Business
Bertie’s celebrates one year of trading in Pembroke Dock
A PEMBROKE DOCK business is next week celebrating one year of trading in the town.
Located at 34 Dimond Street, Bertie’s Mercantile is a “twenty first century rag and bone merchants,” stocking vintage, antique and crafted goods. The shop opened on the 21st of December last year and has survived the year, but only just, as owner Tess told us.
“It’s been a tough year” she explained. “I knew the town had got a lot quieter since I last lived here thirty years ago, but I didn’t bargain on just how quiet” She went on, “other established businesses in town have told me it’s very quiet for them lately compared to previous years, so I’m pretty chuffed to have lasted.”
Pembroke Dock is not the only town feeling the effects of the post Covid pinch on the high street. All our local towns are showing similar signs of being much less busy since everyone grew accustomed to buying online during the pandemic.
The ongoing cost of living crisis means people have less in their pockets to spend on items they may not need.
“A lot of people didn’t like to buy online before Covid, but once they had to, they got used to it, and it’s much easier, so why not? We all do it.
No-one is more guilty than anyone else, but it does make you wonder what will happen to our high streets.” Tess told us. “Surviving the year meant I had no choice but to sell online, even though I used to hate it. It’s become much easier now, with better systems for sending parcels. Perhaps it’s the only way retailers can survive.”

It is said that our high streets will become more centred towards community, and that may be so. “People do still like to go into shops. That will never change” said Tess, “and the there are some great businesses in the Dock, some lovely shops up here on Dimond Street.
In the new year I’m planning on setting up a museum area in the shop, for toys and puppets and all the other amazing things that are interesting but not necessarily sell-able.
People are always telling me they love coming in because it’s like going to a museum and getting a nice nostalgia hit. So I may as well go with the flow.
After all, my dream job really would be as a toy museum curator. There are plenty of empty buildings in the dock that are big enough for great projects, but they’re sitting empty. I looked into taking on the old Woolworths building, but the rates were complete nonsense. No wonder the towns are dying. And if big retailers like Wilkos are having trouble with their bricks and mortar stores, what hope do we have, realistically?
We need to diversify somehow, but the councils also need to play ball, and help local businesses instead of putting constant obstacles in their way.”
So does that mean Bertie’s Mercantile is a temporary venture? “No” said Tess. “It’s only as temporary as circumstances permit. As long as my building doesn’t get sold, which happened to my old music shop in Narberth, and for as long as I can keep going I will. Ultimately, I suppose, the town will decide. Two or three shops in town have closed over the last year. Most of the buildings around me are empty. I may end up up just being a museum, or a puppet theatre! Who knows? I’m not keen to leave though, so stay tuned I guess!”
Business
Tenby sailing club works approved by national park
A CALL for works to Tenby’s listed building sailing club to improve energy efficiency for the community organisation has been given the go-ahead.
In an application to Pembrokeshire Coast National Park, Harrison Richards of Tenby Sailing Club sought permission for replacing 24 timber windows at the Grade-II-listed Tenby Sailing Club, Penniless Cove Hill, with new Accoya timber double-glazed units.
The application added: “An energy survey conducted by Dragon Energy Consultants highlighted the existing single glazing and rotten window frames as a significant contributor to the club’s energy consumption.
“Tenby Sailing Club is a community organisation which seeks to organise activities year-round but faces significant energy costs being housed in a historic building. The current windows are beyond repair, with cracked glazing, decay, water ingress, and poor energy efficiency.
“The two windows at balcony level are not included, as they were previously replaced and remain in good condition. All new units will replicate the existing profiles, dimensions, glazing patterns, and overall appearance, ensuring no visual change to the building’s character.
“The neighbouring three-storey harbour stores occupied by Tenby Sea Cadets have previously replaced the building’s windows with double glazing. This like-for-like replacement in appearance will improve durability, weather resistance, and thermal performance while preserving the special architectural and historic interest of the listed building.”
