Business
Madison’s Bar and Restaurant shuts as hospitality sector struggles
AFTER four years of serving the local community with its unique brand of fine dining and vintage charm, Madison’s Bar and Restaurant has announced its closure. Owners Ceri and Neale, who transformed an old chippie into the award-winning establishment named after their beloved dog, expressed their heartbreak in a poignant customer announcement.
Despite their hard work and the restaurant’s success, they cited the drastic changes within the hospitality sector and the battle against soaring business overheads as insurmountable challenges.
Madison’s, celebrated for its golden Hollywood glamour and exceptional service, was a testament to the owners’ dedication and imagination.

This award-winning restaurant not only provided a culinary haven but also became a symbol of pride and joy for its owners. However, the seasonal area’s saturated eatery market and the current economic climate have made it increasingly difficult for small businesses like Madison’s to thrive, they said.
Recent Insolvency Service reports show that the UK restaurant sector is encountering insolvencies at a rate of 46% more than last year.
A slowdown in customer spending and surges in operating costs over the last 12 months have dealt the heaviest blows to the industry.
A variety of economic headwinds are making it more difficult than ever for eateries to keep their doors open.
The current economic climate, alongside the currently high energy costs, have meant that unavoidable costs such as rent, heating, and lighting have increased to business-crippling levels. Without a doubt, one of the main drivers for the rise in restaurant insolvencies is the knock-on effect of customers staying at home. The public are feeling the same pinch as businesses are, and are cutting back on luxury purchases accordingly.

The announcement of this latest closure was met with an outpouring of support from the community, including heartfelt messages from regular customers and former staff members.
Steve Grimes, a loyal patron, expressed his sorrow and wished the owners luck in their future ventures.
Similarly, Dave Weaving, a long-time supporter of Ceri and Neale’s endeavors, shared his devastation but hoped for a new beginning for the couple.
Madison’s was renowned for its “Chef to the stars” David, and a dedicated team that included Molly-Isabella, Martha, Cheyenne T, Cheyenne B, Mia, Caldey, Dafydd, and Dan, among others. The restaurant’s closure marks the end of an era for Milford Waterfront, leaving behind a legacy of culinary excellence and a family of staff and patrons who shared many happy memories.
Tributes to Madison’s highlighted its unique ambiance, outstanding food, beautiful décor, and the best cocktails in Wales, reflecting the deep impact the restaurant had on its community. Patrons shared stories of celebrations, anniversaries, and regular visits that made Madison’s a special part of their lives.
As Ceri and Neale bid farewell, they thanked their staff, customers, and particularly the Grimes family, for their support. The restaurant’s motto, “There are contenders and there are pretenders, but there is only ever one vintage Madison’s,” encapsulates the unique place it held in the hearts of many. The closure of Madison’s Bar and Restaurant is a significant loss to the local dining scene, symbolising the broader challenges faced by the hospitality sector in these times.
The community’s response underscores the cherished memories and strong bonds formed around the dining tables of Madison’s, a testament to the love and hard work poured into the establishment by Ceri, Neale, and their team.
Now that Madison’s has closed its doors for the final time, the spirit of the restaurant and its motto will undoubtedly live on in the hearts of those it touched.

