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Herald smashes records with 14 million views and web traffic surge

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Surge in online readership driven by viral local stories, political debate, and new opinion columns

THE PEMBROKESHIRE HERALD has set new records across digital platforms, with 14 million views in the last 28 days and a sharp rise in website traffic.

Figures from the Herald’s professional dashboard show a 65% increase in reach compared with the previous month, with a peak of 1.68 million views in a single day on September 8. Engagement also soared to 1.4 million interactions – up 59% – while the Herald’s follower base has climbed past 51,000.

Some of the Herald’s stories have gone viral. Coverage of a local farmer’s devastating loss when flooding killed nearly 300 sheep reached more than 1.6 million views. Reports on political demonstrations in Wales and London — which drew in Pembrokeshire locals and sparked heated debate across the political spectrum — also drove significant engagement.

Meanwhile, the story of TV personality Anna Ryder Richardson regaining ownership of Manor Park after a protracted divorce battle proved a huge talking point, attracting readers from across Wales.

Editor Thomas Sinclair said one of the key drivers of growth has been the addition of his regular opinion columns, which he now writes two or three times a week.
“I’m really surprised at how well those opinion pieces have taken off,” he said. “I actually get stopped in the supermarket or in the street by people who have read them and want to give me their view.

“There seems to be a lot of interest in politics at the moment, and we’re engaging directly with the issues that matter most to local people. Readers want hyper-local news, but they also want to understand how national and international stories affect them as a community. That balance has really struck a chord.”

Sinclair added that the Herald’s Facebook page has become Pembrokeshire’s number one destination for news and debate, acting as a direct portal to the website. The surge in traffic prompted investment in a powerful new server system, increasing capacity sixteen-fold.
“This has not only improved reliability but also allowed us to embed more video and multimedia content, which is essential in the modern media age,” he said.

At the same time, Google Analytics reports that the Herald’s website recorded 354,000 visits in August, a rise of 27% on the same month last year, with more than 837,000 events logged – a growth of 19%.

The Herald continues to build on its print heritage with a fast-growing online presence, bringing breaking news, investigations and live coverage to audiences across Wales and further afield.

 

News

Greens call for urgent shift to renewables amid energy price fears

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THE CEREDIGION Penfro Green Party has warned that rising global tensions are driving up energy costs and leaving households across west Wales increasingly exposed to price shocks.

In a statement issued on Wednesday (Mar 18), the party said the ongoing conflict in the Gulf is pushing up fuel prices, with knock-on effects on the cost of living, including food and household bills.

The Greens argue that decades of reliance on cheap oil have left the UK vulnerable, particularly in rural areas. They highlighted that around 72 per cent of households in the Ceredigion and North Pembrokeshire constituency rely on oil for heating.

The party is now calling for an urgent transition to electrified heating systems, supported by a major expansion of renewable energy, including wind and solar power.

Lead candidate Amy Nicholass said communities must be properly involved in decisions about new energy infrastructure.

“Consultations feel meaningless if people can’t see that their voices are being heard,” she said.

Plans for windfarms and new electricity pylons across Carmarthenshire, Ceredigion and Powys have faced opposition from some residents and landowners. However, the Greens said these developments are part of the Welsh Government’s long-term strategy set out in the Future Wales National Plan 2040.

The party suggested it is inconsistent for political parties to support the strategy at a national level while opposing specific planning applications locally.

It also addressed concerns over alternatives to pylons, such as underground cable trenching, warning that these options are significantly more expensive and have not been widely used for high-voltage, long-distance transmission. Pylons, it added, are also more resilient during severe weather.

The Greens say planning decisions should be taken at the lowest appropriate level, giving local councils a stronger voice, while accepting that the Welsh Government should retain final authority over major strategic projects.

The party believes that greater community involvement, along with tangible local benefits such as improved transport, upgraded facilities, and access to renewable technologies, will be key to gaining public support.

The statement concludes that the conversation around energy infrastructure must shift quickly to reflect both the urgency of the crisis and the potential benefits for local communities.

 

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Crime

Motorist loses licence after report of drink-driving from Narberth pub

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A woman who was reported to police for drink-driving from a Narberth pub has been banned from the roads

A COURT has heard how a motorist was arrested by police officers following a call stating that she was drink-driving from the Ivy Bush in Narberth.

The call was made just after 10pm on February 22.

“The caller stated that Tanya Hanna was drinking-driving from the Ivy Bush in a Mercedes,” Crown Prosecutor Linda Baker told Haverfordwest magistrates this week.

When Hanna, 36, was apprehended by officers at Kiln Park Road, a roadside breath test proved positive while further tests at the police station showed she had 47 mcg of alcohol in her system, the legal limit being 35.

Hanna, who has no previous convictions, pleaded guilty to the drink-driving charge. She was represented in court by Michael Kelleher.

“It wasn’t the most pleasant situation when someone took umbrage with Tanya and phoned the police,” he said. “As a result, she has lost her job.

“She knows she’s let herself and her family down, because without a driving licence, it’ll be very difficult for her to keep in regular contact with them, having to rely on public transport.”

Hanna, of Beach Hotel, Marsh Road, Pendine, was disqualified from driving for 14 months. She was fined £120 and ordered to pay £85 court costs and a £48 surcharge.

 

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Crime

Driver banned after drink-driving on Cleddau Bridge

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A MILFORD HAVEN motorist has been banned from the roads after being caught driving on Cleddau Bridge when he was over the drink-drive limit.

Andrew Evans, 36, was stopped by officers just before 1am on February 25 as he drove his Nissan Qashqai northwards towards Neyland.

After providing a positive roadside breath test, subsequent tests carried out at the police station showed he had 42 mcg of alcohol in his system, the legal limit being 35.

This week Evans, of Great North Road, Milford Haven, pleaded guilty to the offence when he appeared before Haverfordwest magistrates. He was represented in court by solicitor Michael Kelleher.

“He believed he’d allowed enough time for the alcohol to pass through his system but that, unfortunately for him, was a dreadful mistake although his alcohol levels were decreasing all the time,” said Mr Kelleher.

Evans, who has no previous convictions, was disqualified from driving for 13 months. He was fined £461 and ordered to pay a £184 court surcharge and £85 costs.

 

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