Business
Bus strike escalates as First Cymru drivers plan two-month walkout
Union accuses company of ‘refusing to pay monies owed’ – First Cymru says negotiations are ongoing
INDUSTRIAL tensions at First Cymru have intensified as hundreds of bus drivers across South and West Wales prepare for an extended period of strike action in a long-running dispute over pay.
The walkout, due to begin on November 20 and continue until January 21, will affect depots in Swansea, Port Talbot, Bridgend, Carmarthen, Haverfordwest and Ammanford, covering much of the company’s network across the region.
The union Unite says its members are “furious” that the company has refused to backdate pay from the annual pay review and has instead offered what the union called a “£50 bung payment” to encourage drivers to cross picket lines.
Unite general secretary Sharon Graham said: “First Cymru is trying to take industrial relations back to the dark ages with its refusal to pay monies owed, attempts at union-busting to get staff to cross picket lines, and all the while paying some of the lowest wages in the industry.
Unite never stands for such behaviour. First needs to think again about how it is treating its workforce.”
According to Unite, First Cymru currently pays £13.40 an hour, compared with £15 at Cardiff Bus, £15 at Arriva North Wales, £14.44 at Stagecoach, and £14.50 at Newport Transport. The union says the company may soon be the only major operator still applying a lower “new starter rate” for the first year of service.
Unite regional officer Alan McCarthy added: “Driving a bus is a highly skilled job, yet First Cymru drivers are treated like second-class citizens. They’ve reached the end of their tether and are struggling to make ends meet. Unite will be backing them every step of the way.”
The union says drivers are seeking a “reasonable” rise that reflects the cost of living and inflation.
Company response
In response to the ongoing dispute, First Cymru said it remains committed to reaching a resolution and has made what it described as a “fair and sustainable” pay offer in line with other transport operators.
A company spokesperson said: “We are disappointed that Unite has chosen to escalate strike action rather than continue meaningful discussions. We value our drivers and are keen to reach an agreement that recognises their hard work while ensuring the long-term viability of our services for passengers and communities across South and West Wales.”
Background
First Cymru is part of the First Group, which reported profits exceeding £200 million last year, with its chief executive receiving more than £3 million in pay and bonuses. The company operates bus services across South and West Wales, including key routes connecting Swansea, Carmarthen, and Haverfordwest.
Previous industrial action earlier this year caused widespread disruption across the region, with some routes reduced or cancelled entirely.
The latest announcement marks a significant escalation in what has become one of the longest-running industrial disputes in Wales’ transport sector this year.
Business
Jobs fall in Pembrokeshire as payroll numbers drop over past year
Employment down by 124 year-on-year with further monthly decline recorded in February
EMPLOYMENT in Pembrokeshire has fallen over the past year, with new figures showing a drop of 124 jobs compared with the same period in 2025.
Data for February 2026 reveals that 47,801 people were on payroll across the county, representing a 0.3% decrease year-on-year.
The latest monthly figures also show continued pressure on local businesses, with payroll numbers falling by 82 compared to January — a 0.2% drop.
The data, based on analysis of Office for National Statistics payroll figures by employment app WageSight, paints a mixed picture for the county’s labour market.
Compared with other Welsh local authorities, Pembrokeshire ranks 12th out of 22 for employment change, placing it in the lower half of performers.
The Herald understands that while some parts of Wales have seen modest job growth, others — including Pembrokeshire — continue to experience a squeeze on employment levels.
Paul Hebden, Director at WageSight said: “The latest figures underline the continued pressure on employment in Pembrokeshire. Payroll remains down compared with last year, and recent month-on-month data suggests employers are still cutting back.”
Nationally, employment trends remain uncertain, with fluctuations across different regions and sectors creating an unpredictable backdrop for businesses.
It remains unclear whether the recent decline marks the beginning of a longer-term trend or simply a short-term dip, but the figures suggest that employers in Pembrokeshire are continuing to act cautiously in the current economic climate.
Business
Haverfordwest cinema one of six council properties for sale
SIX COUNCIL-owned properties in Pembrokeshire, including Haverfordwest’s Palace Cinema, a boatyard, and a former social services premises in Tenby, are to be put up for sale following a decision by senior councillors.
