Farming
Pig producers’ price slice plummets

Retailers criticised: Farmgate prices fall
MOST pig-keepers will be operating in the red for some or all of this year, as the European pig-cycle reaches its lowest point in more than half a decade, driven by higher output and compounded by Russia’s embargo on European Union pigmeat.
According to quarterly data produced by the Agriculture and Horticulture Development Board, British producers currently need 139p a kilo deadweight to cover all costs, including reinvestment.
However, farmgate prices fell 19p a kilo (13 percent) in December, compared with December 2014. In contrast, the average retail price fell by just over 5p (1 percent).
This resulted in the percentage share received by producers falling four points over the same time frame.
The current Standard Pig Price, calculated from data supplied by abattoirs, has now fallen to below 122p a kilo, putting serious pressure on cashflows, even when maintenance and reinvestment have been put on hold.
Despite low feed prices, many British producers are making a cash loss on every pig they sell, but they are still better placed than their continental counterparts, as British pork attracts a 20p-30p a kilo premium.
Although some of this is attributable to the strength of sterling versus the euro (making imported pigmeat cheaper), a significant part is created by the British pig industry’s higher welfare husbandry, which is valued by retailers and consumers.
Seven supermarkets are classed as “hundred-percenters” by NPA, as they continue to source 100 percent British fresh pork. These are Aldi, the Co-op, Lidl, M&S, Morrisons, Sainsbury’s and Waitrose.
“We’d like to remind all retailers that British pig producers have a world-wide reputation for their high-welfare,” said NPA chief executive Dr Zoe Davies. “For instance, most continental pig producers still confine sows in steel gestation crates, or ‘stalls’, for part of the time, whereas they have been outlawed on British farms for 16 years.”
NPA chairman Richard Lister said: “Producing high-welfare pigs outdoors or on straw carries a significant cost disadvantage and retailers must be mindful not to kill the golden goose. If they do, they will have let down their suppliers and they will have let down their customers who continue to demonstrate they want reasonably priced high-welfare, quality-assured British pork.”
Business
Holiday pod at Narberth farm allowed to stay
A CALL to keep a holiday pod sited on a Pembrokeshire farm, as part of a wider holiday pod farm diversification over two areas which saw the larger part supported, has been approved by county planners.
In an application given delegated approval at the June meeting of Pembrokeshire County Council’s planning committee, Bill Ridge of Vaynor Farm Ltd, Bethesda, through agent Gerald Blain Associates Limited, sought retrospective permission to keep a self-catering pod at Broomley Farm, Sodston, Narberth, works having been completed in 2022.
The application is part of a wider scheme of holiday pods diversification encompassing two farms.
Back in December 2025, Pembrokeshire County Council’s planning committee granted delegated retrospective permission to Vaynor Farm Ltd for the siting of two self-catering holiday accommodation pods at The Cart House, Vaynor Farm, Bethesda, near Narberth as part of a farm diversification enterprise.

