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Narberth restaurateur hit by blackmail scam threatening negative reviews

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MATT POWELL, chef proprietor of Annwn restaurant in Narberth, Pembrokeshire – which has glowing reviews from the Good Food Guide and the Michelin Guide – has spoken of his worry at receiving a series of messages threatening bad reviews unless he paid the scammer.

Matt often receives messages on WhatsApp offering paid-for reviews and routinely blocks them, but after blocking one message, he received the following demand from someone called Masoom in Pakistan: “Hello brother, I need the work of just £50 from you. I have posted bad reviews & added disgusting pics at your business bcz you blocked me. If you will block me again then we will post bad reviews & will add 40+ bad pics on a daily basis. To add bad reviews is not difficult for us bcz we have our own team.”

Matt and his partner Naomi were worried to see a string of negative reviews and strange photographs appearing on Annwn’s Google page. Matt got in touch with Google and the page is now back to 5 stars, with the offending photographs removed – but he wants to warn other restaurateurs of the scam.

“Luckily it would have been fairly obvious to any potential customers that the reviews were made up – they were in broken English and showed no knowledge of the restaurant,” he said. “The pictures were clearly nothing to do with Annwn – but it’s still worrying, and getting in touch with Google to get them to take them down is a difficult and time-consuming process.

“We’d really like to see Google introduce a system whereby restaurants could give a code to genuine diners that enabled them to leave Google reviews. In the meantime, we’ve switched our contact number to a landline so that people can’t send us WhatsApp messages.”

Annwn restaurant hit the headlines last month after making it into The Michelin Guide just 4 months after opening in its new location. Last year it made number 14 on the Good Food Guide’s 20 Most Exciting Restaurants while at its original location in Lawrenny.

Matt, who trained under Raymond Blanc and worked at multiple Michelin-starred restaurants in Europe before returning to Wales, has been praised for his imaginative reworkings of heritage Welsh dishes and ingredients and for his sustainable approach to fine dining, which uses many foraged and home-grown ingredients.

 

Business

Popular Newgale surf shop and home works approved

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A SCHEME to improve a Pembrokeshire seaside village home and surf shop, while also removing an unlawful part that was subject to an enforcement notice, has been given the go-ahead.

In an application to Pembrokeshire Coast National Park, Bruce Sanderson of New Surf, through agent A D Architectural Design Consultants LTD sought permission for internal and external alterations to dwelling and surf shop, at New Surf, Newgale, including the removal of an un-lawful use of part of the ground floor as a shop.

The proposals were supported by Nolton and Roch Community Council.

An officer report recommending approval said: “The proposal returns the dwelling building to full residential use only. The application site is in a particularly sensitive location and appropriate mitigation has been sought and conditions imposed to preserve protected sites and species.”

It added: “The property known as Newsurf is a two-bedroom dormer bungalow with adjoining surf shop opposite the shingle bank of Newgale beach. The surf shop is positioned southeast of the bungalow and comprises a pair of pitched roof store buildings with linking flat roof section to the dwelling. Prior to being a surf shop, the application site was a filling station.

“The southern ground floor area of the dormer bungalow has been in retail use without planning authorisation and the remaining ground floor as residential use. Plans show two bedrooms and a storage area on the first floor of the dwelling.”

It detailed the proposals addressed the unauthorised aspects of development relating to a 2022 national park enforcement notice.

It concluded: “The proposed scheme is considered acceptable in how it responds to landscape setting, visual, aesthetic, historical, cultural and ecological aspects and also the physical characteristics of the site.

“The proposal preserves and enhances the character of the dwelling and by doing so will not create an unacceptably detrimental impact on the special qualities of the National Park. It is not considered that the development will cause an unacceptable impact upon privacy or amenity of neighbouring properties.”

The application was conditionally approved.

The Newsurf site also features in plans by a Vodafone phone company subsidiary to bring fibreoptic cables across the sea from Ireland to Pembrokeshire; the onshore part of a project to bring a fibreoptic cable onshore from Kilmore Quay, Wexford, Ireland to a site at Newsurf shop car park, Sands Café Car Park and the Duke of Edinburgh Inn, Newgale.

No decision has yet been made on that application.

