Business
Milford Haven Freeport eyes wind power jobs – but questions remain over local benefits
Major floating wind announcement hailed by ministers, but concerns grow over job downgrades and delays to Pembrokeshire impact
A MAJOR offshore wind announcement hailed as a “generational opportunity” by UK ministers has prompted fresh hope — and renewed scepticism — in Pembrokeshire.
The UK Government this week revealed the developers chosen to build vast floating wind farms off the coasts of south Wales and south-west England. The Crown Estate is investing £400 million in supply chain infrastructure, and thousands of jobs are expected across Wales and the south-west.
While the ports of Port Talbot and Bristol were named as key assembly sites, Milford Haven’s Freeport backers say the Pembrokeshire coast must not be overlooked. They argue that the deepwater harbour, renewable skills base, and new freeport status make it an ideal location for marine logistics, fabrication and long-term operations support.

Tom Sawyer, Chief Executive of the Port of Milford Haven, said: “We stand ready to deliver – our port is already geared toward supporting floating wind and marine energy. This is a real opportunity to anchor new industry here in west Wales.”
However, industry insiders are sounding a note of caution. The Herald understands that some of the jobs originally described as high-skilled green roles may instead be lower-wage or short-term posts. Sources close to the development process said training packages had been scaled back and that many specialist components could still be imported from abroad.
“There’s a risk this becomes another case of promises made, but not delivered locally,” said one port engineering source. “We need to see turbine towers being built here, not just components shipped through.”
First Minister Eluned Morgan said she would be “picking up the phone” to companies involved, urging them to maximise Welsh jobs. But questions remain over how many roles will be based in Pembrokeshire — and when.
Despite the upbeat tone from ministers, the floating wind farms are not expected to be operational until the early 2030s. That means any serious benefits to the west Wales economy could still be five to ten years away.
The Welsh Conservatives have welcomed Labour’s latest announcement on offshore wind energy but criticised the lack of detail and guarantees surrounding its implementation.
Welsh Conservative Shadow Cabinet Secretary for the Economy and Energy, Samuel Kurtz MS, said: “The Welsh Conservatives have long championed the potential of floating offshore wind in the Celtic Sea. While today’s announcement represents just a small step within a broader strategy first advanced by the previous UK Conservative Government, it is nonetheless a welcome development.
“To truly seize this opportunity and unlock the full economic potential for Wales, it is essential that Welsh ports are placed at the forefront for the assembly, operation, and maintenance of these wind farms. This must be supported by a coordinated effort to ensure a skilled local workforce, and a resilient supply chain are in place, without which the promised prosperity and job creation will remain out of reach.”
Local sustainability campaigner Andy Middleton also welcomed the announcement, but warned: “This is fantastic news for future generations — but we must hold decision-makers to account. Pembrokeshire can’t afford to be left behind while the big money and the big contracts go east.”
Welsh Liberal Democrat Leader Jane Dodds MS said: “New jobs are always welcome, especially in areas like Port Talbot, but as long as Labour refuse to devolve the Crown Estate to Wales, the money raised from these renewable projects will continue to flow out of Wales and go directly to London instead of directly benefiting Welsh communities.
“I’m also worried that the Government hasn’t done enough to promote a supply chain for wind turbines that benefits Welsh workers, with most of the components for turbines being imported from Germany and Denmark rather than being manufactured here in Wales.”
The Milford Haven Freeport was launched earlier this year, with a mission to create thousands of skilled green jobs. But critics argue that until major manufacturers or anchor tenants commit to west Wales, the full promise of the freeport remains unfulfilled.
Meanwhile, the political battle over control of the Crown Estate continues. In Scotland, control of the seabed has been devolved, allowing profits to be reinvested locally. In Wales, the revenue still flows to the Treasury in London — a situation Plaid Cymru and Welsh Labour have both challenged.
Welsh Secretary Jo Stevens said this week’s announcement was “vindication” for keeping control in Westminster. But Pembrokeshire campaigners say it is time for local communities — not just governments — to see meaningful returns.
RenewableUK Cymru: This technology can transform Wales’ fortunes
Director of RenewableUK Cymru Jessica Hooper said: “We welcome this announcement of the first two large-scale floating wind sites in the Celtic Sea, as this technology has the potential to be transformative for the Welsh economy. Wales is poised to play a leading role in offshore wind. Over the next decade alone, there is up to £32 billion in economic value at stake, a £4.8 billion opportunity for Welsh businesses, alongside more than 3,000 well-paid jobs..
