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Support 53,000 jobs in Wales with a Christmas pint

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WELSH people raising a Christmas pint in pubs and at home should enjoy the taste of supporting 53,000 local jobs, which pay £665 million in wages and contribute £1.2 billion to the economy, data from the Welsh Beer and Pub Association (WBPA) shows.

The brewing and pubs industry is one of the UK’s biggest employers, supporting almost one million jobs across the regions.

Pubs have an equally vital social contribution. Across Wales, 82% of people say pubs are important in bringing people together, while 67% think pubs help combat loneliness and isolation.

The Long Live the Local campaign invites pubgoers who can afford it to buy an extra round to support the brewers, delivery drivers, farmers and thousands of people behind the pint.

Welsh people raising a Christmas pint should enjoy the taste of supporting 53,000 local jobs in breweries, bars and supply chains which pay £665 million in wages and contribute £1.2 billion to the economy, data from the Welsh Beer and Pub Association (WBPA) reveals.

The WBPA’s Long Live the Local campaign is shining a light on the nearly one million people behind the pint who make the festive season merry.

As Welsh pubgoers raise a local brew, they support hundreds of thousands of jobs across the country: including farmers growing hops, brewers developing new recipes, scientists working on quality control and logistics teams managing deliveries.

‘The local’ is often the heart of community life and a major source of local employment and economic growth. Its social value is most apparent at Christmas, bringing people together and combatting loneliness during the festive season. Recent YouGov polling in Wales found:

  • 75% of people feel pubs have a positive effect in communities
  • 82% say pubs are important in bringing people together
  • 67% think pubs help combat loneliness and isolation in their local area

Pubs and brewers have faced major increases to their costs over the last few years while struggling to limit price rises. The Autumn Statement provided vital support with an extension to business rates relief and the freeze on beer duty, but the next budget must provide surer footing for brewers and pubs by:

Cutting tax on beer in the next Budget and pledging to bring beer duty down to the European average over the course of the next Parliament. The EU average duty on a pint of beer is currently 20p, whereas in the UK it is 54p for draught beer and 59p for packaged beer- nearly triple the European average and 12 times more than Germany.

Reforming business rates so pubs and brewers can invest in the future, with the 75% relief maintained and a cap to the planned increase in the 2024 business rates multiplier until this is implemented

Lowering VAT rate to 12.5% for pubs to help publicans and customers with cost of living increases

The Long Live the Local campaign invites the Welsh to buy an extra round this Christmas to support the people behind the pint and join the campaign to secure the future of their local.

Lloyd Manchip, brewery manager at Magor Brewery, says: “It’s very unusual to be in an industry where you make a product that is at the centre of every party and occasion. Beer brings people together… at football and rugby, weddings and funerals, every major social event.

“There are 550 people who work with me and we are so passionate about producing the perfect beer. We’re also looking to the future and investing in becoming more sustainable. Reducing our carbon footprint and reducing the usage of all those commodities to ultimately make the brewery more efficient, better for the planet and ultimately for the people who drink our beer.

“The beer industry is such a major part of Welsh culture. It’s so important that we keep and maintain that.”

Emma McClarkin, CEO of the Welsh Beer and Pub Association, told The Pembrokeshire Herald: “So many of life’s milestones are marked by sharing a beer, whether in commiseration or joy. Behind the glass, there are nearly a million people across the cities and regions who make this possible: including brewers, technicians, delivery drivers, farmers and the pub staff at the counter.

“The great British pint is woven into the fabric of our communities, economies and regional identities. Local pubs are some of our most beloved tourist attractions, while our breweries produce some of the finest beers in the world.

“But the industry needs our support to survive. Wales remains one of the most expensive places in the world to have a pint, with beer duty more than double the average across Europe. The next Parliament must make bringing beer duty in line with Europe a priority – taking at least 34 pence off the price of a pint – as well as reforming business rates so that brewers and pubs can continue investing in the future, providing quality jobs and training for people across the country.”

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Business

Port welcomes first vessel to new workboat pontoons

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PEMBROKE PORT, which is owned and operated by the Port of Milford Haven, has welcomed the first customer to its new workboat pontoons. Installed as part of the Pembroke Dock Marine project to modernise the Port’s infrastructure, the pontoons are available for use by a range of vessels including workboats, barges and other small vessels.

CRC Sentinel, a dive support vessel owned by Commercial Rib Charter which is undertaking work on the Milford Haven Waterway, was the first to use the new pontoons.

Sharon Adams, Commercial Manager for Pembroke Port commented: “It’s great to see these new assets being utilised. Pembroke Port is perfectly positioned within the Port of Milford Haven to act as a hub for operations associated with marine activity taking place within the Port and the Celtic Sea. The pontoons are available for short and long term berthing and have secure access, as well as electricity and water hook ups.

