Farming
Greater flexibility on Sustainable Farming Scheme needed – report
THE LARGEST ever cross-party Senedd investigation into the needs of the rural economy has published a landmark new report, setting out a robust and ambitious blueprint for the Welsh countryside.
The Senedd Cross Party Group (CPG) for Rural Growth’s report, Generating Growth in the Rural Economy: an inquiry into rural productivity in Wales, is making a series of low-cost recommendations across infrastructure and connectivity; housing and planning; tourism; and food and farming which, if implemented, could unleash the potential of Wales’ rural economy.
It follows the most comprehensive inquiry ever to be conducted by a cross party Senedd group into the needs of the rural economy. The CPG took evidence from major business groups, employers, unions and others to produce the report, with the Country Land and Business Association (CLA) acting as the secretariat. It will be officially launched at an event at the Senedd at noon today (5 March).
Productivity in Wales as a whole is 16% lower than the UK average, while workers in rural Wales are up to 35% less productive than in urban areas (output £18,000 per capita versus £28,000).
The report sets out a total of 19 low-cost, non-partisan and tangible recommendations which would help the Welsh government address this divide, and match the ambition of its rural communities.
Key asks and solutions developed by the group include:
- The re-establishment of a Rural Development Board (RDB) in conjunction with key stakeholders, to act as a focal point for facilitating rural growth, sensitive to sub-regional zones.
- The RDB to set out a definitive rural development strategy, setting objectives for infrastructure development, connectivity and rural skills and have the powers and resources to deliver it.
- A raft of measures to enable the planning consent system to become an enabler for responsible growth: reviewed local authority local development plans (LDPs), more planning officers to accelerate and improve the planning process, and the introduction of the positive approach of Planning in Principle to enable investment to be made and development to take place.
- Urgency in adopting the actions stemming from the Relieving pressures on SACs river catchments to support delivery of affordable housing programme led by the First Minister.
- Measures to revitalise the rural tourism industry: Visit Wales to become an arms-length body with resources comparable to equivalents in other parts of the UK, the body should include representatives from the sector. Impact assessments must be undertaken of recent fiscal initiatives and appropriate exemptions should be made to the 182-day threshold for business tax on tourist accommodation.
- A review of the terms – and clarity of the funding rates – within the proposed Sustainable Farming Scheme (SFS) to ensure it can continue to support this fundamental pillar of the rural economy is truly sustainable. The recommendation includes a demand for greater flexibility on the proposals to commit farms to 10% cover of trees and habitats.
Iain Hill-Trevor, Chair of CLA Cymru which represents thousands of farmers, landowners and rural businesses across Wales said: “For too long, the Welsh Government has treated rural Wales as a museum, to be preserved for the enjoyment of visitors.
“Instead, Ministers should view the countryside as a source of future growth and prosperity, creating jobs and opportunity while still preserving its inherent beauty.
“Wales needs to generate economic growth and good, skilled new jobs. Both can be delivered by delivering on the recommendations within this report.”
Samuel Kurtz MS, Chair of the CPG, said: “Rural Wales plays a key role in the future prosperity of our nation, but its potential will only be realised if policy makers and government understand its unique nature and needs.
“This cross-party report has taken evidence from a range of sectors throughout Wales, drawing on experiences of those living and working in rural Wales. The recommendations put forward are non-partisan but can act as a catalyst to simulate sustainable growth in our rural economy.
“I’m excited that this is the first report of its kind in the Senedd and I hope whomever is Wales’s new First Minister takes these recommendations seriously, to deliver for rural Wales.”
Margaret Bardsley has been running a small holiday lettings business near Welshpool, Mid Wales, since 2009. She said: “I welcome this report into rural productivity and growth in Wales.
“Furnished holiday accommodation providers have been hit with repeated body blows which have had a major impact both on demand and supply.
“To consider introducing a tourism levy and a licensing scheme right now is truly rubbing salt into the wounds, while the 182-night rule will increase the number of owners selling up, often way beyond the price range of those seeking affordable housing.
“My guests spend a lot of money in the local shops, pubs and restaurants, supporting jobs in the rural economy. If the Welsh government backed rural businesses and helped address the urban-rural productivity divide it would really make a difference.
“Rural businesses are dynamic and forward-thinking, and we’re ready to work with the government to help unleash the potential of the rural economy.”
Business
Cwm Deri Vineyard Martletwy holiday lets plans deferred
CALLS to convert a former vineyard restaurant in rural Pembrokeshire which had been recommended for refusal has been given a breathing space by planners.
In an application recommended for refusal at the December meeting of Pembrokeshire County Council’s planning committee, Barry Cadogan sought permission for a farm diversification and expansion of an existing holiday operation through the conversion of the redundant former Cwm Deri vineyard production base and restaurant to three holiday lets at Oaklea, Martletwy.
It was recommended for refusal on the grounds of the open countryside location being contrary to planning policy and there was no evidence submitted that the application would not increase foul flows and that nutrient neutrality in the Pembrokeshire Marine SAC would be achieved within this catchment.
An officer report said that, while the scheme was suggested as a form of farm diversification, no detail had been provided in the form of a business case.
Speaking at the meeting, agent Andrew Vaughan-Harries of Hayston Developments & Planning Ltd, after the committee had enjoyed a seasonal break for mince pies, said of the recommendation for refusal: “I’m a bit grumpy over this one; the client has done everything right, he has talked with the authority and it’s not in retrospect but has had a negative report from your officers.”

He said the former Cwm Deri vineyard had been a very successful business, with a shop and a restaurant catering for ‘100 covers’ before it closed two three years ago when the original owner relocated to Carmarthenshire.
