Charity
Crisis fund plugs gap for Welsh families as support workers warn of ‘severe hardship’
Working families among those turning to charity for emergency help
ALMOST four hundred families across Wales — more than 1,300 parents, children and young people — turned to Action for Children for crisis support over a 16-month period to 1 October, as the cost-of-living crisis continues to intensify in the run-up to Christmas.
New data from the charity shows that three in ten applications (31%) for emergency grants came from households where at least one parent is in work, while one in seven families (15%) seeking help were not claiming any means-tested benefits. Frontline support workers say that beyond these one-off grants many families “have nowhere else to turn”.
Across the UK, Action for Children is currently receiving around 300 applications a month for financial help. Three-quarters of frontline staff surveyed said the families they support are facing greater financial pressure than this time last year.
Action for Children, which runs hundreds of services across the UK, analysed data from its Family Fund — delivered in partnership with Nationwide — as part of its annual Secret Santa campaign. The fund provides crisis grants for essentials such as food, appliances, clothing and basic household items.
Between June 2024 and September 2025, nearly £85,000 was distributed to families in Wales alone.
What Welsh families needed most
The charity reports that four essential categories accounted for three-quarters of all crisis spending:
- Food (33%)
- Household appliances (16%)
- Home furnishings and repairs (15%)
- Clothing (12%)
Other key findings include:
- 47% of applications came from families receiving Universal Credit.
- 61% were from families with one or two children.
- 49% were from single-parent households.
Support workers described families unable to replace broken beds, parents going without showers to save electricity, and minimum-wage workers unable to afford carpets or basic furniture despite working full-time hours.
One worker said: “A 9-year-old was sleeping in a toddler bed because the family simply couldn’t afford a replacement. They were already falling behind on bills.”
Another reported helping a young single mother: “She had no carpets, barely any furniture, and a sofa she’d been given that was full of fleas. Her wages covered her bills but nothing more. She didn’t qualify for additional support.”
Mental health impact
The charity’s data shows the emotional toll is severe.
- 74% of Welsh applications recorded anxiety, stress or other mental health concerns linked to financial hardship.
- 29% noted that children’s mental health was directly affected by money worries at home.
One support worker said children were avoiding socialising: “They don’t ask to go out because they don’t want parents to feel bad when they can’t give them pocket money.”
Charity calls for urgent action
Laurie Ryall, Action for Children’s National Director in Wales, said: “Our Family Fund data lays bare the devastating impact financial hardship is having on vulnerable families — and that doesn’t stop because it’s Christmas. Staff are helping families every day who try their hardest yet still can’t afford to heat their homes or put food on the table. It is heartbreaking to see the toll on parents and children alike.”
She welcomed the UK Government’s child poverty strategy and the decision to scrap the two-child limit, which the charity has long campaigned for, but warned the change will not take effect until April 2026 and will not help all families currently struggling.
“The Welsh Government is also taking steps on child poverty, but families need help now. That’s why we’re asking the public to get behind our Secret Santa campaign so we can continue supporting the children who need us most.”

Case study
Sarah, a single mother from South Wales living with chronic fibromyalgia, relies on Universal Credit and frequently uses food banks. She said Christmas is “an extremely stressful time”.
Her nine-year-old daughter attends Action for Children’s Emoji Project, which helps children understand and express difficult emotions. Last Christmas, the charity provided Sarah with a £250 food voucher and a new bed and mattress for her daughter.
Sarah said the support was transformative: “Every month is a struggle. We were on a pay-as-you-go electricity metre and I often let my daughter shower while I went without. My daughter’s old bed had broken and she was sleeping on a mattress on the floor. I sleep on the sofa, so I couldn’t help her. The shame and worry were enormous.”
“The food voucher took such a weight off my mind. It freed up money for heating. But Christmas still brings panic because I want her to have a magical day without knowing how anxious I am.”
Charity
Homeless charity plans ‘safe haven’ centre with accommodation and training
A new community project aims to tackle gaps in support for people living on the streets
A NEW community initiative is aiming to provide a “safe haven” for homeless people in west Wales, offering accommodation, training and round-the-clock support.
Safe Haven Homeless CIC has been set up by founder Dave Thomas, who said the idea came after witnessing the struggles faced by people sleeping rough in Carmarthen and Aberystwyth.
He described seeing individuals forced out of temporary camps, including one case where fencing was erected to prevent a homeless person returning to a former site.
Mr Thomas said: “We spoke to people who simply couldn’t access help because they had no fixed address or internet access. That was a real eye-opener.”
