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Farming

#FarmingMatters takes centre stage

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(L-R) FUW President Glyn Roberts, Y Tir Editor Nia Davies-Jones, FUW Managing Director Alan Davies and FUW Press Officer Anne Birkett

THE FARMERS’ Union of Wales’ campaign #FarmingMatters, which set out to demonstrate the key role that farming plays in the wider rural economy and showcase the wider social and cultural importance of farming in Wales with the wider aim of convincing the Welsh Government that it is essential to protect Welsh farming from the potential negative impact of Brexit, has been recognised at the UK Public Affairs Awards as the best campaign in Wales.

For the past 18 months the FUW has been busy highlighting why farming matters and when the UK voted to leave the EU in June 2016, immediately realised the need to raise awareness of the concerns for farming in Wales, mainly due to Welsh farmers’ strong trading relationship with the EU.

FUW Managing Director Alan Davies said: “I would first of all like to congratulate the staff at the FUW for their fantastic effort, which has resulted in the campaign being recognised as the best in Wales. For us at the FUW it became critical to highlight the potential impact any failed trade negotiations could have on the wider economy and multiple small businesses in the supply chain. The FUW further needed to create awareness, promote understanding and develop knowledge of the farming sector in Wales.

“It was determined that we needed to create an easy to remember message that raised the profile of farming in Wales and the risks to its future and we wanted this to be a phrase that tripped off the tongue.

“As the Union deals with Farming Matters on a daily basis, we saw an opportunity to use the double meaning of these words to highlight our key message. We do work on farming matters, but the truth is: Farming Matters, to so many, in so many other ways. This was seen as a neat play on words leading us to: #FarmingMatters.”

With this in mind the FUW set out to explain why and how farming matters to Members of the National Assembly of Wales and the wider public, with the view of changing attitudes and policies, and creating the understanding that family farms are the cornerstone of our rural economy.

The FUW ensured that the campaign was based on evidence in terms of importance, highlighting that farming is the backbone of the Welsh food and drinks sector, which employs 222,400 people, 17% of the Welsh workforce. The campaign further demonstrated that Welsh family farms do so much more than just produce food – they are the cornerstone of our rural economies and Welsh food production sustains tens of thousands of other businesses from upstream businesses such as feed merchants, agricultural contractors and engineers, to downstream businesses such as hauliers, processors and retailers.

In addition the campaign stressed that for every £100 generated on farm, £60 is spent within 7 miles of the farm, as well as making it clear that by managing of over 80% of Wales’ landmass, farmers play an invaluable part in managing and preserving a landscape which provides clean drinking water for millions, is diverse in habitat and species and includes more than 1,000 Sites of Special Scientific Interest (SSSIs).

The FUW, through the #FarmingMatters campaign, communicated that other benefits of Welsh farming include major contributions to negating the causes and symptoms of climate change, whether through the storage of carbon in farm woodland, hedgerows and peat bogs, or the generation of green electricity through on-farm wind and water turbines.

By providing employment and economic growth in rural areas, the farming sector also mitigates rural depopulation, protects rural culture and heritage and keeps the Welsh language alive.

“We needed a multi-channel route to deliver our message and therefore arranged farm visits for Assembly Members across Wales, attended all of the Party Conferences held in Wales including speaking opportunities and conference debates at two, incorporated regular meetings with Ministers, Assembly Committees and Assembly Members, issued targeted news releases and ran a supporting social media campaign. All of this was backed up by regular repetitive and consistent messaging on #FarmingMatters,” said Alan Davies.

The #FarmingMatters campaign resulted in most Assembly Members, including First Minister Carwyn Jones, giving their clear commitment and backing to the Welsh farming industry, adopting our key messages around trade post Brexit, as demonstrated in the ‘Securing Wales’ Future – Transition from the European Union to a new relationship with Europe’ white paper in June 2017, recognising the importance of maintaining farming support after the UK leaves the European Union and backing the FUW’s call for a UK wide agricultural framework that respects devolution.

“There were also some unexpected benefits. Due to the success of the #FarmingMatters campaign we were able to convince a group of Labour politicians, primarily from urban constituencies, to come together at the Welsh Labour party conference in March 2017, to demonstrate support for rural Wales. The group is called “‘Llafur Cefn Gwlad” again a play on words as it means the “labour of rural Wales”. We will continue this campaign over the coming year and hope it will reach many more people, creating even better understanding amongst politicians and the public. ” added Alan Davies.

Farming

Dairy farmers hit hard as average incomes plunge by up to 62%

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DAIRY FARMERS in Wales have suffered a major financial blow, with incomes falling by 62% in real terms between April 2023 and March 2024, according to recent figures. Average farm business income during this period dropped to just £70,900—a significant decline from previous years.

FALLING MILK PRICES

The primary cause of this downturn has been a sharp reduction in farmgate milk prices. After record highs in 2022, milk prices fell dramatically in early 2023, leaving many farmers struggling to make ends meet. This drop in revenue has had a ripple effect across the sector.

RISING COSTS

At the same time, input costs for feed, fertilizer, and fuel have remained stubbornly high. Although there has been some stabilization in feed prices, the overall cost of production continues to strain farm finances. Many farmers report that rising costs are eroding already slim profit margins.

LABOUR CHALLENGES

Labour shortages have also played a role. The dairy sector, which relies heavily on skilled workers, has faced difficulties in recruiting staff, a problem made worse by post-Brexit immigration rules. As a result, many farms have had to pay higher wages, further cutting into their earnings.

REGULATORY BURDENS

Environmental regulations have added another layer of financial stress. Farmers have been required to invest in costly infrastructure, such as improved slurry storage systems, to meet new standards. While these measures aim to protect the environment, they have placed additional pressure on farmers already grappling with tight budgets.