An officer report recommending approval said: “The Sailing Club was built as a warehouse c. 1825, abutting the C17 sluice. Originally wine stores, it was later used by the local fishermen for stores and is now the home to Tenby Sailing Club, established in 1936.”
It said no adverse comments to the proposals had been received.
It added: “The proposal is to replace the majority (24 total) of windows in painted timber, double-glazed with face-mounted glazing bars of traditional scale and profile. Whilst a modern practice of glazing, the proposal involves no loss of historic fabric, provides an obvious visual improvement and addresses concerns as to heating costs.”
It finished: “The scheme is considered to be in keeping with the character of the listed building, and its setting in terms of design and form. As such, the application can be supported subject to conditions.”
The application was conditionally approved by planners.
Business
Taxi fare shock in Milford Haven as drivers switch to meters
TAXI passengers in Milford Haven are facing a sudden jump in fares, as drivers increasingly switch on their meters and charge full council-approved rates.
One Herald reader said a short return trip from Milford Haven to Neyland cost £30 — around double what he expected to pay.
But drivers insist the prices are not new — they are simply the official tariff now being applied.
Under Pembrokeshire County Council rules, the standard daytime fare starts at £4 for the first mile (£5 after 6pm), rising by around £3 per mile thereafter. Waiting time is also charged, meaning even short return journeys can quickly add up.
Higher rates apply in the evenings, at weekends and on bank holidays.
End of the £3 taxi
Milford Haven has long been known for cheap taxis, with short in-town journeys often costing as little as £3 — far below official rates.
That was down to competition, older vehicles, and the need to keep prices low in a town where many rely on affordable transport.
Drivers say those days are now over.
One local driver told The Herald: “People got used to cheap fares, but that was never the real price. Now we have to use the meter or we’re losing money.”
Fuel costs biting
Most taxis run on diesel, now around 170p per litre locally. For drivers covering long distances each day, the increase has hit hard.
Global tensions in the Middle East have pushed up oil prices, feeding directly into higher fuel costs in the UK.
With fare increases requiring a lengthy council process, many drivers say they have no option but to charge the full tariff.
Vulnerable hit hardest
The change is being felt most by those who rely on taxis the most.
Elderly residents, people on low incomes and those without access to a car are now facing higher everyday travel costs.
There has been no recent increase in Pembrokeshire’s official taxi fares, which have remained broadly unchanged since 2022.
The difference is simple: drivers are now charging them.
As one put it: “We’re not putting prices up — we’re just finally charging what we’re supposed to be charging.”

Business
Cardiff Airport expects Easter passenger surge as demand rises
CARDIFF AIRPORT is preparing for a busy Easter getaway, with more than 46,000 passengers expected to travel through the airport over the holiday period.
The figure represents an 18% increase compared to the same period last year, reflecting growing demand for both sunshine destinations and European city breaks.
The busiest routes this Easter are set to be Alicante, Dublin and Málaga, with flights operated by airlines including Ryanair, Vueling and TUI Airways.
Travellers heading for warmer weather can also take advantage of direct flights to the Canary Islands, including Tenerife, Lanzarote, Gran Canaria and Fuerteventura, alongside popular destinations such as Faro and Palma.
The airport says the increase builds on a strong start to 2026, with passenger numbers continuing to rise.
Chief executive Jon Bridge said the airport is approaching the one million passenger mark and expects the summer season to be its busiest since the pandemic.
He said: “It’s been an incredibly positive start to the year, and we’re looking forward to welcoming more passengers over the Easter period.
“Our teams are working hard to ensure travellers can start their holidays smoothly.”
Passengers travelling over Easter are being advised to allow extra time for their journey and check with airlines for the latest updates.
A total of 46,158 passengers are expected to pass through the airport between March 27 and April 12, with arrivals and departures almost evenly split.
Cardiff Airport said it continues to expand its range of destinations, including the addition of a direct service to Toronto, as it looks to strengthen its role in connecting Wales to international travel.
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