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Business

Pembrokeshire Creamery launches Blas y Tir Welsh milk brand

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AS the only BRCGS-accredited liquid milk facility in Wales, it is exclusively producing 100% authentic Welsh milk for retailers in Wales – milk from Welsh cows, fed on Welsh pasture then processed and bottled in Pembrokeshire.

The Blas y Tir (Welsh for ‘Taste of the Land’) brand is owned by sister-business Puffin Produce under which it supplies Welsh produce, such as Pembrokeshire Earlies PGI and Welsh Leeks PGI grown by local farmers and packed in Wales.

The new Blas y Tir Welsh milk will be available in 2 litre, 1 litre and 1 pint bottles with options for skimmed, semi-skimmed and whole milk for sale in supermarkets throughout Wales. Pembrokeshire Creamery is in discussion with a number of retailers and hopes to see Blas y Tir Welsh milk on supermarket shelves from September this year.

The bottle design reflects the strong connection to Wales and the Welsh landscape, featuring cows grazing on coastal pastures, the Red Dragon flag and ‘Llaeth Cymraeg’, Welsh Milk in Welsh.

Huw Thomas, CEO of Pembrokeshire Creamery and Puffin Produce said: “We are proud to be extending our Blas y Tir brand to another grocery staple, giving consumers in Wales the opportunity to support Welsh farmers and producers. We know from experience with the Blas y Tir brand, that shoppers in Wales are much more likely to put a product in their basket if it has a clear, authentic Welsh provenance.

“Since we opened Pembrokeshire Creamery, Welsh milk is now being produced here in Wales for Welsh supermarkets, instead of being sent over the border to be processed, offering customers a more sustainable option which is authentically 100% Welsh.

“The launch of Blas y Tir is the latest step in our mission to deliver sustainably sourced Welsh milk to supermarket shoppers in Wales, while also offering a fair and transparent price to farmers.”

Pembrokeshire Creamery launched the new Welsh milk to consumers and retailers at the Royal Welsh Agricultural Show, one of the largest events of its kind in Europe.

Commenting on the launch at the Show, Huw Irranca-Davies, Cabinet Secretary for Climate Change and Rural Affairs, said: “I am proud to see another great product from Wales being launched under a strong Welsh brand today. The new Pembrokeshire Creamery, supported by Welsh Government Rural Development investment, provides Welsh consumers with another great opportunity to support Welsh farmers and farming communities every time they visit the supermarket.

“This is further evidence of the innovation in production and sustainability which the Welsh Government supports throughout our Food and Drink industry, alongside the creation of strong Welsh brands which appeal to retailers and resonate with consumers in Wales and throughout the world.”

Pembrokeshire Creamery started production in May 2024, with the creation of around 80 new jobs. Currently it has the capacity to bottle more than a million litres of milk a week and, with additional investment already planned, it will be able to increase production to two million litres of milk a week in the future.

Around £20 million has been invested in the new state-of-the-art creamery. The development of Pembrokeshire Creamery was supported by the Welsh Government and Pembrokeshire County Council with the development of the Pembrokeshire Food Park site and with additional funding from Welsh Government grants and HSBC.

Business

TerraQuest to provide planning portal services across Wales

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TERRAQUEST will take over the provision of its Planning Portal service for planning applications across Wales starting 31 March 2025, following a new agreement with the Welsh Government.

The Planning Portal, already in use for over 97% of planning applications in England, will allow Welsh applicants to submit planning applications and receive essential updates regarding sites in Wales.

The service will be fully bilingual, offering both Welsh and English language options. Existing users of Planning Applications Wales will retain their accounts and can easily transfer to the new system.

Applicants will benefit from enhanced services, including standardised payment options across all 25 Welsh authorities, which will streamline the submission process and reduce invalid applications.

Additionally, the Planning Portal will feature a built-in location plan tool, capable of generating compliant plans, capturing spatial data, and transferring it digitally to Welsh authorities—reducing the need for third-party tools.

The new portal will also offer developers working in both England and Wales a consistent experience across both countries.

Plans are in place to add more features, such as integration with building control applications, ensuring a comprehensive service from a single platform.

Rebecca Evans, Cabinet Secretary for Economy, Energy and Planning, said: “We are committed to streamlining the planning process in Wales and speeding up decision-making on key projects. This seamless transition to a trusted partner will help ensure consistency and efficiency, benefiting both applicants and the planning process.”

