Farming
New tastes from old traditions
THE NATIONAL SHEEP ASSOCIATION (NSA), working in partnership with others, is delighted to receive the additional funding to explore consumption opportunities for UK heritage sheep breeds connected to landscapes and specific products.
NSA Mutton Consultant Bob Kennard has put together the information below in conjunction with a survey designed to gather views on the proposals.
Consumption of sheep meat is in long-term decline, especially when compared to poultry consumption
The structure of the UK sheep industry has changed over the past 40 years from a predominantly traditional stratified system, towards a much more non-stratified one, where a few ‘general-purpose’ breeds are scattered in several ecological and altitude zones to directly produce finished lambs
Hill breed populations have declined quite dramatically over the past 40 years, as have other traditional UK Heritage breeds.
Whilst the pure-bred numbers have been in general decline, several cross-breds have been on the rise
A few breeds have seen dramatic increases in numbers, including the Texel and Lleyn
New breeds and composites are still appearing. This is a continuation of breeding innovation that has occurred for centuries. However, there is some concern in the industry about recent such developments, especially if the ownership of these genetics is held by breeding companies with contacts, skills, and finance, to establish marketing relationships with national supply chains and/or supermarkets. Experience of such developments in other livestock sectors is that it can have sudden and far reaching effects on reducing genetic variety.
The Dangers
These changes have been interpreted as increasing “efficiency”. However, there are dangers, two of which are particularly important.
A) The threat to the genetic viability of our native sheep breeds
The UK has over 60 native breeds of sheep, the highest in the world. The decline in the commercial use of traditional Heritage breeds of sheep threatens the priceless genepool which they give us. Who knows what genetic traits will be needed in future, especially with the effects of climate change? This national asset of genetic variability could disappear as populations of many breeds shrink to genetically non-viable levels. No sheep breed can rest on its laurels and resist moving with the times, but all breeds carry valuable traits that need recognition. Their future will be more secure if they succeed in the marketplace.
B) The threat to the landscape and communities of the uplands.
The decline of stratification has reflected a decline in traditional sheep farming systems, which have developed and maintained many landscapes over hundreds of years. The intensification and ‘increased efficiency’ of farming enterprises such as pigs, poultry and dairy have changed these sectors beyond recognition. Sheep farming, particularly in the uplands, remains the final bastion of traditional farming systems in the UK, based largely on family farms. However, unlike other farming sectors which are less landscape-based, the decline of traditional sheep farming has more far-reaching impacts. Not only are the cherished landscapes and other pastoral areas under threat, but also the communities which still largely rely on traditional sheep farming for their survival.
Industry Response
It is with this backdrop that the NSA, together with a number of industry bodies are developing a strategy to help address these problems. With a recent donation from the Prince’s Countryside Fund to add to industry donations, we are now able to proceed with a feasibility study to find a practical solution. The work, to be carried out over the next few months, will investigate whether a sustainable project to add value to UK Heritage sheep breed supply chains can be developed.
Diversifying the Sheep Meat Market
Industry-scale promotional and marketing efforts currently concentrate, understandably, largely on just one product, Standard Lamb. Meanwhile, sheep production has a gloriously diverse heritage.
It has been said that breed has little impact on sheep meat flavour, but this is only likely to be true of lamb where flavours have not had time to develop, as with veal. Increasing evidence is now demonstrating that with mutton there are definite differences in flavour between breeds. This would have been no surprise to Victorian Foodies.
The current sheep meat market could be compared to the wine market of the 1950s and 1960s, when there was only a small handful of widely available wines. This has now exploded into thousands. The same pattern can be seen for cheese, beer, bread and so on. With increased interest in the story behind our food, the time seems right to offer the consumer more choice in sheep meat, without harming the core Standard Lamb. Indeed, a number of producers have been doing so for years, albeit without much industry support.
Why should we more actively support the diversity of sheep products?
- If the diversity of sheep meat was actively celebrated and promoted, it could lead to important benefits;
-Enhanced farm incomes, particularly in upland areas;
· Support & encouragement for local supply chains, and other local businesses, keeping more wealth within the local community;
· Help to ensure the financial and genetic viability of our traditional UK heritage breeds;
· Help to maintain traditional farming systems which have developed in harmony with the environment, and created our iconic British landscapes.
Farming
‘Poor decision’ New Creamston housing condition overturned
A “POOR DECISION” agricultural worker-only imposed nearly 40 years ago has been removed from a Pembrokeshire property by county planners.
In an application recommended to be approved at the December meeting of Pembrokeshire County council’s planning committee, Tim and Cathy Arthur sought permission for the removal of an agricultural worker-only condition at New Creamson, Creamston Road, near Haverfordwest.
An officer report for members said the agricultural condition was imposed when the dwelling was built in 1988/89, with a later certificate of lawful development granted this year after it was proven the site had been occupied for more than 10 years on breach of that condition.
An application for a certificate of lawfulness allows an applicant to stay at a development if they can provide proof of occupancy over a prolonged period.
Speaking at the meeting, agent Andrew Vaughan-Harries of Hayston Developments & Planning Ltd told members the original agriculture-only condition was a poor decision by planners back nearly four decades ago.
