Community
Family’s heartbreak as ‘beautiful’ 19-year-old takes his own life after night out

A TEENAGER with a passion for rugby and a heart “full of love” took his own life at his home in Narberth after taking cocaine and leaving a note for his family.
Samuel Price, who was 19, died in the early hours of September 21, 2023, at a property in the centre of the Pembrokeshire town.
At an inquest held at County Hall in Haverfordwest on Thursday (Mar 27), the coroner heard how Sam had returned home after a busy day which included a job interview, a shift at a local pub, and rugby training. He had messaged his mother later that evening to ask to borrow some money, which she agreed to.

At 11:15pm, he contacted someone to ask about buying cocaine. He then began walking to a friend’s house but changed his mind and returned home. His stepfather found him unresponsive the following morning, and despite the efforts of paramedics, he was pronounced dead at 7:32am.
A note was discovered on his phone indicating his intention to end his life. A post-mortem examination confirmed the cause of death as hanging, with recent cocaine use recorded as a contributing factor.
Sam’s mother, Clare Price, described her son as a “very happy kid” who was “beautiful” inside and out.
“This came completely out of the blue,” she told the hearing. “We had plans to go to a gig on Saturday night. He had a big, big heart and loved people so very much. There was no middle ground with Sam—he was very black and white. I want everyone to know that he was so much more than this. He was a beautiful human being.”
The coroner concluded that Sam had taken his own life and extended his condolences to the family.
A legacy of love and hope
Following Sam’s tragic death, his family has worked tirelessly to raise awareness of mental health issues and suicide prevention. His auntie Shelley, uncle Anthony, and cousins Hollie and Sophie recently completed a 19-mile walk from Minehead to Donniford—one mile for every year of Sam’s life.
The fundraiser, which has already passed £1,000, was part of a wider campaign led by Sam’s mother, Clare, who has raised more than £6,500 through her initiative, The Sammy-sized GAP. The project aims to strengthen support networks for people in crisis and push for changes in government policy, including allowing friends and family to refer vulnerable adults for mental health intervention.

Sam, who grew up in Minehead before moving to Pembrokeshire, was known for his love of rugby and was a proud member of Minehead Barbarians’ mini team, once taking part in a memorable trip to France with the side.
Speaking after the walk, Clare said: “The Hooper family’s walk is a powerful symbol—a tribute filled with love, but also a call to action. It echoes Sam’s vibrancy, emphasizing the need for suicide prevention education and support for those affected. From this tragedy, they are crafting a legacy of hope, ensuring that others find strength and assistance in their darkest moments.”
She has also warned against young people self-medicating to deal with anxiety, isolation and mental health struggles, urging anyone affected to seek proper help.
“If you knew our Sam, or know a young person who might be going through similar struggles—who might be tempted to numb the pain with drugs—please consider giving what you can to this fund,” she said. “On Sam’s behalf, we will be very grateful.”
Donations to The Sammy-sized GAP initiative can be made via GoFundMe.
If you or someone you know is struggling
If you are affected by the issues raised in this article, help is available.
You are not alone, and talking to someone can make a difference.
- Samaritans offer a free, confidential 24/7 listening service. Call 116 123 at any time or visit www.samaritans.org for more support.
- CALL Mental Health Helpline for Wales: Free support and listening service available 24/7 on 0800 132 737 or text “Help” to 81066.
- Papyrus HOPELINE247: Support for young people struggling with suicidal thoughts. Call 0800 068 41 41, text 07860 039967 or visit www.papyrus-uk.org.
- Mind: Mental health charity offering advice and support. Visit www.mind.org.uk or call 0300 123 3393.
If someone is in immediate danger, always call 999.
Community
Police assist as loose horses cause concern near Pembroke Leisure Centre

A GROUP of loose horses caused alarm near Pembroke Leisure Centre on Sunday (March 30), prompting a police response and reigniting concerns over the ongoing issue of fly-grazing in Pembrokeshire.
Officers from Dyfed-Powys Police attended the scene to ensure public safety and attempt to secure the animals, which had been spotted wandering in the area.
This latest incident comes amid growing frustrations over repeated occurrences of horses roaming freely on roads and public land, or on private land without the landowner’s permission.
The problem of fly-grazing—where horses are left to graze on land without consent—has become a serious issue across the county, with multiple cases reported in recent months including at St Daniels Hill in Pembroke. In that case, horses were eventually removed following a long struggle by landowner Paul Hay, who said the situation had caused significant distress and called for new legislation to protect the public.
Last month, one local resident reported her father suffered head injuries and wrote off his car after hitting a loose horse on the A477 in the dark. Despite the severity of the incident, no further police action was taken, fuelling anger among residents.

