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New film promoting Pembrokeshire goes viral

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A scene from the new promotional film

A scene from the new promotional film

A NEW film promoting Pembrokeshire has proved a big hit on social media.

Made by Mother Goose Films for Visit Pembrokeshire – the County Councils tourism department – the short video uses real Pembrokeshire people acting as ambassadors to promote the county.

It features horse riders, dog walkers, fishermen, lifeboat crews and families living and working in – and enjoying – Pembrokeshire’s spectacular coastal scenery.

Since it was released across social media outlets last Friday, the two minute film has been viewed by almost 100,000 people and shared over 1,000 times.

“We’re really pleased with the enthusiastic response we’ve had so far,” said Councillor Keith Lewis, Deputy Leader and Cabinet Member for Economy and Tourism.

“Social media and the internet play a vital role in spreading the word about Pembrokeshire as a visitor destination. We would encourage people in Pembrokeshire to share it with friends and family wherever they might live.”

 

8 Comments

8 Comments

  1. Flashbang

    October 14, 2015 at 2:52 am

    Genius, it’s out there just in time for………….Winter!

  2. Ant

    October 15, 2015 at 11:00 am

    Sadly this film was shot by a company that seems to have been flying without the necessary Civil Aviation Authority permissions. It always saddens me to see elected officials spending public money in commissioning illegal acts – it would be a shame if that’s what happened in this case, especially when there are so many excellent, safe, insured and legal operators available.

  3. Flashbang

    October 15, 2015 at 12:49 pm

    @ Ant:
    How could you possibly know that? Would you have a vested interest , your own drone filming company maybe?

  4. Eric

    October 15, 2015 at 5:45 pm

    Stunning video, if I wasn’t already here this would definitely make me want to visit, but what a bitter and twisted reaction from @ Ant A severe case of self interest no doubt.

    3 words spring to mind Ant, GET A LIFE!

  5. charlie mason

    October 21, 2015 at 4:36 pm

    Typical rose tinted video… understandable EXCEPT that countryside is under serious threat from; rising pollution in the Haven (90% caused by agriculture according to a Government study), diminishing river water quality, diminishing biodiversity, the threat of a high C02 emitting biomass power station in the Haven , and the real prospect of Nitrate Vulnerable Zone designation for much of the County by 2017 due to excessive slurry spreading. Then of course there is the small matter of sea level rise and seasonal coastal flooding .

    If the County Council (and the Welsh Government) were committed to tourism as. Key economic ‘driver’ then it would take environmental issues and threats and its duty under the Wellbeing for Future Generations Act 2015 more seriously…. . I fear for the countryside.

  6. tom

    October 23, 2015 at 6:02 pm

    Does the video mention BPJ, Jamie adams, the grants scandals, the illegl salary increases, the Porsches, closing public loos, sacking whistle blowers who report a paedophile working with kids within the council , the court cases, the IPiGs etc etc ?

    Maybe when they do Pembs2 ?

  7. Dilly

    November 24, 2015 at 9:24 am

    sea level rise ???? Check the actual figures and if there is a rise it is so small you’d never realise it in a lifetime
    Living by the coast all my life I have never seen a problem with increasing sea levels..
    You my friend are talking out of your backside

  8. Dilly

    November 24, 2015 at 9:28 am

    This film is great and the fact you go on about aviation bla bla bla indicates you have too much time on your hands and you use that time to whinge like a old cynical man .. @ Ant:

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Community

Weather presenter spotted filming in Pembrokeshire

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A WELL-KNOWN Welsh weather presenter was spotted in Pembrokeshire as he filmed scenes for a new series celebrating the county’s coastline.

Derek Brockway, who has been a familiar face on BBC Wales since 1995, was in St Davids recently working on another instalment of his popular walking series along the Pembrokeshire Coast.

Local resident Thomas Tudor said it was “lovely” to meet the broadcaster during filming, posing for a photograph alongside his mother, Beryl Tudor, and sister, Bethan Thomas Price.

Brockway, who is based at BBC Cymru Wales in Cardiff, is widely known not only for his weather forecasts across television, radio and online, but also for his programmes showcasing Wales’ landscapes and coastal paths.

The latest filming in St Davids is expected to form part of an upcoming series highlighting the natural beauty and walking routes of Pembrokeshire, an area long regarded as one of the jewels in Wales’ tourism crown.

 

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Ministry of Defence

Defence families in Wales to save up to £6,000 under new childcare scheme

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A MAJOR new childcare support scheme for Armed Forces families will be rolled out across Wales from September 2026, the UK Government has announced.

The initiative is expected to save eligible families up to £6,000 per child each year, providing a significant boost to household finances amid ongoing cost-of-living pressures.

