Business
New appointment to support Welsh businesses’ trade ambitions
CHAMBERS Wales South East, South West and Mid has appointed David Peña as its new International Trade Manager.
David, who is originally from Barcelona and speaks English, Catalan, French and Spanish, joins the Chamber from International Trade Matters.
With his professional career spanning the retail sector, licensing industry, business development and trade support, David brings a wealth of knowledge and experience with him to the Chamber.
In his varied career he has worked in culturally different companies, opened access to new markets for companies in all continents and liaised with businesses, organisations and brands such as Asmodee, Ministry of Defence (UK), Royal British Legion and The Smurfs.
Additionally, David holds a Level 5 Diploma in International Trade from the Institute of Export where he is a full member and was awarded twice in his graduation ceremony including the Prize for Academic Excellence from the Worshipful Company of World Traders.
In his new role, David will lead the trade team at the Chamber and assist members, partners and businesses in Wales with their exporting and importing needs including compliance, training, access to new markets and supply chain connectivity. David will share his invaluable knowledge and experience, becoming an asset to the team.
David said: “I am looking forward to supporting all our members in their international trade journey. I know from experience how challenging it can be, but I trust that Chambers Wales will be the right partner to be alongside our members at every step of the journey.
“As a native Catalonian and a Catalan speaker, I fully understand the particularities of being a nation within a nation, and the challenges but also the opportunities that this uniqueness can bring to the table.”
In his spare time, David trains with his local rugby club and plays the occasional veterans game as a scrum half.
Commenting on David’s appointment, Penny Lock, Director of Partnerships at Chambers Wales South East, South West and Mid, said: “We are delighted to be welcoming David as a core member of our team who will be instrumental in supporting our members in their international trade journeys.
“This appointment represents another step in our mission of taking Welsh businesses to the world across our global network. David will be a tremendous asset to the Chamber, and we are very excited to work with him and to learn from his invaluable knowledge.”
Business
Haverfordwest opticians shortlisted for honours at Optometry Wales Awards
A HAVERFORDWEST opticians has been recognised as one of Wales’ leading optical practices after being shortlisted for eight awards at the Optometry Wales Awards 2025.
Specsavers Haverfordwest, which is locally owned and run, is a finalist across categories including Multiple Practice of the Year, Technology Practice of the Year and Collaborative Working. These nominations reflect its commitment to delivering outstanding service, patient experience and innovation.
The store has also been shortlisted for Sustainability Practice of the Year, following its gold award in the Greener Primary Care Wales Framework and Award Scheme last year, which recognised its dedication to reducing its environmental impact.
‘We’re thrilled to be recognised in so many categories this year,’ says Wayne Jones, retail director at Specsavers Haverfordwest.
‘It’s a testament to the hard work of our entire team and the care we deliver every day to people across Pembrokeshire. Being finalists in eight different categories really shows the breadth of our expertise – from clinical leadership to customer service – and we’re very proud of what we’ve achieved together.’
Several of the store’s employees have also been individually shortlisted:
- Andy Britton, specialist optometrist and ophthalmic director – Optometrist of the Year
- Chris Rosser, optical assistant – Optical Assistant of the Year
- Samantha Houghton, contact lens optician – Contact Lens Optician of the Year
- Alex O’Brien, dispensing technician – Rising Star
In 2023, director Andy Britton was awarded a medal by Specsavers founders Doug and Mary Perkins in recognition of his clinical excellence.
Mr Britton says: ‘It’s fantastic to be shortlisted for Optometrist of the Year, but what makes me most proud is seeing so many of my colleagues recognised too. This is a reflection of the dedication, innovation and care shown across our whole team.’
The winners will be announced at the Optometry Wales Awards ceremony in Cardiff on 29 November.
Specsavers Haverfordwest is open seven days a week. To find out more information about Specsavers in Haverfordwest, request an appointment or browse the online store, visit https://www.specsavers.co.uk/stores/haverfordwest.
