News
Steady growth for tourism industry
NEWLY-RELEASED figures show the tourism industry in Pembrokeshire has experienced steady growth over the last seven years, and that visitors to the county are spending significantly more than they used to.
The total amount spent by visitors in local businesses topped a whopping £585 million last year, up from £502 million in 2009. That’s an increase of 16.5%.
Most of the additional spend on accommodation is in the serviced accommodation sector – hotels, guesthouses, inns and B&Bs. The number of staying visitors has remained fairly stable at 4.3 million but they are spending more.
Visitors who come to Pembrokeshire for the day but don’t stay overnight remain at about 10% of the total number of visitors.
Spending on food and drink has grown from £95 million in 2009 to £111 million in 2015. It has slowly overtaken spending on holiday accommodation in the last 10 years, which totalled £106 million last year. However, the accommodation sector still employs more than twice as many people.
The figures are from tourism data produced annually for local authorities in Wales known as STEAM (Scarborough Tourism Activity Monitor).
Alan Turner, Tourism Marketing and Development Manager at Pembrokeshire County Council, said: “It’s great to see tourism in Pembrokeshire continuing to prosper in an increasingly competitive and worldwide marketplace.
“The hard work of the Destination Pembrokeshire Partners will have played a significant role in generating this growth. The partnership includes the Pembrokeshire County Council’s tourism team, Pembrokeshire Tourism, PLANED and the Pembrokeshire Coast National Park.
“Our own marketing activity has been performing particularly well, with the number of people accessing the Visit Pembrokeshire website topping 750,000 this year with three months still to go. PR activity and social media reach has also been extremely good.”
The positive trend appears to be continuing this year, with a combination of better weather and the uncertainty of Brexit encouraging visitors to ‘staycation’ in Wales. One prominent hotelier in Pembrokeshire even said it was ‘the best year the hotel has ever experienced’.
This optimism seems to be backed up by the Wales Tourism Business Barometer survey carried out by the Welsh Government during the summer. It suggested that the tourism industry in Wales has enjoyed a busy summer with ‘increased visitor levels across all industry sectors and regions of Wales’ and operators ‘fairly confident for the rest of the year’.
Keith Lewis, Cabinet Member at Pembrokeshire County Council responsible for Tourism, said: “These results show that the tourism industry is working hard to provide the type and quality of service that modern visitors are looking for.”
Business
Plaid energy policy challenged by Labour after Adam Price interview
LABOUR SAYS MINISTERS MUST EXPLAIN COST AND TIMETABLE FOR PYLON PLANS
PLAID CYMRU’S approach to energy infrastructure has come under scrutiny after Energy Minister Adam Price was challenged over plans to reduce the use of overhead pylons in Wales.
Mr Price defended the Welsh Government’s position during an appearance on BBC Radio Wales’ Sunday Supplement, arguing that communities must have greater confidence in how major grid projects are handled.
Plaid Cymru has pledged to give communities a stronger voice over energy developments and to look more closely at alternatives to overhead transmission lines, including underground cabling where possible.
The issue has become increasingly sensitive in rural parts of Wales, where proposed pylon routes linked to renewable energy schemes have raised concerns about landscape impact, tourism and local consultation.
However, Welsh Labour said the minister had failed to explain when any restriction on pylons would take effect, or who would pay the additional cost of placing cables underground.
A Welsh Labour spokesperson said: “Adam Price keeps saying how clear their manifesto was and yet he won’t say when they’re banning pylons. They won’t say who is paying for the extra cost of undergrounding cables.
“Without certainty, companies won’t invest. That’s thousands of clean, green energy jobs at risk. Plaid need more than a plan to have a plan.”
Labour said the Welsh Government must now set out how its policy would work in practice, including whether it amounts to an outright ban, what exemptions would apply, and how any extra costs would be funded.
The debate highlights the challenge facing ministers as Wales seeks to expand renewable energy generation while addressing public opposition to large-scale grid infrastructure.
Community
Pembroke Fair praised as well-organised community event
HORSES, STALLS AND FAMILY CROWDS RETURN TO MONKTON
FAMILIES, horse owners and visitors turned out in force for Pembroke Fair on Saturday (May 23), with many praising the event as one of the best organised in recent years.
Held at the Community Centre Field in Monkton, the annual fair brought together horse owners, traders and local families for a traditional day centred around horses, ponies, stalls and socialising.
Coloured cobs, heavy horses, ponies and horse-drawn traps attracted attention throughout the day, with many visitors gathering around the field to watch the animals being shown and led around the site.



A variety of stalls selling everything from clothing and ornaments to tack and second-hand goods helped create a lively market atmosphere, while food vendors kept visitors fed throughout the day.
Despite overcast conditions at times, the event remained busy, with many attendees staying for several hours to enjoy the traditional fair atmosphere.
Community members later took to social media to praise the smooth running of the event, with several publicly thanking organiser Charlie Price for his efforts in bringing the fair together.
Comments described the day as “well organised” and praised the welcoming atmosphere, with many saying it was encouraging to see a long-standing local tradition continuing to thrive.
The fair once again brought together members of the travelling community, local residents and horse enthusiasts from across west Wales.






A horse drive was also due to take place on Sunday (May 24), continuing the weekend’s celebrations.
Photo captions:
Traditional gathering: Horses, ponies, horse-drawn carts and market stalls drew crowds to Pembroke Fair in Monkton on Saturday (Pic: Herald).
News
Watchdog criticises health board over £10m GP contract checks
A HEALTH board has been criticised by Audit Wales after GP contracts worth more than £10m were awarded without sufficient due diligence checks.
Aneurin Bevan University Health Board allowed a GP partnership associated with eHarley Street Primary Care Solutions to take on eight GP contracts in south-east Wales, with a combined annual value of around £10.1m.
Audit Wales said the board should have carried out greater scrutiny before approving the arrangements, including checks on financial resilience, workforce plans, business risks and the partnership’s ability to manage several practices at once.
However, the watchdog found no evidence of fraud and noted the board was dealing with significant pressure in general practice, including vacant contracts and limited interest from other bidders.
The report said weaknesses in governance and scrutiny contributed to later disruption and uncertainty for patients and staff when problems emerged.
Concerns included financial and workforce pressures, unpaid invoices, and issues relating to tax and pension payments. Some contracts were later handed back, requiring the health board to step in to protect services.
Natasha Asghar MS, Welsh Conservative Shadow Cabinet Minister for Health and Social Care, said the findings were “deeply concerning”.
She said: “Patients and staff were left facing disruption and uncertainty because proper scrutiny was not carried out before these contracts were awarded.
“The Welsh Conservatives believe lessons must be learned to ensure robust checks are in place, protect frontline services and restore confidence in primary care across Wales.”
Aneurin Bevan University Health Board accepted the recommendations and said it had already strengthened its processes.
Audit Wales said the case highlighted the need for stronger checks before GP contracts are transferred, particularly when a single partnership is taking on multiple practices in a short period.
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