TRIBUTES have poured in following the sudden passing of Matt Baker, a well-loved radio DJ, entertainer, and former pub landlord, whose vibrant personality and dedication to music left a lasting impression on those who knew him.

Baker, who had a rich and varied career spanning cruise ships, radio, and live entertainment, was known for his infectious energy and ability to bring people together. He spent much of his working life at sea, where he served as a Cruise Director, fostering talent and encouraging performers to take the stage. Many have shared their memories of his support for emerging artists and his ability to read a crowd, ensuring that every event he was part of was filled with ‘goooooood times’—a phrase he was known for.

After his time on the high seas, Baker became a familiar voice on the airwaves, joining Herald Radio before later moving to Pure West Radio. His passion for music extended beyond broadcasting, as he briefly ran The Tiddly, a popular pub near Haverfordwest, which became a hub for local musicians and entertainers. The venue, under his leadership, was a space where talent flourished, and many recall fond memories of late-night sessions filled with laughter, music, and camaraderie.

His impact on the local music scene was immense. Baker was instrumental in promoting up-and-coming artists, offering them opportunities to perform at festivals and gigs. Fellow musicians, DJs, and friends have taken to social media to express their shock and sorrow at his passing.

Leading the tributes, Baker’s mother, Phyllis Oostermeijer, shared her heartbreak: “It’s with a broken heart I have to share with you that Matt has gone on another journey. I know he will kick his heels up and make everyone happy. That was his life, to bring love and Gooodtimes to all.”

Nick Carey described him as “a true legend” who introduced him to talented people and encouraged everyone to perform. Cruise industry colleague DjFly Gertos paid tribute from Saint John, Antigua, recalling their time working together from 2007 to 2009: “I did not lose a boss, I lost a friend.”

Thomas Jordan, a fellow performer, shared: “He was a hell of a showman, performer, and all-round great guy! I had the absolute privilege of playing alongside him for numerous events with the Travelling Tiddlys band. The Pembrokeshire music scene will not be the same.”

Others have remembered his kindness, generosity, and unwavering support for musicians, including Gareth Sanders-Swales, who noted that Baker was one of the few who “gave an 8-year-old drummer a chance to play in his open mic nights.”

His time as a Cruise Director also left a significant mark. Many entertainers credited him with helping them advance their careers. Sonia Wingert, a fellow cruise ship entertainer, recalled how Baker played her album on his radio show and remained a supportive friend over the years. “He always played my album on his radio shows back home, so very kind and thoughtful. My heart is broken to hear he has left us so, so young.”

Friends and colleagues from across the globe have shared tributes, remembering Baker for his warm personality, quick wit, and boundless enthusiasm. Whether performing magic tricks, telling jokes, spinning records, or running a bar, he brought joy to those around him.

Jason Fubar, a close friend, summed up the sentiments of many: “Hard words to write here as one of my very good friends passed away this morning. We’ve spent many a mental night together—cruises, nightclubs, and belly laughs all the way along. A truly talented soul, one that lit up a room when he walked in. So many happy and fun memories with you, brother.”

Matt Baker’s passing leaves a void in the music and entertainment world, but his legacy of uplifting others and creating unforgettable moments will endure. His family, friends, and the countless people whose lives he touched will remember him as a man who lived to entertain and bring people together.

Rest in peace, Matt Baker.