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Pure West manager Toby Ellis tells MPs its been ‘impossible’ for him to get a local FM licence

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THE WELSH AFFAIRS COMMITTEE met in Parliament this week to discuss radio broadcasting in Wales (Mar 1).

Toby Ellis, Station Manager, Director and Broadcaster, Pure West Radio was joined by Terry Mann, Station Manager, GTFM Radio and Martin Mumford, Managing Director, Nation Broadcasting as witnesses for Wednesday’s morning session.

Chaired Preseli MP by Stephen Crabb, the two hour meeting provided an interesting insight into the state of radio broadcasting in Wales, and more importantly the challenges of keeping radio relevant to local listeners at a time when many larger broadcasters were amalgamating output across multiple stations to cut costs.

During the session it became obvious that things need to change in Wales when it comes to radio broadcasting, and that the status quo could no be maintained. All the witnesses said that the regulator Ofcom could be doing a lot more to support the future of radio services in Wales, ecpecially when it comes to providing licences to new up and coming stations

Toby Ellis was the first in the hot seat. Asked why Pure West Radio was not on FM, and was relying on internet broadcasting, he explained it was down to red tape.

Toby Ellis said: “We haven’t been able to put an application in; that has been the issue.

“Ofcom told us that there has been no community licence available in Pembrokeshire for you . There is no local commercial radio licence, because that is already occupied until 2025.

“That is it, there is no opportunity for you. However, you can apply for a small-scale DAB, but that rollout has taken some time.

“We’re waiting on the award on that – its exciting because we will be able to explore the DAB market. That’s great – but what about FM – you’ve said you’re not turning it off until 2030 and you’re not opening any FM licences in community or local radio – that is a problem.

Asked if he thought that the government regulator was the problem facing radio broadcasters in Wales, Mr Ellis said: “There are problems with Ofcom. We understand their vision and where it needs to go – but certainly stations like ours have suffered.

“We’re coming up to our fifth birthday on April 4 – its been a huge uphill struggle for us from day dot. Have I been deterred a few times – yes many-a-time. I could stack shelves in Tesco and have less stress and probably earn a lot more money.

“We do it because we are passionate about what we do, and we get a lot of people who get incredibly galvanised by it… There shouldn’t be the constraints we’re having.

“We should be able to access more people and if we had an FM licence we would be more self sufficient – we would create more jobs and we would be able to do what we do better.”
Toby Ellis said if his company had a licence he would have more revenue, and he would be more free from “financial constraints” and do more locally including creating a radio academy and launching a B-Tech in Pembrokeshire College.

“We do not want to go begging for money, when money should be spent in other areas. The NHS locally is in an awful state. The waiting times in our local A&E are shocking. I’d rather that money is spent on nurses than local radio. We can get by – with the correct licences and support from Ofcom and government we would certainly be able to flourish further.”

In summary, anyone wanting to start a community radio station in Wales is stuck with using the internet to broadcast, or local DAB radio – which is not yet operational in all areas of Wales. This is expensive, and for Pure West Radio they would need to rent space on two tranmitters to cover the whole of Pembrokeshire.

FM, while is still surives, would be the cheaper and more viable option for Pure West.

The next witness was Terry Mann, Station Manager, GTFM Radio, based in South Wales. He echoed what Mr Ellis had said and confirmed that Ofcom was not issuing any FM licences, instead concentrating on small-scale DAB, at the behest of the government.

NATION RADIO

The last witness was Martin Mumford, Managing Director, Nation Broadcasting. Chair Stephen Crabb MP asked him how local radio was now.

Stephen Crabb asked: “The vision which Toby Ellis outlined regards a strong role for start up stations serving their communities with real time information communicated to very local audiences, does that have a future in local radio?”

Mr Mumford explained that Nation Radio started in Pembrokeshire over 20 years ago with Radio Pembrokeshire and has been expanding ever since. He explained that nation was operating as much outside Wales as it does in Wales.

“We have been hindered in our expansion because of the lack of radio frequency. Small scale DAB is order-of-the-day
Mr Mumford explained that five years ago 90% of revenue for Nation’s radio stations came from ad sales made by an ‘army of salespeople’ – but that has now shifted to 50%, with the other 50% coming from advertising agencies. He also said that programmatic advertising – advertising through a smart speaker which is tailored to you – is something that Nation are now looking to in the near future..

