News
Trump’s tariffs threaten Welsh exports as luxury carmakers face uncertain future
Aston Martin and TVR among firms at risk from new US automotive import tax
WELSH exporters have been dealt a major blow after former US President Donald Trump announced sweeping new tariffs on UK goods, including a 25% tariff on all automotive imports into the United States, sparking concern across Wales’ high-value manufacturing sector.
The announcement, made on April 2, also includes a 10% baseline tariff on all UK imports into the US, taking effect from April 5. These new charges come on top of previously announced 25% tariffs on steel, aluminium and automotive parts, with only a limited number of product exemptions such as pharmaceuticals and semiconductors.
The United States is Wales’ second largest export market, accounting for 13.5% of total goods exports. In 2024, Welsh goods trade with the US was valued at £6.4bn, with £2.2bn in exports and £4.2bn in imports. Of the 3,188 Welsh firms that exported goods globally in 2024, over a third (33.4%) exported to the US.
While Welsh exports span sectors from steel to technology, some of the hardest-hit businesses could be those involved in high-end automotive manufacturing—a sector that Wales has been nurturing in recent years.
Luxury carmakers in the firing line
Aston Martin’s factory in St Athan, Vale of Glamorgan, opened in 2020 to manufacture the DBX luxury SUV, has been a flagship project for Welsh industry. With many of these vehicles aimed at wealthy international buyers, particularly in the US, a 25% tariff could significantly hinder their competitiveness abroad.
Similarly, TVR’s long-awaited revival, with plans to produce its new Griffith sports car in Ebbw Vale, is expected to rely heavily on overseas sales, including to American car enthusiasts. Any additional import taxes on these cars could make them prohibitively expensive in the US market—potentially delaying investment and job creation in the Welsh factory.
Both brands represent the premium end of British automotive design and were supported by the Welsh Government as part of a strategy to attract advanced manufacturing jobs.
Welsh Government: “Far-reaching impacts”
Reacting to the announcement, Rebecca Evans MS, Cabinet Secretary for Economy, Energy and Planning, expressed “deep concern” about the likely effects of the tariffs.
“Whilst it is a small relief to see that the tariffs applied to UK imports are lower than those imposed on the EU, a 10% tariff represents a significant rise for most products,” she said.
“These changes will affect almost all of our businesses that export to the US.”
Evans said the Welsh Government remains in close contact with Westminster and is working with business and industry leaders to assess the fallout. Support will be available through existing business support programmes, and regular updates will be provided as the full impact becomes clearer.
Could there be an upside for UK consumers?
Amid the gloom, some experts suggest UK consumers might see short-term benefits, especially in the used car market.
Aidan Rushby, CEO of car finance company Carmoola, said the tariffs could create a glut of nearly-new and unsold stock that ends up staying in the UK.
“If British manufacturers struggle to sell into the US, we could see more cars redirected to the domestic market, which may mean better deals for UK consumers,” he said.
“An economic wobble caused by global trade tensions could also push used car prices lower as demand softens. That’s good news for buyers, but for current car owners, it could mean faster depreciation.”
Rushby added that it’s more important than ever for buyers to stay informed and work with responsible lenders.
Renewable energy sector raises alarm
It’s not just manufacturing that could suffer. Jane Cooper, Deputy Chief Executive of RenewableUK, warned that the broader fallout from tariffs and trade disputes could stifle green innovation and investment.
“These tariffs, combined with the US Government’s recent moves to halt offshore wind development, will mean UK and American companies will miss out on opportunities to trade, invest and collaborate in clean technology,” she said.
While trade in renewable goods between the UK and US is limited, Cooper said many UK-based manufacturers operate across Europe, and the disruption to supply chains could be significant.
Business leaders urged to prepare
The Institute of Directors (IoD) North Wales hosted a key event last week in Bangor, where industry experts briefed Welsh businesses on how best to navigate the evolving trade landscape.
David Roberts, Chair of North Wales IoD, said: “From global trade concerns such as Trump’s tariffs, to local investment opportunities in Flintshire and Wrexham, it’s vital that Welsh firms stay informed and resilient.”
Despite reassurances, there are no current plans for the UK to retaliate. The UK Government is seeking a negotiated solution with the US and has opened a consultation to assess the impact on British businesses.
For now, Welsh exporters—and especially those in automotive and high-tech sectors—face a turbulent road ahead.
Charity
Milford Haven Beer Fest set for Bank Holiday return
Festival promises live music, Welsh ales and community spirit at the waterfront
MILFORD HAVEN Beer Fest is set to return later this month, with organisers promising another packed day of live music, craft drinks and festival atmosphere.
The popular annual event will take place at Milford Waterfront on Saturday, May 23, inside the Ascona Group Marquee, with doors opening at 12:00pm.
Organisers say no advance tickets will be available, with entry operating on a first come, first served basis. Another sell-out is expected and early arrival is strongly advised.

A wide range of Welsh breweries and drinks producers will be represented, including Tenby Harbwr Brewery, Bluestone Brewing Company, Gethin’s Cider, Mantle Brewery, Gower Brewery and Core of the Poodle.
