News
City stars in new TV advert
ST DAVIDS Bishop’s Palace is one of the stars which feature in Have you packed for Wales? The new £4 million EU funded Visit Wales advertising campaign which will launch on St David’s Day in the UK and Irish markets to attract visitors to Wales for Spring and Summer 2014.
Have you packed for Wales? tells consumers to come prepared for a trip to Wales. Whether it’s a three day break or a seven day stay, visitors need to come fully packed and ready for anything. However, packing the usual holiday gear isn’t enough. This is Wales – people are reminded to pack an open mind, a sense of adventure, and an appetite for discovery. This theme will run across all elements of the campaign.
The European Regional Development Fund-backed campaign includes a new TV advert which has been directed by Welsh director Marc Evans, whose work was also seen on screens recently in the form of detective series Hinterland which has been shown on S4C, BBC One Wales and is shortly to appear on BBC4.
Marc has directed many TV adverts including adverts for the Royal Navy, Co-op and Natwest, and said of his experiences of filming a TV advert for Wales: “This was a dream job for me. I was brought up in Cardiff but every summer was spent in West Wales and I have a lifelong love of the place. It was great to shoot in Cardigan Bay and also visit corners of the country I was less familiar with. It’s a big little country Wales, ever changing in terms of weather and light and also in the way it presents itself to the world. You think you know it and then it surprised you with another face. There’s a lot to be proud of but it can be elusive too. A big challenge to capture in a commercial!”
The campaign features new and existing product which has been developed through Visit Wales’ £35m ERDF Environment for Growth Projects in collaboration with other partners E4G partners: Cadw, Natural Resources Wales, Valleys Regional Park’. Locations feature the New BikePark Wales; Cadw monuments – Caernarfon Castle and St Davids Bishop’s Palace; Abersoch Beach; Dolphins in Cardigan Bay and Carreg y Defaid beach near Llanbedrog. EU funding has been used to work with partners to develop and improve Wales’ tourism offering. The new tourism strategy identifies the importance of taking a product led approach to developing and marketing tourism in Wales, which means working with iconic, high quality, reputation-changing products.
Cerys Matthews provided the music to accompany the TV ads and the result is a contemporary interpretation of the traditional Welsh song ‘Mil Harddach’. Cerys Matthews, said: “What a lullaby “You are a thousand times more beautiful than a white rose, than the red rose growing on the hillside, than the proud swan swimming the lake, my baby.” It’s just one of the gems found here in Wales’ jam packed treasure chest of cultural jewels, where we find the evidence of our centuries old love affair with singing and writing songs, songs that have such spellbinding melodies and simply perfect verses.”
Minister for the Economy, Edwina Hart, said: “This week is Wales Tourism Week and this investment in Wales marketing shows the Welsh Government’s commitment to tourism as one of our key sectors which generates £5 billion a year to the Welsh economy.
“This campaign is the first to be developed since the launch of the new tourism strategy for Wales ‘Partnership for Growth’ which aims to grow the tourism industry in Wales by 10% by 2020. This is the first step towards achieving what’s been set out in the strategy and aims to show that Wales provides the warmest of welcomes, outstanding quality, excellent value for money and memorable, authentic experiences for our visitors.
“We’re lucky in Wales to have such a huge range of activities, experiences and products to enjoy and share with our visitors. Some of our recent consumer research work however suggested that people aren’t necessarily aware of all the great things to see and do here in Wales, so this campaign tackles that misconception head on.”
The advert is also a showcase for the strength of creative industries sector in Wales, with Golley Slater as lead creative agency, production services were provided by YJB Films (Swansea) and post-production services were provided by Gorilla (Cardiff).
Crime
Four men fined over illegal cockle gathering on the Burry Inlet
More than £36,000 in penalties after protected estuary targeted
FOUR men from Llanelli have been fined more than £36,000 after illegally gathering cockles from the protected Burry Inlet.
Natural Resources Wales (NRW) launched an investigation following a report of unlawful cockle harvesting in the Llanelli area on Thursday (June 12, 2025).
Enforcement officers attended and found that Ethan Thomas, Brogan Phillips, Finley Harvey Jones, all from Llanelli, and Korey Kathrens, from Burry Port, had driven 4×4 vehicles more than one kilometre out into the estuary to collect cockles without permission.
The group was intercepted as they attempted to leave the scene. During the incident, two of the vehicles became stuck in the estuary and had to be towed to safety.
Officers seized a large quantity of cockles along with equipment used in the operation.
All four men denied the charges but were found guilty following a trial at Llanelli Magistrates’ Court on Monday (Mar 23, 2026).
Each defendant was fined £4,000, ordered to pay a victim surcharge of £1,600, and prosecution costs of £3,546—bringing the total penalty per person to £9,146. The court ordered payments at a rate of £200 per month.
