News
Next week’s Pembrokeshire County Show promises to have something for everyone
PEMBROKESHIRE COUNTY SHOW, Wales’ largest county agricultural show, promises it will have something for everyone during the two day event on 14 and 15 August.
Visitors to the show, which takes place on Pembrokeshire County Showground in Haverfordwest, can marvel at the variety of livestock classes, including the long-awaited return of the poultry competition, be wowed by the showjumping, explore the horticulture, arts and crafts competition entries, be enthralled by the dog agility and shop until they drop.
Pembrokeshire Agricultural Society (PAS) are pulling out all the stops as it celebrates its 240th anniversary. The two-day show will be an amazing event with the Country Market shopping area boasting 60 stalls selling unique, local, artisan products. The Food Hall, sponsored by Castell Howell, will showcase wonderful Welsh produce, producers and innovators, as well as cookery demonstrations. The Scarlets will hold rugby skills sessions, and there will be Little Legs Football for younger visitors. John Fletcher and his imperious Shire Horse team and carriage exhibition. We are also delighted to announce the Land Train will return this year for visitors to easily hop on and off to take them around the showground.
Adam Thorne, Pembrokeshire Agricultural Society President said, “We are very excited about the prospect of seeing our wonderful members, competitors, trade stands, sponsors and community coming together once again for the show. Whether you’re a Pembrokeshire local or visiting we’re sure you’ll have a fantastic day out. This year’s show is jam-packed with great attractions and events. There really is something for everyone. Thousands of visitors are expected to see some of the best livestock, taste fabulous local food and drink, experience country life and enjoy a wealth of entertainment.”
Both days there will be live entertainment from the Pure West Radio stage. Together with broadcasting live from the show both days there will be live music, choirs, special guests, competitions, workouts, arts, dance and performances.
Pembrokeshire Agricultural Society’s successful Food Story volunteers will be on hand with a fantastic display and demonstrations for children to visit and take part in to learn where their food comes from. Alongside the Food Story Zone we are delighted to welcome the return of the Panic Circus Big Top, with loads of FREE fun and games for all the family. There will also be the Andrew Holmes’ Funfair.
The Countryside Park sees the return of some favourite friends. Travelling from Staffordshire will be the cheeky characters from Ferret World, with new stories on the history and ancient use of ferrets. The British Bird of Prey Centre will be back with Aquarius the White tailed Eagle. Come and meet the lost inhabitant of Wales and learn about the eagle with a two metre wingspan, weighing nearly 5kg, and why we need to have these birds back in Welsh skies. There will be talks on Eagle Reintroduction Wales in the arena on both days and a chance to meet the Centre’s newest addition, a baby Snowy Owl.
The British Association for Shooting and Conservation will have their ever-popular gundog display team, led by Wales’ top handler, Meurig Rees. You can also test your skill at the air gun target range. Top coaches will be available to guide anyone who is up for the challenge.
As the second day of the show lands on A Level results day there will be lots of organisations on hand to discuss future career prospects including Dyfed Powys Police, Mid & West Wales Fire Safety, the Welsh Ambulance Trust, the Army, Royal Navy, Border Force, Pembrokeshire College and the Hywel Dda University Health Board. All will be on hand to give advice, support those in need, or discuss training and volunteering opportunities.
Getting around at an agricultural show can sometimes be difficult, however at the Pembrokeshire County Showground there is a good network of tarmac making conditions underfoot easier for visitors with limited mobility. Parking is available for Blue Badge holders and there will be full disabled facilities courtesy of Pembrokeshire College. Mobility scooters and wheelchairs are available to hire from Advanced Mobility Solutions. Please visit the website for bookings: www.pembsshow.org
To get to the Showground: for SatNav, use the following address: County Showground, Withybush, Haverfordwest, Pembrokeshire, SA62 4BW. The show is signposted from the main A40 trunk roads. Please look for the ‘P’ signs for public parking.
Dogs are very welcome at the show provided they bring their responsible owners with them! Dog drinking bowls are available around the showground. Dogs must be kept on leads.
Early bird reduced priced tickets are available on the website: www.pembsshow.org and for up-to-date details of this year’s event follow Pembrokeshire County Show on facebook, X (formerly twitter) or Instagram.
Charity
Voices at the Castle hailed a huge success as Russell Watson supports Paul Sartori Foundation
A MEMORABLE evening of music, warmth and community spirit filled Pembroke Castle as Voices at the Castle was hailed a huge success.
The event, held on Saturday (Jun 13), brought together local performers, an international star and a strong audience in one of Pembrokeshire’s most iconic settings, all in support of the Paul Sartori Foundation.
Set against the dramatic backdrop of the historic castle, the evening offered an uplifting celebration of live music and charity. Organisers said the relaxed atmosphere, sunny setting and quality of performances helped make it a night to remember.