County Councillor Jonathan Grimes has been liaising with local authorities and police in a bid to address the issue, while members of the public have also come forward to share experiences of property damage and road closures.
The Herald has contacted Dyfed-Powys Police for a statement about the latest incident.
Anyone with concerns about loose horses which may cause a danger to traffic or pedestrians can call the police on 101. In an emergency, always call 999.
Community
Funeral arrangements confirmed for popular local entertainer, Matt Baker

THE FUNERAL arrangements have been announced for Matt Baker, affectionately known as ‘Mr Good Times’ of Haverfordwest.
Matt passed away on March 15 aged 49. He was the much-loved son of Phyllis and stepson to Aad, and son to the late Paul. He was a devoted brother to Reuben, his wife Cath, and Simeon, and a beloved uncle to Aston, Dylan and Axel.
Matt was well known in the local community for his cheerful nature, positive outlook and ability to bring people together. His presence will be greatly missed by all who knew him.
His funeral service will take place on Saturday, April 12 at 11:00am at Pembrokeshire College Theatre. This will be followed by interment at Freystrop Cemetery.
Family flowers only. Donations in memory of Matt, in aid of mental health causes, can be made via a donation box at the wake following the interment.
All enquiries should be directed to Roy Folland & Son Funeral Directors on (01437) 763821.
Community
Tenby comes alive with eccentricity as Steampunk Festival returns in style

TENBY was transformed into a spectacle of steam-powered imagination and Victorian flair over the weekend, as the much-anticipated Tenby Steampunk Festival returned for its second year.
Running from Thursday to Saturday (March 28–30), the festival brought a colourful wave of eccentric costumes, quirky contraptions and community spirit to the seaside town, drawing visitors from across the UK – and even further afield.

Following its hugely successful debut in 2024, this year’s festival was bigger, bolder and even more inventive. Organisers say the event is quickly becoming a staple in the town’s cultural calendar, with national recognition already flowing in. Travel publisher Rough Guides previously hailed it as “a fabulous new festival that offers a window into British eccentricity in one of the UK’s best seaside towns.”

Crowds gathered across Tenby to take part in a host of whimsical and imaginative events, from the ever-popular teapot racing to the fiercely contested Tea Duelling championships – where biscuits met their doom in dramatic dunk-offs.

One of the weekend’s standout experiences was Tea with the Time Traveller, a theatrical nod to H.G. Wells’ classic The Time Machine, which blended storytelling with a touch of the surreal. Meanwhile, new attractions such as airship racing from the dramatic St Catherine’s Island captivated audiences with their creativity and spectacle.
The festival’s beating heart was the De Valence Pavilion, which housed a bustling Steampunk Emporium, a community art exhibition, and a packed programme of stage entertainment. A special screening of 20,000 Leagues Under the Sea added a cinematic flourish, complete with a steampunk-themed introduction to transport viewers beneath the waves.
Two spectacular Peacock Parades drew hundreds to the streets on Saturday and Sunday at 2:00pm, weaving their way through Upper Frog Street, Tudor Square, the Harbour, and Crackwell Street in a celebration of colour, costume and community spirit.
Festival-goers also flocked to Church House to enjoy live performances, including the much-loved steampunk cabaret artist Madam Misfit. For those with a taste for the macabre, Victorian ghost walks, Scary Games and a Paranormal Experiment offered something a little darker.
The Victorian photographic parlour proved a hit across the weekend, allowing visitors to capture themselves in timeless, sepia-toned style.
Anne Draper, Tenby’s community engagement officer and the driving force behind the festival, said the energy in the town was “electric.”
“We’ve been blown away once again,” she said. “People came from all over – and the streets really came alive. Steampunk folk don’t just attend the event, they are the event.”
Organised entirely by volunteers, the festival celebrates not just steampunk culture, but the creativity and inclusiveness of Tenby’s community.
Plans are already in motion for next year’s festival, with organisers promising even more magic in 2026.
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