Business
Prime Minister Honours Local Entrerpeneur
One local business woman is grabbing the attention of some of the big hitters in Westminster.
Hayley Thomas, 30, from Haverfordwest is the young entrerpeneur who was responsible for creating The Lions Den play centre on Snowdrop Lane, in Haverfordwest. She was recently rewarded for her hard work by being invited to Downing Street as a model success story of the Government scheme, the New Enterprise Allowance (NEA).
The scheme was launched by the Government in 2011 and gives Jobseekers Allowance claimants, who wish to start their own business, extra financial help and business guidance. Under the scheme participants are provided with a business mentor and a weekly allowance worth over £1200 over 26 weeks. They are also able to facilitate a loan to help with start up costs.
Hayley Thomas was invited to a showcase reception at the Prime Minister’s residence. Local MP, Stephen Crabb, introduced her to David Cameron ahead of the event, whilst describing her as, ‘a great Pembrokeshire success story’. He went on to say,
“It’s fantastic to see Hayley’s business achievements being recognised by the Prime Minister in this way. She has such incredible motivation and drive and has overcome some tough personal circumstances. Hayley is providing real employment opportunities to local people and a fun environment for youngsters. I look forward to watching the business go from strength to strength”.
The Herald spoke with Hayley this week, at Lions Den, to find out a little bit more about her growing business and what gave her the inspiration to start it.
“I used to be an NVQ assessor, for nearly two years. I was on a reasonable wage, so I had committed to my own house and car, and then, without warning, got made redundant during the height of the recession. I applied for sixty to seventy jobs within six months and I didn’t get anywhere. I had to go on Jobseekers Allowance. No one wants to sign on; you want to go out and work. You can feel like that’s it but the job centre staff, however, are fantastic. I soon went over to the NEA and was assigned a mentor, an ex business man. I got on a scheme whereby you get money per week as security (whilst starting up your business).”
She went on to sing the praises of the NEA.
“The NEA funding did me good. The money they gave me was for myself and not the business. I had to have a project plan. With the NEA I could claim and trade; it was a security net.”
When asked how easy it was to initiate the business, she spoke of the investment required and the hours she put into getting it off the ground. About her meeting in London Hayley said,
“When I was at 10 Downing Street you speak to a lot of Ministers. I was talking to Levi Roots (Reggae Reggae Sauce) and the employment Minister, Mark Hoban, overheard us and asked me to be part of an article to show what you can do (using the NEA). The Prime Minister announced another seventy million was being reinvested so it’s great to be a part of that. At the time I opened the business there were some people in my boat (unemployed) and it was great I could offer them jobs. That felt good and it’s overwhelming that I am now supporting people in their jobs”.
When asked what gave Hayley the idea for business she stated that,
“I used to be a Thompson rep and wanted to bring a bit of tourism to Pembrokeshire. We chose the play equipment, all jungle themed, and I designed all the artwork, doing all the painting myself. We open the play centre from Monday to Sunday and, on Monday, dance classes for children. I feel there needs to be more on the physical side for children to do. Our nursery runs from Monday to Friday”.
In terms of how her business will grow she highlighted a key area that she feels needs addressing, locally,
“I’d like to look at more focus on children with additional needs. There’s not enough for them. If I could get the funding through grants or something, I’d open up a sensory room. It’s a need in Pembrokeshire and no one caters for it. It would be nice to have some support from our local Government”.
Whether that wish comes true or not, there is no doubt this remarkable young entrerpeneur will continue to impress with her business, succeeding during a difficult time.
Business
Computer gaming lounge plans for Tenby cinema submitted
FORMAL plans to turn Tenby’s former Poundland and Royal Playhouse cinema to a retro computer gaming lounge have been submitted to the national park.
Following a takeover by investment firm Gordon Brothers, Poundland shut 57 stores earlier this year, including Tenby’s branch on White Lion Street.
In an application to Pembrokeshire Coast National Park, Matthew Mileson of Newport-based MB Games Ltd, seeks permission for a change of use of the former Gatehouse (Playhouse) Cinema, most recently used as a Poundland store to a retro gaming lounge.
This follows a recently submitted application for a ‘CONTINUE? Retro Gaming Lounge’ sign on the front of the former cinema, ahead of the wider scheme for a retro gaming facility at the former cinema site, which has a Grade-II-listed front façade.
A supporting statement for the change of use scheme through agent Asbri Planning Ltd says: “The proposed retro gaming lounge will be inviting to all ages, including families, groups and individuals with no age restriction. The applicant has several similar premises across other parts of the UK and operates under a successful business model.
“This includes a fee being payable to enter the premises which thereby grants access to unlimited game time to all consoles/arcade machines. There will be no slot or coin-based reward games, so the proposal would not be considered/classed as gambling. The site will provide snacks and drinks (including alcohol) which will be canned/bottled drinks.
“The sale of such drinks would be ancillary to the overall function of the premises, and a separate alcohol licence will be submitted, accordingly.”
It adds: “The development would provide a much-welcomed addition to White Lion Rd which will improve the vitality and viability of the immediate area by promoting greater levels of footfall within the area and introduce greater variety to the shopping frontage at this location.”
It proposes opening hours of 10-10, Sunday to Thursday, and to 11pm on Fridays and Saturdays.
