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Newgale coastal road could be moved inland in £20m project

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A PUBLIC consultation has been launched on the first phase of a potential inland realignment of a Pembrokeshire seaside road which has been hit by heavy flooding.

The consultation is ahead of a formal Pembrokeshire County Council application to Pembrokeshire Coast National Park for Phase 1 of the Newgale Coastal Adaptation Project, which would see the development of a new inland section of road with bridge over Brandy Brook some 2.3km inland, to replace the coastal section of A487 at Newgale that will be closed and removed, and corresponding reclassification of Newgale Hill and Wood Hill coupled with local access improvements within Newgale.

These will comprise a short access road to existing beach front commercial properties, to be in place for up to ten years, bus stop provisions and turning facilities, and a traffic-free Shared Use Path that will replace part of the Wales Coast Path.

Newgale was hit hard by flooding following storms in early 2014 storms, and later by Storm Dennis in 2020.

In 2014 it even saw a visit by the-then Prime Minister David Cameron, as part of a tour of the UK to “learn lessons” following storms and flooding that year.

The main A487 road was closed for about 14 days after waves breached pebble defences that year, and a Richards Bros bus was stranded in floodwater after it was hit by a high wave, leading to the rescue of around 10 passengers.

In 2018, Pembrokeshire County Council’s Cabinet backed a recommendation, long-term, for an inland highway link for the A487.

A supporting statement through agent AtkinsRéalis says the recommended strategic coastal management policy for Newgale is ‘managed realignment,’ allowing the coastline to move backwards and retreat inland, but with management to control the movement, the shoreline management plan recommending that a policy of ‘no active intervention’ is implemented from 2055, meaning no investment in coastal defence or operations.

The Phase 1 proposals comprise of: Rerouting the Newgale section of the A487 main St Davids to Haverfordwest road. Creating a new walking and cycling path through Newgale. Changing access to the beach and coastal businesses.  Releasing space for the beach to adapt to coastal change.

The statement adds: “The village of Newgale and the adjacent coastal stretch of the A487 are affected by flooding from waves overtopping the shingle ridge. During storm events, high waves throw shingle onto the road, which can cause flooding of the land behind. Shingle that has landed on the road, blocks access and causes temporary closure of the road until it can be cleared. The road is maintained by shingle clearance on a regular basis, and during periods when the road has to be closed, this causes significant traffic disruption.”

It says a 2020 report commissioned by Pembrokeshire County Council into coastal change at Newgale concluded “that continued efforts to maintain the shingle ridge as a defence is highly likely to be unsustainable beyond 2035, more realistically by 2030,” adding: “Early action is required before the road becomes impassable and unsafe.”

The phase 1 scheme is part of a possible wider Newgale Coastal Adaptation Project, with many other potential future works.

An alternative approach, the Newgale Beach Shingle Bank Realignment Scheme (NSBRS) scheme, by Stand Up for Newgale (STUN), had proposed a section of the shingle bank at Newgale be realigned 10-12 metres to the seaward leaving an over wash barrier between it and the A487 to capture any pebbles and sea water.

The Pembrokeshire County Council proposals have been previously costed at £20m, with some raising that as high as £40m now, with consultation costs alone to date said to be some £2m.

The Pre-application Consultation runs until May 11, with plans available online; comments may be sent to [email protected] or by post: Newgale Coastal Adaptation Project Team, AtkinsRéalis, Floor 4, West Glamorgan House, 12 Orchard Street, Swansea, SA1 5AD.

Charity

Welsh opticians raise £1,600 for people experiencing homelessness

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SPECSAVERS Pembroke Dock has helped raise £1,600 to support people experiencing homelessness this winter, with all funds going to The Wallich’s winter appeal.

Thirteen stores from North, South and West Wales donated £1 for every customer feedback form completed during November to help The Wallich, Wales’ largest homelessness and rough sleeping charity, continue its vital work.

Supporting more than 8,000 people experiencing or at risk of homelessness across the nation each year, The Wallich runs around 100 diverse projects across 20 local authorities to provide hope, support and solutions to end homelessness.

Funds raised by Specsavers will go directly to the Wallich’s Flexible Assistance Fund, which provides small but vital emergency grants. The grants support people at crucial turning points, helping cover essential costs such as phone credit, rent or food shops.

This initiative is a continuation of Specsavers’ wider homelessness programme, which sees over a hundred Specsavers stores and Home Visits services hold out-of-hours or pop-up clinics and invite people affected by forms of homelessness to use their services for free.

Specsavers’ North Wales regional relationship manager, Martin Lawrence, who helped organise the fundraiser, says: ‘We’re really proud to be supporting The Wallich’s winter appeal at a time when support is needed most.

‘Homelessness affects people in every community and as locally owned and run businesses, Specsavers stores are committed to raising awareness of the issue and supporting people through their toughest moments.

‘We’re excited to build on the success of this fundraiser and strengthen our partnership with The Wallich in the new year.’

Louisa Turner, head of fundraising at The Wallich, adds: ‘Winter can be an incredibly difficult time for people experiencing homelessness and this support from Specsavers will make a real difference.