“Despite challenging market conditions, we’re pleased to see a successful outcome for Equinor and Gwynt Glas — a joint venture between EDF Renewables UK and ESB — marking an important first step in building a much-needed pipeline of projects in the Celtic Sea. To maximise the benefits of this technology and the investment in local facilities and supply chains we need long-term visibility on future leasing rounds and support in the upcoming clean power auction to start building out projects in Welsh waters and across the UK This will provide certainty for developers and investors to scale up new floating wind supply chains and ensure that workers have the right skills to make Wales a world leader in this cutting-edge technology”.
RenewableUK’s Deputy Chief Executive Jane Cooper said: “Awarding leases to the first two sites for floating wind projects in the Celtic Sea marks a significant step forward for this innovative technology which is set to play a major role in the UK’s future clean energy mix. Ports in south Wales and the south west of England have the potential to manufacture and assemble floating turbines, including giant platforms the size of football pitches, creating thousands of highly-skilled jobs. There will also be long-term opportunities in operations and maintenance, supporting local supply chains and providing sustained employment throughout the lifecycle of these projects.”
“But this is just the start – the UK already has one of the largest floating project pipelines in the world, so we have an opportunity to deliver green economic growth at scale. Our analysis shows that by 2050, floating turbines could provide a third of the UK’s offshore wind capacity with 40 gigawatts fully operational – enough to power every home in the country. By then, our research shows that the UK’s floating wind industry could employ 97,000 people, contributing £47 billion to our economy by building and supplying projects here as well as exporting our cutting-edge technology worldwide”.a
Award a significant milestone
The award of two 1.5 GW seabed leases in the Celtic Sea to Equinor and Gwynt Glas is a significant milestone—but it’s just the first step in a much longer process. For Milford Haven, the key takeaway is that the region now has a real opportunity to secure integration-port status—converting the nearby lease into tangible economic benefits.
The Port of Milford Haven, part of the Celtic Freeport, is already eyeing test-phase and commercial-scale roles through its FLOWMIS-backed upgrade of Pembroke Port.
If successful, that would position Milford Haven to host assembly, operations, and servicing of these floating turbines, generating long-term skilled jobs into the 2030s. However, this hinges on winning a formal role in the supply chain, securing funding, and translating seabed rights into local contracts—an outcome still to be determined.
Photo caption:
Waiting for take-off: Milford Haven Freeport could benefit from offshore wind – but how many jobs will really come to Pembrokeshire? (Pic: Herald)
Business
Pembrokeshire Lydstep Beach Village development refused
A CALL for an extra sign advertising a Pembrokeshire holiday park, adding to exiting unauthorised ones, which planners say would create “visual clutter and intrusion” and a distraction to drivers, has been refused.
In an application to Pembrokeshire Coast National Park, permission was sought, through Lakeside Signs Limited, for an additional sign advertising Haven’s Lydstep Beach Village, near Tenby, the sign proposed for North Lodge where the holiday park joins the main road.
Pembrokeshire County Council’s highways authority raised no concerns regarding the specific location of the sign, but said “there remains a broader concern regarding the cumulative impact of signage along this section of highway,” adding: “The increasing proliferation of signs in this location has the potential to create a visually cluttered environment, which may distract drivers and, in turn, give rise to road safety implications.”
A Park officer report recommending refusal said: “Currently, there are eight flagpoles, one A-frame banner type sign, one pole mounted panel sign, and a further panel sign, located behind the stone wall on the western side of the park’s entrance. None of these advertisements have the benefit of advertisement consent.”
It added: “The increasing number of signs in this location has the potential to create a distraction to drivers, which may result in road safety implications. In addition, the proliferation of signage would create clutter that would result in visual intrusion in this countryside location affecting amenity. As such, the recommendation is to refuse.”
It went on to say: “Whilst it is not deemed that the proposed advertisement would result in harm being caused to the specific special qualities of this area, there are concerns that the display of this advertisement would, along with the remainder of the advertisements, which are unauthorised, result in a proliferation of advertisements, which in turn would cause visual clutter and intrusion.
“This is especially problematic in a countryside location where development is strictly controlled. Should the existing signage be consolidated and rationalised, the Authority may support the proposed sign, however, currently, any additional signage would not be deemed appropriate.”
The application was refused on the grounds that it would, along with the exiting signage, “result in visual clutter and intrusion which would detract from the visual amenity of this countryside location, and would result in potential distraction to drivers, which in turn would rise to road safety implications”.
Business
The Cheesecake Guy store could be coming to Saundersfoot
SAUNDERSFOOT’S Coal Building interpretation centre could soon host the third store for Welsh cheesecake business The Cheesecake Guy Ltd, in plans before the national park.
