement came this month when she set a new five-kilometre world record in the 95 to 99 age category.

From recovery to records
Val first discovered rowing while watching boats launch at Lower Town Quay in Fishguard.
Her daughter, then captain of Jemima Rowing Club, encouraged her to try a rowing machine.
“She said, ‘I think you’ve got a record there,’ and it went from there really,” Val said.
Despite starting later in life, Val quickly took to the sport and has since built an impressive list of achievements, including World Rowing silver and bronze medals and multiple Welsh titles.
Keeping active key to success
Val credits her longevity and success to staying active.
“I think it’s very important as you get older. You need more exercise, not less,” she said.
In addition to rowing twice a week, she swims or walks daily and attends Pilates classes at her local leisure centre.
“The great thing about rowing is you’re sitting down,” she added. “It’s not as hard on your legs as running.”
A social lifeline
Beyond competition, rowing has brought a strong social element to her life.
“It’s important when you live on your own and you’re getting older,” she said. “I’ve made a lot of new friends.”
Training regularly with her club, Val says she is treated no differently to any other rower.
A lifetime of resilience
A mother of eight, grandmother, great-grandmother and great-great-grandmother, Val has lived in Pembrokeshire for six decades and spent 20 years in Goodwick.
She retrained as a nurse in her late forties and worked at Withybush Hospital until retirement.
Now, she continues to challenge expectations of ageing, keeping physically active while also reading a daily newspaper and doing crosswords.
“Don’t give up”
Val has a clear message for others.
“Don’t give up when you get to 60 or 70,” she said. “Keep moving.”
And for those thinking of trying something new, her advice is simple.
“Give it a go. If rowing isn’t for you, there’s always something else.”
Sport
Dolphin backs Goodwick United as chip shop celebrates national recognition
LOCAL BUSINESS SUPPORTS GRASSROOTS FOOTBALL
DOLPHIN Fish & Chips in Goodwick has been praised for its support of the local community after stepping up as a sponsor of Goodwick United.
The popular chip shop, known locally for its haddock and chips, has built a strong reputation in the area, with customers praising its freshly cooked food, generous portions, crispy batter and friendly service.
The business says it has also been recognised among the Top 40 fish and chip businesses in the UK, a national achievement which has helped put the Goodwick takeaway firmly on the map.
As well as serving local customers, Dolphin has now shown its backing for grassroots sport by sponsoring Goodwick United, underlining the close links between local businesses and community football in Pembrokeshire.
The sponsorship has been welcomed as another example of a local business putting something back into the community it serves.
Dolphin offers both sit-in and takeaway options and says it currently holds a 4.6 Google rating.
Photo caption:
Community support: Goodwick United players and manager pictured with Mr Bravaham from Dolphin Fish & Chips, Goodwick
-
Local Government4 days agoFishguard children’s home application is a ‘legal test’, not planning merits decision
-
Community2 days agoDogs removed after welfare concerns at Milford Haven property
-
Crime4 days agoDrink-driver hit bicycle and failed to stop
-
Sport6 days agoNarberth seconds start season in new sponsored kit
-
Crime4 days agoPembrokeshire hairdresser avoids prison after pub assault
-
News6 days agoSPECIAL FEATURE: Did Chernobyl affect children in Wales?
-
Crime4 days agoPembrokeshire man charged with making hundreds of indecent images of children
-
Business3 days agoHandcrafted garden furniture built to last across Pembrokeshire









