Farming

Lambing Live star hails social media

Published

10 years ago

February 9, 2015

LAMBING has either already started, or fast approaching, on farms up and down the country, but how many farmers would agree to being constantly watched by a film crew of 70 people, having millions of pounds worth of satellite trucks parked taking over all the yard – and a catering tent serving food all day and night long?

“Well the food tent was certainly a bonus!” explained Kate Beavan, the star of the first ever Lambing Live series on the BBC, when she addressed a large crowd of NFU Cymru members at the Glamorgan Annual Conference earlier this week.

Up until five years ago, Kate and Jim Beavan with their family, farmed quietly in a 300 acre traditional mixed farm near Abergavenny in Monmouthshire. The entire family exploded onto our TV screens in March 2010 and Kate in particular has had a successful spell in the media ever since, doing short films for the BBC’s One Show as their resident farmer, and presenting Channel 4’s Crufts, whilst continuing to farm at Great Tre-Rhew.

Kate explained, “We weren’t sure how the programme would be received, especially as it was the first ‘live’ programme on TV. Nothing had been done like this before. We were particularly nervous that consumers wouldn’t like seeing their ‘food being born’. The response we got was phenomenal however, we had boxes of letters and hundreds of emails of support after the series ended.”

Abi Reader, NFU Cymru Glamorgan County Chairman, congratulated Kate and Jim Beavan on the superb work they have done as ambassadors for the farming industry in the UK. She said, “We all have to take some responsibility in marketing the work we do to the wider public and Kate has shown how that is possible. Kate and I actually met through Twitter and I believe that social media is an extremely powerful method of getting our message out there about how we produce the nation’s food and drink.”

Abi continued, “Social media is the only way, I know, how you can talk directly to politicians, decision makers, even celebrities and use it to promote your business and the farming industry as a whole. Not only that, we all know that farming can be a lonely occupation but social media makes you feel like you’re part of a worldwide community.”

Kate went on to explain to the large crowd present that having no mobile reception meant communications were difficult at the home farm, in Monmouthshire, however, she is a huge fan of twitter and now uses it to promote her new diversification – Kate’s Country School. With a zero marketing budget, Kate uses social media and the internet to promote her courses, including lambing, cider making, wildlife identification and animal husbandry. “The power of social media and the internet means we have visitors from all over the world coming to Great Tre-Rhiw to do the courses.”

John Davies, NFU Cymru’s Deputy President thanked Kate and Jim Beavan for being such good ambassadors for the farming industry in Wales. He gave high praise indeed when he explained his father would sneak off from their own lambing shed at home, five years ago, in order to watch the Beavan family on ‘Lambing Live’. John also thanked HSBC for their generous sponsorship of the annual conference held in the Grove Golf Club, Cornelly.

Crime

Farmer cleared of restraining order breach at Haverfordwest court

Published

1 week ago

January 23, 2025

Tom Sinclair

A PEMBROKESHIRE man has been found not guilty of breaching a restraining order after being accused of referencing a protected individual in a Facebook post.

Philip Stoddart, 58, of Monkhill Farm, St Ishmaels, appeared at Haverfordwest Magistrates’ Court on Monday (Jan 20) to face the charge. The prosecution, led by Ann Griffiths on behalf of the crown, alleged that between December 4 and December 13, 2023, Stoddart made a Facebook post that, by inference, referred to a person he was prohibited from contacting under a restraining order imposed by Swansea Crown Court on April 16, 2021.

The restraining order, issued under Section 360 of the Sentencing Act 2020, barred Stoddart from making any form of contact with her.

Prosecutors argued that the Facebook post constituted a breach of the order, contrary to Section 363 of the same act.

Stoddart denied the allegations and entered a not guilty plea during a prior hearing on October 1, 2024.

Magistrates Professor N. Negus, Mr. J. Steadman, and Mrs. J. Morris presided over the trial, which concluded on Monday.

After reviewing the evidence, the bench found Stoddart not guilty, dismissing the case.

The dismissal brings to a close legal proceedings that had been ongoing for over a year.

Farming

Get up to £5,000 for on-farm trials in Wales

Published

1 week ago

January 23, 2025

Tom Sinclair

FARMERS in Wales are being called to apply for the next round of funding for on-farm trials.

The Farming Connect initiative, which has funded projects such as growing lucerne in Brecon, is inviting applications for the Try Out Fund.

The new application window opens on January 27, 2025, and will run until February 17.

Successful applicants will be awarded up to £5,000 to help fund trials that experiment with new ideas on their farms.

The last round of funding supported several projects, including integrated pest management at a pick-your-own strawberry enterprise.

Menna Williams, the Farming Connect project lead, said: “Farming Connect has developed the Try Out Fund to address specific local problems or opportunities with the aim of improving efficiencies and profitability within agricultural businesses whilst protecting the environment.”

She added: “There are many changes on the horizon for agriculture, and now is a great time for farm businesses to explore an idea that could benefit them, allowing farms to tackle ‘real’ problems or check if a research idea works in practice.”

The fund is open to individuals or groups of up to four farmers and/or growers in Wales who have identified a local or specific problem or opportunity.

Ms Williams said: “Because these ideas are initiated by farmers themselves, they are really passionate about them, giving them 100 per cent effort right from the start.”

Projects should focus on enhancing production efficiencies and profitability while ensuring environmental protection through adherence to sustainable land management principles.

A guidance handbook is accessible on the Farming Connect website, providing support for farmers in outlining their projects and completing the application process.

To apply, individuals must be registered with Farming Connect and capable of finishing their projects by January 2026.

Ms Williams explained: “Funding can be used for technical assistance, sampling, testing and other reasonable expenses such as those relating to short-term hire of specialist equipment or facilities directly relating to the project.”

The findings will be shared with other producers in Wales by collaborating with a Farming Connect team member.

Interested parties can apply on the Farming Connect website.

To receive the link or get further information, contact [email protected].

Farming

Funding window to re-open for on-farm trials in Wales

Published

1 week ago

January 23, 2025

Tom Sinclair

WITH Farming Connect-funded trials ranging from growing lucerne in Brecon to establishing sunflowers as a companion crop with maize, farmers are being invited to apply for the next round of funding from the initiative that brought these projects to life.

The new application window for the Try Out Fund opens on 27January2025 and will run until 17 February. Successful applicants will be awarded up to £5,000 to help fund on-farm trials that experiment with new ideas. The last round of funding saw farmers supported for several projects including integrated pest management at pick your own strawberry enterprise.

Project lead Menna Williams of Farming Connect said the aim is for farmers to compare different treatments or management systems – the project is not intended to fund new equipment she stressed.

“Farming Connect has developed the Try-Out Fund to address specific local problems or opportunities with the aim of improving efficiencies and profitability within agricultural businesses whilst protecting the environment,’’ she said. “There are many changes on the horizon for agriculture, and now is a great time for farm businesses to explore an idea that could benefit them, allowing farms to tackle ‘real’ problems or check if a research idea works in practice.’’

The fund is open to individuals or groups of up to four farmers and/or growers in Wales who have identified a local or specific problem or opportunity.

“Because these ideas are initiated by farmers themselves, they are really passionate about them, giving them 100% effort right from the start,’’ said Ms Williams.

Suitable projects must aim to improve production efficiencies and profitability whilst protecting the environment by aligning with sustainable land management outcomes. A guidance handbook is available on the Farming Connect website to help farmers scope their project and complete the application form.

Applicants must be registered with Farming Connect and be able to complete their projects by January 2026.