The scheme will be delivered through the Ministry of Defence’s existing Early Years childcare reimbursement system and will bring Wales in line with the level of support already available to forces families in England.

Today, 19/03/2026 The Secretary of State for Defence John Healey visited Dreghorn Barracks, Edinburgh, home to 3rd Battalion the Rifles. He met with families to launch a new scheme for Defence Families in Scotland, Wales and Northern Ireland.

Ministers say the move is part of a wider effort to improve recruitment and retention in the Armed Forces, with childcare costs identified as a key pressure affecting morale.

The new support will cover children from nine months old until they reach three years of age in Wales and Scotland, and up to four years old in Northern Ireland.

Defence Secretary John Healey MP announced the scheme during a visit to Dreghorn Barracks in Edinburgh.

He said: “Our Armed Forces families are at the heart of our nation’s security. As the demands on defence increase, it is right that we step up our support for those who serve.

“This offer will ensure more military families get the childcare support they need, wherever they are posted.”

Secretary of State for Wales Jo Stevens added: “Service families in Wales make huge sacrifices and deserve the best possible support.

“They contribute not only to our national security but also to the Welsh economy. This scheme delivers meaningful help with the cost of childcare.”

The scheme will reimburse the difference in early years childcare costs for eligible working families. To qualify, both parents must be in employment and meet the income thresholds required for a Tax-Free Childcare account.

Hundreds of families across Wales are expected to benefit.

The announcement forms part of a broader package of support introduced since July 2024, including improved military housing, the largest Armed Forces pay rise in two decades, and plans to strengthen the Armed Forces Covenant in law.

Further details will be provided in the coming months, with families encouraged to begin considering childcare arrangements ahead of the scheme’s launch.

 

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Community

Broad Haven volunteers secure ‘national asset’ status for nature reserve

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A SMALL stretch of woodland and former opencast coal mine has been transformed into a nationally recognised biodiversity site, in a major first for Wales.

The Slash Pond Community Nature Reserve has been awarded ‘Naturfa’ status, becoming the first community-managed site in Wales to receive the designation.

The recognition, confirmed by Deputy First Minister Huw Irranca-Davies, classifies the reserve as an “Other Effective Area-based Conservation Measure” (OECM). This means the volunteer-led work of the Support the Boardwalk group will now contribute directly to Wales’ 30×30 target – the global commitment to protect 30% of land, freshwater and sea for nature by 2030.

In a further boost, the site has also been included in the National Forest for Wales, recognising its role in strengthening a connected network of woodlands and habitats across the country.

Once a simple local walkway, the Slash Pond has developed into a thriving wildlife haven. The reserve now supports a wide range of species, including critically endangered European eels, otters, ten species of bat, and more than fifty species of birds, alongside diverse aquatic plants and insects.

Huw Irranca-Davies said: “These special places are a testament to the care and dedication of people working on the ground – securing a legacy for future generations. Nature can only thrive where habitats are resilient, protected and effectively managed.”

The new status is expected to unlock future funding opportunities, supporting long-term plans for maintaining the boardwalk, monitoring biodiversity and water quality, installing new signage, and expanding environmental education work with Broad Haven Primary School and the wider Havens community.

Andy Drumm, a volunteer with Support the Boardwalk, said: “We’ve always known how special the Slash Pond is, but this recognition puts it firmly on the map as a national asset. It’s a tribute to years of hard work and shows that local communities can lead the way in tackling the nature crisis.”

To mark the achievement, a Spring Family Fun Day will take place on Friday (May 9) from 1:00pm to 4:00pm at the Slash Pond car park.

The event will feature guided nature walks, pond dipping, a wildlife treasure trail, live music, and family activities including crafts and face painting. The official unveiling of the Naturfa certificate and new reserve branding will also take place, alongside the launch of a new book, From Culm to Calm: A History of the Slash Pond by local author David Meanwell.

Karen Riggs, a long-time volunteer, said: “This achievement belongs to everyone in Broad Haven who has supported the site over the years. We’re not just celebrating a new title – we’re celebrating what our community has built together.”

The day will also see the installation of new benches at the observation decks and the launch of a floating island habitat to support wildfowl and other bird species. Visitors will also be invited to share feedback on plans for an improved picnic area designed to withstand local flooding.

Naturfa is a Welsh Government initiative recognising areas outside traditional protected sites, such as SSSIs, that are managed in ways which deliver long-term benefits for biodiversity.

The Slash Pond Community Nature Reserve is managed by the Support the Boardwalk group in partnership with The Havens Community Council, and is maintained entirely by volunteers.

Further information and updates are available via the Support the Boardwalk Facebook page.

 

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