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Tenby packed as Santa Run and lights switch-on launch festive season

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TUDOR SQUARE was transformed into one of the busiest scenes Tenby has witnessed in years on Saturday (Nov 29) as the town’s Festive Fun Saturday brought together the annual Santa Run, a full programme of entertainment, a Christmas market and the dramatic arrival of Father Christmas by lifeboat for the evening lights switch-on.

Large crowds gathered from early morning and remained throughout the day, with businesses, residents and visitors describing the atmosphere as one of the best festive launches the town has held.

Santa Run fills the town

The day began with the Tenby Round Table Santa Run at 11:00am. Close to four hundred participants, ranging from young children to older runners, arrived dressed in identical red Santa suits supplied as part of the entry fee. Families filled Tudor Square before the start, creating a striking scene as the crowd prepared to set off.

The runners surged through the square and into the town centre to cheers from onlookers, completing a 3km route that wound through Tenby’s historic streets and along the harbour. Many participants ran in groups or with family members, and volunteers lined the route to manage road safety.

Proceeds from the run will go towards local charities and community projects supported by Tenby Round Table. Organisers said the turnout was one of their strongest in recent years.

Entertainment and Christmas market draw large crowds

From 9:30am, the Christmas market brought steady footfall into the town centre. Stalls selling food, crafts, gifts and festive treats remained busy throughout the day as visitors browsed and took advantage of the dry weather.

Live entertainment continued on the stage in Tudor Square, with performances from Steve Briers, Lowri Wyn Smith, Richard Henton, Samantha Skyrme-Blackhall and the Salvation Army Band and Community Choir. Dance displays from the Kelly Williams School of Dance drew further crowds in the afternoon.

Families reported queuing times at rides and stalls far longer than in previous years as the number of visitors increased across the day.

Santa arrives by lifeboat

Shortly after 4:30pm, attention shifted to the harbour as blue lights appeared offshore and the Tenby RNLI lifeboat made its way towards the town carrying Father Christmas.

Fire crews and coastguard officers escorted the convoy from the harbour up through the packed streets as children waved and shouted for Santa from both sides of the road. The lifeboat’s arrival into the square prompted one of the loudest cheers of the day.

Santa greeted families, posed for photographs and joined the Mayor and town councillors, who were present in full ceremonial robes for the occasion.

Lights switch-on marks the finale

With the square full to capacity, the countdown began for the switching on of the town’s Christmas tree lights. The large tree, positioned next to St Mary’s Church, lit up to applause and a burst of artificial snow from buildings overlooking the square.

Santa then made his way to St Mary’s Church House to open his grotto, where children queued to meet him.

Local businesses stayed open late as the crowds remained in the town centre well into the evening, with restaurants and cafés reporting one of their busiest nights of the year.

Organisers described the event as a major success and said the combined turnout across the Santa Run, market and lights switch-on showed strong community support for Tenby’s festive programme.

(Images: Gareth Davies/Herald)

 

Community

Campaign to ‘save’ River Cleddau hits over 2,200 signatures

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A PETITION call for a public commitment to save Pembrokeshire’s River Cleddau which has attracted more than 2,200 signatures, and is due to be heard by full council, ends in a few days.

The e-petition on Pembrokeshire County Council’s own website, started by James Harrison-Allen, says: “We call on Pembrokeshire County Council to create and enact a Clean Rivers Policy to restore the Cleddau to good health after decades of neglect and degradation.

“The Cleddau flows through the heart of Pembrokeshire, including our county town, and is the foundation for Pembrokeshire’s prosperity. The river is failing, and we need to act now to save it from irreversible decline.

“What’s the problem? The Cleddau rivers and estuary are the worst (and worsening) polluted SAC (Special Area of Conservation) designated rivers in Wales; worse even than the Wye and the Usk (NRW Water Assessment Report 2024), and considerably worse than the neighbouring Towy and Teifi.

“Damaging impacts on Pembrokeshire’s economy, public health and the natural environment. Ineffective regulation; monitoring, responding, policing, enforcement and prosecutions. What should PCC be doing to address this? Make a formal, public commitment to cleaning up the Cleddau. Make the health of the Cleddau central.”

