Business
Local companies aim for export boost

LOCAL food and drink companies are preparing to attend one of the world’s largest food trade events in Dubai, United Arab Emirates, from 17-21 February. Held at the Dubai World Trade Centre, Gulfood will attract over 98,000 visitors over the five days, welcoming more than 5,000 exhibitors from 193 countries showcasing products across 8 primary market sectors.
Supported by the Welsh Government, 14 Welsh companies from across the food and drink sector in Wales will be present under the Cymru/Wales banner all looking to promote their products and increase their export markets.
The Welsh companies exhibiting include Llaeth y Llan/Village Dairy, Rachel’s, Dairy Partners Ltd, Daioni Organic, Fayrefield Foods Ltd, Calon Wen Organic Dairy, The Lobster Pot, Ty Nant Spring Water, Euro Foods Group UK, Prima Foods UK Ltd. Alongside these, representatives from Castle Dairies Ltd, Hybu Cig Cymru/Meat Promotions Wales, Dunbia and Village Bakery Ltd will also form part of the Export Visit.
Lesley Griffiths, Minister for Environment, Energy and Rural Affairs, believes that it is vital for the industry to take advantage of such opportunities to continue to develop global markets: “Our food and drink sector is one we can rightly be proud of and we need to ensure that everybody knows about it. It is important that we maintain our visibility and showcase our innovative products at key global trade events.
“We are committed to supporting Welsh businesses having a presence at events such as Gulfood, as it is crucial in giving ourselves a strong platform to sell Welsh produce around the world. With Brexit approaching it is more important than ever that we champion Welsh produce and support food and drink businesses in every way we can. We need to help them build relationships with businesses in their sector so they can learn about new technologies, explore foreign markets and be competitive in their industry.”
A company looking to make an impact and will be introducing their Afternoon Tea range at Gulfood is Llanelli’s Prima Foods.
Their classic British gluten-free afternoon tea range features both mixes and ready to bake goods, to include Scones, Choux Pastry and Belgian Chocolate Brownies.
Massimo Bishop-Scott, Head of Innovation at Prima Foods said: “Afternoon teas have seen a bit of a resurgence and are an incredibly popular menu offering. They attract consumers outside the normal lunchtime/dinner eating occasions which provide incremental revenue for restaurants and hotels.
“We spotted that there was a gap for great tasting gluten-free offerings on the afternoon tea menu and set about making products that tasted just as good as the gluten-containing equivalent. A number of our customers in the UK have been so impressed with the taste and texture of our products that they have replaced their existing gluten containing range with our Chefs Promise range.”
One company looking to build on its existing links with the UAE is leading organic milk producer Daioni Organic from Boncath.
In June 2018, they began working with Truebell, their exclusive distributor to the UAE and have launched into Carrefour and Choithrams with other retailers to follow throughout 2019.
In 2018, Daioni launched a new iced coffee latte which they will be presenting at Gulfood for the first time this year.
Chief Operations Officer at Daioni Organic, Daniel Jones said: “We have seen high growth in the overseas markets in the past couple of years, particularly from the Middle East and Asia. We see this expansion as well as our presence at Gulfood, as a great opportunity to enter growing markets and to invest in our existing relationships.”
Business
Help to Buy Wales extended – new homes in Haverfordwest available through scheme

THE WELSH GOVERNMENT has extended the Help to Buy – Wales scheme until September 2026, offering new opportunities for buyers to secure a property at the Augustus Grange development in Haverfordwest with financial assistance.
The scheme enables eligible buyers to purchase a new-build home valued up to £300,000 with just a five per cent deposit. The remaining amount is covered by a 75 per cent mortgage and a 20 per cent shared equity loan, which is interest-free for the first five years.
Five-star housebuilder Lovell Homes, which is delivering the development in partnership with Pobl Group, is encouraging potential buyers to explore the scheme’s benefits. Located off St David’s Road, Augustus Grange comprises 115 two and three-bedroom homes and lies just six miles from the Pembrokeshire Coast National Park.
Unlike some support schemes, Help to Buy – Wales is open not only to first-time buyers but also to existing homeowners looking to move.
A number of three-bedroom properties are currently available at the site, including the popular Lambourne and Lansdown designs.
Suzie Hewitt, regional sales director at Lovell Homes, said: “Help to Buy – Wales is a brilliant initiative and we’re delighted that it has been extended to 2026. For many, buying a home is the biggest financial step they’ll take, and this scheme makes that step more accessible.
“We’re offering a range of high-quality homes under £300,000 at Augustus Grange – perfect for first-time buyers, growing families, and those looking to rightsize. We encourage anyone interested to contact our sales team.”
Haverfordwest, the historic county town of Pembrokeshire, offers a mix of heritage and modern amenities. With its 12th-century castle, riverside walks along the Western Cleddau, a selection of shops and restaurants, and good transport links, it’s an attractive location for both families and commuters.
The Augustus Grange marketing suite is open daily from 10:00am to 5:00pm. For further information, visit newhomes.lovell.co.uk/developments/augustus-grange-haverfordwest or call 01437 468024.
Terms and conditions apply. Full details on the Help to Buy – Wales scheme can be found at lovell.co.uk/offers/help-to-buy-wales.
Lovell Homes recently received a Gold award for customer service from In-house Research, with 93.6 per cent of South Wales and West customers saying they would recommend the company to friends and family.
Follow Lovell Homes:
- Facebook: facebook.com/lovellhomes
- Instagram: @lovell_homes
- LinkedIn: @LovellPartnershipsLtd
Business
Big changes made to major Cosheston solar farm development

