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Welsh language strategy under scrutiny amid calls for clearer direction

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SAMUEL KURTZ MS, Shadow Cabinet Secretary for the Welsh Language, has urged the Welsh Government to rethink its approach to the ambitious Cymraeg 2050 target following concerns raised in a recent Senedd report.

The Cymraeg 2050 strategy aims to see one million Welsh speakers by the middle of this century, but doubts have been cast over its viability. The Young People and Education Committee’s findings highlight challenges such as a stagnation in the number of Welsh-speaking teachers and a decline in the use of the language among young people.

Mr Kurtz, who represents Carmarthen West and South Pembrokeshire, has joined calls for the Welsh Government to reassess its plans. He said:

“The Welsh Conservatives have long called for a clearer strategy from the Welsh Government to achieve their Cymraeg 2050 target.

“With the number of Welsh speakers declining over the past two decades, it is essential that this trend is reversed. Given the stagnation in the number of Welsh-speaking teachers and the decreasing use of Welsh among young people, the Welsh Government must review why their current plans for Cymraeg 2050 are clearly not working and make the necessary adjustments.”

A Pembrokeshire perspective

In Pembrokeshire, where the heritage of the Welsh language runs deep, the debate is particularly significant. Local communities have seen varied success in maintaining Cymraeg. Welsh-medium education has grown in some areas, with schools such as Ysgol Caer Elen in Haverfordwest playing a vital role, but concerns remain about its accessibility across the county.

Historically, Pembrokeshire has been viewed as a ‘linguistic frontier’, where the Welsh language coexists with English in a delicate balance. Rural areas have held on to their linguistic traditions, but urbanisation and demographic shifts pose challenges.

One key issue lies in the teaching workforce. Without enough Welsh-speaking teachers to inspire and educate the next generation, achieving Cymraeg 2050 becomes increasingly difficult. Calls have also been made for more immersive Welsh-language opportunities outside the classroom to foster the use of Cymraeg in day-to-day life.

Why Cymraeg 2050 matters

At the heart of Cymraeg 2050 is a vision to not only preserve Welsh but to make it a living, thriving language. Campaigners argue that a robust strategy is essential to ensure the language remains relevant for future generations, particularly in areas like Pembrokeshire where cultural heritage is so closely tied to Cymraeg.

Supporters of the target highlight its potential to strengthen community identity and boost economic opportunities, from tourism to creative industries, where bilingualism is a growing asset.

Achievable or aspirational?

While the ambition of Cymraeg 2050 is widely praised, questions linger over whether it is achievable without significant policy changes. Critics argue that without a comprehensive, well-funded strategy addressing education, infrastructure, and community engagement, the target risks being little more than an aspiration.

For Pembrokeshire, the challenge is clear: to celebrate and protect its Welsh-speaking communities while creating opportunities for growth and engagement in Cymraeg for all.

Mr Kurtz’s call for action adds to the mounting pressure on the Welsh Government to deliver a plan that works – not just for now, but for generations to come.

For Pembrokeshire and beyond, the stakes are high. Achieving one million Welsh speakers is about more than just numbers – it’s about ensuring a future where the language continues to live and thrive, from the rural villages of North Pembrokeshire to the bustling streets of Milford Haven.

 

Charity

Vincent Davies raises £13,682 for air ambulance charity

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Independent Haverfordwest store backs lifesaving crews with year of community fundraising

A WEST WALES department store has raised more than thirteen thousand pounds for a lifesaving emergency service after a packed year of community fundraising.

Staff at Vincent Davies Department Store collected £13,682 for the Wales Air Ambulance Charity, after voting the organisation their Charity of the Year for 2025.

The independent retailer organised events throughout the year, including an Easter bingo, bake sales, quizzes, raffles, staff sales, Christmas jumper days and a festive wreath-making workshop. Charity jam jars placed in Café Vincent also helped gather steady donations from customers.

One of the most popular attractions was the store’s charity singing penguin trio, which drew smiles from shoppers of all ages and boosted collections.

Sarah John, Joint Managing Director at Vincent Davies, said: “Raising £13,682 for the Wales Air Ambulance Charity is something we are extremely proud of at Vincent Davies Department Store. As a director, it’s wonderful to see our community come together to support a charity that makes such a lifesaving difference.”

The air ambulance is consultant-led, delivering hospital-level treatment directly at the scene of serious incidents and, when needed, transferring patients straight to the most appropriate specialist hospital.

