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Pembrokeshire Homeshare launches to tackle loneliness and the cost-of-living crisis

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THIS Summer, the second Homeshare service in Wales is starting, bringing cheer by matching older people living alone with those seeking affordable accommodation in and around Pembrokeshire, Wales.

The news comes as the true scale of loneliness in the UK is becoming understood. Older people in Wales want to stay living at home for longer. In Wales, 54% of people aged 60-74 and 49% of people 75+ years, said they felt lonely sometimes (ONS). In Pembrokeshire 26.17% of the population are over the age of 65 (Welsh Government Stats 2020).

The service, called Homeshare, works by matching people together for mutual support; a person who has a spare room and is looking for company and a bit of practical support, shares their home with someone looking for affordable accommodation. Both people benefit from the companionship and having a friendly face at home. The householder typically receives 10 hours per week of practical support provided by the Homesharer such as shopping, cooking, cleaning, gardening or even enjoying social activities together, but no personal care is involved.

Younger people are being priced out of the villages, towns, and cities they want to live in, for work or study. Latest figures again show that the average age at which people can leave home even to rent is rising along with the proportion of income spent on housing. Many people in mid and later life are also finding themselves without affordable housing options after the impact of the pandemic.

In Pembrokeshire, the programme will be called ‘Pembrokeshire Homeshare’. Homeshare UK and Pembrokeshire Homeshare, part of Pembrokeshire Care Society are launching the second Welsh pilot programme to offer more people the opportunity to live sociably and affordably whatever their age, with the right support structures in place to make it safe and enjoyable.

Pembrokeshire Homeshare was set up by the Pembrokeshire Care Society who have been supporting the people of Pembrokeshire with homelessness and tenancy issues since 1979.

Dean Flood from the Pembrokeshire Care Society will act as the Homeshare lead in Pembrokeshire. Dean has lived and worked in Pembrokeshire most of his life. He has led three primary schools as Headteacher and has been supporting adults and their families with tenancy support over the past year. Dean says:

“Throughout my working life I’ve engaged with older people who have so much to give and who provide great service to their communities. They are independent, sociable and non-reliant on social care services. Sadly, many struggle because they’re on their own. Their lives however could improve so much, just by having that bit of support and companionship that everyone needs and deserves.

“I’ve also been fortunate to work with many young people and adults – moving on into the working world with ambition and hopes to play a positive role in society. We know of the huge challenges they encounter in finding suitable, comfortable accommodation that is affordable. Increasing rental costs provide a barrier for them to move on or indeed leave their family home.

“Homeshare is a way of bringing the two groups together to solve each other’s needs by using their respective strengths and providing mutual support. It breaks down the financial barriers but most importantly it is about investing in people, to enhance their lives and promote community cohesion”.

The Homeshare match is facilitated, supported and closely monitored by Pembrokeshire Care Society (Pembrokeshire Homeshare), who have a long history of working with individuals and the community. As a member of Homeshare UK, they will draw on established national good practice guidance from Homeshare UK to ensure safety and quality.

Pembrokeshire Homeshare along with support from Homeshare UK aim to support 20 matches in the first 2 years.

If you’re interested in Homeshare and live within Pembrokeshire, contact Dean Flood, [email protected] 07483 917951 or visit https://homeshare.pembrokeshirecaresociety.co.uk/ to find out more.

Charity

Kurtz goes Jurassic as Pantosaurus visits Senedd NSPCC Campaign

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THIS WEEK, the NSPCC’s annual campaign to safeguard children from sexual abuse reached the steps of the Senedd.

Pantosaurus, the friendly mascot of the NSPCC’s PANTS campaign, appeared to raise awareness among Members of the Senedd and the wider public about the vital importance of child safety. The campaign encourages parents and carers to talk openly with young children about risks and protective measures.

The PANTS campaign is built around five key child protection messages:

  1. Privates are private.
  2. Always remember your body belongs to you.
  3. No means no.
  4. Talk about secrets that upset you.
  5. Speak up; someone can help.

After meeting Pantosaurus, Samuel Kurtz MS, Member of the Senedd for Carmarthen West and South Pembrokeshire, expressed his support for the campaign

He said: “I wholeheartedly support this important NSPCC initiative. Since its launch in 2013, it has empowered over six million families to discuss this sensitive subject.

“This issue affects communities across Wales, so promoting the five principles of PANTS is essential for everyone in Pembrokeshire and beyond.”

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Community

Crowdfunding drive launched for documentary on forgotten 1967 football match

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A CROWDFUNDING campaign has launched to support a new documentary capturing a nearly forgotten piece of football history—a 1967 charity match in Liverpool featuring Hungarian football icon Ferenc Puskás, alongside British legends Billy Liddell and John Charles.

Daniel Metcalf, director of the film and grandson of Chester FC striker Mike Metcalf, who played in the match, describes the film as “a love letter to the beautiful game,” aiming to highlight community spirit and the unity of sport. “Through personal stories, historic footage, and expert insights, we’ll revisit this unique game and explore 1960s football’s influence over the decades,” he said.

The project has attracted substantial backing, including collaboration with Chester FC, endorsements from notable players like Neville Southall, and the involvement of a skilled production team with narration by broadcaster Kim Thomas.

Supporters can choose from various funding tiers, with contributions starting at £10 for acknowledgments and extending to £5,000 Producer credits. Rewards range from film credits to signed memorabilia and invitations to the UK premiere. The funding target of £3,300 aims to cover initial production costs, with stretch goals set to enhance production quality.

Filming will commence in Chester in May 2025, with the documentary slated for release in early 2026 for the festival circuit.

For more information or to support the project, visit Kickstarter.

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Community

Carew Castle triumphs again as Visitor Attraction of the Year at Croeso Awards

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CAREW Castle, one of Pembrokeshire’s most treasured landmarks, has once again been named Visitor Attraction of the Year at the prestigious Visit Pembrokeshire Croeso Awards, cementing its place as a top destination for visitors to the region.

The award, presented during a grand ceremony at Pembrokeshire College, recognises the Castle’s ongoing dedication to providing an exceptional visitor experience. This second consecutive win underscores Carew Castle’s commitment to excellence, from its welcoming guides to its expertly preserved grounds and engaging events, drawing visitors year-round.

Daisy Hughes, Manager of Carew Castle, expressed gratitude for the continued recognition: “Winning this award two years in a row is a testament to everyone involved in bringing Carew Castle to life – from the knowledgeable guides to the conservationists, dedicated team of volunteers, and our hardworking tearoom team. It’s truly a group effort, and we’re honoured to be recognised once more as one of Pembrokeshire’s premier attractions.”

The Castle has become a hub of excitement year-round, with special charm during the quieter winter months. Seasonal events like Glow, an enchanting Christmas light display, featuring rooms of the Castle dressed for the festivities and live musical performances, draw visitors of all ages. This festive season also includes Santa’s Grotto, a Christmas Needle Felting Workshop, and children’s Christmas Craft Workshops – ensuring there’s something for everyone to enjoy as the nights draw in.

Carew Castle is open daily from 11am to 3pm throughout the winter, with extended hours on Fridays through Sundays when Glow and Santa’s Grotto are in full swing.

For a full schedule of upcoming events and activities at Carew Castle, visit www.carewcastle.com.

Pictured: Carew Castle is celebrating its second consecutive win as Visitor Attraction of the Year at the Croeso Awards, recognised for its exceptional visitor experience and engaging year-round events.

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