News

Social care crisis reveals urgent need for funding reform

Published

1 year ago

April 24, 2025

INCREASING demand, flatlining budgets, and systemic neglect are pushing adult social care to the brink—especially in rural areas like Pembrokeshire.

Across Wales and England, councils are sounding the alarm: local government funding is no longer sufficient to sustain social care services without sacrificing other essential provisions. Pembrokeshire, facing one of the steepest funding gaps in Wales, is at the sharp end of the crisis.

Mounting pressures on councils

In Wales alone, councils identified £106 million in in-year pressures for adult social care in 2024–25, with a further £223 million forecasted—amounting to 40% of all local government funding pressures. An ageing population and increasingly complex care needs are driving costs ever higher. National projections suggest that by 2037, spending on community care services for older people will have risen by 177%.

Pembrokeshire is particularly exposed. The county’s demographic profile, combined with historic underfunding, leaves it struggling to meet rising demand. The gap between the actual cost of providing care and the budget allocated to pay for it is one of the widest in Wales.

When social care costs exceed budget forecasts, councils are left with stark choices: cut other services, lay off staff, or dip into reserves. Pembrokeshire County Council has established a reserve fund to tackle in-year pressures—but this is a temporary fix, not a long-term solution.

The consequences are already visible. Day-care closures, reductions in library and leisure funding, and hiring freezes have all taken their toll. County Hall, once a hub of local services, is now a ghost of its former self.

Care homes under strain

While councils administer social care budgets, most care home services in Pembrokeshire are delivered by private providers—businesses that must remain profitable to survive. Yet the rates they receive vary wildly between counties. Pembrokeshire pays higher rates than its neighbours, but even this is not enough to guarantee stability.

Care homes face rising costs, particularly from increases to National Insurance and the Real Living Wage. One local group running six care homes reports a £150,000 annual cost increase due to these changes. This raises the risk of closures and forces families to shoulder top-up fees.

Smaller, independent care homes—of which Pembrokeshire has many—are particularly vulnerable. Without urgent intervention, some may shut their doors for good.

Chronic staff shortages

Recruiting and retaining staff in rural areas is another serious challenge. Pembrokeshire’s geography and limited transport infrastructure make it harder to attract qualified care workers. The result is high workloads, stress, and burnout for existing staff.

Domiciliary care services are especially strained. Community providers such as Community Interest Care CIC rely heavily on overseas staff, as many local residents are unwilling or unable to take up care work. The reasons are clear: physically demanding roles, unsocial hours, and poor pay compared to less stressful jobs.

According to Care Inspectorate Wales, nearly a quarter of social care workers are experiencing financial hardship, and a significant number are dissatisfied with their pay.

The burden of unpaid care

The crisis extends beyond formal care. Research from Carers Week shows that 23% of Welsh adults—around 584,000 people—now provide unpaid care to family or friends, the highest proportion in the UK. In total, unpaid care in Wales is estimated to be worth £8.1 billion annually.

This hidden workforce provides 96% of all care, often at enormous personal cost. Nearly half of unpaid carers have given up paid work, while many more have cut back on food, heating, or transport to make ends meet. Over half say they cannot manage monthly expenses, and a growing number are turning to foodbanks.

Yet the Welsh and UK governments continue to rely on unpaid carers as a cornerstone of their care strategy, offering minimal financial support in return. While small-scale grants exist, access is limited and the process is often confusing and burdensome.

A system in denial

The situation lays bare two urgent and interlinked policy failures: the outdated model of local government finance and the fragmented, underfunded system of social care provision.

Councils are being asked to deliver 21st-century care with 20th-century funding tools. Piecemeal reform—pilot schemes, short-term pots of money, and local fixes—cannot address the scale of the challenge.

Comprehensive reform is needed, but political appetite is lacking. Promised reviews of local government funding remain stalled, while plans to better integrate health and social care remain vague and underfunded. The idea of a national care service has merit, but no roadmap exists—nor any clarity on how such a service would be paid for.

The uncomfortable truth is that as people live longer, often with complex conditions, the cost of care will only increase. Without bold action and honest debate—on taxation, on responsibilities, and on priorities—the crisis in social care will deepen.

And in places like Pembrokeshire, the cracks are already wide open.

Community

Sixth-former firefighter balances schoolwork with saving lives

Published

33 minutes ago

May 6, 2026

Sarah Jane Absalom

When the alerter sounds, 18-year-old Bobi Jones swaps his school for his local fire station, serving as one of Mid and West Wales Fire and Rescue Service’s (MAWWFRS) youngest On-Call Firefighters.

He responds to incidents in his own time and has been granted special permission by his school, Ysgol Bro Teifi to leave free periods whenever an emergency call comes in.

Bobi applied to become an on-call firefighter shortly before his 18th birthday and follows in the footsteps of his brother, father, uncle and grandfather, marking three generations of firefighters and over 75 years of combined service. His family’s legacy reflects the strong community roots and sense of duty that have underpinned MAWWFRS for three decades.

Having spent time around his local fire station and the fire and rescue service from a young age, Bobi was keen to join the service. With an upcoming point of entry test, he applied as soon as he was eligible.

After completing his initial training, Bobi joined the crew at Newcastle Emlyn Fire Station in November 2025 and has enjoyed responding to incidents while further building his skills and knowledge. One standout incident was a fire at a local gym where he was involved in rolling out hoses and establishing safety lines.