 

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Haverfordwest Creamery wins top honours at world’s largest cheese show

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First Milk site secures four major trophies as co-operative celebrates 26 awards at International Cheese & Dairy Awards

FIRST MILK’S Haverfordwest Creamery has celebrated major success at this year’s International Cheese & Dairy Awards, after helping the farmer-owned co-operative secure 26 awards at the world’s largest cheese show.

First Milk won eight gold medals, 11 silver medals, one bronze medal and six major trophies at the prestigious awards, with cheese produced at Haverfordwest Creamery securing four of the competition’s top honours.

The Pembrokeshire creamery won the CHR Hansen Trophy for Champion Double Gloucester, the Tetra Pak Tebel Award for Best Extra Mature Creamery Block Cheddar, the ICDA Award for Best Medium Creamery Block Cheddar and the First Milk Past Masters Trophy.

The results underline the quality and consistency of the cheese produced at the Haverfordwest site, which continues to play a key role in First Milk’s award-winning cheesemaking operation.

Held annually, the International Cheese & Dairy Awards attracted its highest number of entries in several years, with many of the creamery cheddar classes receiving between 30 and 40 entries.

First Milk was recognised across a wide range of cheddar and regional cheese categories, including Double Gloucester, Red Leicester, Welsh cheese, vegetarian cheese and English creamery cheddar.

Jack Eade, Customer Quality Manager at First Milk, said the awards reflected the hard work of teams across the business.

He said: “These awards are incredibly hard won and reflect the dedication, expertise and passion of everyone involved in producing our cheese.

“To receive recognition across so many categories at one of the world’s most respected cheese competitions is something everyone at First Milk can be enormously proud of.

“While our grading team selects and prepares the entries, none of these achievements would be possible without the commitment of our farmer members producing exceptional quality milk, and the highly skilled teams at our creameries transforming it into consistently award-winning cheese.”

The latest success continues First Milk’s long-standing record at the International Cheese & Dairy Awards and reinforces Haverfordwest Creamery’s reputation as one of the leading producers of award-winning British cheese.

Photo caption:

Rod Addy, Director General of the Provision Trade Federation, with First Milk’s Matthew Hooper and Dawn Mason at the International Cheese & Dairy Awards

 

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Lamphey camping and glamping farm expansion approved

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PLANS to expand facilities at a Pembrokeshire camping and glamping farm which hosts outdoor festivals have been given the go-ahead by Pembrokeshire County Council.

Dewslake Camping Limited, of Dewslake Farm, The Ridgeway, Lamphey, in an application through agent Argent Architects, sought permission for a change of use of the main barn at the farm to provide support facilities for camping and events.

The application was recommended for approval at the June 30 meeting of Pembrokeshire County Council’s planning committee.

A supporting statement accompanying the application said: “While remaining a working farm, camping, glamping and facilities for dining and refreshments are among the services provided. Outdoor festivals are held on the site periodically during the summer season.

“The main barn is centrally located within the farm and serves as overflow storage for the various activities and events offered at Dewslake.  The campsite’s sanitary facilities are located in temporary structures at the perimeter of this building.

“The applicant wishes to expand the facilities offered on the site. The barn has the spatial capacity to accommodate a range of different events, both commercial and private. The idea is to bring in the operational capacity to service functions and events in the building and on the wider site, in the form of overflow catering, sanitary facilities and office and reception space.”

It says it is intended to create “a building that is inclusive, easy and enjoyable in use for all,” with wheelchair parking in the area currently occupied by the temporary facilities.

It says further expansions to Dewslake are also planned.

“The growing business model requires considerable on-site management and maintenance.  The long-term plan is greatly invested in ecological enhancements and trades on this in the marketing approach taken in promoting the campsite.

“This approach requires a particular intensity in the management of the land, which when coupled with the day-to-day running of the campsite, increases the need for a round-the-clock management presence.

“The applicant is therefore intending to make a separate pre-application enquiry for the addition of a permanent farmhouse to serve this function.”

An officer report for planners said: “The proposal involves the comprehensive internal reconfiguration of the building and associated external alterations. The footprint of the existing structure would be largely retained, with development primarily focused on enclosing and extending into an existing open lean-to section along the building’s side (west) elevation.”

Approval was moved by Cllr Alec Cormack, described it as “an excellent use of the building,” with vice-chair of the committee Cllr Simon Hancock describing it as an “excellent application,” which was “entirely appropriate in the site”.

The application for conditional approval was unanimously approved by committee members.

 

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