News
China’s farmers take on TV challenge

THE series Fferm Ffactor has recruited a new audience in the world’s most populated country, as the format is sold to a Chinese broadcaster.
The popular farming challenge series – which sees farmers tested on all aspects of agriculture work – has been licensed by Chinese broadcaster CCTV 7 by the Welsh production company, Cwmni Da. CCTV 7 has commissioned an eight part series.
The Fferm Ffactor brand was established by Irish producers Good Company Productions for TG4. Cwmni Da developed the format and the first Welsh series was broadcast on S4C in 2009. Since then Cwmni Da has been working with the Irish company and distributors Nordic World to sell the format to other countries.
This latest sale will introduce the format to an Asian audience for the first time – in the world’s most populated country, which employs over 300 million farmers, and has the most sheep of any country in the world!
“It’s obvious that agriculture is very important in China,” says Fferm Ffactor producer Non Griffith. “We’re not sure yet what sorts of tasks the Chinese producers will set for their farmers, but we look forward to finding out more during the next few months.”
It’s an exciting development as S4C viewers prepare for the start of the latest series on Wednesday, October 16 7.30 (English subtitles). Each year S4C’s Fferm Ffactor expands and grows, moving up a gear and turning up the heat. And the same is true about the new series as it extends to an hour long programme for the first time ever – more time for quizzing, testing and challenging the farmers!
Gaynor Davies, S4C Content Commissioner says, “Fferm Ffactor has a strong following among S4C viewers and we look forward to welcoming the series back to the screen for the fifth time. The format has wide appeal and it has the potential for development and adaption for the audience, which makes it an attractive prospect for international broadcasters. We’re proud that programmes made and developed in Wales are recognised in this way, and entertain audiences across the world.”
In 2012, it was announced that producers in six European countries had bought the rights to develop their own versions in France, Germany, Sweden, Norway, Denmark and Finland. The Danish channel DR will broadcast their series during autumn 2013, and the format has also been sold to New Zealand.
Go to s4c.co.uk/ffermffactor to find out about the new series on S4C and get to know the 10 farmers taking on this year’s challenge.
News
Mum’s plea for Pembrokeshire sanctuary memorial approved

A WEST WALES mother’s poignant call for a permanent Pembrokeshire memorial – and sanctuary – in memory of her late daughter has been backed by county planners.
In an application before Pembrokeshire County Council, Emma Thomas, of Ammanford, sought permission for the extension of a forestry track to enable the planting of woodland along with a memorial pond to her late daughter Mia Haf Sahara Thomas Jones at a field off Brynheulog, near Llangolman.

A personal statement by Emma accompanying the application said: “My name is Emma Thomas, and I am setting up the Mia Sahara Sanctuary in memory of my beautiful daughter, Mia, who tragically and unexpectedly passed away at the young age of 16, on April 19, 2023.
“Mia was a very passionate young lady, and throughout her life enjoyed being in the natural environment absorbing everything it had to offer.
“As Mia’s mother, I must do something positive out of something so, so negative.
“As Mia was to inherit a property on her 18th birthday, as a family, we have decided to purchase land out of the proceeds from the sale. The land is approximately 6.3 acres and lies on the western edge of Llangolman, Pembrokeshire.”
She added: “My aim is to develop the land by placing a wildlife pond to provide a breeding space for frogs, toads, newts and dragonflies as well as a habitat for a host of other creatures from pond skaters to water snails. The pond will be shallow at one end and will provide areas for birds and a watering hole for hedgehogs.”
Emma said produce grown in existing polytunnels “will be given and shared amongst local charities to support the local population and hopefully a local educational establishment with healthy eating seasonal produce”.
Emma went on to say: “I worked within education before Mia’s health deteriorated at numerous educational establishments internationally. I have a learnt understanding of the issues faced by individuals that live within Pembrokeshire as a single parent caring for a child with needs.
“There is a need for support for so many individuals and a lack of funding and resources can have detrimental consequences.
“In December 2022 Mia and I decided to set up a charity and Mia wrote her introduction to the Forum in advance.”
Mia, in her own words, explained her reasons for the charity: “I have struggled throughout my life with various of different things… At the age of just 16, I got an official diagnosis as being Autistic. But that is why we are here to help each other and to thrive with each other with that help/support! I have also struggled with making/maintaining friendships and hopefully with setting up this forum I could make new friends!
“Also make changes for the better. Use this charity for a network of people as a safety net to help and inform each other with information that you and others may need…”.
Emma concluded: “I envisage the Mia Sahara Sanctuary to be a place where nature will flourish with new life. I will meet with representatives from the community and local groups to determine what produce would best support their service users with the aim of working collaboratively for the benefit of the local people.
“Mia is no longer here physically however my love for her fuels me to plan the Mia Sahara Sanctuary and to create something that will benefit future generations within Pembrokeshire, and I have the determination and passion, with your support, to make this a reality.”
The application was conditionally approved by county planners.
News
Tragic outcome after dog falls from Caerfai cliffs

ST DAVIDS RNLI inshore lifeboat was launched at 5:50pm on Easter Monday (April 21) following reports of a dog that had fallen from the cliffs at Caerfai Bay.
The volunteer crew responded swiftly and located the dog in the sea. Sadly, it had died by the time they arrived. The lifeboat crew recovered the animal and brought it ashore, reuniting it with its owners at Caerfai beach, who were supported by HM Coastguard – St Davids.
The inshore lifeboat, Marian and Alan Clayton, returned to station at 7:00pm and was refuelled and ready for service again by 7:10pm.
News
Triathlon returns to Fishguard – road closures announced

FISHGUARD will once again play host to the Wales Triathlon this summer, with hundreds of competitors set to descend on the town for the popular sporting event on Sunday, June 15.
Organised by Activity Wales Events, the triathlon includes a two-lap sea swim in Fishguard Bay, followed by a two-lap cycle from Fishguard to St Davids and a four-lap run along the Marine Walk and out onto the breakwater.
In order to facilitate the bike leg on closed roads, several road closures will be in place throughout the day.

Major road closures
The A487 between Goodwick and Mathry will be closed between 9:45am and 3:00pm.
Between Mathry and Croesgoch, the A487 will be closed from 10:00am to 3:00pm, and from Croesgoch to St Davids the closure will run from 10:00am until 2:45pm.
Crossing points will be in operation at Mathry crossroads, Croesgoch crossroads, and the Llangoffan to Granston junction. Diversions will be signposted, with local traffic routed via minor B roads and through Haverfordwest for longer journeys.
Town centre impact
In Fishguard, West Street will be closed between 12:00pm and 6:00pm for the running stage. Residents will still be able to exit side roads, with diversions clearly marked.
Goodwick residents will be able to exit the town via the Tesco roundabout, which will remain open all day.
Care access and course passes
Care workers will be allowed access to visit clients within the closed sections, but must obtain a course pass via their organisation in advance.
On the day, carers using the route must:
- Follow the direction of the race
- Display their pass clearly
- Keep hazard lights on at all times
- Exit the route as soon as safely possible
Further information
The event attracted over 1,000 athletes last year, and organisers anticipate another strong turnout.
More information can be found at: www.walestriathlon.com/athletes/event-info
Road closure details are available at: community.walestriathlon.com
For course pass enquiries, contact: info@activitywalesevents.com
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