He said Mr Cadogan then bought the site, farming over 36 acres and running a small campsite of 20 spaces, but didn’t wish to run a café or a wine shop; arguing the “beautiful kitchen” and facilities would easily convert to holiday let use.
He said a “common sense approach” showed a septic tank that could cope with a restaurant of “100 covers” could cope with three holiday lets, describing the nitrates issue as “a red herring”.
He suggested a deferral for further information to be provided by the applicant, adding: “This is a big, missed opportunity if we just kick this out today, there’s a building sitting there not creating any jobs.”
On the ‘open countryside’ argument, he said that while many viewed Martletwy as “a little bit in the sticks” there was already permission for the campsite, and the restaurant, and the Bluestone holiday park and the Wild Lakes water park were roughly a mile or so away.
He said converting the former restaurant would “be an asset to bring it over to tourism,” adding: “We don’t all want to stay in Tenby or the Ty Hotel in Milford Haven.”
While Cllr Nick Neuman felt the nutrients issue could be overcome, Cllr Michael Williams warned the application was “clearly outside policy,” recommending it be refused.
A counter-proposal, by Cllr Tony Wilcox, called for a site visit before any decision was made, the application returning to a future committee; members voting seven to three in favour of that.
Farming
Farmers Union of Wales Warns: Labour’s 5G Expansion Risks Rural Blackspots
FUW Joins Landowners in Urgent Call to Pause Controversial Telecoms Reforms
THE FUW (Farmers’ Union of Wales) has warned that rural communities face worsening mobile blackspots and farmers risk losing essential income if the Labour Government expands a telecoms policy blamed for stalling Britain’s 5G rollout.
In a letter to Digital Economy Minister Liz Lloyd, the FUW aligns with landowners, investors, and property experts demanding a halt to Part 2 of the Product Security and Telecommunications Infrastructure (PSTI) Act 2022. Extending the 2017 Electronic Communications Code (ECC) would “entrench failure,” the group argues, sparking more stalled renewals, site losses, and legal battles just as Wales needs swifter rural connectivity.
The 2017 reforms empowered operators to cut mast rents—often by 90%—from hosts like farmers, councils, and NHS trusts. Far from boosting rollout, they’ve ignited over 1,000 tribunal cases since 2017, versus 33 in the prior three decades. Rural goodwill has eroded, with hosts now eyeing exits.
“Every lost mast isolates households, schools, and businesses,” the FUW states. “No public subsidy can fix this systemic damage.”
A survey of 559 hosts (via NFU, CLA, BPF) shows:
- 35% considering full withdrawal.
- 70% of expired lease holders facing operator legal threats.
Landowner Ted Hobbs in New Tredegar shares the pain: “My 1995 Vodafone lease was £3,500 yearly, renewed in 2010 at the same rate. It expired May 2025—now they demand a slash, backed by the Code. This is confiscation, not partnership.”
Labour’s push forward—despite earlier opposition and a critical consultation—ignores these red flags.
FUW President Ian Rickman adds: “Farmers hosted masts in good faith for rural connectivity. Punishing them with rent cuts sabotages Wales. Halt this now, restore trust, and incentivise real progress.”
The coalition urges ministers to reopen dialogue before deepening rural divides. Wales can’t afford more policy missteps.
Business
Large new development at one of Pembrokeshire’s biggest dairy farms approved
PLANS for a heifer accommodation building and associated works at one of Pembrokeshire’s largest dairy farms, with a milking herd of 2,000 cows, have been given the go-ahead.
In an application recommended for approval at the December 2 meeting of Pembrokeshire County Council’s planning committee, Hugh James of Langdon Mill Farms Ltd sought permission for a 160-metre-long heifer accommodation building, a slurry separation/dewatering building and associated yard areas at 1,215-hectare Langdon Mill Farm, near Jeffreyston, Kilgetty.
A supporting statement through agent Reading Agricultural Consultants said: “The holding currently has a milking herd of approximately 2,000 cows, which are housed indoors for the majority of the year, with dry cows and heifers grazed outdoors when weather and soil conditions permit.
“There has been significant investment in buildings and infrastructure at the farm over the last decade in respect of cattle accommodation, slurry storage, milking facilities, Anaerobic Digestion (AD) plant, feed storage. Recently a calf and weaned calf accommodation buildings were approved by Pembrokeshire County Council with construction almost complete.
“The unit is efficient, achieving yields of more than 10,000 litres/cow/year, with cows being milked three times/day in the 60-point rotary parlour. Langdon Mill Farm currently directly employs 21 full-time, and three part-time staff. Of these, four live on site in the two dwellings opposite the farm, with the remaining staff living in the locality.”

It added: “Although the unit has previously purchased heifers to aid expansion, the farm now breeds most of its own replacements to improve genetics and to minimise the ongoing threat of bovine tuberculosis (bTB).
“Following the completion of the calf and weaned calf accommodation buildings, the farm will be rearing all of the cattle under seven months at Langdon Mill Farm, before being transported off site to be reared at three farms in the local area. At 22-months the in-calf heifers are brought back to the maternity building to calve and then are introduced into the milking herd.”
It said the proposed building would be used by heifers between the ages of 7-22 months, the siting “directly influenced by the adjacent calf and weaned calf buildings, with livestock being moved from one building to the next as they get older”.
Approval was moved by Cllr Brian Hall, seconded by Cllr Danny Young, with Cllr John T Davies also stating his support.
“It’s common sense; the fact we approved a calf-rearing shed, it follows on you need a heifer rearing shed,” he said.
Cllr Davies later said the scheme would also support biodiversity, and, with a decline in milk prices, supporting the large-scale farm was about “safety in numbers”.
Chair Cllr Mark Carter said it was “a pleasure to be supporting the farming industry”.
Members unanimously supported the recommendation of approval.
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