As well as following in his family’s footsteps, Bobi says he joined MAWWFRS as he wanted to support his local community, which he has found really rewarding. Alongside his operational role and playing for Newcastle Emlyn Rugby Club, Bobi is studying A-Level Business and Sport and plans to start an electrician apprenticeship after finishing school, with a long-term goal of becoming a Wholetime Firefighter.

Talking about balancing his role as an on-call firefighter with life as a sixth-form pupil at Ysgol Bro Teifi in Llandysul, Bobi said:
“There’s a good crew here at Newcastle Emlyn Station, which includes members of my family. We all support each other and there’s great camaraderie here.”

Asked what advice he would give to anyone considering becoming an on-call firefighter, Bobi added:
“I would say absolutely go for it, the availability options are flexible enough to suit everyone and the Service is always recruiting for more on-call firefighters.”

Mid and West Wales Fire and Rescue Service is currently recruiting for on-call firefighters who, like Bobi, remain an essential part in protecting communities.
The role of an on-call Firefighter provides many opportunities for personal and professional development, through training, teamwork, leadership and problem solving. On-call firefighters receive payment for their services, including retainer fees and call-out payments, supplementing their income from other employment.

Community

Rescue bid planned for lambs stranded below Stack Rocks cliffs

Published

54 minutes ago

May 6, 2026

Sarah Jane Absalom

Tree surgeon preparing 150ft descent after live firing delayed rescue attempt

A MAJOR rescue operation is being planned this afternoon to reach two lambs stranded below the cliffs at Stack Rocks.

Local tree surgeon Callum Jones is preparing to descend around 150ft using rigging and harnesses in a last-ditch attempt to bring the animals to safety.

The lambs, believed to be this year’s stock and less than 12 months old, have been stranded below the cliffs for more than 24 hours.

Their rescue has been complicated by live firing at Castlemartin Range during daylight hours. Concern had grown on Tuesday as the tide rose, but there have since been unconfirmed reports that the animals survived the night.

The Herald understands that firing at the range is due to finish at 4:30pm today (Wednesday, May 6), allowing the rescue attempt to go ahead.

Callum, of Mighty Oaks Tree Care, told The Pembrokeshire Herald: “It’s going to be difficult, but when you’re in this profession, every job is difficult in its individual way.

“My plan is to try and get my jeep down, as this will make it much easier to rig off the vehicle and get down the cliff.

“Obviously I’ll have multiple ropes to back myself up, and if all goes well, I’m hoping to use a haulage system to bring the lambs up.

“If I can’t get them inside a harness, then I’ll have to get them up in a ton bag.”

Callum will be supported by two members of his Mighty Oaks Tree Care team.

He added: “They’re exceptionally competent lads who are used to rigging up difficult things, so rescuing the lambs from Stack Rocks shouldn’t be too much of a problem.

“As soon as I found out about the lambs’ situation, I knew I had to do as much as possible to try and save them.

“Their plight has prompted so much concern throughout the county, and we’re determined to do everything we can to get them back to dry land.”

The coastguard has urged members of the public to stay back from the cliff edge and not to attempt to look down at the animals.

Meanwhile the RSPCA said they would not help. In a statement sent to The Herald they said: “We need to focus our dedicated frontline officers where they can help as many animals as possible, so we have made the difficult decision to cease our sea boat and rope rescue operations.

“These teams have done some amazing work over the years but the reality is we deploy these services very infrequently and they are very time and resource intensive.

“After careful consideration, we decided the considerable costs of training staff and maintaining equipment for this service, at a time when there are unprecedented demands on our services, can be better redeployed into other areas of our work.”

HM Coastguard attempted to rescue the animals on Tuesday (May 5), but were unable to complete the rescue due to live firing exercises.

The RNLI were also contacted.

Community

Firefighter experience days planned in Haverfordwest and Newtown

Published

2 hours ago

May 6, 2026

Tom Sinclair

Hands-on sessions will give potential recruits a taste of life in the fire service

PEOPLE interested in becoming firefighters are being invited to take part in special Firefighter Experience Days being held by Mid and West Wales Fire and Rescue Service this June.

The events will take place at Haverfordwest Fire Station on Wednesday, June 3, and at Newtown Fire Station on Friday, June 5. Both sessions will run from 10:00am until 1:00pm.

Mid and West Wales Fire and Rescue Service, which covers almost two-thirds of Wales, says the days are designed to give people a practical introduction to life in the fire service in a relaxed and informal setting.

Around 75 per cent of the service’s fire stations are crewed entirely by on-call firefighters, who play a vital role in protecting communities across the region.

Visitors attending the experience days will have the opportunity to try on firefighting kit, learn how equipment is assembled, and take part in practical exercises alongside serving crews.

Firefighters from both stations will also be on hand to explain the realities of the role, answer questions, and offer guidance on the recruitment process.

Topics covered during the sessions will include the modern role of a firefighter, fitness requirements, personal protective equipment, career pathways within the service, and what applicants can expect during recruitment.

Booking is essential for anyone wishing to attend.

Further information can be obtained by contacting Lily Evans, Digital Marketing Officer for Mid and West Wales Fire and Rescue Service, by emailing [email protected].