Working in partnership with the NHS through the Emergency Medical Retrieval and Transfer Service, crews can provide advanced critical care including anaesthesia, blood transfusions and even minor surgical procedures before reaching hospital.

Operating across the whole of Wales, its teams travel the length and breadth of the country by helicopter and rapid response vehicle to reach patients quickly in both rural and urban areas.

This is not the first time the Haverfordwest store has backed the cause. In 2016, staff previously raised £5,831 when the charity was also chosen as their beneficiary.

Mike May, the charity’s West Wales Regional Fundraising Manager, said: “We are so grateful to Vincent Davies Department Store for raising an incredible amount for our charity. Throughout the year they put on a variety of different events and what a successful fundraising year it was.

“The charity needs to raise £13 million every year to keep our helicopters in the air and our rapid response vehicles on the road. By raising £13,682, the staff and customers have played an important part in saving lives across Wales.”

The store says it will announce its Charity of the Year for 2026 in the coming weeks.

 

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Crime

Police assess complaints over Mandelson–Epstein links

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Met says allegations will be reviewed to see if criminal threshold is met following release of US court files

SCOTLAND YARD is reviewing a series of complaints alleging possible misconduct in public office after fresh claims emerged linking former UK ambassador Peter Mandelson to convicted sex offender Jeffrey Epstein.

The Metropolitan Police Service confirmed it has received “a number of reports” following the publication of millions of pages of material by the United States Department of Justice, and will now decide whether any alleged conduct reaches the level required for a criminal investigation.

Commander Ella Marriott said the force would assess each report individually, stressing that a review does not automatically lead to formal proceedings.

The documents, widely referred to as the “Epstein files”, appear to show Mandelson corresponding with Epstein while serving as business secretary during the government of Gordon Brown at the height of the global financial crisis.

According to reports, Epstein was allegedly given insight into internal policy discussions, including proposals around banker bonus taxes in 2009 and details of a eurozone bailout package shortly before it was announced publicly.

Payments questioned

Bank records cited in the US disclosure reportedly show payments totalling 75,000 US dollars made to Mandelson between 2003 and 2004. It is also claimed Epstein paid for an osteopathy course for Mandelson’s husband.

Mandelson has denied any wrongdoing and said he has “no record or recollection” of the alleged transfers.

On Sunday he resigned his membership of the Labour Party, saying he did not want his continued association to cause further difficulty for the party.

In interviews, he dismissed suggestions that Epstein influenced his decisions as a minister and said nothing in the released files pointed to criminality or misconduct on his part.

Pressure mounts

The political fallout has intensified, with Downing Street confirming Keir Starmer has asked Cabinet Secretary Chris Wormald to carry out an urgent review into Mandelson’s historic contacts with Epstein while in office.

Brown has also called for an examination of whether any confidential or market-sensitive information was improperly shared during the financial crisis.

The case is the latest in a series of controversies linked to Epstein’s long-standing relationships with powerful figures on both sides of the Atlantic.

Police emphasised that no charges have been brought and that Mandelson is not currently under criminal investigation, but said the complaints process would be handled “thoroughly and impartially”.

 

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Community

Councillor meets chief constable to address Monkton and Pembroke concerns

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COUNTY COUNCILLOR Jonathan Grimes has met with the new Chief Constable of Dyfed-Powys Police to discuss crime, antisocial behaviour and wider community issues affecting residents in Pembroke and Monkton.

Cllr Grimes, who represents Pembroke St Mary South and Monkton, said the meeting followed his invitation for senior police leaders to visit the area and hear first-hand about local concerns.

The Chief Constable, Ifan Charles, attended alongside officers from the Pembroke Neighbourhood Policing and Protection Team, meeting the councillor in Monkton for what were described as open and constructive talks.

As part of the visit, they also spoke with Monkton Priory Community Primary School headteacher Dylan Lawrence and Danny Nash from Pembrokeshire County Council Housing Services to gather views from education and housing professionals.

Discussions covered a range of issues raised by residents, including domestic abuse, drug and alcohol misuse, antisocial behaviour and environmental concerns such as littering, dog fouling and dangerous or inconsiderate driving.

Cllr Grimes acknowledged recent police successes, particularly in tackling drug-related activity, but said enforcement alone would not solve the area’s challenges.

He said closer cooperation between the police, council services, schools and the wider community would be needed to deliver longer-term improvements.

The councillor added that he plans to encourage residents to form a local community group in the coming weeks, aimed at developing practical solutions and strengthening partnership working across the area.

 

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