At the March 16 meeting of Pembrokeshire County Council’s Cabinet, members were asked to back the disposal of six properties in the county’s portfolio as well the earmarking of four properties for other purposes.
A report for members said: “The Property Department has recently undertaken a review of the council’s estate to identify underused or vacant properties that are no longer required for service delivery and could be transferred internally or disposed of to generate capital receipts.”
The report listed six assets which members were asked to declare surplus for disposal by freehold sale.
Those assets were: Iveston Farm, Maidenwells; land east of Cleddau Reach School, Llangwm; Palace Cinema, Haverfordwest; St Asaph, Trafalgar Road, Tenby – social services premises; land at East Llanion Marine, Pembroke Dock – boat yard area; and land at Maidenwells – development plot.
For those six properties, it said of Iveston Farm: “Farm homestead in need of extensive renovation. An approach to local agents will begin to market the homestead and surrounding land. The remainder of the land areas are to be re-let as part of the County Farm Estate.”
For the land east of Cleddau Reach School, it said: “Areas of land parcels that no longer form part of the school demise and offer no opportunity to the authority and is therefore to be declared surplus for disposal.”
For Palace Cinema, it said: “Freehold of property to be sold. The property is listed and requires significant investment.”
For St Asaph, Trafalgar Road, Tenby, it said: “The property is not required or suitable for other internal services and is therefore to be declared surplus for disposal.”
For East Llanion Marine, it said: “Freehold of the property to be sold. This is an area of land (0.29 acres) adjacent to Port owned land. Both parcels are leased to East Llanion Marine. The property is not required or suitable for other internal services and is therefore to be declared surplus for disposal.”
For the land at Maidenwells, it said: “The property is not required or suitable for other internal services and is therefore to be declared surplus for disposal.”
It also listed three assets in which cabinet was asked to declared surplus to the requirements of one council department and appropriated to another use within the council.
Those were: Portfield Social Activity Centre, Haverfordwest – for future education project; Eastgate Centre, Pembroke – for future re-development project; and land west of Cleddau Reach School, Llangwm – for future education project.
Members were also asked to remove one property declared surplus to council requirements, appropriated for a particular use within the council: Pembroke Dock Watersports Centre – Watersports centre in occupation.
Members backed the 10 recommendations.
Business
Kurtz’s best local pub competition nears 1,000 nominations
Community-backed contest highlights vital role of Pembrokeshire pubs
THE BEST Local Pub Competition is closing in on a major milestone, with nearly 1,000 nominations submitted by residents across Pembrokeshire celebrating their favourite local venues.
The competition, launched last year by Member of the Senedd Samuel Kurtz, aims to recognise the importance of local pubs and support them during the quieter winter months.
Now in its second year, the initiative continues to shine a spotlight on the vital role pubs play in bringing communities together.
The competition is sponsored by Templeton Beer, Wine & Spirit Co., a well-known local supplier supporting hospitality businesses across the region.
Last year, The Ivybush in Narberth was crowned the inaugural winner after receiving strong backing from the local community. The award recognised the pub’s welcoming atmosphere and its role as a hub for both residents and visitors.
Samuel Kurtz MS said: “Local pubs are at the heart of our communities, providing places for people to meet, celebrate and support one another. I launched this competition to give something back to these fantastic businesses, particularly during the quieter months when trade can be more challenging.
“Changes to Business Rates have had a real impact on the sector, alongside rising costs such as staffing and electricity, which are threatening the survival of many pubs. That is why this competition is such an important reminder of how much we value them.
“It’s brilliant to see nearly 1,000 nominations, with a few days still to go before the competition closes on Friday (Mar 20).”
Residents are invited to nominate pubs that stand out for their community spirit, service, and contribution to local life. The winning venue will receive a free barrel of standard beer and be crowned Best Local Pub 2026.
Samuel added: “If you haven’t nominated your local yet, there is still time.”
To take part, visit www.samuelkurtz.wales and search ‘campaigns’ to nominate your Best Local Pub.
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