The application, and the related signage scheme, will be considered by park planners at a later date.
Prior to being a Poundland, the site was the Royal Playhouse, which had its final curtain in early 2011 after running for nearly a century.
The cinema had been doing poor business after the opening of a multiplex in Carmarthen; in late 2010 the opening night of the-then latest Harry Potter blockbuster only attracted an audience of 12 people.
Business
Independent brewers join call for business rates relief as pub closures feared
INDEPENDENT brewers have joined growing calls for urgent, pub-specific relief on Business Rates amid fears that community pubs across west Wales and beyond could be forced to close.
The Society of Independent Brewers and Associates (SIBA) has warned that changes announced in the Autumn Budget will see pub costs rise sharply over the next three years, with the average pub facing a 76% increase in Business Rates. By comparison, large warehouse-style premises operated by online and technology giants are expected to see increases of around 16%.
The issue will be discussed at a meeting taking place on Monday in Saundersfoot, where local publicans, small brewers and business representatives are due to come together to examine the impact of rising Business Rates and escalating operating costs. The meeting is expected to focus on the future sustainability of community pubs, particularly in coastal and rural areas where they often act as vital social hubs as well as key local employers.
Independent breweries are particularly exposed, SIBA says, as the vast majority of their beer is sold through local community pubs. Many small breweries also operate their own pubs or taprooms, meaning they are hit twice by rising rates. Some independent brewers have reported rateable value increases of up to 300%, creating new costs they say will be extremely difficult to absorb.
New industry research published on Thursday (Dec 12) suggests that introducing a pub-specific Business Rates relief of 30% from April 1, 2026 could protect around 15,000 jobs currently under threat in the pubs sector and help prevent widespread closures.
The call for action follows an open letter sent last week by SIBA’s board, expressing deep concern at the impact of the Budget’s Business Rates decisions on the hospitality sector.
Andy Slee, Chief Executive of SIBA, said: “The last orders bell is ringing very loudly in our community pubs after the shock changes to Business Rates in the Budget.
“Publicans and brewers feel badly let down by a system that still isn’t fairly addressing the imbalance between big global tech companies and small business owners.
“We were promised proper reform of Business Rates in the Labour manifesto last year and a rebalancing of the tax regime, but this has not been delivered. Pubs therefore need urgent help to address the planned increase in costs through a pub-specific relief, followed by full and meaningful reform.”
Those attending Monday’s meeting in Saundersfoot are expected to consider how local voices can feed into the national debate and press for urgent action to protect community pubs across Pembrokeshire.

Business
Cosheston Garden Centre expansion approved by planners
PLANS to upgrade a garden centre on the main road to Pembroke Dock have been given the go-ahead.
In an application to Pembrokeshire County Council, submitted through agent Hayston Developments & Planning Ltd, Mr and Mrs Wainwright sought permission for upgrade of a garden centre with a relocated garden centre sales area, additional parking and the creation of ornamental pond and wildlife enhancement area (partly in retrospect) at Cosheston Garden Centre, Slade Cross, Cosheston.
The application was a resubmission of a previously refused scheme, with the retrospective aspects of the works starting in late 2023.
The site has a long planning history, and started life as a market garden and turkey farm in the 1980s, and then a number of applications for new development.
A supporting statement says the previously-refused application included setting aside a significant part of the proposed new building for general retail sales as a linked farm shop and local food store/deli in addition to a coffee bar.
It was refused on the grounds of “the proposal was deemed to be contrary to retail policies and the likely impact of that use on the vitality and viability of nearby centres,” the statement said, adding: “Secondly, in noting that vehicular access was off the A 477 (T) the Welsh Government raised an objection on the grounds that insufficient transport information had been submitted in respect of traffic generation and highway safety.”
It said the new scheme seeks to address those issues; the development largely the same with the proposed new garden centre building now only proposed to accommodate a relocated garden centre display sales area rather than a new retail sales area with other goods, but retaining a small ancillary coffee bar area.
“Additional information, in the form of an independent and comprehensive Transport Statement, has now been submitted to address the objection raised by the Welsh Government in respect of highway safety,” the statement said.
It conceded: “It is acknowledged that both the creation of the ornamental pond and ‘overspill’ parking area do not have the benefit of planning permission and therefore these aspects of the application are ‘in retrospect’ and seeks their retention.”
It finished: “Essentially, this proposal seeks to upgrade existing facilities and offer to the general public. It includes the ‘relocation’ of a previously existing retail display area which had been ‘lost’ to the ornamental pond/amenity area and to provide this use within the proposed new building and moves away from the previously proposed ‘farm shop’ idea which we thought had merit.
“This revised proposal therefore involves an ‘upgrading’ rather than an ‘expansion’ of the existing garden centre use.”
An officer report recommending approval said that, while the scheme would still be in the countryside rather than within a settlement boundary, the range of goods sold would be “typical of the type of goods sold in a garden centre and which could be sold elsewhere within the garden centre itself,” adding: “Unlike the recent planning application refused permission it is not intended to sell delicatessen goods, dried food, fruit and vegetables, pet products and gifts.”
It added that a transport statement provided had been reviewed by the Welsh Government, which did not object on highway grounds subject to conditions on any decision notice relating to visibility splays and parking facilities.
The application was conditionally approved.
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