The event opened with Pembrokeshire Pop Voices, who entertained the audience with an upbeat set including their charity single Love the Bones of You.
They were followed by Pembroke and District Male Voice Choir, who delivered a rousing selection of classic male voice choir favourites, with many in the audience joining in.
The Paul Sartori Community Choir also impressed in one of its first outdoor performances, with a confident and spirited set which included a standout rendition of an ELO classic.
Bella Voce added to the occasion with a varied programme of melodic songs, their harmonies carrying beautifully around the castle walls.
Headline act Russell Watson brought the evening to a powerful close, captivating the crowd with his humour, warmth and remarkable voice.
His set included a mixture of classical and contemporary songs, with the audience joining him for a singalong of Volare before dancing along as the evening built to its finale.
He ended the night with a moving dedication to Paul Sartori staff, performing Someone to Remember Me.
Organisers also praised compere Rod Haynes, whose warmth, humour and natural stage presence helped the event run smoothly and created a welcoming atmosphere for all.
The charity said it remained extremely disappointed that Rock the Ramparts, due to take place on the Friday evening, could not go ahead.
High winds meant it was not possible to safely install the stage roof and associated sound equipment, forcing the cancellation of the event on health and safety grounds.
The charity thanked the bands The Candy Skulls, The Cleddau Kings, Milly and The Bandits, and Saltwater for their understanding, generosity and the time they had put into rehearsing and preparing.
Thanks were also given to the staging and lighting teams, who worked throughout the day in an effort to make the event happen despite the challenging conditions.
Special thanks were extended to staff at Pembroke Castle for their continued support and for providing the setting, as well as Wayne and the team at EPS, Magnum Sound, Bluesky Marquees, Merts Medical, Elite Security, Joshua Bennet and David Halsted for their contributions to food and drink provision.
The charity also thanked Ian Richards for photographing the event on behalf of Paul Sartori.
A spokesperson said Voices at the Castle stood as a testament to what could be achieved through collaboration, dedication and a shared love of live music, adding that organisers hoped the night would live long in the memory of those who attended.
The Paul Sartori Foundation, which operates as Paul Sartori Hospice at Home, provides end-of-life care and support for people with life-limiting illnesses across Pembrokeshire.
The charity says it is keen to dispel the belief that it is only a cancer charity, with almost a third of those it supports having a non-cancer diagnosis.
It operates an open referral system, with referrals coming from patients, family members, friends, district nurses, palliative care specialists and hospital staff.
The foundation was established in memory of Father Paul Sartori, a much-loved local priest who recognised the need for hospice care before his death from cancer at the age of 39.
Photo caption: Jon Williams from Pembroke Castle with Laura Hugman, CEO of the Paul Sartori Foundation, team members and headline act Russell Watson.
Health
Wales most aware of alcohol addiction, but experts warn summer habits carry danger
MORE people in Wales recognise alcohol as addictive than anywhere else in Britain, new research has found, but health experts are warning that awareness alone may not be enough to prevent harmful drinking habits.
The findings come ahead of the busy summer period, when pubs, beer gardens, festivals, barbecues and outdoor events often lead to increased alcohol consumption.
According to YouGov data, 86% of people in Wales describe alcohol as addictive — the highest figure recorded across Britain and above the national average of 78%.
Only 14% of Welsh respondents said alcohol was either “not very addictive” or “not addictive at all”.
By comparison, London recorded the lowest level of awareness, with 69% of respondents recognising alcohol as addictive.
Health professionals say the results show that while many people understand the risks, regular drinking can still become habitual, particularly during periods of increased socialising.
Official figures suggest adults consume an average of 10.7 litres of pure alcohol per person each year, equivalent to around 21 UK units per week. That is around nine pints of beer or seven large glasses of wine, and is significantly above the recommended maximum of 14 units a week.
Nearly one in five adults are also said to drink at hazardous levels or above, with men more than twice as likely as women to fall into that category.
Dr Karen Faulkner, Associate Medical Director at Panthera Clinic, said alcohol occupied a “unique place” in British culture because it was both legal and socially encouraged.
She said: “What’s particularly interesting is that most people understand alcohol can be addictive, yet many still underestimate how easily regular drinking can become habitual. Dependence often develops gradually and doesn’t always fit the stereotypes people associate with addiction.
“During the summer months, drinking can become even more normalised through holidays, beer gardens, barbecues, festivals and sporting events.
“The challenge isn’t necessarily a lack of awareness about alcohol’s risks. It’s recognising when a socially accepted habit has crossed the line into something that’s beginning to have a negative impact on your health, wellbeing or daily life.”
