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First Minister visits sunny Saundersfoot to celebrate Wales as top tourism spot

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Harbour developments

FIRST MINISTER Mark Drakeford took time to enjoy an ice-cream on Saundersfoot Harbour as he visited the impressive new Wales International Coastal Centre that will fully open in 2023.

The First Minister visited the picturesque harbour as the latest figures are published today showing three quarters (75%) of Welsh tourism businesses saw an increase or maintained visitor levels over the May half term.

The Wales Tourism Business Barometer shows visitor numbers were up 25% compared to pre-pandemic levels, with restaurants, pubs and cafes enjoying a busy Jubilee bank holiday weekend as 38% of hospitality businesses experienced more customers than usual. 

Speaking from the harbour, which has received more than £5.7 million from the Welsh Government backed by EU funding, First Minister Mark Drakeford said: “It’s wonderful to visit stunning Saundersfoot and see the impressive new Wales International Coastal Centre.

“Wales is a place of world-class adventures, from the best mountain biking in Britain to the first inland surf lagoon in the world to outstanding natural landscapes and creative culture.  And, in the year in which we celebrate the 10th anniversary of our trailblazing Wales Coast Path it’s wonderful to see the innovative developments taking place in Saundersfoot.  I encourage people from across Wales and further afield to get out and explore a new corner of Wales over the summer.”

While there are encouraging signs of strength in the sector, there are concerns about the rising cost of living and people being able to afford going on holiday. Meanwhile, businesses are experiencing significant rises in operating costs, without wanting to pass increases onto customers over fears of pricing themselves out of the market.

The First Minister added: “It’s great that Wales’ tourism businesses were buoyed by the Jubilee bank holiday boost, but this is a worrying time for the sector, with rising inflation, increasing operating costs and staffing challenges.

“We will do all we can to make sure Wales has a successful summer season. Our vision for Wales is to grow tourism for the good of Wales, which means working with communities, visitors and businesses to achieve sustainable growth for tourism.”

In further research from the Visit Britain Domestic Sentiment Tracker, 39% of respondents said they are more likely to choose a UK trip than an overseas trip compared to pre-pandemic. The top reasons for this preference being that UK holidays are easier to plan, and long queues at airports or cancelled flights.

The Welsh Government will be continuing its support of the tourism sector in several targeted ways. Visit Wales does not traditionally run a campaign at this time of year, but in order to bolster confidence and keep Wales front of mind for those making last minute holiday plans, a publicity campaign comprising of TV, video on demand and paid digital activity will target key audiences in Wales and across the UK during July.

The Croeso advert features a “sunrise to sunset” example of a day in Wales. Using locations and products from across the country, the material features a variety of experiences, from dolphin spotting boat trips and great accommodation to eating out and music gigs.

Support is also available for the tourism sector to recruit staff. The Experience Makers campaign to raise awareness of the high numbers of vacancies and of the variety of career opportunities available in the industry will continue during 2022/23.

This activity sits alongside other Visit Wales support for industry in their first year of recovery including collaboration with Superfast Business Wales to help promote and encourage digital training to enable operators to stay on top of their marketing. Visit Wales have also enabled the introduction of TXGB, an online business to business platform for operators to extend their marketing reach. The platform gives businesses the option of better access to online sales channels at lower commission rates, which means a business can promote their offering cost-effectively and drive more direct bookings.

Business

New development planned next to Clynderwen rail station

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PLANS to site public use storage containers close to a Pembrokeshire village’s railway station have been submitted to county planners.

The application by S Fussell, through agent Gethin Beynon, seeks permission to site the 25 containers on an existing storage yard by Clunderwen railway station.

A supporting statement accompanying the application says: “The application seeks permission to site 25 containers to serve as a storage facility for a public use. The application site is located immediately to the north of the Clunderwen railway line and forms an existing storage and laydown yard.”

It adds: “The containers would all be accessed and open from the north elevation. The container frontage would be fenced off via post and rail fencing for security purposes with parking for 9 vehicles being provided. A turning head to the northwest of the site would be provided to provide accessibility to and from the storage compound. In terms of material finishes the containers would be of a conventional rectangular form and be constructed from steel.”

It says the proposal would “have a positive economic and social impact through employment construction via the development,” with minimal environmental impacts, based on the containers being sited in an existing storage and distribution yard, adding: “In terms of the proposal’s scale design and character, the modular form of the containers being adjacent to the railway line are in keeping with the immediate semi-industrial character of the area.”

The application will be considered by planners at a later date.

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Business

Ceredigion sheep shed allowed to stay open as wedding venue

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A CALL to allow a sheep shed once owned by Aberystwyth University to remain as a wedding venue, the applicants even having their own wedding there, has been granted by Ceredigion planners.

