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Pembroke Dock: Prince landlord narrowly escapes jail following benefits fraud

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Suspended sentence: Keith Francis

Suspended sentence: Keith
Francis

A “GREEDY and dishonest” Pembroke businessman fiddled more than £40,000 in benefits while banking over £2M pounds, a judge heard on Monday (Mar 30).

Keith Francis, aged 70, kept quiet about operating six bank accounts and owning pubs, a restaurant and apartments.

Francis, of Bush Rise, Bush Hill, admitted defrauding the Department for Work and Pensions out of pension credits worth £41,851.

Swansea Crown Court heard he had repaid just £2,431.

Merion Davies, prosecuting, said Francis applied for credits in 2004 but would not have been entitled to anything had he told the truth about his financial affairs. But he claimed to have no assets or investments, or any income.

Francis began to receive about £157 on top of his state pension.

But DWP officials found four bank accounts used by Francis and that £2.1m of income had passed through them while he continued to receive pension credits.

Francis had told the Department he had once been a publican, but had stopped in June, 2004, and would never return to the trade.

Officials then discovered he had a financial interest in The Moat House, Pembroke, which was being converted into 14 apartments, 11 of which had been sold.

He also bought the Molly Malone restaurant, Pembroke, in 2007, and also took over the Prince of Wales pub, Pembroke, and the Bush Tavern, Pembroke Dock.

“It begged the question,” said Mr Davies, “where all the money was coming from.”

Officials also discovered a mortgage application which stated that Francis made £50,431 a year and his wife Sylvia £50,250.

“That came as a complete surprise,” added Mr Davies.

prince of walesFrancis was interviewed by officials and still maintained he had no assets, income, pensions or savings, even though it was already known at that stage that he had been a director of six companies.

When told it could be proved he had banked £2.1m in four bank accounts alone between 2005 and 2012 “he just laughed.”

Mr Davies said to this day Francis had not provided the DWP with “a single document” and the department still awaited some sort of profit and loss account.

But, he stressed, it was not important whether Francis had been a successful businessman or not. He had been under a clear obligation to disclose income, irrespective of where it came from.

Francis’ barrister, James Hartson, said he was now £1m in debt. Most of the properties he owned were in negative equity and the courts had already issued a restraining order controlling £55,000 in assets.

That order, he said, would easily meet the £39,420 Francis still owed the DWP.

He described Francis as well thought of in the business community.

Judge Paul Thomas told rancis, “The case against you was overwhelming. There were several properties and businesses and it is inconceivable that you should be entitled to state benefits paid for by the rest of us.

“You are greedy and dishonest.”

Francis was jailed for nine months, but the sentence was suspended for 12 months because of his age, the state of his health, his lack of previous offending and his guilty pleas.

He was also ordered to carry out 100 hours of unpaid work for the community.

Mr Davies said the DWP would ask Francis to pay a minimum of £1,200 in costs at a future hearing.

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Community

Santa to tour Neyland before festive grotto opens at Community Hub

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NEYLAND will welcome Father Christmas on Friday 19 December as the town’s annual sleigh tour and Christmas grotto return, organised by Neyland Town Council with support from Gareth Hughes Motors.

The Christmas Fairy announced the event on social media with the seasonal message: “It’s tiiiiiiimmmmmmeeee! I hope you’ve all been good… come and meet the big man himself. You might even get a little treat if you’re on Santa’s good list. We can’t wait to see you all there.”

Santa will begin his sleigh ride around Neyland at 5:30pm, with the elves from Gareth Hughes Motors escorting him through several of the town’s residential streets. The planned route will take in Rose and Willow at 5:30pm, Springfield Avenue, the entrance to Gordon Parry, the Forresters, Policeman’s Bank, the Yacht Club area, and Riverside Avenue by the cenotaph.

The sleigh will then arrive at Neyland Community Hub at 6:30pm, where Santa’s Grotto will open for families to visit. Hot festive food will be available to buy from The Hub’s kitchen throughout the evening.

The event is free to attend, with the Town Council encouraging as many families as possible to come along and enjoy the festivities.

