Community
Coasteering company makes splash at awards

Making a splash at marketing awards: The Celtic Quest Coasteering Team
A PEMBROKESHIRE-based coasteering company has this month been named as a finalist in the Wales/ Cymru Marketing Awards.
Celtic Quest Coasteering Ltd, based at Abereiddy Bay, has been shortlisted in the ‘Best Use of Creative’ category. The awards are organised by The Chartered Institute of Marketing (CIM) Wales.
The coasteering specialist impressed the judges at CIM Wales with their highly original 360 degree virtual coasteering experience, which led to a near 6% booking increase.
Showcasing Pembrokeshire’s impressive coastline and attracting novices and thrill-seekers alike to try their hand at the sport, the campaign was designed to reflect Visit Wales’ overarching ‘Year of Adventure’ theme for 2016.
Founder and Managing Director of Celtic Quest Coasteering, Cleopatra Brown, said: “Coasteering is a relatively new adventure activity and many visitors have never heard of it. Talking someone into jumping off a cliff is no mean feat. Photos are good, video is better, but a virtual immersive experience; that is fantastic. People are able to try coasteering without getting their feet wet; getting a real feel for what it’s all about.
“We’re stoked to be finalists for a CIM Wales Award, everything crossed that the judges have a head for heights.”
The Marketing Awards feature 12 categories ranging from ‘Best Not-for- Profit Strategy or Campaign’, to ‘Best Use of Data and Analytics’.
Rachel Woolley, Head Judge and Marketing Manager at STAEDTLER UK, said: “This year saw the highest number and best quality of awards entries yet, which is a testament to the thriving, talented marketing community that CIM is supporting here in Wales.
“With such a high standard of campaign submissions, the judges really had their work cut out whittling the entries down to 36, but the final shortlist features campaigns that truly impressed the judges. Celtic Quest Coasteering Ltd stood out with their innovative approach to marketing and I’m delighted to name them as a finalist in this year’s awards.”
Winners will be revealed at a awards ceremony to be held at Cardiff’s Portland House on November 23.
Business
Taberna Inn, Herbranston, cannot be turned into house
AN APPEAL against a refusal of a call to convert an ‘unviable’ former Pembrokeshire village pub to a house has been dismissed.
In a partly retrospective application refused by Pembrokeshire Coast National Park in July 2025, Ms G Key, through agent Evans Banks Planning Limited, sought permission for the conversion of the former Taberna Inn and associated flat, Herbrandston Village, Milford Haven, to one residential dwelling.
A supporting statement through the agent said the property was only operated as a pub for a short time after purchase before closing.
It said the loss of the pub to the village will not be felt as strongly as elsewhere as Herbrandston has an alternative venue, Herbrandston Hub, which opened in February 2020.
Local community council Hebrandston objected to the proposal on the grounds the village has already lost amenities in recent years, with the community hub only open part-time.
The application was refused on grounds including it would “result in the unacceptable loss of an existing community facility,” and “the applicant has failed to demonstrate the potential for continued use of the facility as unviable”.
Since that refusal an appeal was lodged with Planning and Environment Decisions Wales (PEDW) by the applicant.
The inspector, in dismissing the appeal, said planning policy recognising “that public houses can play a vital economic and social role and their loss can be damaging to a local community,” adding the Taberna “constitutes a community facility”.
The inspector’s report said the purchase of the Taberna Inn in March 2020 in a “closed and condemned condition” just before the global pandemic “meant that the property was never operated as a public house, and although the appellant could have reopened the pub following the pandemic, she has chosen not to”.
It added: “As a result, the appellant has been unable to provide any financial information in the form of audited accounts which show the historic trading to help gauge the past performance of the premises or to demonstrate that the public house is not commercially viable.”
It went on to say the appellant’s view the pub is not a valued community asset, was contrasted by residents and the community council opposing the change of use; the Herbrandston Hub opening on a limited time basis, saying “the ability of the Hub to be classed as a viable and direct replacement to the Taberna Inn is questionable”.
It concluded: “Overall, the evidence before me is insufficiently thorough and wide ranging to constitute a solid case for the proposed development in the balance of harm to the community. As a result of this, I am not persuaded that it has been clearly demonstrated that the pub cannot become a viable business in the future.
“I also consider that it has not been demonstrated that there has been a commitment by the appellant, since purchasing the property in March 2020, to ensuring the long-term viability of the Taberna Inn as a going concern over an appropriate period.”
Community
Rare photo shows original owner of 100-year-old ‘Charlie’ the ventriloquist doll
A PHOTOGRAPH has come to light of the first owner of ‘Charlie’, the 100-year-old ventriloquist’s doll who was a star turn when Pembroke Dock Heritage Centre opened for the new season last month.
On the opening day (Mar 30), Gerald Williams, a member of the Carew Cheriton Control Tower team, brought along a group photo which features both Charlie’s then owner, Ernie James, and Gerald’s father, Hubert.
It was the first time Paul Elliott, Charlie’s current ‘minder’, had seen a photo of Ernie, who was at one-time very well known as a local entertainer.
“This has made my day,” said Paul. “It is great to see a photo of Ernie, who originally acquired Charlie over 100 years ago.”

Gerald added: “Both Ernie and my father were involved at one time with a travelling cinema, visiting communities all over this area.
“Ernie had his own small bus company called Pioneer Buses. This is where dad first met Ernie during driver exchanges during the war. They also worked together for Silcox Bus Company at Pembroke Dock.”
Charlie currently sits in a neat glass case keeping a watchful eye over visitors and volunteers at the Heritage Centre.
While the photograph has solved one mystery, another remains. Ernie is believed to have had another ventriloquist’s doll, named Daisy May. Anyone with information on Daisy May is asked to contact the Heritage Centre on 01646 684220 or [email protected]
Community
Lauren Clewes begins trainee solicitor role at Eaton-Evans and Morris
Pembrokeshire law firm confirms internal promotion after Lauren joined the business as a paralegal in 2024
LAUREN CLEWES has been promoted to trainee solicitor at Eaton-Evans and Morris Solicitors.
Lauren joined the firm in 2024 as a paralegal, working first with Helen Hodges and later with Pauline Mainwaring. Over the coming months, she will work alongside the firm’s fee earners across all departments as part of her training.
Sean Dyer, one of the firm’s directors (pictured), offered his congratulations on her promotion.
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