‘The funds raised will help provide emergency grants at critical moments – whether that’s putting food on the table, helping someone stay connected with their loved ones or preventing someone from losing a safe place to live.

‘This kind of support creates vital turning points and helps people move towards a safer, more secure future.’

Specsavers works year-round with homelessness charities including Crisis, Vision Care and The Big Issue, to improve access to healthcare and advocate for policy change – ensuring people experiencing homelessness can receive free eye tests, glasses and hearing checks.

To find out more about Specsavers or to book an appointment at your local store, visit: https://www.specsavers.co.uk/stores.

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Business

Community council objections to Tenby Lidl store scheme

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PLANS for a new store on the edge of Tenby by retail giant Lidl, which has seen objections from the local community council, are likely to be heard next year.

In an application recently lodged with Pembrokeshire County Council back in October, Lidl GB Ltd, through agent CarneySweeney, seeks permission for a new 1,969sqm store on land at Park House Court, Narberth Road, New Hedges/Tenby, to the north of the Park Court Nursing Home.

The proposals for the latest specification Lidl store, which includes 103 parking spaces, would create 40 jobs, the applicants say.

The application follows draft proposals submitted in 2024 and public consultations on the scheme, with a leaflet drop delivered to 8,605 local properties; an information website, with online feedback form; and a public exhibition, held last December at the De Valence Pavillion in Tenby, with a follow-up community event held at New Hedges Village Hall, close to the site, publicised through an additional postcard issued to 2,060 properties.

Some 1,365 responses have been received, with 89 per cent of respondents expressing support for the proposals, the applicants say.

A supporting statement says: “Lidl is now exceptionally well established in the UK with the Company operating c.980 stores from sites and premises both within and outside town centres. Its market share continues to increase substantially, and the company is expanding its store network considerably. The UK operational model is based firmly on the success of Lidl’s operations abroad with more than 10,800 stores trading across Europe.

It adds: “The granting of planning permission for the erection of a new Lidl food store would increase the retail offer and boost the local economy.  The new Lidl food store would create up to 40 employment opportunities for people of all ages and backgrounds, providing opportunities for training and career development.  This in turn will create an upward spiral of economic benefits.”

Local community council St Mary Out Liberty Community Council has formally objected to the scheme, saying that, while it supports the scheme for a Lidl store in principle, recognising “the economic benefits a new retail store could bring,” it says the proposed location “is unsuitable, conflicts with planning policy, and cannot be supported in its current form”.

Its objections add: “The A478 is heavily congested in peak tourist months. A supermarket would worsen congestion, increase turning movements, and heighten risks to pedestrians, cyclists, and emergency access.”

It also raises concerns on the potential impact through “noise, lighting, traffic disturbance, and loss of quiet amenity” on a neighbouring residential care home.

An initial assessment by Pembrokeshire County Council, highlighted concerns about the visual impact, with the authority’s landscape officer commenting that the store would introduce “an intense urban function into an otherwise rural context”.

The report added: “It is not considered to be compatible with the character of the site and the area within which it is located; and furthermore, will lead to a harmful visual impact on the setting of the National Park.”

The application will be considered by county planners at a later date.

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Community

Craig Flannery appointed as new Chief Fire Officer

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MID AND WEST WALES FIRE SERVICE LEADERSHIP CHANGE

MID and West Wales Fire and Rescue Service has announced the appointment of Craig Flannery as its new Chief Fire Officer, with effect from Monday, December 15, 2025.

Mr Flannery has served with the Service for more than twenty years, progressing through a wide range of middle management and senior leadership roles across both operational and non-operational departments.

During his career, he has been closely involved in strengthening operational delivery, risk management and organisational development. His work has included leading innovation in learning and development, overseeing the Service’s On-Call Improvement Programme, and driving investment in key enabling functions such as workforce development and information and communication technology.

The appointment followed a rigorous, multi-stage recruitment process led by Mid and West Wales Fire and Rescue Authority. Candidates were assessed through structured interviews, strategic leadership exercises and scenario-based assessments designed to test operational judgement, organisational vision and the ability to lead a modern fire and rescue service.

External professional assessors were also engaged to provide independent scrutiny, ensuring the process met high standards of fairness, transparency and challenge.

Mr Flannery emerged as the strongest candidate, demonstrating clear strategic leadership capability, detailed organisational knowledge and a strong commitment to community safety and service improvement.

Councillor John Davies, Chair of Mid and West Wales Fire and Rescue Authority, said: “Craig brings a deep understanding of our Service and a clear vision for its future. His appointment will strengthen our ability to innovate, support our workforce and deliver high-quality protection for the communities we serve.

“As we navigate a rapidly changing landscape, Craig’s experience in driving innovation and organisational development will be invaluable in helping us adapt and transform for the future.”

Commenting on his appointment, Mr Flannery said: “It is a privilege to lead this outstanding Service. I am committed to supporting our people, strengthening partnerships and building on the strong foundations already in place.

“As the challenges facing fire and rescue services continue to evolve, we must modernise and innovate, ensuring we have the skills, technology and capability needed to meet the needs of our communities. I look forward to working with colleagues and partners across Mid and West Wales to deliver a resilient, progressive Service that keeps people safe and places our staff at the heart of everything we do.”

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