Business
Video firm supports local businesses
A PEMBROKESHIRE based video production company is developing its facilities to help local businesses in new ways.
Oddsox Productions is a unique, professional video production service. They work with local businesses to provide a unique and cost effective way to advertise to new customers worldwide via video advertising on website and social media.
Creative director Nikki Ross, of Pembroke, says: “It’s so difficult to set up a successful, sustainable business in this part of Wales. Lack of money in the local economy means most small businesses are struggling to survive. We work with clients in the oil and gas industry and local smaller businesses to help grow the local economy.”
Nikki gained a degree in Film, Television and drama studies at Aberystwyth University and went on to do work experience with Prospect pictures in London, helping out at the Good Food live show. Returning to Pembrokeshire she spent time working as a runner and production assistant with Curlyman productions before setting out on her own venture.
“I set up Oddsox productions in 2008 in the middle of the recession” she says. “It was tough as everything I had at the beginning was through my own finances. I bought a small hand-held camera and used it for as long as I could.”
A few years later, Nikki received a grant from the LIF (Local Investment Fund) which helped her to source new, much needed equipment.
“I used it to update my camera and buy a new tripod. It was the next step to enable better quality production. In this business you have to keep updating the equipment to keep up with technology and other competitors.”
Nikki feels that the key to a successful business is the balance between communicating with clients in a friendly and approachable manner and understanding their vision in order to get what they want out of the partnership.
She says, “Some people have a clear idea of what they want. Others need more guidance, it’s about being adaptable to people’s needs.”
This is partly behind the unusual name for the business.
“I chose the name Oddsox because every client is different. No two productions we do are the same. We are all about working to create a unique vision for each individual business.”
Nikki says it’s been good to see the business grow but she would still like to expand further, perhaps taking on a few regular staff. She currently works alone, hiring freelancers or relying on the help of friends and family if she needs an extra pair of hands. The demand for business fluctuates but each day is different. She is currently working on a new area of Oddsox.
“I’ve had so many enquiries regarding understanding how to use camera equipment and importing images and film onto social media. I decided to offer video and multimedia training and consultancy to local people and businesses to try and help them move into the 21st century, using video to help with Google ratings, encourage new innovative ideas and help get more people using social media for marketing.”
Nikki is also currently undertaking her BNUC-S qualification, in order to be able to fly a UAS, unmanned aircraft system. This, she says, will add an enhancement to the business and be more cost effective for clients who otherwise may have to pay to hire a crane or Jib to get the film shots they want. She is excited too, that Oddsox will be one of just two businesses in Pembrokeshire to be able to offer such a range of film techniques.
“The aerial system with camera attached can be used for all sorts of projects, from marine conservation filming, getting into intricate places that would otherwise not be possible; to shots of music events, rallies or boating events. The possibilities are endless!”
Nikki is a member of WIRE, Women in Rural Enterprise, a support and networking group for women in business in rural areas. “I’m currently the only member from South Pembrokeshire, as a group leader offering my multimedia knowledge and support to help promote the group and push new ideas forward.”
The ultimate aim, for Oddsox, she says is to help local businesses who don’t always have a lot of money to promote themselves and to learn the skills they need to continue to market and grow.
Business
Holyhead closure: Storm damage could delay reopening until March
HOLYHEAD port faces an extended closure following significant storm damage, with fears it may not reopen until March. The disruption has caused widespread consequences for trade, travel, and postal services across the Irish Sea.
The Terminal 3 berth, used by Irish Ferries, sustained extensive damage during Storm Darragh earlier this month. Drone footage revealed a ‘dolphin’ platform had fallen into the sea, exacerbating the situation and impacting the adjoining terminal used by Stena Line.
Currently, all sailings are suspended until January 15, though experts warn this date may be overly optimistic. Garrett Bridgeman, managing director of An Post, Ireland’s national postal service, said: “I don’t think January 15 looks like the date. If you look at the level of work that needs to be done and the safety checks required afterwards, February or March seems more realistic.”
Stena Line stated their priority remains resuming operations safely, while the Marine Accident Investigation Branch (MAIB) is conducting an inquiry into the incident. A spokesperson for MAIB confirmed inspectors are reviewing evidence to understand the circumstances that led to the damage.
The Welsh Government has implemented contingency plans, with additional sailings arranged from Wales and the Mersey area despite challenging weather conditions. Welsh Transport Minister Ken Skates said: “This is a challenge we have never faced before, but we’ll continue working with UK and Irish governments to support businesses and travellers.”
Increased pressure on Fishguard and Pembroke ports
With Holyhead out of action, Pembrokeshire’s ports—Fishguard and Pembroke Dock—are facing increased pressure to handle additional sailings. Stena Line and Irish Ferries have already announced extra services from these ports to help ease the disruption.
Irish Ferries has confirmed it will launch a new service from Fishguard, while Pembroke Dock is also experiencing heightened activity with extra crossings scheduled. Passengers and freight operators are urged to check ferry company websites for the latest updates.
