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FBM Holidays reports big rise in bookings

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FBM HOLIDAYS is reporting that it has seen a dramatic rise in bookings year-on-year.

According to results posted for Q4 of the companies financial year which runs from November-October, the company has posted an increase of 11.1% in bookings in 2017/2018 over the same period in 2016/2017.

The property portfolio also grew by over 80 properties in the latest period, which has seen a tremendous phase of growth in general.

This comes on top of what was also a very successful previous year, where bookings grew by over 7%, with the latest figures being attributed to new and diverse marketing of both properties and the west Wales region as a whole, and also an influx of holiday home owners joining the firm to take advantage of increased rental throughout the entire booking calendar.

Marketing Executive, Thom James said: “The results we posted for the entire year have been phenomenal and it’s really pleasing to see that they way we have marketed both the company’s portfolio and the assets of the region has paid off, especially in the early half of the year, which is typically the quieter months, where we have seen huge booking numbers.”

Thom James and Tim Brace: At Vacation Rental World Summit in Como, Italy

“2 years ago we changed our approach to marketing and brought forward campaigns that have allowed us to actively reach higher levels of bookings and larger audiences, whilst being able to manage this process from our Tenby headquarters.”

“What is perhaps more pleasing is that we have managed to buck the trend set by owners using larger OTAs like Airbnb and Booking.com solely, as their knowledge just isn’t good enough.”

FBM say that whilst larger online travel agencies will continue to increase their own efforts, they are not focusing well enough on experiences or local knowledge.

“It’s purely a numbers game to the larger conglomerates.” continues James.

“They may have more volume, but what they don’t have is local knowledge or information, especially in Wales, which is a huge oversight.

“That’s why we have seen such good numbers this year, and will expect this to continue next year, as we compete very well in regards to audience levels, promoting our owners and their properties to a huge market, but we also have the staff on the ground who have a combined 58 years of local knowledge between them, so going that extra mile for customers is part of the daily routine for FBM, which has meant a huge surge in bookings for us.”

 

Farming

Plaid urged to move faster on farming reforms amid subsidy concerns

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Welsh Conservatives accuse Plaid Cymru of failing farmers as ministers call for patience over changes to agricultural support

CONCERNS over the pace of farming reforms in Wales have intensified after the Welsh Conservatives accused the Welsh Government of failing to act quickly enough on promised changes to agricultural subsidy schemes.

The criticism comes after Welsh Government Rural Resilience and Sustainability Minister, Llyr Gruffydd, urged farmers to be patient as major changes to support payments continue to be developed.

Speaking to ITV Wales, Mr Gruffydd acknowledged that “change is difficult” as the government seeks to reshape agricultural support across rural Wales. The comments come at a time of growing unease among parts of the farming community over the future of post-Brexit subsidy arrangements and concerns about financial pressures facing farms.

The reforms centre on replacing previous support systems with a new approach intended to balance food production, environmental sustainability and rural resilience. However, some farmers and unions have warned that uncertainty over payments and policy changes risks damaging confidence in the sector.

Reacting to the minister’s remarks, Welsh Conservative Shadow Farming Minister, Andrew RT Davies, said Plaid Cymru was not moving quickly enough to deliver on commitments made to Welsh farmers.

Mr Davies said: “Change is not difficult – contrary to Plaid Cymru separatists’ claims.

“If the will is there, there’s no reason reforms can’t be implemented immediately.

“Plaid Cymru separatists must fulfil their promises to Welsh farmers now.”

The comments reflect wider political tensions over the direction of farming policy in Wales, with opposition parties arguing that delays and uncertainty are creating anxiety for agricultural businesses already facing rising costs and economic pressures.

Farming remains a major part of the Welsh economy, particularly in rural counties such as Pembrokeshire, Carmarthenshire and Ceredigion, where many communities rely heavily on agriculture and associated industries.