Mr Mumford also explained that music requirements for radio stations should be done away with. He said that Radio Pembrokeshire has a licence requirement to play pop music – and for example if they wanted to play a classical track they were not allowed. Stephen Crabb agreed – saying that it should be scrapped but the requirement for local news should be kept.

Asked by Stephen Crabb what his definition of local news was, Mr Mumford said that he thought that local news was provided on a national level on his stations in Wales – He said that BBC Radio Wales and Radio Cymru – which cost £24m per year to operate do news on a Wales-wide level and therefore he felt it was not for Nation to do things more locally if the BBC weren’t

HONOUR TO BE INVITED

Speaking after the Parliamentary session Toby Ellis posted on social media, saying: “Why isn’t Pure West Radio on FM or DAB? A question I get asked on a regular basis. Simply we can’t get a licence, today I went right to the top as I got to ask this question to MPs at the Houses of Parliament at an enquiry into local radio in Wales.

“It was an honour to be invited to give evidence and was a wonderful surprise to have Megan Absalom-Lowe from Haverfordwest High Radio and her family showing support at the hearing.

“We have hopefully been heard loud and clear so we can truly put the local back into local radio and get on the radio waves!”

Toby Ellis, Megan Absalom-Lowe and Mathew Rickard at The Houses of Parliament

Farming

Basic Payment Scheme 2025 balance paid to 95% of Welsh farmers

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Final year of BPS as transition to Sustainable Farming Scheme begins

The WELSH Government says more than ninety-five per cent of farm businesses have now received their full or balance payment under the final year of the Basic Payment Scheme (BPS), ahead of the introduction of the new Sustainable Farming Scheme (SFS) in 2026.

Announcing the update on Friday (Dec 12), Deputy First Minister and Cabinet Secretary for Climate Change and Rural Affairs, Huw Irranca-Davies, confirmed that over 15,400 Welsh farm businesses have been paid £68.7m. This comes on top of the £160m issued in BPS advance payments since 14 October.

Final round of BPS payments

The Basic Payment Scheme, which has been the backbone of farm support in Wales for a decade, provides direct income support to help farmers plan and manage their businesses. BPS 2025 marks the last year in which full BPS payments will be made before the scheme begins to be phased out.

The Cabinet Secretary said officials would “continue to process the outstanding BPS 2025 claims as soon as possible,” adding that all but the most complex cases should be completed by 30 June 2026.

Payments issued today represent the main balance due to farmers following earlier advances, giving many businesses the cash flow they need during the quieter winter period—traditionally a challenging time in the agricultural calendar.

Shift to Sustainable Farming Scheme in 2026

From 1 January 2026, the Welsh Government will begin rolling out the Sustainable Farming Scheme, a major reform to how agricultural support is delivered. The SFS will reward farmers for environmental outcomes such as habitat management, carbon reduction and biodiversity improvements, alongside continued food production.

The government has argued that the new scheme is essential to meeting Wales’ climate and nature targets while ensuring long-term resilience in the sector. However, the transition has been closely watched by farming unions, who have raised concerns about the administrative burden, income stability, and the speed at which BPS is being phased out.

Mr Irranca-Davies reaffirmed the government’s stance, saying: “This government is steadfastly committed to supporting Welsh farmers to sustainably produce quality food. This is demonstrated today in our payment of the BPS 2025 balance payments and will continue throughout the transition period.”

Sector reaction

Farming unions are expected to scrutinise the detail of today’s announcement, particularly around remaining unpaid cases. Last year, late payments led to frustration in parts of the sector, with unions calling for greater certainty as the industry faces rising input costs, supply chain pressures and continued market volatility.

The move to the SFS remains one of the most significant agricultural policy changes in Wales since devolution. Ministers insist the shift is designed to support both food production and environmental stewardship, while critics warn the transition must not undermine farm viability—especially for family-run livestock farms that dominate rural areas such as Pembrokeshire, Ceredigion and Carmarthenshire.

What happens next

Farmers still awaiting their BPS 2025 balance will continue to be processed “as soon as possible”, the Welsh Government said. Officials will also publish updated guidance on the Sustainable Farming Scheme ahead of its launch.

