Business
Wales’ finest to shine at Dubai’s prestigious food and drink event
WELSH food and drink companies are set to make a significant impact at Gulfood, one of the world’s largest food and drink exhibitions, taking place in Dubai later this month.
Gulfood 2025 is a five-day event running from February 17-21 at the Dubai World Trade Centre. This year’s edition is expected to host a record 5,500 exhibitors from over 190 countries, providing a platform for businesses to explore new opportunities, meet suppliers, sample innovative food products, and find solutions to evolving global challenges.
Supported by the Welsh Government, fifteen companies will be attending under the Food & Drink Wales banner, aiming to expand their export markets. Welsh food and drink exports to non-EU countries were worth £202 million in 2023, with the Middle East emerging as a key region. Exports to the UAE alone reached £13 million last year—an increase of £4.3 million since 2019—making it the second-largest destination outside the EU.

A key opportunity for Welsh producers
Welsh Government Deputy First Minister and Cabinet Secretary for Climate Change and Rural Affairs, Huw Irranca-Davies MS, highlighted the importance of the event.
“Attending trade events like Gulfood is crucial for our food and drink producers. It provides an invaluable opportunity to showcase the exceptional quality and innovation of Welsh products on a global stage.
“Expanding our export markets is not just about increasing sales; it’s about building lasting relationships and enhancing the reputation of Wales worldwide. I’m delighted to see so many of our leading producers in attendance this year, proudly representing our fantastic food and drink industry.”
Welsh companies showcasing at Gulfood 2025
The Welsh companies exhibiting include Dairy Partners Limited, Rachel’s Dairy, Castle Dairies Ltd, and Calon Wen Dairy Produce Ltd in the Dairy Hall (Hall 2 – Stand A2-24). Mornflake Mighty Oats, PGI Welsh Lamb, What’s Cooking?, and Hilltop Honey Limited will be in the International Hall (Hall 1 – Stand S1/B10). Other attending businesses include Cwmfarm Charcutier Products, Welsh Lady Preserves, Wrexham Lager, Penderyn Distillery, Princes Group, Ocean Bay Seafoods Ltd, and Golden Hooves.
Jack Davies, National Account Manager at Hilltop Honey, expressed enthusiasm about the company’s participation.
“This will be our sixth time attending Gulfood. We’re hoping to secure new business and distributors while reconnecting with existing customers to showcase our rebrand.
“Gulfood provides an unparalleled platform to present our high-quality honey products to a global audience. We have always found this event incredibly valuable for networking and exploring new market opportunities.
“This year, we are particularly excited to introduce our new packaging and receive feedback from both existing and potential customers. It’s a superb way to test the market and build lasting relationships in the industry.”
Milestone for Mornflake Mighty Oats
Mornflake Mighty Oats, a renowned brand under Morning Foods, will also be exhibiting in the Dairy Hall as they celebrate their 350th anniversary—making them one of the oldest family-owned companies in the UK.
Richard Jones, International Sales Manager at Mornflake Mighty Oats, told The Herald: “We have been attending Gulfood for many years, but 2025 is an exciting event for us as we celebrate our 350th anniversary—the fourth-oldest family-owned company in the UK. Managed by the 15th generation, we will be highlighting our new Export Oat pack.
“This event provides a fantastic opportunity to connect with new and existing customers, and we are eager to present our heritage and quality products on this prestigious platform.”
Expanding Welsh charcuterie into the Middle East
Cwmfarm Charcuterie is also looking forward to its first-ever appearance at Gulfood. Owner Ruth Davies said:
“We are really excited about exploring the market in Dubai, which is a first for us. It’s somewhere we’ve long wanted to check out for potential opportunities.
“As a company, we hope to attract new customers, gain sales, and establish new contacts. It’s a fantastic way to test the market with our Biltong.
“We have recently rebranded and have new packaging that we are excited to showcase at Gulfood and receive feedback on.”
Showcasing Welsh food and drink
There will also be a stand activation at the Food & Drink Wales International stand (S1/B10) for invited guests to sample Welsh food and drink available in the Middle East. This event is part of the Blas Cymru / Taste Wales roadshow, designed to further promote Welsh products globally.
For more information on how the Welsh Government can assist businesses with exporting, visit businesswales.gov.wales/export.
Business
Pub rate relief welcomed but closures still feared
CAMRA warns one-year discount is only a sticking plaster as many Welsh locals face rising bills
A BUSINESS rates discount for Welsh pubs has been welcomed as a step in the right direction — but campaigners warn it will not be enough to stop more locals from shutting their doors.
The Campaign for Real Ale (CAMRA) says the Welsh Government’s decision to offer a 15 per cent reduction on business rates bills for the coming year will provide short-term breathing space for struggling publicans.
However, it believes the move fails to tackle deeper problems in the rating system that continue to pile pressure on community pubs across Wales, including in Pembrokeshire and Carmarthenshire.
Chris Charters, Director of CAMRA Wales, said: “Today’s announcement from the Finance Secretary that pubs will get 15% discount on their business rates bills is a welcome step.
“However, many pubs still face big hikes in their bills due to the rates revaluation which could still lead to more of our locals in Wales being forced to close for good.
“15% off for a year is only the start of supporting pubs with business rates. It won’t fix the unfair business rates system our pubs are being crushed by.”