The workboat pontoons compliment the other infrastructure upgrades we made as part of the Pembroke Dock Marine project including new laydown space and an expanded slipway.

We look forward to working with our existing customers, and welcoming new ones, to use the new facilities at Pembroke Port.”

The new infrastructure at Pembroke Port forms part of the Pembroke Dock Marine project to create a world-class energy and engineering centre of excellence and act as a focal point for capturing the economic value from wind, wave, and tidal renewable energy projects.

Alongside the Port’s own investment, Pembroke Dock Marine – a Swansea Bay City Deal project – is part funded by the UK Government and the European Regional Development Fund through the Welsh Government as well as other private sector partners.

During construction, the project supported over 50 jobs including 6 apprenticeships. Contractors BAM, Walters Group and R&M Williams undertook community activity during the project, with the local community benefiting from over £11m local spend.

For further details on the facilities at Pembroke Port, and how the Pembroke Dock Marine investments have readied Pembroke Port for future energy, please visit www.pembrokeport.com.

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Business

Last Call for Entries: Carmarthenshire Business Awards

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BUSINESSES throughout Carmarthenshire are urged to submit their nominations for the prestigious Carmarthenshire Business Awards as the deadline of 17th May 2024 rapidly approaches.

Organised by Grapevine Event Management, these awards are set to recognise and celebrate the outstanding contributions and achievements of local enterprises across a variety of sectors. With the nomination process ending in less than two weeks, businesses and individuals from across the county are invited to take advantage of the opportunity for recognition by entering one of the 15 award categories.

The winners will be unveiled during a glamorous black-tie event at Parc y Scarlets on 12th July, attended by the crème de la crème of Carmarthenshire’s business community.

Liz Brookes, the founder of the awards and director at Grapevine Event Management, expressed her enthusiasm about the high quality of entries received so far. “We are thrilled with the response and the calibre of organisations that have entered. This is the final call for entries; it’s time to ensure your business and its contributions are recognised,” she stated.

Rupert Moon, chair of the judges, highlighted the significance of the awards in promoting local businesses. “Carmarthenshire boasts a range of fantastic businesses. These awards are not just a celebration but a platform to highlight significant achievements in innovation, sustainability, growth, and export success among others,” Moon commented.

Support for the event is strong, with notable local companies such as Castell Howell Ltd leading as headline sponsors. “Supporting local business is essential for Carmarthenshire’s prosperity. These awards are a fantastic opportunity for businesses to gain the recognition they deserve,” said Martin Jones, Director of Castell Howell.

Additional sponsors include Swansea Building Society, Dunbia, Azets, JCP Solicitors, JG HR Solutions Ltd, Business News Wales, and Stills, all contributing to the event’s success.

For more information on how to enter the Carmarthenshire Business Awards, or to register before the 17th May deadline, please visit https://carmsbusinessawards.com/.

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Business

Lidl will be first supermarket to sign up for milk from Pembrokeshire Creamery

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LIDL has announced that it will soon become the first major UK supermarket to sell milk exclusively produced and bottled in Wales, thanks to a partnership with Pembrokeshire Creamery.

Starting from June 1, Lidl customers in Wales will be able to purchase Welsh own-label milk products, with plans to extend this to include cream shortly thereafter.

Previously, milk produced in Wales was transported to England for bottling before being sold in Welsh stores. However, with a significant £20m investment supported by the Welsh government, Pembrokeshire Creamery has now established the only bottling facility in the country certified to supply supermarkets. This development not only reduces transportation distances, thus cutting down on food miles, but also generates 80 new jobs in the local community.

The initiative is part of Lidl’s broader strategy to support Welsh agriculture and provide consumers with locally sourced products. Their range already includes Welsh bread, butter, yoghurt, eggs, lamb, and beef. Richard Bourns, Lidl GB’s Chief Commercial Officer, emphasised the retailer’s dedication to local produce: “Our partnership with Pembrokeshire Creamery is testament to our commitment to offer Welsh shoppers the very best in homegrown food and drink.”

Mark McQuade, Managing Director of Pembrokeshire Creamery, highlighted the efficiency of the new operation. “The partnership will deliver products from farm to shelf in a more efficient way, removing the need for Welsh milk to be sent to England for bottling, before coming back to Wales,” he said.

This news coincides with Lidl’s announcement of a £500m investment in the British pork industry, aimed at supporting continued production amidst recent challenges such as rising costs, a Chinese import ban on EU pork, and butcher shortages, which have significantly impacted the sector.

Lidl’s initiatives are set to bolster not only the local Welsh economy but also the broader agricultural sector across the UK.

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