Geoff Keal, CEO of TerraQuest, said: “We are excited to deliver both a smooth transition and an improved experience for users. The Planning Portal is a proven tool that has successfully supported thousands of applicants in keeping track of their applications. We look forward to working closely with the Welsh Government and welcoming new users in Wales.”

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Business

Welsh Water bills soar as CEO defends huge salary

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WELSH Water’s chief executive has defended his high earnings amid mounting criticism over soaring customer bills and the company’s record on sewage pollution.

Peter Perry, head of Dŵr Cymru, told MPs on the UK Parliament’s Environment Committee that his salary was “reflective of performance.” However, in Wales, the company has faced repeated scrutiny for its handling of sewage spills, service disruptions, and rising household water costs.

Welsh Conservative Shadow Cabinet Secretary for Climate Change and the Environment, Janet Finch-Saunders MS, questioned Dŵr Cymru’s performance, highlighting a series of recent failures.

In January, as many as 40,000 homes in North Wales were left without water after a burst pipe at the Bryn Cowlyd Water Treatment Works in Dolgarrog, Conwy. The company has also issued boil water notices in Rhondda Cynon Taf, and Welsh beaches have experienced some of the highest levels of sewage discharge in the UK.

In 2023, Dŵr Cymru was responsible for over 916,000 hours of sewage discharges into rivers, lakes, and coastal waters—around 20% of all recorded sewage spills across England and Wales.

Finch-Saunders said: “We’ve seen constant headlines about sewage dumping, service disruptions, and rising customer bills, making it unbelievable that the head of Dŵr Cymru can justify his inflated salary as performance-based.

“With Wales facing four times as many sewage discharges proportionally as England, and Dŵr Cymru customers now paying the highest water bills in the country, such an exorbitant salary is a slap in the face to customers.

“The public shouldn’t be forced to cover the costs of inflated executive pay, especially when water companies have failed to address long-standing issues and delayed critical infrastructure upgrades until it’s too late.”

CEO’s earnings under scrutiny

Despite being a not-for-profit organisation, Dŵr Cymru has continued to pay its chief executive a substantial salary.

  • Peter Perry’s total remuneration in 2021 was £892,000.
  • In 2022, he earned £675,000, rising to £792,000 in 2023.
  • In 2024, his salary was £355,000, with £91,000 in variable pay, £34,000 in pension-linked payments, and a further £9,000, bringing his total earnings to £489,000.

Meanwhile, Dŵr Cymru customers are set to face the highest water bills in England and Wales.

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Business

Carmarthenshire bridal boutique owner donates wedding gowns as shop closes

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THE OWNER of a well-known bridal boutique in Llandeilo has donated nearly 100 bespoke wedding gowns to charity as he prepares to close his business after 16 years.

Huw Rees, the stylist and broadcaster behind Huw Rees Brides, said he was forced to shut the store due to kidney failure. Wanting to end on a “positive note,” he has donated dresses to several charities, including Cancer Research, the British Red Cross, local colleges, and even a dog charity.

Speaking to BBC Radio Wales Breakfast, Mr Rees said: “People have been disappointed. We are a multi-award-winning brand and just won a national wedding award recently, but customers who know why have been very supportive.”

Among the donations, around 20 dresses have gone to Cancer Research, while 40 gowns have been given to Bridgend and Carmarthen colleges to support sustainability projects. A further 30 wedding dresses, along with bridesmaids’ dresses, veils, and accessories, have been handed over to the British Red Cross in Llandeilo.

British Red Cross shop manager Sarah Morris said the store was “overwhelmed” by Mr Rees’ generosity.

“The shop has been buzzing with excitement. The phone has been ringing with enquiries about the dresses, and customers have been visiting to try them on,” she said. “The money raised will support our work across the UK and worldwide, helping people in crisis. We are truly grateful to Huw for this donation.”

The donated gowns include bespoke designs by Mr Rees, as well as dresses from luxury brands such as Ellis Bridal, Lou Lou, and Louise Bentley, typically priced at over £1,000. However, the donated dresses have been sold for between £50 and £100.

Mr Rees, who is known as Huw “Fash” and is a regular on S4C programmes Prynhawn Da and Heno, has openly spoken about his health struggles, including undergoing dialysis for kidney disease.

Despite the closure, Mr Rees said he and his team will honour their commitments to existing brides, with their final wedding scheduled for November.

Looking ahead, the stylist revealed he is training to become a celebrant and hopes to officiate weddings instead of designing dresses.

“We’ve had 16 successful years, and I’m just grateful for the supportive brides,” he said. “Now it’s time to think about the future.”

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