Earlier this year, Henry Tufnell, MP for Mid and South Pembrokeshire, called for “urgent” action to tackle the poor state of the River Cleddau when he chaired a discussion bringing together key stakeholders, environmental experts, and community voices to address the issues surrounding water quality and pollution.

The panel event, organised by local river action group The Cleddau Project, covered topics including pollution sources, enforcement failures, and potential solutions to improve the river’s health.

The e-petition runs up to February 1, and had attracted 2,207 signatures by January 27.

If a petition gets 500 signatures, the creator will have an opportunity to debate it at a future full council meeting.

 

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Community

Tenby sailing club works approved by national park

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PLANS for works at Tenby’s historic sailing club building, part of the ‘iconic view’ of the town’s harbour have been given the go-ahead by the national park.

In an application to Pembrokeshire Coast National Park, Tenby Sailing Club, through agent David J P Morgan RIBA Architect sought permission for the two openings in second floor gable wall along with two new windows at Tenby Sailing Club, Penniless Cove Hill, along with a related listed building consent.

The application was supported by Tenby Town Council and Tenby Civic Society, the latter saying it will “add value to the use of the building and maintain the character and value of the listed building and the conservation area”.

Supporting documents for the application said: “The proposal is to form two new openings in the stonework and install two windows. These will replicate the existing windows at first floor level below. The openings will have red brick head as on existing original openings on the building. The proposal will have very little adverse impact on the listed building.”

They added: “The proposed new windows will improve observation of the harbour and bay from the second-floor level. This is where yacht racing is monitored and observed by officials and safety personnel.”

An officer report, recommending approval said: “The sailing club was built as a warehouse c. 1825, abutting the C17 sluice. Originally wine stores, it was later used by the local fishermen for stores and is now the home to Tenby Sailing Club, established in 1936. The rubble-built building is of three storeys and four bays, the glazing all later C20 with a slated roof and a modernised interior. There is a large steel stair to north (seaward) elevation.”

It added: “The building forms part of a group picturesquely clustered around the sluice, in turn forming part of the iconic view of Tenby Harbour. The proposal is to insert two windows at second floor level to the north (seaward) elevation, flanking the existing door,” adding: “The area retains its mercantile character not just in appearance, but also through its character due to ongoing use as fishing boat stores and winter moorings.

“The sailing club has occupied the building for many years and remains very active. The proposal is intended to improve the amenity of the building to provide better viewing at elevation and seeks to copy the detail and proportions of the windows at first floor stage.”

The application, and the related listed building consent, was conditionally approved by park planners.

 

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Community

Pembrokeshire students speak at national Holocaust Memorial Day event

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TWO Haverfordwest High School pupils addressed senior political and religious figures and a Holocaust survivor at Wales’ main commemoration in Cardiff

Holocaust Memorial Day was marked in Cardiff this week with a powerful contribution from two Pembrokeshire students, who were invited to speak at Wales’ national commemoration event.

Awel Jones and Olivia Beal, both Year 13 pupils at Haverfordwest High School, attended the ceremony at the Temple of Peace on Monday (Jan 27) in their roles as ambassadors for the Holocaust Educational Trust.

The pair were asked to deliver speeches reflecting on their work with the Trust and their involvement in the “Lessons from Auschwitz” project, which educates young people about the Holocaust and the dangers of prejudice, discrimination and hatred.

They spoke in front of a distinguished audience that included the First Minister for Wales, Eluned Morgan, the Archbishop of Wales, senior civic leaders and Holocaust survivor Peter Lantos.

The national event formed part of Holocaust Memorial Day 2026, which was held under the theme “bridging generations”, highlighting the responsibility of younger generations to carry forward the lessons of the past as the number of living survivors declines.

Awel Jones and Olivia Beal were the only young Holocaust Educational Trust ambassadors representing Wales at the national ceremony, a distinction described as a significant honour for both the students and Pembrokeshire.

A parent said the occasion was “profoundly emotive and important”, adding that being invited to speak at such a high-profile event was an accolade for the students and a reflection of the strength of Holocaust education work taking place locally.

Holocaust Memorial Day is observed annually on January 27, marking the anniversary of the liberation of Auschwitz-Birkenau in 1945.

 

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