Huwel Manley, Head of South West Wales Operations at NRW, said: “This case highlights the seriousness of illegal cockle gathering, which can damage fragile ecosystems and undermine licensed fisheries operating within the estuary.
“Natural Resources Wales is committed to protecting our shellfisheries and wider fisheries from illegal activity.
“We welcome the court’s decision and hope it sends a clear message that fishery and shellfish-related crime will not be tolerated. We will continue to take appropriate enforcement action against those who break the law.”
Education
Ysgol Henry Tudor reassures parents over Sikh ceremonial kirpan
School says religious item worn by pupil is secured, symbolic and non-functional
YSGOL HENRY TUDOR has moved to reassure parents after confirming that a pupil is wearing a ceremonial kirpan as part of their Sikh faith.
The development comes after around a dozen parents with children at the school contacted The Herald expressing concern about the situation.
In a letter sent to parents on Wednesday (Mar 25), the school explained that a Sikh family had recently joined the school community, and that the pupil is an Amritdhari Sikh — meaning they are required to wear certain articles of faith.
One of these is the kirpan, a small ceremonial blade which holds deep religious significance within Sikhism.
The school stressed that in this case the kirpan is “small, sheathed and secured,” and cannot be unsheathed. It added that the item is worn purely as a symbol of faith and “not as a functional item.”
Parents raise concerns
Around a dozen parents have contacted The Herald expressing concern about the situation, with some questioning both safety and how the decision was communicated.
Posts on local social media groups also reflect unease among some parents. One parent wrote that they were “not at all comfortable” with their child returning to school until the issue was resolved, while others questioned whether enough notice had been given before the decision was implemented.
Another commenter raised concerns about safety, suggesting that allowing any form of blade on school premises could set a precedent.
However, some claims circulating online — including suggestions that similar cases have led to violent incidents without prosecution — have not been substantiated.
Reassurance over safety
The letter made clear that appropriate steps have been taken to ensure the situation is managed safely and in line with safeguarding responsibilities and UK law.
School leaders said they remain committed to respecting the religious beliefs of all pupils while maintaining a safe environment, adding that the matter will continue to be monitored “sensitively and appropriately.”
In some settings, schools may agree adjustments to how a kirpan is worn — such as ensuring it is very small, secured, or sealed — so that religious requirements are respected while maintaining safety.
Understanding the kirpan
The kirpan is one of the five articles of faith — known as the Five Ks — observed by initiated Sikhs. It symbolises a duty to stand up against injustice and to protect others.
Under UK law, Sikhs are permitted to carry a kirpan for religious reasons. In schools, these are typically very small, kept in a sheath, and often secured so they cannot be drawn.
Across the UK, many schools have policies in place to accommodate the wearing of the kirpan while ensuring appropriate safeguards are followed.
Promoting inclusion
The school’s letter reflects a wider approach across education settings in Wales and the UK, where inclusivity and respect for different faiths are balanced with clear safety measures.
Pembrokeshire County Council has since confirmed it was aware of the situation and had provided guidance to Ysgol Henry Tudor when the matter was raised. A spokesperson said the authority is satisfied that appropriate safeguarding measures are in place, and that the school is following its procedures as outlined to parents in its communication. The update comes amid some concern from parents, including comments shared with The Herald and on social media, although no incidents relating to the matter have been reported.
Crime
Teen jailed after starting fire while others slept
Fire set in shared home left sleeping residents at risk and caused £130,000 damage
A TEENAGER who started a fire in his bedroom while other residents slept has been jailed for four years.
Jack Gornall, aged 18, of no fixed abode, was sentenced at Swansea Crown Court after admitting a series of offences including arson, threats with a knife, assault, and sending malicious communications.
The court heard that in the early hours of Sunday (Nov 17), Gornall deliberately started a fire inside his room at a shared property on Mansel Street, Carmarthen.
He then barricaded the door before climbing out of a first-floor window, leaving others inside the building at risk.
One resident was asleep at the time and had to be rescued by police. Two officers were later treated for smoke inhalation after tackling the incident before firefighters brought the blaze under control.
The fire caused extensive damage to the property, estimated at around £130,000.
Prosecutor Dean Pulling told the court that Gornall had earlier gone out to buy cigarettes and a lighter, and had carried out internet searches relating to accelerants in the days leading up to the fire.
The court also heard details of other offences.
In October 2024, Gornall repeatedly contacted his sister after being blocked, including calling her child’s phone. When she answered, he became abusive and threatened to report her to social services.
On another occasion in January 2025, he approached a car in Llandysul and produced a kitchen knife, waving it at occupants through an open window. The driver sped away and alerted police.
He also admitted stealing alcohol from a supermarket in Carmarthen, during which he became aggressive and assaulted a member of staff.
Gornall pleaded guilty to all offences at an early stage.
Judge Catherine Richards sentenced him to four years’ detention in a Young Offender Institution.
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December 26, 2025 at 8:56 pm
Thanks for breaking this down into easy-to-understand terms.