Community
West Wales sewage crisis: New calls for accountability amid environmental concerns
THE SEWAGE pollution crisis engulfing West Wales continues to deepen, with new data and growing public pressure exposing serious environmental failures across multiple river catchments — including the River Teifi and the Cleddau.

Teifi among UK’s most polluted rivers
According to 2024 monitoring data, the River Teifi now has been ranked the fifth most sewage-polluted river in the UK, suffering 2,232 discharges lasting a combined 22,288 hours. The discharges, all recorded by Dŵr Cymru Welsh Water, underscore the dire state of the region’s infrastructure and regulation.
Meanwhile, Ceredigion emerged as the most sewage-polluted area in England and Wales, with 8,252 discharges lasting 94,836 hours—an unprecedented scale of pollution that has alarmed residents, politicians, and environmental groups alike.

Cleddau declared worst-performing SAC river in Wales
Concerns have also intensified in Pembrokeshire, where the Cleddau River has now been classified by Natural Resources Wales (NRW) as the worst-performing Special Area of Conservation (SAC) river in Wales, failing to meet environmental standards across key metrics. The designation has triggered political mobilisation and grassroots activism.
The Cleddau River Project and Surfers Against Sewage have been particularly prominent.
A public meeting held last month at Haverfordwest Rugby Club last week drew more than 150 concerned residents, bringing together politicians, scientists, campaigners, and regulators to discuss solutions. Organised by local advocacy group The Cleddau Project, the event was chaired by Henry Tufnell MP, who vowed to raise the issue in Westminster.

“The Cleddau is a vital natural resource, and last night’s discussion highlighted the urgent need for action,” said Tufnell. “The insight shared by our expert panel and members of the community reinforced the importance of tackling pollution at its source and ensuring our regulatory bodies are held accountable. I will be raising these issues in Parliament and pushing for stronger regulations and enforcement.”
Campaign leader Ric Cooper, of The Cleddau Project, added: “It was encouraging to see so many people engaged in this discussion, but we need to ensure that words translate into concrete action.”

Residents raised concerns about illegal discharges, agricultural runoff, and what they described as a systemic failure of enforcement by authorities.
At the meeting Jennifer Grubb from Welsh Water said: “We can do better. We need to do better.”
Political pressure mounts
Across West Wales, political figures are now facing increasing scrutiny. The Welsh Liberal Democrats have lambasted both Welsh Labour and the UK Conservative Government for what they describe as regulatory complacency.
Sandra Jervis, Welsh Lib Dem Senedd candidate for Ceredigion, said: “Welsh Labour has remained asleep at the wheel—using Dŵr Cymru’s status as an arm’s-length body as an excuse to avoid proper regulation and accountability. Residents deserve transparency and action.”

Party leader Jane Dodds MS added: “The Welsh Labour Government must get to grips with this crisis, properly regulate Welsh Water, and ensure there are real, enforceable punishments for breaking the rules and damaging our waterways.”
Welsh Water responds
Dŵr Cymru Welsh Water has attributed the vast number of discharges to the limitations of outdated rural infrastructure and reliance on Combined Sewer Overflows (CSOs).
A company spokesperson said: “We acknowledge the public concern and are committed to transparency and improvement. We’ve pledged £2.5 billion over the next five years, including £889 million specifically to improve storm overflows, to meet the challenges of climate change and aging infrastructure.”
Despite this, the company’s environmental record remains under intense scrutiny.
Regulatory failings and rising enforcement
Natural Resources Wales reported 107 sewage pollution incidents involving Welsh Water in 2023, with the number of serious incidents increasing from five to seven. Meanwhile, Ofwat has launched enforcement actions against all water companies in England and Wales, including Dŵr Cymru, amid growing concern that routine sewage releases have become normalised.
Impact on health and ecosystems
The effects are being felt far beyond the water’s edge. Campaign group Surfers Against Sewage reported 1,853 illness cases in 2024 linked to contaminated waters across the UK, many of them in Wales. Tourists and locals have also raised alarm over poor water quality at beaches in Cardigan Bay, New Quay, and along the Cleddau estuary.
The ecological cost has been severe. Local groups such as Save the Teifi have warned of dead fish, algae blooms, and collapsing biodiversity. “This is ecological vandalism,” said campaigner Lowri James. “Our rivers are dying before our eyes.”
From the Teifi to the Cleddau, the evidence is now overwhelming: sewage pollution is not confined to one catchment or one company—it is a widespread crisis demanding national attention. With communities, scientists, and politicians increasingly aligned in their calls for change, the question now is whether those in power will act before irreversible damage is done.
Cover image:
Surfers against sewage at Broad Haven in May 2024 (Image: Martin Cavaney)
Charity
Welsh opticians raise £1,600 for people experiencing homelessness
SPECSAVERS Pembroke Dock has helped raise £1,600 to support people experiencing homelessness this winter, with all funds going to The Wallich’s winter appeal.
Thirteen stores from North, South and West Wales donated £1 for every customer feedback form completed during November to help The Wallich, Wales’ largest homelessness and rough sleeping charity, continue its vital work.
Supporting more than 8,000 people experiencing or at risk of homelessness across the nation each year, The Wallich runs around 100 diverse projects across 20 local authorities to provide hope, support and solutions to end homelessness.
Funds raised by Specsavers will go directly to the Wallich’s Flexible Assistance Fund, which provides small but vital emergency grants. The grants support people at crucial turning points, helping cover essential costs such as phone credit, rent or food shops.
This initiative is a continuation of Specsavers’ wider homelessness programme, which sees over a hundred Specsavers stores and Home Visits services hold out-of-hours or pop-up clinics and invite people affected by forms of homelessness to use their services for free.
Specsavers’ North Wales regional relationship manager, Martin Lawrence, who helped organise the fundraiser, says: ‘We’re really proud to be supporting The Wallich’s winter appeal at a time when support is needed most.
‘Homelessness affects people in every community and as locally owned and run businesses, Specsavers stores are committed to raising awareness of the issue and supporting people through their toughest moments.
‘We’re excited to build on the success of this fundraiser and strengthen our partnership with The Wallich in the new year.’
Louisa Turner, head of fundraising at The Wallich, adds: ‘Winter can be an incredibly difficult time for people experiencing homelessness and this support from Specsavers will make a real difference.
‘The funds raised will help provide emergency grants at critical moments – whether that’s putting food on the table, helping someone stay connected with their loved ones or preventing someone from losing a safe place to live.
‘This kind of support creates vital turning points and helps people move towards a safer, more secure future.’
Specsavers works year-round with homelessness charities including Crisis, Vision Care and The Big Issue, to improve access to healthcare and advocate for policy change – ensuring people experiencing homelessness can receive free eye tests, glasses and hearing checks.
To find out more about Specsavers or to book an appointment at your local store, visit: https://www.specsavers.co.uk/stores.
Business
Community council objections to Tenby Lidl store scheme
PLANS for a new store on the edge of Tenby by retail giant Lidl, which has seen objections from the local community council, are likely to be heard next year.
In an application recently lodged with Pembrokeshire County Council back in October, Lidl GB Ltd, through agent CarneySweeney, seeks permission for a new 1,969sqm store on land at Park House Court, Narberth Road, New Hedges/Tenby, to the north of the Park Court Nursing Home.
The proposals for the latest specification Lidl store, which includes 103 parking spaces, would create 40 jobs, the applicants say.
The application follows draft proposals submitted in 2024 and public consultations on the scheme, with a leaflet drop delivered to 8,605 local properties; an information website, with online feedback form; and a public exhibition, held last December at the De Valence Pavillion in Tenby, with a follow-up community event held at New Hedges Village Hall, close to the site, publicised through an additional postcard issued to 2,060 properties.