AMENDMENTS to a previously granted scheme for a south Pembrokeshire solar farm by using higher specification panels which would actually see less land covered have been approved by county planners.
Last year, plans for a nine-megawatt solar farm at West Farm, Cosheston, near Pembroke Dock by James Wallwork of One Planet Developments Limited were approved by Pembrokeshire County Council.
The applicants said the scheme would generate enough power for 2,500 homes.
The scheme was initially recommended for refusal before a later recommendation for approval at last March’s planning committee; the scheme supported by Cosheston Community Council, which said the plans would be a natural rounding-off of the site, with no detrimental impact as it would neighbour the existing solar farm.
A supporting statement, through agent Mango Planning & Development Ltd, said: “The proposed development would contribute circa 9,337,000 KWh of renewable electricity to the local area, which will typically produce enough green electricity a year to power about 2,500 homes.
“The proposed development is for a temporary 40-year timescale and will be fully reinstated at the end of its operational life. There will be no loss of agricultural land.”
After last year’s approval, the applicants had asked for a change of planning conditions.
A supporting statement accompanying the amendment request says: “Subsequent to the grant of consent, the applicant has been advised that the solar panels originally proposed are no longer available. It is necessary, therefore, to substitute these with an alternative type.”
It says the proposed alternative panels would be slightly larger in size but “as a consequence of the improved specification of the proposed panels, a reduced site coverage is required to achieve the originally agreed output,” adding: “In particular, it is not now necessary to provide arrays in the small field at the east of the application site.”
The proposed amendments have been approved by planning officers.
Business
Permission for new Jeffreyston charcuterie business refused

A SCHEME for a rural Pembrokeshire One Planet Development, which would eventually include a charcuterie business using meats from a rare breed ‘flerd’ and a ‘natural health service’ has been turned down by county planners.
In an application to Pembrokeshire County Council, Malcolm and Nichola Blunsden sought permission for the One Planet Development including a three-bed house, polytunnel and a freestanding photovoltaic array at Covert View, some one kilometre from the village of Jeffreyston, near Kilgetty.
A supporting statement through agent Sureline Design Services Ltd said of the applicants: “They have experience of managing this piece of land and are excited to have the opportunity to develop their ideas for an eco-house, rare breed ‘flerd’ [mixture of a flock and herd], a charcuterie business and a ‘natural health service’ that brings local community groups and schools closer to nature.”
Covering a five-year plan, it says the applicants would produce 56 per cent of their own food, with a small vegetable garden and polytunnel as well as a flock of chickens and ducks for eggs and meat, and will also keep geese, sheep, pigs and cattle for meat; the main enterprise on site will sell fresh meat and charcuterie products from the sheep, pigs and cattle.
“In addition to this they will develop a subsidiary enterprise based on community groups and general public visiting the site for educational and therapeutic purposes,” the statement adds.
Detailing the ‘Cleddau Charcuterie’ proposal, it says: “The overall objective is to use traditional rare breeds of Welsh farm animals, raise them in a dynamic ‘flerd’ (mixture of a flock and herd) to create a rich tapestry of diverse meadows in a regenerative ‘mob’ grazed system whilst also building soil carbon.”
It says the meats produced will be slaughtered and butchered locally and then cured in a purpose-built meat curing room, this will be located in one of the existing farm buildings on site.
“Research undertaken by Malcolm suggests a high demand for locally produced fresh meat as well as charcuterie products with known origins and high animal welfare. The nearest producer for charcuterie is currently in Powys.”
An officer report, recommending refusal raised concerns about the robustness of financial figures and realistic possibility of achieving them, with “almost 90 per cent of the projected income would come from a single source, namely meat products production,” adding: “There is no supporting evidence from local schools or groups for a demand for the services offered. It is considered that there is not sufficient certainty to conclude that a significant proportion of the applicants’ food and income needs would be met on the site within five years”.
It also raised concerns about insufficient water resources on the site with a borehole required for drinking water.
The application was refused by planners.
Since the refusal, the application is listed as having an appeal against the decision lodged.
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