UNPREDICTABLE WEATHER

Weather volatility has also contributed to the challenges. Unpredictable conditions have impacted forage quality and availability, affecting milk yields and increasing costs for supplementary feed.

CALLS FOR SUPPORT

Industry leaders are calling for greater support to help dairy farmers weather the storm. They are urging the government to provide relief measures and address the ongoing issues of market volatility and regulatory costs.

Farmers’ Union of Wales Deputy President, Dai Miles said: “The latest statistics on Farm Business Incomes in Wales demonstrate the economic reality of attempting to maintain levels of profitability against a backdrop of increasing costs and red tape.

“Dairy farms have seen significant declines due to both an average increase of 10% in overall farm business costs coupled with reductions in income.

“Across the board, however, the proportion of farm businesses in Wales generating a negative income continues to increase to over 20%. At the very least, this demonstrates the need for the future Sustainable Farming Scheme to offer an equal level of economic stability, currently provided through the Basic Payment Scheme, the maintenance of which for 2025 has been welcomed by the industry.”

LOOKING AHEAD

Despite the challenges, some industry analysts remain cautiously optimistic, suggesting that stabilizing milk prices and improved market conditions could provide relief in the coming year. However, without significant intervention, many fear that the sector may continue to struggle.

Dairy farming has long been a cornerstone of the Welsh economy, and the current crisis serves as a stark reminder of the need for robust support for this vital industry.

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Farming

Farmers’ Union of Wales responds to Foot and Mouth case in Germany

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THE FARMER’S UNION OF WALES has responded to reports of a confirmed case of Foot and Mouth disease (FMD) in Germany.

The disease was identified on 10 January in a water buffalo on a farm in Märkisch-Oderland, Brandenburg, marking Germany’s first case of FMD in nearly 40 years.

Foot and Mouth disease does not pose a risk to human health or food safety.

In response, the UK Government has implemented a ban on the import of cattle, pigs, and sheep from Germany. Additional measures include the suspension of import health certificates for live animals and fresh meat from species susceptible to Foot and Mouth disease.

Commenting on the development, FUW President Ian Rickman said:

“The recent case of Foot and Mouth disease in Germany will be a source of concern for livestock farmers across Europe.

The news inevitably brings back memories of the devastating impact the disease had on the agriculture sector and the countryside in 2001. This serves as a timely reminder of the importance of stringent border checks to prevent such diseases from entering the UK.

We welcome the proactive steps taken by the German authorities and the UK Government’s decision to ban livestock imports from Germany. As the situation unfolds, we will closely monitor developments and encourage livestock keepers to remain vigilant.”

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Farming

West Wales dairy farm leads the way in sustainable agriculture

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A Welsh farming family is making significant strides in reducing the environmental impact of their dairy business, achieving an impressive carbon footprint of 1.06kg CO2 equivalent (CO2e) per kilogram of fat and protein corrected milk (FPCM).

Roger and Catherine Howells, who run Blaengelli Farm in Whitland, attribute this achievement to years of investment in infrastructure and a steadfast commitment to high animal welfare standards.

Sustainable efforts and key milestones

The Howells family continues to evolve their sustainability journey, recently participating in an assessment funded by Lloyds Banking Group through the Soil Association Exchange. This comprehensive evaluation examined six critical areas: soil, biodiversity, animal welfare, water, carbon, and social impact. The resulting analysis provided the family with tailored insights to identify areas for further improvement.

“As part of our contract with our milk processor, we’ve taken part in sustainability audits for the past five years, so we’re pretty well versed in this area,” Roger explained.

“However, we saw this as an opportunity to build a full picture of the farm and thought it might support us in looking more closely at our soil health. The assessment considered soil pH, phosphate and potash levels, as well as copper and magnesium, which we hadn’t analyzed before,” he added.

Tailored action plan for improvement

The audit process provided Blaengelli Farm with a bespoke action plan, highlighting areas where environmental and operational efficiencies could be achieved. Farms undergoing this process are also signposted to funding opportunities to implement recommended improvements.

The Howells family scored particularly high in animal welfare, reflecting their focus on herd management and disease prevention.

However, their sustainability efforts have faced challenges. A recent TB outbreak forced the family to double their youngstock numbers to replace lost animals, increasing their replacement rate from 25% to 50%. Consequently, methane emissions rose, leading to an increase in their CO2e footprint to 1.27kg CO2e per kilogram of FPCM.

Tackling challenges with innovation

Despite setbacks, the Howells remain committed to progress. Measures to address their farm’s environmental impact include:

  • Introducing clover to reduce nitrogen inputs.
  • Applying farmyard manure to fields with low phosphate levels.
  • Planting deeper-rooting grasses and legumes to boost soil organic matter and carbon capture.
  • Adjusting soil pH to improve fertilizer efficiency.

“We’ve already started applying farmyard manure to low-phosphate and potash fields and plan to apply lime to fields that weren’t at the optimum pH at the time of testing,” said Roger.

A wider initiative for sustainable agriculture

The achievements at Blaengelli Farm are part of a broader effort by Lloyds Banking Group to support farmers transitioning to sustainable practices. By funding over 80% of farms participating in the Soil Association Exchange assessment, the bank is helping establish a robust environmental baseline for UK agriculture.

Lee Reeves, UK Head of Agriculture at Lloyds Bank, highlighted the importance of this partnership:
“The partnership between Lloyds Banking Group and the Soil Association Exchange is the most ambitious of its kind, focusing on building a holistic view of farming’s environmental impact.

“By providing farmers with the tools and finance they need, we’re helping the sector to adapt during a great time of change.”

This pioneering approach positions Blaengelli Farm and others like it at the forefront of the transition to sustainable agriculture in Wales and beyond.

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