The coming year will therefore become a pivotal moment for Welsh agriculture, as the long-standing BPS framework—which provided over £200m annually to Welsh farmers—makes way for a new results-based model that will shape the industry for decades to come.

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News

Improved train timetable launches across Wales

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Extra services, later trains and boosted Sunday routes as £800m rail investment takes effect

An improved train timetable has come into force across Wales today (Sunday, 14 December), with Transport for Wales (TfW) introducing more frequent services, stronger connections and additional late-night trains on key routes.

The winter timetable update brings one of the most substantial uplifts in recent years on the Wales and Borders network, forming part of the Welsh Government’s ongoing £800 million investment in brand-new rolling stock and reliability improvements.

More trains and later journeys

Among the upgrades, passengers will see:

  • A new hourly additional service between Chester and Wrexham, effectively doubling the frequency on one of the region’s busiest commuter corridors.
  • An extra train in each direction every day on the Heart of Wales line between Swansea and Shrewsbury.
  • Three later last trains from Cardiff to Treherbert, Aberdare and Merthyr Tydfil, supporting shift workers and the night-time economy.
  • A new hourly Sunday service on the Coryton line in Cardiff.

Cabinet Secretary for Transport and North Wales, Ken Skates, said improved connectivity was “absolutely vital” for economic growth and passenger confidence.

“These changes will make a real difference to customers, who will benefit from more services and greater connectivity,” he said. “This has been made possible by our £800m investment in brand-new trains for the Wales and Borders network.

“We will see the doubling of trains between Wrexham and Chester and a later service from the capital to valley communities. In South Wales, people will continue to benefit from simpler, fairer fares through TfW’s Pay As You Go service, and its forthcoming introduction in North Wales will help even more passengers access easy, transparent pricing.”

Full details of the updated timetable are available at: tfw.wales/service-status/timetables

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Wrecked guard boat still under watch off north Pembrokeshire coast

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Tidal changes monitored after dramatic early-morning rescue

A GUARD VESSEL that ran aground off the north Pembrokeshire coast in the early hours of Thursday morning (Dec 11) remains under close observation as tides continue to shift.

The Resolute, a 24-metre guard boat understood to be working for an offshore wind project off the Irish coast, had been sheltering in worsening weather when she was pushed onto rocks near Aber Hywel, Dinas, shortly after 3:25am.

Four crew members were onboard when the vessel grounded in rough seas and a strong southerly wind.

Major rescue effort launched

The crew issued an emergency alert, prompting a full multi-agency response.
A coastguard rescue helicopter, both Fishguard RNLI lifeboats, and coastguard teams from Fishguard and St Davids were sent to the scene.

Turbulent air made a winch rescue impossible and Fishguard’s all-weather lifeboat was unable to get close due to cliffs and submerged hazards. The inshore lifeboat was instead deployed to attempt a transfer in extremely challenging conditions.

During the evacuation, the third crew member descending to the vessel’s life raft slipped, fell into the water and was swept away. Speaking afterwards, RNLI crew member Cedwyn Rogers said the team immediately switched into “hyper-focused” mode as training took over.

Despite the casualty drifting, helm Warren Bean — a volunteer with more than 30 years’ RNLI experience — manoeuvred the lifeboat alongside, allowing crew to haul the man to safety. The remaining crew member was then retrieved, and all four were taken aboard the all-weather lifeboat and brought ashore to Fishguard.

All rescue units were later stood down.

Vessel still stranded and taking on water

The Herald understands that the Resolute remained aground on the rocks yesterday and was taking on water. The crew were later assisted back onboard by a local fisherman to assess damage on behalf of the vessel’s operators.

Management representatives from Ireland were due to arrive to draw up a recovery plan, including arrangements to remove fuel to prevent any potential environmental impact.

Further inspections have been taking place today as the team evaluates the next steps.

Coastguard statement

A spokesperson for HM Coastguard said: “At 3.28am on Thursday morning, HM Coastguard was made aware of a vessel with four persons onboard aground on rocks at Fishguard, Pembrokeshire. RNLI lifeboats and coastguard rescue teams from Fishguard and St Davids were sent to the scene. The four people aboard were rescued by lifeboat, and the helicopter was stood down. The vessel, which is still aground, is being monitored as tidal conditions change.”

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