Business
Pembroke South Quay boat shed expansion plans submitted
A PADDLEBOARDING and canoeing company’s call for an extension to a boat shed at Pembroke’s South Quay, below its historic castle, has been submitted to county planners.
In an application to Pembrokeshire County Council, G Booth of Paddle West CIC, through agent James Dwyer Associates, seeks permission for an extension to the stone-built boathouse, adjacent to the cliff on South Quay fronting the Mill Pond, Pembroke.
A supporting statement says: “It is intended to erect a single storey ‘lean-to’ building, or ‘shed’ for the storage of boats, such as canoes and kayaks, and related equipment, on a vacant space adjacent to the existing stone-built boathouse.”
It adds: “The boathouse and the intended adjacent boat storage shed is located, as is to be expected, in close proximity to water, the Mill Pond. The Mill Pond is the main area of activity for Paddle West, a Community Interest Company, providing boating activities, kayaking, canoeing and paddle boarding, frequently for young people and families.”
It goes on to say: “It is intended that the structure would be lightweight, erected on the exiting hard standing. The ‘shed’ would be used for the storage of boats and related equipment.”
With regard to the historic setting, it adds: “Although the stone-built boathouse appears not to be listed, it is recognised that the walls above are listed and together they are a piece.
“Accordingly, through form and external materials proposed, timber cladding and profile sheet roofing, the aim is to ensure that the structure would be subservient and muted and not detract or compete with the visual aesthetic of the boathouse or historic walls. In effect the addition would blend into the background.”
The application will be considered by county planners at a later date.
The boathouse is sited near to the new Henry Tudor Centre in South Quay, which is due to open in Spring 2027.
The centre, expected to receive around 30,000 visitors a year, will tell the story of Henry Tudor, son of Pembroke, his Welsh ancestry and his impact on our national story, Welsh culture and our wider British heritage.
The restored derelict South Quay buildings will also house a new library and community café, and a healthcare, social services and supported employment facility in the adjoining premises.
Business
Pembrokeshire hospitality rates relief scheme backed
A WELSH Government-funded scheme to provide rates relief for hospitality businesses has been backed by senior Pembrokeshire councillors.
A report for members of Pembrokeshire County Council’s Cabinet at their March meeting said: “Welsh Government has introduced the Food and Drink Hospitality Rates Relief, this relief is aimed at eligible businesses in Wales in the food and drink hospitality sector for example, pubs, restaurants, cafes, bars and live music venues.
“The aim of the relief is to support eligible businesses to manage continued cost pressures. The relief will apply to all eligible occupied properties by offering a discount of 15 per cent on non-domestic rate bills for the period April 1 to March 31, 2027. The relief is capped at £110,000 per business across Wales.
“As this is a temporary measure, Welsh Government is providing the relief by reimbursing local authorities that use their discretionary relief powers under Section 47 of the Local Government Finance Act 1988.”
It concluded: “The food and drink hospitality rates relief 2026-27 requires the local authority to adopt a discretionary scheme [as outlined] and in accordance with the criteria and conditions specified in the guidance issued by Welsh Government.
“It is proposed that Cabinet resolve to adopt [the scheme] which can be applied to administer the relief. Welsh Government will reimburse local authorities for the relief provided in line with their guidance via a grant under section 31 of the Local Government Act 2003.”
Members backed the recommendation.
All eligible businesses must apply for this relief by the March 31, 2027, and an application form will be available on the council’s website from the April 1.
The maximum cash value of the rates relief allowed, across all properties in Wales occupied by the same business should not exceed £110,000. Businesses claiming the relief must declare that the amount being claimed does not exceed those limits.
Business
Rosemarket Dawn Till Dusk golf club 18-hole plans lodged
A CALL to extend a long-established Pembrokeshire golf club, bringing it up to a full 18 holes, has been submitted to county planners.
In the application, Mr and Mrs Young, through agent Preseli Planning Ltd, seek a change of use of land adjoining the Dawn Till Dusk Golf Club, Furze Hill Farm, Bastleford Road, Rosemarket, to form an extension to the existing golf course, along with landscaping and associated works.
A supporting statement through the agent says: “The application seeks full planning permission for the enlargement of the existing golf course to provide an additional six holes, to provide a total of 18 holes.
“The proposal would involve minor landscaping works to the fields and boundaries and the creation of a small number of ponds and bunkers. The extension would be located on land to the west of Furze Hill Farm and on the opposite side of the road to the existing golf course and clubhouse.
“An altered access to the land parcel is proposed as part of this application, which would provide an improved route for users crossing the public highway to avoid conflict with movements at the main entrance.
“The application site exceeds 1ha and therefore the proposal is considered major development necessitating a Pre-Application Consultation prior to formally submitting the planning application to the Local Planning Authority.”
It adds: “The existing golf course has operated in excess of 30 years and is popular with both visitors and locals. Club membership currently stands at approximately 350 and there is demand for enhancing the provisions of the course.
“The applicants’ sons have recently increased their involvement in the enterprise and in recent years wet winter months have necessitated the closure of the course, or parts of it, due to the ground becoming waterlogged, primarily due to the flat nature of the existing course.
“The extension would provide variation to the terrain, providing, dryer conditions, as well as the ability to alternate between the existing and proposed to maintain use, enhancing the viability of the enterprise.”
The application will be considered by Pembrokeshire County Council planners at a later date.
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