Dr Faulkner said people wanting to cut back should consider planning alcohol-free days, alternating alcoholic drinks with water or soft drinks, setting limits before social events, and keeping track of their weekly intake.
She also urged people to watch for signs that alcohol may be becoming more important than intended, including finding it difficult to relax, socialise or enjoy an event without drinking.
Panthera Clinic has launched a free online Alcohol Health Calculator to help people assess how their drinking habits may be affecting their health and wellbeing.
Dr Faulkner added that low and no-alcohol alternatives had become more widely available, making it easier for people to reduce their intake while still taking part in social occasions.
News
Long Course Weekend set to bring thousands to Pembrokeshire
Three days of swimming, cycling and running will once again transform Tenby into one of the UK’s biggest endurance sporting festivals
TENBY is preparing to welcome thousands of athletes and spectators from across the UK and around the world as the Long Course Weekend returns to Pembrokeshire from Friday, June 26 to Sunday, June 28.
Now firmly established as one of Europe’s largest participation sporting events, Long Course Weekend Wales combines swimming, cycling and running challenges over three days, attracting everyone from elite athletes to first-time competitors.
Unlike a traditional triathlon, competitors can enter one, two or all three disciplines, choosing distances that suit their ability. Those who complete the full long-course distances across all three days earn the coveted fourth medal, one of the event’s most sought-after prizes.

Three days of endurance
The weekend begins on Friday evening with the Wales Swim off Tenby’s famous North Beach.
Athletes will take to the waters of Carmarthen Bay in a range of distances, including the iconic 2.4-mile swim, while younger participants will have the chance to get involved through the popular LC Kinder event.
Saturday is dedicated to cycling, with thousands of riders expected to tackle the Pembrokeshire countryside during the Wales Sportive. Routes cater for a variety of abilities, from recreational cyclists to seasoned endurance competitors taking on the full long-course challenge.
The weekend reaches its climax on Sunday with a series of running events, including a 5K, 10K, half marathon and full marathon.
The marathon route is regarded as one of the most scenic and demanding road races in Wales, taking runners through some of Pembrokeshire’s most spectacular coastal and rural scenery before the final run back into Tenby and the cheers of thousands of spectators.

A major boost for the local economy
Long Course Weekend has become one of Pembrokeshire’s most important annual events.
Hotels, guest houses, campsites, restaurants, cafés and shops across Tenby, Saundersfoot and the wider county benefit from the influx of visitors, many of whom stay for several nights.
For many businesses, the event provides a welcome boost at the start of the summer season, filling accommodation and generating significant spending across the local economy.
The event has also helped establish Tenby as one of Britain’s leading destinations for endurance sport alongside the annual Ironman Wales competition.
Spectators welcome
One of the defining features of Long Course Weekend is the support provided by local communities.
From the swim start on North Beach to villages along the cycling and running routes, competitors are encouraged by thousands of spectators throughout the weekend.
The finish-line atmosphere in Tenby is widely regarded as one of the highlights of the event, with runners and cyclists greeted by packed crowds as they complete their challenge.
Families, residents and visitors are encouraged to come along and support participants, with viewing areas available throughout the course.

Road closures and travel advice
Residents are being urged to plan journeys carefully throughout the weekend.
Organisers have confirmed that the Wales Sportive cycling event will once again operate without full road closures, although motorists should expect increased numbers of cyclists on roads across south Pembrokeshire and are urged to drive with extra care.
Traffic restrictions and road closures will, however, be in place around Tenby and along parts of the running routes on Sunday.
Drivers should allow extra travel time and check the latest information from organisers before setting out.
Emergency access arrangements will remain in place throughout the weekend and organisers have worked closely with emergency services, local authorities and transport providers to minimise disruption while ensuring participant safety.
What to expect
For three days, Tenby becomes the centre of the endurance sports world.
Visitors can expect a festival atmosphere throughout the town, with athletes arriving from across Britain and overseas, cafés and restaurants bustling with activity, and competitors of all ages taking on personal challenges.
Some will be chasing podium places. Others will simply be aiming to cross the finish line.
Whatever their goal, Long Course Weekend continues to showcase Pembrokeshire at its best, combining world-class sporting competition with some of the finest scenery in Wales.
As thousands gather once again on the county’s coastline this weekend, organisers are promising another unforgettable celebration of endurance, determination and community spirit.
Long Course Weekend 2026 at a glance
Friday, June 26
- Wales Swim
- LC Kinder children’s events
Saturday, June 27
- Wales Sportive cycling events
Sunday, June 28
- 5K run
- 10K run
- Half marathon
- Full marathon
Location: Tenby and surrounding Pembrokeshire routes
Spectators: Free to attend
Advice: Check road closure information before travelling and allow extra time for journeys throughout the weekend.
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