Research carried out by the group found that while a number of organisations provide advice and outreach support, there is a lack of safe, stable accommodation offering a full package of services.
The Herald understands that demand for housing remains high, with waiting lists for social housing stretching to around two years in some cases, particularly for those not in priority groups.
The project aims to address this by purchasing a property with land to create a multi-use support centre.
Plans include a main building with communal living areas, a kitchen, counselling rooms, IT facilities and training spaces, alongside outdoor accommodation such as bell tents and log cabins.
The site would also include recreational and work-based facilities, including a workshop, greenhouse, gym and fishing lake, designed to support wellbeing and provide opportunities for skills development.
Mr Thomas said the centre would be staffed 24 hours a day to ensure continuous support, addressing a gap where many services only operate during office hours.
The initiative also aims to become partly self-sustaining, with income generated through a small campsite, training activities and partnerships with external organisations.
Support networks are already being developed, including links with counsellors, charities and local businesses willing to offer employment opportunities to those using the service.
The organisation is being run by a team of directors alongside Mr Thomas, and is also building connections with other community projects in the region.
Mr Thomas added: “We believe this is a new and dynamic way to support homeless people. It’s about giving them not just a place to stay, but real support to rebuild their lives.”
Charity
Police cyclists to ride 75 miles in charity tribute
DYFED-POWYS POLICE cyclists will ride 75 hilly miles across Pembrokeshire and Carmarthenshire next week in a first-of-its-kind charity event for the force.
Around 35 riders will take part in The Chief’s Tour on Wednesday (May 6), raising money for Care of Police Survivors (COPS), a charity which supports the families of police officers and police staff who have died on duty.
The route will begin at St Mary’s Church in Fishguard at around 8:00am, before heading south through Pembrokeshire to Tenby and finishing at police headquarters in Carmarthen. The ride is expected to take between eight and 11 hours.
The event will also commemorate officers and staff who died while serving with Dyfed-Powys Police.
Chief Constable Ifan Charles said: “This event is a moment for communities, Dyfed-Powys Police, and families to come together to remember officers and staff whose lives were sadly cut short – and ensure their memory lives on.
“It would be fantastic to see people showing their support along the route, and we welcome cyclists to join us along the way.”
Scheduled stops will include St Mary’s Church, Fishguard, at around 8:00am, Newgale beach at 9:40am, Narberth Road layby in Tenby at 1:45pm, and Cana Cemetery, Banc-y-felin, Carmarthenshire, at 4:05pm.
Mr Charles added: “It was important to me to build moments of reflection into the route to make sure we remember the Dyfed-Powys Police officers who never made it home.
“Each name we reflect upon represents dedication, courage, and the highest standard of service to the public. They remind us of what it means to put the safety of others before our own, and of the risks inherent in the oath police officers take.”
The tour is aiming to raise £1,000 for COPS. More than £600 has already been donated.
Anyone wishing to support the team can donate through the JustGiving page for Dyfed Powys Police Cyclists.
Charity
Pembrokeshire Coast Charitable Trust thanks Blakemore for beach clean support
NEW EQUIPMENT TO BOOST COASTAL CLEAN-UP EFFORTS
THE PEMBROKESHIRE COAST CHARITABLE TRUST has thanked the Blakemore Foundation for funding new litter-picking equipment to support beach cleaning efforts across the county.
The equipment will be used during regular beach cleans organised by the Trust, helping volunteers and business groups safely remove waste from some of Pembrokeshire’s most popular and environmentally important beaches.
The Trust said the donation would make a real difference to its coastal conservation work, particularly as more local businesses look for practical ways to support the environment.

Abi Marriot, Funding Officer for the Trust, said: “We’re incredibly grateful to the Blakemore Foundation for their support. Their contribution enables us to equip participants properly, making every clean more impactful. It’s a real boost for our coastal conservation efforts.
“Our recent business-led beach cleans have proved popular, offering teams a refreshing break from the office, a chance to work together in a different environment, and a meaningful way to demonstrate their organisation’s commitment to sustainability.
“Many companies tell us that taking part strengthens team bonds while contributing to visible, positive environmental action.”
The new kit will be used at the next Pembrokeshire Business Big Beach Clean, which will take place at Freshwater West on Thursday, June 4, from 10:00am to 12:00pm.
The event will give local businesses the chance to work together, connect with other organisations, and help protect one of Pembrokeshire’s most iconic stretches of coastline.
The Trust is also welcoming suggestions for future autumn clean-up locations as it plans its next focus areas.
Booking for the Freshwater West event is essential. Businesses wishing to take part can reserve a place by contacting Abi at [email protected] or calling 07773 788196.
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