In an application to Pembrokeshire Coast National Park, Craig Taylor of Merthyr Tydfil-based The Cheesecake Guy Ltd seeks a change of use of part of Saundersfoot’s Cambrian Terrace Coal Building interpretation centre to create a small retail unit.
On its website, The Cheesecake Guy says of its business and products: “Established in 2019, The Cheesecake Guy is all about delivering indulgent, handcrafted cheesecake desserts with a twist. While we offer a range of sweet treats, our specialty — and customer favourite — is the signature cheesecake jar.
“Made with quality ingredients and packed with rich, creamy layers, our jars are the perfect dessert for any occasion. Whether you’re treating yourself or sharing with others, The Cheesecake Guy brings a spoonful of happiness to every bite.”
While no supporting statement has yet been published for the Saundersfoot proposal, the application says the scheme would employ two full-time members of staff, operating 10am-6pm Mon-Sat, and 10-5 on Sundays and bank holidays.
It says the proposed site is currently a mixed-use retail and gift shop, having previously been used as office space.
It adds: “This is a space within a building that is still trading, the space we are wanting a change of use was last used by Persimmon Homes as an office space.”
Of the scheme itself it says it will involve “retail sales of pre-prepared desserts and merchandise,” adding there will be “no on-site manufacturing or heavy processing,” with “equipment limited to display fridges and freezers”.
If approved, the Saundersfoot site would be the third outlet for The Cheesecake Guy, with sites in Merthyr, and, more recently, Newport Market.
After that store opened following redevelopment of Newport’s Victorian market, Craig Taylor, of The Cheesecake Guy, said: “We are very excited to be part of the new development in Newport Market alongside some other amazing small businesses.
“We feel this is definitely the next step in the right direction after our Merthyr Tydfil store taking off so well.”
For its Newport site, The Cheesecake Guy says: “We specialise in creating a wide variety of cheesecake desserts that cater to all tastes. Our menu features popular favourites that have won the hearts of many, alongside exciting new creations designed to keep your taste buds satisfied.
“Whether you’re a classic cheesecake lover or an adventurous foodie, we promise a cheesecake experience like no other. Each cheesecake is made with the utmost care, ensuring a rich, creamy texture and a burst of flavour in every slice (or jar!).”
The Saundersfoot proposal will be considered by park planners at a later date.
Business
Pembrokeshire Broad Haven holiday park works refused
A DEVELOPMENT call for a Pembrokeshire holiday park has been turned down by Pembrokeshire Coast National Park.
In an application to park planners, Broad Haven Holiday Park, through agent Gerald Blain Associates, sought permission for the relocation of a boat storage area, vehicle shed and play area along with rewilding of adjoining fields at Broad Haven Holiday Park, Broad Haven, near Haverfordwest.
The application was supported by local community council The Havens.

However, an officer report recommended refusal.
Detailing the application, it said: “The proposal relates to the extension of an existing static caravan holiday site into adjacent undeveloped woodland to accommodate the relocation of boat storage, a vehicle shed, and a children’s play area, together with associated ecological mitigation measures. No increased pitch numbers are proposed.
“The development site has already undergone some site clearance, resulting in the removal of approximately 1,000 square metres of woodland.”
It went on to say: “The existing site is already intervisible with the coast, and the proposed relocation of boat storage would likely increase its visibility rather than reduce it. Without supporting evidence in the form of a Landscape and Visual Impact Assessment (LVIA) or Zone of Theoretical Visibility (ZTV) demonstrating that the development would be visually contained, the proposal appears contrary to the guidance contained within the SPG and the objectives of Policy 41.
“As a result, the proposed development is considered to detract from the special qualities of the National Park in this location and would be detrimental to the quality and character of the landscape character area in which the site sits, and as such does not comply [with policies].”
The application was refused on grounds including it being sited within previously undeveloped land within a flood zone, a lack of information on potential impacts on biodiversity, and it is “considered to detract from the special qualities of the national park in this location and would be detrimental to the quality and character of the landscape character area in which the site sits”.
-
News2 days agoBaby in critical condition after Fishguard emergency
-
News1 day agoFormer housing officer admits drink-driving in Pembrokeshire retail park
-
Crime1 day agoJob loss threat for convicted Pembrokeshire drug-driver
-
Crime1 day agoMilford motorist disqualified for drug-driving
-
Community7 days agoDogs removed after welfare concerns at Milford Haven property
-
Crime1 day agoPolice tip-off leads to driving ban for Milford motorist
-
Crime1 day agoDelivery driver caught twice over legal drink-drive limit
-
Community22 hours agoSixth-former firefighter balances schoolwork with saving lives