Tiny Rebel Brewery will also be serving lagers, IPAs and its new stout, Coal Drop, while Barti Rum will showcase its latest canned drinks. Prosecco and Pimm’s will also be available.
Entertainment throughout the day will be hosted by Pure West Radio, with headliners 4th Street returning to the waterfront.
The line-up also includes a DJ set from former Welsh rugby international and British and Irish Lion Josh Navidi, alongside performances from Steve Bartram, Big Chicken, Jake Taylor, Function 22 and Natalie O’Brien.
Festivalgoers will also be able to enjoy a street food zone featuring Grub Tacos, Junkyard Dogs and Reeves BBQ.
Community support
Nathan Rees, chairman of Milford Haven Round Table said: “The Beer Festival is a huge highlight for us – not just for the atmosphere, but for the impact it has.
“Every penny raised goes back into the community, funding events like our Carnival and Fireworks and supporting local causes.
“We’re also incredibly grateful to The Ascona Group for their continued sponsorship and to the Port of Milford Haven for their ongoing support as our Major Events Partner, as well as all the Beer Festival sponsors for 2026.”
Ticket information
Entry costs £25 and includes four drink tokens, a festival cup and live entertainment throughout the day.
Additional drink tokens will cost £2.50 each, with cash and card accepted.
The event is strictly over-18s only.
Organisers say there will be a 100 per cent bag search policy, with visitors strongly advised not to bring bags. Free water will be available, and dogs will not be allowed.
Charity
Pembroke Dock charity shop expands to support hospice care
SHOP NOW OPEN SEVEN DAYS A WEEK AFTER EXPANSION INTO ADJOINING UNIT
A CHARITY shop in Pembroke Dock has expanded into a neighbouring unit to help raise more money for local hospice care.
Paul Sartori Hospice at Home has completed a knock-through at its shop in Bierspool, London Road, creating a larger retail space and allowing the charity to offer a wider range of items, including furniture.
The expanded shop was officially opened on Friday (May 1) by the outgoing Mayor of Pembroke Dock, Cllr Michelle Wiggins.
The shop team, led by Kelly Elliot and supported by volunteers, worked for several weeks to prepare the new-look store for customers.
Head of Retail Julia Brady welcomed guests at the opening, while the charity also thanked staff, volunteers and supporters who helped decorate and prepare the premises.
Special thanks were given to Gill at Pembroke Dock Tesco for donating treats for customers and staff on the day.
Paul Sartori Hospice at Home operates nine retail shops and an eBay department. Income from donations and sales helps fund the charity’s clinical teams, who provide free specialist palliative care to patients and families across Pembrokeshire.
The charity says it costs £3,600 every day to deliver its free clinical services. Around 30% of that cost is funded through Hywel Dda Health Board, with the remainder raised through retail income, fundraising and community support.
The Pembroke Dock shop is now open seven days a week, giving people more opportunities to shop, donate and support local hospice care.
Paul Sartori Hospice at Home was established in memory of Father Paul Sartori, a much-loved local priest who recognised the need for hospice care before his death from cancer at the age of 39.
The charity provides care for people with any life-limiting condition, not only cancer, and supports patients of all faiths and none. It operates an open referral system, with referrals accepted from patients, families, friends and healthcare professionals.
Paul Sartori Foundation Ltd operates under the name Paul Sartori Hospice at Home. The charity was registered in 1982 and will celebrate its 45th anniversary during 2027/2028.
News
Ysgol Bro Teifi celebrates national championship rugby success
UNDER-18 SIDE LIFTS WRU PLATE AFTER HARD-FOUGHT FINAL AT RODNEY PARADE
YSGOL BRO TEIFI’S under-18 rugby team are celebrating national success after winning the WRU Schools and Colleges Plate Final at Rodney Parade.
The Ceredigion side travelled to Newport to face Ysgol Maes y Gwendraeth in a fast, physical and closely contested final.
Bro Teifi made a strong start, with tries from Elis Evans, Llew Thomas and Jack Brown giving them an early advantage. Dafydd Nichols-Evans added the extras from the kicking tee as the team went into half-time 19-14 ahead.
The second half proved even tighter, with Ysgol Maes y Gwendraeth applying sustained pressure and forcing Bro Teifi to defend with discipline and determination.
A late try gave Bro Teifi breathing space before Nichols-Evans held his nerve in the closing stages, landing a crucial penalty to seal a 27-19 victory.
The school said the win reflected the hard work, commitment and talent of the players, as well as the support of staff, parents and fans throughout the season.
Headteacher Gareth Evans said: “This game is the culmination of a tough season for the boys as they beat much bigger schools on the way to the final.
“It also builds on the school’s reputation in sport, with numerous successes this year across a range of sports and age groups.
“I would like to thank all the school staff for their tireless work in ensuring these experiences for our pupils, and the parents for their support.”
Photo caption: Plate winners: Ysgol Bro Teifi’s under-18 rugby team celebrate their national success at Rodney Parade.
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