Some 1,365 responses have been received, with 89 per cent of respondents expressing support for the proposals, the applicants say.
A supporting statement says: “Lidl is now exceptionally well established in the UK with the Company operating c.980 stores from sites and premises both within and outside town centres. Its market share continues to increase substantially, and the company is expanding its store network considerably. The UK operational model is based firmly on the success of Lidl’s operations abroad with more than 10,800 stores trading across Europe.
It adds: “The granting of planning permission for the erection of a new Lidl food store would increase the retail offer and boost the local economy. The new Lidl food store would create up to 40 employment opportunities for people of all ages and backgrounds, providing opportunities for training and career development. This in turn will create an upward spiral of economic benefits.”
Local community council St Mary Out Liberty Community Council has formally objected to the scheme, saying that, while it supports the scheme for a Lidl store in principle, recognising “the economic benefits a new retail store could bring,” it says the proposed location “is unsuitable, conflicts with planning policy, and cannot be supported in its current form”.
Its objections add: “The A478 is heavily congested in peak tourist months. A supermarket would worsen congestion, increase turning movements, and heighten risks to pedestrians, cyclists, and emergency access.”
It also raises concerns on the potential impact through “noise, lighting, traffic disturbance, and loss of quiet amenity” on a neighbouring residential care home.
An initial assessment by Pembrokeshire County Council, highlighted concerns about the visual impact, with the authority’s landscape officer commenting that the store would introduce “an intense urban function into an otherwise rural context”.
The report added: “It is not considered to be compatible with the character of the site and the area within which it is located; and furthermore, will lead to a harmful visual impact on the setting of the National Park.”
The application will be considered by county planners at a later date.
Community
Craig Flannery appointed as new Chief Fire Officer
MID AND WEST WALES FIRE SERVICE LEADERSHIP CHANGE
MID and West Wales Fire and Rescue Service has announced the appointment of Craig Flannery as its new Chief Fire Officer, with effect from Monday, December 15, 2025.
Mr Flannery has served with the Service for more than twenty years, progressing through a wide range of middle management and senior leadership roles across both operational and non-operational departments.
During his career, he has been closely involved in strengthening operational delivery, risk management and organisational development. His work has included leading innovation in learning and development, overseeing the Service’s On-Call Improvement Programme, and driving investment in key enabling functions such as workforce development and information and communication technology.

The appointment followed a rigorous, multi-stage recruitment process led by Mid and West Wales Fire and Rescue Authority. Candidates were assessed through structured interviews, strategic leadership exercises and scenario-based assessments designed to test operational judgement, organisational vision and the ability to lead a modern fire and rescue service.
External professional assessors were also engaged to provide independent scrutiny, ensuring the process met high standards of fairness, transparency and challenge.
Mr Flannery emerged as the strongest candidate, demonstrating clear strategic leadership capability, detailed organisational knowledge and a strong commitment to community safety and service improvement.
Councillor John Davies, Chair of Mid and West Wales Fire and Rescue Authority, said: “Craig brings a deep understanding of our Service and a clear vision for its future. His appointment will strengthen our ability to innovate, support our workforce and deliver high-quality protection for the communities we serve.
“As we navigate a rapidly changing landscape, Craig’s experience in driving innovation and organisational development will be invaluable in helping us adapt and transform for the future.”
Commenting on his appointment, Mr Flannery said: “It is a privilege to lead this outstanding Service. I am committed to supporting our people, strengthening partnerships and building on the strong foundations already in place.
“As the challenges facing fire and rescue services continue to evolve, we must modernise and innovate, ensuring we have the skills, technology and capability needed to meet the needs of our communities. I look forward to working with colleagues and partners across Mid and West Wales to deliver a resilient, progressive Service that keeps people safe and places our staff at the heart of everything we do.”
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