“When this application was made in 1988-89 we go back to the Preseli District Council – I was still in school – it was only a 50-acre farm, it should never have been approved as it shouldn’t have been viable.
“The current applicants have owned it for the last 20 years; they’ve tried to grow apples but couldn’t make a go of it and then went in to holiday lets. We can’t enforce redundant conditions from bad decisions made years ago.”
Approval was moved by Cllr Brian Hall and unanimously supported by committee members.
Business
Cwm Deri Vineyard Martletwy holiday lets plans deferred
CALLS to convert a former vineyard restaurant in rural Pembrokeshire which had been recommended for refusal has been given a breathing space by planners.
In an application recommended for refusal at the December meeting of Pembrokeshire County Council’s planning committee, Barry Cadogan sought permission for a farm diversification and expansion of an existing holiday operation through the conversion of the redundant former Cwm Deri vineyard production base and restaurant to three holiday lets at Oaklea, Martletwy.
It was recommended for refusal on the grounds of the open countryside location being contrary to planning policy and there was no evidence submitted that the application would not increase foul flows and that nutrient neutrality in the Pembrokeshire Marine SAC would be achieved within this catchment.
An officer report said that, while the scheme was suggested as a form of farm diversification, no detail had been provided in the form of a business case.
Speaking at the meeting, agent Andrew Vaughan-Harries of Hayston Developments & Planning Ltd, after the committee had enjoyed a seasonal break for mince pies, said of the recommendation for refusal: “I’m a bit grumpy over this one; the client has done everything right, he has talked with the authority and it’s not in retrospect but has had a negative report from your officers.”

He said the former Cwm Deri vineyard had been a very successful business, with a shop and a restaurant catering for ‘100 covers’ before it closed two three years ago when the original owner relocated to Carmarthenshire.
He said Mr Cadogan then bought the site, farming over 36 acres and running a small campsite of 20 spaces, but didn’t wish to run a café or a wine shop; arguing the “beautiful kitchen” and facilities would easily convert to holiday let use.
He said a “common sense approach” showed a septic tank that could cope with a restaurant of “100 covers” could cope with three holiday lets, describing the nitrates issue as “a red herring”.
He suggested a deferral for further information to be provided by the applicant, adding: “This is a big, missed opportunity if we just kick this out today, there’s a building sitting there not creating any jobs.”
On the ‘open countryside’ argument, he said that while many viewed Martletwy as “a little bit in the sticks” there was already permission for the campsite, and the restaurant, and the Bluestone holiday park and the Wild Lakes water park were roughly a mile or so away.
He said converting the former restaurant would “be an asset to bring it over to tourism,” adding: “We don’t all want to stay in Tenby or the Ty Hotel in Milford Haven.”
While Cllr Nick Neuman felt the nutrients issue could be overcome, Cllr Michael Williams warned the application was “clearly outside policy,” recommending it be refused.
A counter-proposal, by Cllr Tony Wilcox, called for a site visit before any decision was made, the application returning to a future committee; members voting seven to three in favour of that.
Farming
Farmers Union of Wales Warns: Labour’s 5G Expansion Risks Rural Blackspots
FUW Joins Landowners in Urgent Call to Pause Controversial Telecoms Reforms
THE FUW (Farmers’ Union of Wales) has warned that rural communities face worsening mobile blackspots and farmers risk losing essential income if the Labour Government expands a telecoms policy blamed for stalling Britain’s 5G rollout.
In a letter to Digital Economy Minister Liz Lloyd, the FUW aligns with landowners, investors, and property experts demanding a halt to Part 2 of the Product Security and Telecommunications Infrastructure (PSTI) Act 2022. Extending the 2017 Electronic Communications Code (ECC) would “entrench failure,” the group argues, sparking more stalled renewals, site losses, and legal battles just as Wales needs swifter rural connectivity.
The 2017 reforms empowered operators to cut mast rents—often by 90%—from hosts like farmers, councils, and NHS trusts. Far from boosting rollout, they’ve ignited over 1,000 tribunal cases since 2017, versus 33 in the prior three decades. Rural goodwill has eroded, with hosts now eyeing exits.
“Every lost mast isolates households, schools, and businesses,” the FUW states. “No public subsidy can fix this systemic damage.”
A survey of 559 hosts (via NFU, CLA, BPF) shows:
- 35% considering full withdrawal.
- 70% of expired lease holders facing operator legal threats.
Landowner Ted Hobbs in New Tredegar shares the pain: “My 1995 Vodafone lease was £3,500 yearly, renewed in 2010 at the same rate. It expired May 2025—now they demand a slash, backed by the Code. This is confiscation, not partnership.”
Labour’s push forward—despite earlier opposition and a critical consultation—ignores these red flags.
FUW President Ian Rickman adds: “Farmers hosted masts in good faith for rural connectivity. Punishing them with rent cuts sabotages Wales. Halt this now, restore trust, and incentivise real progress.”
The coalition urges ministers to reopen dialogue before deepening rural divides. Wales can’t afford more policy missteps.
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