A supporting statement accompanying the latest application said: “Vaynor farm is a 400-acre working dairy farm with a herd of 700 milking cows. The enterprise comprises of three self-catering pods. Two of the pods are situated at the Vaynor homestead and another at the opposite end of the holding at Broomley farm.
“The first unit was sited adjacent to Vaynor farm stead some four years ago and a further two added in subsequent years. The units have enjoyed successful occupancy rates over several years offering a unique secluded tourism offer on a working dairy farm, more detail of which is outlined within the supporting business plan.”
It said the Broomley farm application before committee was a resubmission of a previously refused scheme, adding: “It should be noted that this application was originally part of [the application] which was recommended approval at planning committee in December 2025. This element however was separated due to its location on another part of Vaynor farm deeming it not possible to be considered under the same application.”
At the December meeting, an officer report said: “A business plan has been submitted with [that] application, which explains that due to uncertainties associated with dairy farming, the applicant has sought to diversify the farm enterprise to incorporate tourism accommodation.”
An officer report accompanying the latest application for members said: “The development of the accommodation pod has led to positive economic and social impacts, evidence has clearly demonstrated how income from the accommodation pods is used to support the overall combined Broomley Farm and Vaynor Farm enterprise.
“The proposed location of the accommodation pod is not considered to have led to an unacceptable impact on the character and appearance of the area given their siting adjacent to the Broomley Farm farmstead complex.”
Members backed the head of planning being given delegated powers to approve the scheme subject to a Section 106 legal agreement and conditions including the pod be limited to short-term holiday use only.
Farming
Plaid pressed to reveal urgent bovine TB plan before Royal Welsh Show
ANDREW RT DAVIES has called on Wales’ new Plaid Cymru government to publish an urgent bovine TB plan before the Royal Welsh Show, warning that farmers need clarity after years of herd breakdowns, cattle losses and uncertainty.
The Conservative Shadow Farming Minister used First Minister’s Questions to challenge Rhun ap Iorwerth on whether his administration will change direction on one of the most divisive issues in Welsh agriculture.
Mr Davies asked the First Minister to explain what “science-led” policy means under Plaid Cymru, and whether a new plan will be brought forward before the Royal Welsh Show in July — the biggest event in the Welsh farming calendar.
Mr ap Iorwerth did not give a timetable, saying only that the Cabinet Minister would bring forward details “in due course”.
Mr Davies said: “For too long, the approach to bovine TB in Wales has been determined by ideology, not science.
“Welsh farmers need a proper plan, not warm words. They deserve to know before the Royal Welsh Show what this new government intends to do.”
Bovine TB remains one of the most serious pressures facing Welsh farming, with affected families dealing with repeat testing, herd restrictions, the slaughter of cattle, compensation disputes and the mental strain of prolonged outbreaks.
The issue is particularly sensitive in west Wales, where herds in high-risk areas have faced more frequent testing and long-running restrictions.
Farming unions have repeatedly called for a change in direction, arguing that the current approach has failed to give the industry confidence. NFU Cymru has said the next Welsh Government must make “drastic changes” to give young farmers hope for the future.
Any new policy is likely to reignite debate over cattle movement controls, testing, vaccination, biosecurity, compensation and the controversial question of badger control.
Animal welfare and conservation groups are expected to resist any return to culling, while many farmers argue that every part of the disease cycle must be addressed if Wales is to make real progress.
Business
Award-winning Herbrandston holiday site set to expand
PLANS to expand a Pembrokeshire holiday operation which was voted as the best of its type in the UK by the Caravan Club in its very first year of operation have been given the go-ahead.
In an application to Pembrokeshire Coast National Park, Dean and Sharon Philpin sought permission to expand the existing holiday operation at Woody Kiln Farm, Herbrandston Village, Herbrandston by converting a former agricultural barn to four short-term holiday lets.
A supporting statement through agent Hayston Developments & Planning Ltd said: “Woody Kiln Farm is located to the east of Herbrandston village, to the south easterly side of Havens Park residential estate. It is a registered agricultural holding, and the land is used mainly for the raising and grazing of sheep covering 12 / 13 acres.

“The farm complex comprises of a number of traditional outbuildings and the applicants main dwelling surrounding a surfaced courtyard. Immediately to the south is a caravan site registered with the Caravan & Motorhome Club as a Certificated Location for up to five touring caravans and motorhomes.
“This Certificated Location has been in operation for 10 years and was the first ever site to be voted the best site in UK on its first year of operating by its members. In recent years it was voted best site in Wales.”
The site has won many similar Certificated Location awards.
It went on to say: “The application proposal relates to a total of three barns that integrate into one building footprint. It is intended to reuse the barns and provide four short-term holiday let units that will be run in conjunction with our client’s current Caravan Club site, situated immediately to the east of the barns.”
It was described as: “A sympathetic design that incorporates no change to the footprint or roof design and little change to the fenestration is the main theme of the design strategy.”
An officer report recommending approval, subject to conditions including a unilateral undertaking to provide a contribution to affordable housing said: “Strategic Policy have advised that the scale and layout of the units could lend themselves to residential use and that an affordable housing contribution may be required.
“Whilst the proposed use is short-term holiday let given that the properties are capable of use as full residential properties, it is proposed that a full unfettered residential permission be granted, with no condition for holiday let-only, meaning that the property could be used for full residential use or second home use.”
Based on current affordable housing contributions, that amounted to £26,170, the report said.
The application was conditionally approved, conditions including the affordable housing element.
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