He added: “Welsh publicans need a permanent solution, or doors will continue to close and communities will be shut away from these essential social hubs that help tackle loneliness and isolation.”
Mounting pressure on locals
Under plans announced by the Welsh Government, pubs will receive a temporary discount on their rates bills for the next financial year.
But CAMRA argues that many premises are simultaneously facing sharp increases following the latest revaluation, which recalculates rateable values based on property size and trading potential.
For some smaller, rural venues, especially those already operating on tight margins, the increases could wipe out the benefit of the relief entirely.
Publicans say they are also contending with rising energy costs, higher wages, supplier price hikes and changing customer habits since the pandemic.
In west Wales, several long-standing village pubs have either reduced their opening hours or put their businesses on the market in the past year, with landlords warning that overheads are becoming unsustainable.
Community role
Campaigners stress that the issue goes beyond beer sales.
Pubs are often described as the last remaining social spaces in small communities — hosting charity events, sports teams, live music and local groups.
In parts of rural Pembrokeshire, a pub can be the only public meeting place left after the loss of shops, banks and post offices.
CAMRA says supermarkets and online retailers enjoy structural advantages that traditional pubs cannot match, making it harder for locals to compete on price.
The organisation is now calling on ministers to introduce a permanently lower business rates multiplier for pubs, rather than relying on short-term discounts.
Long-term reform call
CAMRA wants whoever forms the next Welsh administration to commit to fundamental reform of the rating system, arguing that pubs should be recognised as community assets rather than treated like large commercial premises.
Without change, it warns, the number of closures is likely to accelerate.
Charters said: “This is about protecting the future of our locals. Once a pub shuts, it rarely reopens. We can’t afford to lose any more.”
For many communities across west Wales, the fear is simple: temporary relief may buy time — but it may not be enough to save the local.
Business
Haworth Autobody earns Which? Trusted Trader status
Family-run repair centre praised for workmanship, transparency and customer care
A FAMILY-RUN vehicle repair business has been recognised for its high standards of workmanship and customer service after securing national accreditation from Which? as a Trusted Trader.
Haworth Autobody Ltd, based in Haverfordwest, has built a loyal customer base through years of careful, precision repairs and a straightforward, customer-first approach. To earn the endorsement, the company underwent a detailed independent assessment examining not only technical skill and repair standards, but also business procedures, complaint handling systems and verified customer feedback.
The Which? Trusted Trader scheme is widely regarded as one of the most robust consumer approval programmes in the UK. Successful applicants must follow a strict code of conduct and agree to ongoing monitoring, with only a small proportion of businesses achieving the status.
Owner Bobby Haworth said the accreditation reflects values the company has always tried to uphold.
“We’ve always believed that doing the job properly, being upfront with customers and standing by our work is the only way to operate,” he said. “To have that approach independently recognised by Which? means a great deal to us and gives customers extra confidence when they choose us.”
For motorists, the recognition offers added peace of mind at a time when trust and transparency in vehicle repairs are more important than ever. Customers can expect clear communication throughout the process, honest and detailed estimates, and repairs carried out to a consistently high standard.
The workshop handles a wide range of services, including accident damage repairs, paintwork restoration and cosmetic bodywork, with an emphasis on quality workmanship and attention to detail.
Mr Haworth said the endorsement was not a finishing line but a foundation for continued improvement.
“We’re continuing to invest in staff training, modern equipment and new techniques to make sure standards stay high as we grow,” he added.
With consumer confidence increasingly tied to independent verification and proven reliability, the latest recognition reinforces Haworth Autobody’s standing as a trusted name in local vehicle repair.
Haworth Autobody Ltd
Unit 7, Snowdrop Lane, Haverfordwest, Pembrokeshire SA61 1ET
Tel: 01437 779911
Mobile: 07723 011847
Web: www.habody.com
Business
St Clears discount store in closing down sale after chain enters administration
A WELL-KNOWN discount retailer in St Clears is advertising a closing down sale after its parent company fell into administration, raising fresh concerns about the future of another high street store in west Wales.
The Original Factory Shop, which trades from Pentre Road in St Clears, has launched an “up to 30% off” sale as administrators attempt to secure the future of the business.
The chain, which sells clothing, homeware, garden products, toys and everyday essentials, appointed joint administrators Rick Harrison and James Clark of Interpath Advisory last week.
Founded in 1969, the retailer operates 137 stores across the UK and employs around 1,180 staff.
In a statement, Interpath said the company had faced difficult trading conditions common across the high street, including rising costs, weaker consumer spending and increased employment expenses. It added that problems with a third-party warehouse and logistics provider had also disrupted sales.
Despite the administration, the joint administrators say all stores will continue trading for now while options for the business are explored. The company’s online store is set to close.
Rick Harrison, managing director at Interpath and joint administrator, said the retailer had long been a fixture in town centres across the country but had struggled in the current climate.
Over the coming weeks, administrators will review whether parts of the business can be sold or restructured.
However, signage and social media posts from the St Clears branch suggest uncertainty locally, with the store promoting a closing down sale and urging shoppers to “grab a bargain while stocks last”.
The St Clears outlet is one of the last remaining branches in west Wales. Stores in Fishguard, Haverfordwest and Milford Haven closed last year. The Cardigan branch is also understood to be running a similar clearance sale.
The loss of another discount retailer would mark a further blow for smaller town centres already facing reduced footfall and rising costs.
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