Dyfrig and Emily Williams, through agent JMS Planning and Development, sought retrospective planning permission for the change of use of the shed at beef and sheep farm Tanygraig Farm House Tanygraig, Llanfarian, some three miles from Aberystwyth.

The building, part of an agricultural holding once owned and operated by Aberystwyth University as a ‘learning farm,’ was partly converted to host weddings in September 2022.

A supporting statement accompanying the application, by JMS Planning, said: “The proposal seeks to formalise the change of use of an existing agricultural outbuilding to a wedding venue and associated works,” adding: “Prior to the applicant’s ownership, the agricultural holding was owned and operated by Aberystwyth University and utilised as a ‘learning farm’, whereby students would attend site and undertake studies.”

After an initial successful one-off use of the shed as their own wedding venue, the applicants pondered with the idea to keep the shed as a wedding venue.

The statement said no major work has been undertaken at the site, retaining the original character of the building, which is expected to host 15 weddings a year.

“The venue has already hosted a few weddings and has developed an excellent reputation, which is supported by the local community and local businesses many of which have benefited from the venue,” the statement said.

“Jobs, wealth and income has been created as a result of the venue, from initial construction works e.g plumbing and electrical works, to those associated with the wedding industry, which will continue moving forward. The proposal would therefore be considered a source of many jobs, including retaining jobs in existing businesses.

“Although the main occupation of the applicants will remain, they will be heavily involved with the preparation, management and promotion of the business.”

Local community council Llanfarian has raised concerns about the retrospective nature of the application, and about access to the main road for wedding traffic.

The scheme has now been granted conditional approval by Ceredigion planning officers, with conditions including restrictions on amplified music.

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Business

Demand for Welsh homes surges as market sees fastest growth in three years

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THE demand for homes in Wales has risen at the fastest rate since 2021, according to the latest Royal Institution of Chartered Surveyors (RICS) Residential Market Survey. The report reveals a surge in buyer enquiries as more properties enter the market.

In August, a net balance of 50% of survey respondents in Wales reported an increase in new buyer enquiries, marking the highest level of activity seen since May 2021. This uptick in demand coincides with a rise in the number of homes available for sale. A net balance of 57% of Welsh respondents reported an increase in new instructions to sell, a sharp jump from 30% in July.

With both demand and supply on the rise, it is no surprise that sales have also seen an uplift. A net balance of 30% of surveyors in Wales reported an increase in newly agreed sales in August, positioning Wales as the second-highest region in the UK, behind Northern Ireland.

Looking ahead, surveyors remain optimistic about the sales outlook, with a net balance of 12% of Welsh respondents expecting sales to increase over the next three months.

However, house prices in Wales have not followed the same upward trend. Over the last three months, a net balance of -30% of Welsh surveyors reported a fall in home prices, which is lower than the UK average, where prices were reported as flat. Welsh surveyors are also cautious about the near-term price outlook, with a net balance of -22% expecting prices to drop further over the next three months.

In the rental market, demand for lettings continued to rise in August, with 50% of Welsh surveyors reporting an increase in tenant demand. However, the supply of rental properties continued to fall, albeit at a slower rate. A net balance of -17% of respondents noted a decline in rental supply, an improvement from the -33% reported in July. With the imbalance between supply and demand persisting, a net balance of 17% of surveyors expect rents to rise over the coming months.

Anthony Filice, FRICS of Kelvin Francis Ltd. in Cardiff, commented on the sales market, saying: “Appraisals and instructions remain strong. While there are fewer viewers, they are more serious, helped by more favourable mortgage rates. Some sellers with unrealistic pricing expectations are adjusting, leading to sales at lower prices than previously achievable.”

Melfyn Williams, MRICS of Williams & Goodwin The Property People Ltd. in Anglesey, added: “The market is active but not as buoyant as before. Buyers are cautious yet still purchasing, and sellers are concerned but continuing to sell. Activity is down, which is typical for August, but overall, the market remains steady despite seasonal and economic factors.”

In the lettings sector, Paul Lucas, FRICS of R.K. Lucas & Son in Haverfordwest, noted: “Rents continue to rise as the availability of property declines. Many landlords and holiday homeowners are selling due to increased taxation and rental regulation pressures.”

On the wider UK market, RICS Chief Economist Simon Rubinsohn highlighted improved sentiment, noting, “The latest RICS survey shows a lift in buyer interest following a modest fall in mortgage rates, with stock levels also inching up. However, there is still a need for realistic pricing to finalise deals, with uncertainty around future interest rate cuts and the forthcoming Budget keeping market sentiment cautious.”

Rubinsohn added that while affordability remains a challenge in the sales market, it is even more pressing in the lettings sector. “The ongoing reduction in rental stock, as landlords downsize their portfolios, is exacerbating the imbalance in the market.”

As the housing market in Wales continues to evolve, the coming months will determine whether the current surge in demand can sustain momentum amidst broader economic uncertainties.

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