Cabinet Secretary for Transport and North Wales Ken Skates praised the efforts of ferry operators and local authorities in managing the surge in activity at Pembrokeshire’s ports. “Both Fishguard and Pembroke Dock are playing a crucial role in maintaining the flow of goods and passengers across the Irish Sea during this unprecedented disruption,” he said.
Local authorities and Transport for Wales are working to ensure traffic flows smoothly around these ports, with additional measures in place to minimise congestion and delays.
Meanwhile, the Irish Road Haulage Association (IRHA) has expressed growing frustration with the lack of clear communication from Holyhead Port authorities. IRHA President Ger Hyland said: “We need correct and true information with a definite timeline. The piecemeal updates have been unhelpful.”
Hyland highlighted the financial toll on hauliers, with some operators facing losses of up to €3,000 per vehicle weekly. He urged ferry companies to increase their efforts to ease the crisis and called on the Irish government to explore financial compensation for affected businesses.
The situation has been escalated to UK Prime Minister Keir Starmer, with calls for direct intervention to expedite repairs and alternative arrangements. Minister of State James Lawless, who met with haulage industry leaders, acknowledged the urgent need for clarity and support.
With Pembrokeshire ports now under increased strain, stakeholders are closely monitoring the situation, awaiting updates from Stena Line in mid-January.
Business
Derelict Cilgerran house to be transformed into cafe
PLANS by a village shop owner to convert a house “in a state of disrepair” to a café to “improve the variety of community facilities” locally have been given the go-ahead.
Mrs Morris, through agent Harries Planning Design Management, sought permission from Pembrokeshire County Council to convert The Old Post House, High Street, Cilgerran, currently a four-bed dwelling, to a ground floor café, along with a first-floor flat.
The application received five letters of support, saying it would provide local jobs, support the community, promote Welsh and local food, and provide a local community hub, with three letters of objection, raising concerns about parking and traffic, and potential odours from the premises.
A supporting statement, through the agent, said: “The proposed site is currently a dwellinghouse, in current need of modernisations and renovations throughout. The site is under the same ownership as the neighbouring village stores Siop Y Pentre,” saying the proposal “can be read as an extension to the existing Siop Y Pentre”.
“Siop Y Pentre is a thriving local community village shop which acts as a village hub. The shop provides local residents with day-to-day necessities, with a focus on local, sustainable and minimal waste products,” the statement says, adding the dwelling it seeks to convert “is in disrepair and in need of internal works to make suitable for modern living”.
It went on to say: “The proposed café seeks to retain its focus on local and seasonal produce with minimal waste and would provide a welcomed opportunity for socialising, especially during the daytime. The café will also seek to employ local staff retaining a community feel throughout. As such, the principle of the café adjacent to the existing village store is considered acceptable. The site seeks to encourage a sustainable community, with development of an appropriate scale and nature.
“Further to this, the location of the development is within the settlement boundary and seeks to fulfil a need for day-time socialising environments currently lacking within Cilgerran.”
The application was conditionally approved by county planners.
Business
Ferry Terminal ‘extremely busy’ due to ongoing Holyhead closure
PEMBROKE DOCK Ferry Terminal has been experiencing significant congestion today as ferry services remain under immense pressure following the closure of Holyhead Port earlier this month.
The disruption, caused by storm damage, has rerouted ferry traffic through Pembrokeshire, leading to long queues and crowded facilities at the terminal.
The Herald can confirm that it has been very busy today with cars, lorries, and foot passengers queuing in large numbers. Staff are working tirelessly to manage the influx, directing vehicles and assisting passengers as they prepare to board the heavily booked ferries.
A spokesperson for the Port of Milford Haven said: “We are working closely with ferry operators and local authorities to ensure traffic flows as smoothly as possible, but the sheer volume of vehicles is causing unavoidable delays.”
Travelers are being urged to arrive early for their sailings and to remain patient as the terminal operates at full capacity.
Both Stena Line and Irish Ferries have increased capacity on their Pembrokeshire routes, deploying larger vessels, including the Stena Adventurer and the MV James Joyce, to handle the surge in demand.
From our position at the terminal, our photographer has captured photos showing long lines of vehicles, groups of foot passengers carrying luggage, and port staff coordinating efforts to ease congestion.
Authorities are advising non-essential travelers to consider rescheduling their journeys where possible and to monitor updates from ferry operators closely.
(Photos: Martin Cavaney/Herald)
-
Community7 days ago
Tractor run lights up Pembrokeshire and raises funds for charity
-
Community3 days ago
Heartfelt Christmas message from Tenby’s Mayor
-
Crime5 days ago
Begelly man sentenced for carrying metal bar during nightclub fight
-
Education5 days ago
Respite care facilities at Pembrokeshire school approved
-
News5 days ago
Police close Westfield Pill Bridge over concerns for person’s welfare
-
Crime4 days ago
Police hunt driver after dog walker killed in Carmarthenshire hit-and-run
-
Crime4 days ago
Arrest after fatal Carmarthenshire hit-and-run
-
Community4 days ago
Lord Nelson Hotel refunds lucky couple the full cost of their wedding day