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Community

Flood alert updated for Pembrokeshire coast as high tides and storms approach

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NATURAL Resources Wales (NRW) has updated a flood alert for the Pembrokeshire coast, warning that flooding is possible between St Dogmaels, Cardigan and Amroth over the next two days.

The alert, which covers the stretch of coast from St Dogmaels down to Amroth, was first issued on Friday (Dec 5) and was updated around midday today (Sunday, Dec 7). NRW says the risk comes from a combination of high tides, large waves and unsettled weather, with the greatest impacts currently expected around Tuesday’s tides.

Flooding of low-lying land and roads is expected around the time of each high tide on Monday (Dec 8) and Tuesday (Dec 9). A further spell of wet and windy weather is also expected to keep river and surface water levels high across parts of south-west Wales.

Residents in coastal communities and estuary areas are being urged to be prepared and to take some simple precautions. NRW’s advice includes:

What people are being urged to do

  • Follow your household flood plan if you already have one.
  • Check where your loved ones and pets are, and think about how you would move them to safety if water starts to rise.
  • Move sentimental items, important documents and valuables to higher shelves or upstairs where possible.
  • Keep your mobile phone charged and switched on so you can receive warnings and updates.
  • Make sure you know how to turn off your electricity, gas and water supplies.
  • Pack a small grab-bag in case you need to leave home in a hurry – including medication, phone and charger, warm clothing, baby and pet supplies, sanitary products and insurance documents.
  • Consider moving cars, livestock and equipment away from low-lying or exposed areas that are likely to flood.

What not to do:

Officials are again stressing that people should not drive or walk through floodwater. Just 30 centimetres (around one foot) of fast-moving water can move a car, and as little as 15 centimetres can knock an adult off their feet.

  • For the latest official information on this alert, residents can visit the NRW flood warning page for the Pembrokeshire coast (area code 102WABT02), or call Floodline on 0345 988 1188 and use quick dial number 503013.

Up-to-date river, rainfall and sea level data is also available via the ‘river, rainfall and sea data’ pages on the Natural Resources Wales website.

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Community

Plan to offer construction and hospitality roles to young people in west Wales

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Government invests £820m to tackle rising youth unemployment, with targeted support across south-west Wales

YOUNG people on Universal Credit in West Wales will be offered new training and work experience placements in sectors such as construction, hospitality, and health and social care, as part of a UK Government drive to bring down rising youth unemployment.

The programme – funded from the £820m announced by Chancellor Rachel Reeves in last month’s Budget – will create 350,000 training and work-experience places across the UK, and guarantee 55,000 jobs in areas judged to be most in need from spring 2026. South-west and south-east Wales are among the regions singled out for focused support.

Ministers say the measures aim to move young people aged 16–24 off long-term benefits and into stable work. Almost one million young people across the UK are currently classed as NEET (not in education, employment or training), a figure that has been rising steadily since 2021.

Work and Pensions Secretary Pat McFadden said the new pathways would give out-of-work young people “a fair chance to make something of their lives”. The support will include a dedicated work session for every claimant aged under 25, followed by four weeks of intensive coaching before they are placed on one of six routes: paid work, work experience, an apprenticeship, wider training, classroom learning, or a workplace-based training scheme with a guaranteed interview.

Focus on sectors vital to the West Wales economy

For West Wales – where seasonal work, rural isolation and limited transport links have long affected youth employment – the concentration on construction, hospitality, and social care is likely to be significant. These industries remain major employers across Pembrokeshire, Carmarthenshire and Ceredigion, with businesses regularly reporting difficulties recruiting local staff.

The Herald understands that officials expect more than 1,000 young people nationally to move into jobs within the first six months, with additional programmes promised as the government prepares to publish its national youth strategy.

Political dispute over the impact

The Conservatives accused the Chancellor of “driving youth unemployment up” through recent tax decisions, claiming the new scheme “gives with one hand while taking with the other”. However, ministers insist the investment represents a “downpayment on young people’s future” and will help address the rise in long-term sickness and disability among under-25s – one of the biggest barriers to work.

Further announcements are expected next week, including new details on the government’s pledge to make apprenticeships for under-25s at small and medium-sized businesses completely free.

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