Additionally, to make eye health accessible to all, the store offers a Home Visits service for those unable to leave their homes unaccompanied due to disability or illness.
Business
Festive fun as Milford Haven Christmas market returns to the waterfront
Traders, lights and family entertainment to kick off Pembrokeshire’s Christmas season
THE FESTIVE spirit is coming to life in Milford Haven with markets, lights and family fun as the town gears up for a packed Christmas programme along the waterfront.
Milford Waterfront is preparing for a busy season of events, starting with an indoor Christmas market in the Link Building from November 21 to 23, featuring handcrafted local gifts and festive treats.
Lucy Wonnacott, head of communications and marketing at the Port of Milford Haven, said: “Every year the berth holder community, Milford Waterfront businesses and residents all get involved in making the whole place sparkle, so we encourage people to come and see their efforts and enjoy the lights, soak up the festive cheer, and visit the amazing businesses around Milford Waterfront.
“We’re delighted to host so many activities this festive season to support the independent business community here. There will definitely be something for everyone, and new to Milford Waterfront this year, the indoor Ice Rink at Sybil House will be very special – we’re looking forward to seeing everyone getting their skates on.”
The festive programme includes Santa by the Sea on December 6, when Father Christmas will arrive by RNLI lifeboat before heading to Milford Haven Town Hall for the town’s official Christmas lights switch-on.
The event, running from 12:00pm to 3:00pm, will feature live music, entertainment, face-painting and family activities.
Young artists aged three to twelve can take part in print-your-own Christmas card workshops at the Waterfront Gallery on November 22, 29 and 30. The sessions are free but must be booked in advance by calling 07949 763100.
From December 12 to 14, visitors can enjoy an indoor ice-skating experience at Sybil House, next to Phoenix Bowl. The synthetic rink will be open from 12:00pm to 8:00pm and is suitable for all ages.
The festive fun continues with Pure West Radio’s Purely Magical Christmas Grotto in the Link Building on December 7, 13, 14, 19, 20 and 21. Tickets must be booked in advance and include a visit with Santa and his elves, professional photography, chocolate gifts and more.
Throughout December, the waterfront will be illuminated by the annual Christmas Lights Competition, organised by Milford Waterfront, Milford Marina and Visit Milford Haven. The contest features decorated shopfronts, balconies and boats, creating a vibrant festive atmosphere across the area.
Visitors are encouraged to make the most of the season by staying overnight at the Tŷ Hotel Milford Waterfront, overlooking the marina, to enjoy the full Christmas experience.
More information about this year’s programme of events is available on the Milford Waterfront website.
Business
Letterston Village Stores on the market after 50 years of family ownership
A WELL-KNOWN family-run village shop in North Pembrokeshire has been put up for sale after more than half a century of ownership.
Letterston Village Stores has been instructed for sale through specialist business property adviser Christie & Co, with a freehold asking price of £465,000.
The popular store was built in 1974 and has been run by brother and sister duo Gerwyn Howells and Marilyn Griffiths for the past 20 years. The pair have now decided to retire.
The detached property includes a spacious sales area with scope to expand the business by introducing new product lines, as well as a large three-bedroom apartment above the shop, which could be used as owners’ accommodation or rented out for additional income.
Marilyn Griffiths said: “I have really enjoyed running the store. Our customers are fantastic, and I have made many friends over the years. It was a very hard decision to sell, but the time has come to think about the future and retirement plans. I have instructed Matthew McFarlane from Christie & Co to manage the sale process for me.”
Matthew McFarlane, Business Agent at Christie & Co, added: “We are delighted to have been instructed to sell this business by Marilyn and Gerwyn. It has been in the family for over 50 years and offers an exciting opportunity for either a first-time business owner or a multi-operator.”
The property is available freehold at £465,000.
For more information, visit: www.christie.com/3410544
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