The Welsh Government has previously said changes to support schemes are aimed at creating a more sustainable long-term future for farming, though ministers have acknowledged the transition period will take time and may prove challenging for some in the industry.

The debate over subsidy reform is likely to remain a key political battleground as the government finalises details of its future support model and seeks to reassure farmers concerned about their livelihoods.

 

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Community

Milford paddling pool could close after rowdy adults seen throwing glass bottles

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MILFORD HAVEN TOWN COUNCIL has warned that the town’s paddling pool could be drained and closed if anti-social behaviour continues.

The warning follows an incident today in which rowdy adults were reportedly drinking alcohol from glass bottles inside the pool enclosure and throwing a glass bottle around.

The council also said people were seen smoking cannabis just outside the gate.

In a statement, Milford Haven Town Council said the behaviour was “highly dangerous, irresponsible and inconsiderate” and “cannot and will not be tolerated”.

The council warned: “If this sort of behaviour continues we will have no choice but to consider draining and closing the pool.”

The paddling pool is run voluntarily by a dedicated group of councillors for the benefit of local families and visitors.

The council is now urging people to act responsibly so the facility can remain open and be enjoyed safely by everyone.

 

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Business

WestJet’s first Toronto flight lands at Cardiff Airport

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New seasonal service restores direct link between Wales and Canada after nearly 20 years

CARDIFF AIRPORT has welcomed the first WestJet flight from Toronto, marking the return of a direct air link between Wales and Canada for the first time in almost 20 years.

The inaugural service from Toronto Pearson International Airport landed at Cardiff on Saturday (May 23), officially launching a new transatlantic route between South Wales and North America.

Passengers on the first arrival were greeted with a traditional water cannon salute, while Penarth choir Criw Canu welcomed the crew and customers with Welsh songs at the aircraft steps.

The new route will operate four times a week using WestJet’s Boeing 737-8 MAX aircraft. Cardiff Airport said the service would open up new opportunities for tourism, business, investment and cultural links between Wales and Canada.

Toronto Pearson is also a major hub, offering onward connections to more than 100 destinations across Canada and the United States, including Calgary, Halifax, Vancouver and Florida.

Cabinet Minister for Enterprise, Connectivity and Energy, Adam Price MS, attended the launch alongside guests including Vale of Glamorgan Council leader Cllr Lis Burnett, Lord-Lieutenant of South Glamorgan Morfudd Meredith, Ontario’s Agent-General in London Sophia Arvanitis, Visit Wales and aviation industry partners.

Mr Price said: “WestJet’s inaugural flight from Cardiff to Toronto is a powerful signal to the world that our nation is open for business.

“Direct transatlantic connectivity like this is exactly what Welsh businesses need to reach new markets, attract investment and grow and it reinforces our ambition to make Wales one of the best-connected economies in the UK.

“Cardiff Airport is a vital piece of our economic infrastructure, and today’s milestone is something to celebrate.”

Jon Bridge, Chief Executive Officer of Cardiff Airport, described the launch as a landmark moment for the airport and for Wales.

He said: “The arrival of WestJet’s direct service gives customers easier access to Toronto and onward destinations across North America. It firmly strengthens Cardiff Airport’s position as the international gateway for Wales.

“We are proud to welcome WestJet and excited about the long-term potential of this partnership.”

Chris White-DeVries, WestJet Senior Manager Hub Strategy and Airport Affairs, said the route was an important addition to the airline’s transatlantic network.

He said: “WestJet’s new seasonal offering makes it easier for more people to discover everything South Wales and Canada have to offer, while staying closely connected to friends, family and business opportunities.

“Cardiff plays an important role in our growing transatlantic network, and we are proud to offer our guests from Wales more convenient access to Canada.”

The Cardiff to Toronto service departs Cardiff at 11:35am on Mondays, Tuesdays, Thursdays and Saturdays.

Toronto to Cardiff flights depart at 10:10pm on Mondays, Wednesdays, Fridays and Saturdays.

 

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