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Initiative in place to curb the sale of fake goods on local social media groups

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EFFORTS to protect local consumers and small businesses from the harm caused by the growing trade in fake goods on local social media buying-and-selling groups are being boosted thanks to an important initiative.

The Real Deal Online programme is a national initiative that makes sure social media buying-and selling groups are not promoting the sale of counterfeit goods and other illicit products. It encourages closer working relationships between the groups and their local Trading Standards service.

During the run up to Christmas Trading Standards across Wales supported by the National Markets Group, Intellectual Property Office and National Trading Standards eCrime Team will be identifying buying-and-selling groups in Wales that are operating on social media. Contact will be made with administrators of the groups to make them aware of their legal responsibilities and to invite them to follow the Real Deal Online Code of Practice.

The Code of Practice requires group administrators to welcome officers of Trading Standards as members of the group and to agree to five simple steps:

1. To prohibit the sale of counterfeit and other illicit goods;

2. To act on information from IP rights owners and their representatives who highlight the sale of illegal goods;

3. To notify trading standards if they believe that illegal goods are being sold within the group and to exclude the sellers of these goods;

4. To highlight warnings and advice notices posted by trading standards;

5. To make sure that all members of the group are aware of its fake-free policy.

Selling groups that agree to follow the Real Deal Code of Practice will be allowed to display the Real Deal logo which will act as a visual assurance to shoppers and to traders that it is a fake-free shopping zone.

The new initiative is a natural extension of the Real Deal campaign which has been in place at physical markets and car boot fairs since 2009 and has seen over 500 markets across the UK sign-up to the voluntary Real Deal Charter to prevent the sale of fake goods. The campaign has been so successful that it has now been extended into the digital arena of online and social media marketplaces and is being rolled out by local authority Trading Standards Services across the UK.

It is vital that any illicit traders, who thinks they can make easy money by ripping off consumers with illegal, sub-standard, often dangerous counterfeits, are deterred at the earliest stage.

Judith Parry, Chair of Trading Standards Wales, said: “This programme demonstrates that Trading Standards are engaged in seeking out those who advertise fake goods on social media sites and will take appropriate action against them. Neither the internet nor social media offer an easy hiding place for those who attempt to trade illegally.

“Trading Standards services within Wales carry out excellent work to protect consumers and support traders.  I hope that anyone running a buying-selling group across social media, will be motivated to engage in this project, and seek advice from Trading Standards to enable them to run their buying-selling group legally and responsibly.

“Adopting the Real Deal Code of Practice and displaying the logo provides reassurance for group members that it is a safe place to buy and sell. It also enables the administrator of a group to send a strong ‘keep out’ message to those seeking to use that group to sell counterfeit products and who clearly have no scruples about ripping off consumers, selling unsafe products or damaging local businesses.”

Gavin Terry, Chair of the National Markets Group for IP Protection, said: “Online and social media marketplaces are a growing phenomenon, offering many economic and social benefits. Just like markets and car boot fairs in the physical world, local buy-sell groups on social media platforms can provide great bargains and a friendly, lively environment for individuals to trade with each other. However, as online and social media marketplaces are not uniformly regulated, they can offer easy opportunities for those who wish to stay below the radar and trade illegally, particularly in counterfeits and copyright infringing products.

“When illicit traders move into a local selling group, a whole host of problems follow. Consumers are ripped off and sold inferior, potentially dangerous goods; revenue is lost from the economy to the black market; and often the trade in fakes is linked to the funding of organised crime.”

Mike Andrews, National Co-ordinator of the National Trading Standards eCrime Team, said: “Most shoppers and the administrators of buy-sell groups would be horrified to think that they may, unwittingly, be funding organised crime. And many administrators are not aware that, ultimately, they could be held responsible for allowing illegal products to be advertised by members of their group. The Real Deal Online programme is designed to help. It offers anyone running a local selling group the opportunity to work closely with participating Trading Standards Services who will help them to introduce procedures to deter illicit traders from joining the group and causing harm.”

Anyone running a buy-sell group in their area, who wishes to sign-up to the Real Deal Online Code of Practice, should contact their local Trading Standards Service.

More information on the Real Deal campaign is at www.realdealmarkets.co.uk

Community

Craig Flannery appointed as new Chief Fire Officer

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MID AND WEST WALES FIRE SERVICE LEADERSHIP CHANGE

MID and West Wales Fire and Rescue Service has announced the appointment of Craig Flannery as its new Chief Fire Officer, with effect from Monday, December 15, 2025.

Mr Flannery has served with the Service for more than twenty years, progressing through a wide range of middle management and senior leadership roles across both operational and non-operational departments.

During his career, he has been closely involved in strengthening operational delivery, risk management and organisational development. His work has included leading innovation in learning and development, overseeing the Service’s On-Call Improvement Programme, and driving investment in key enabling functions such as workforce development and information and communication technology.

The appointment followed a rigorous, multi-stage recruitment process led by Mid and West Wales Fire and Rescue Authority. Candidates were assessed through structured interviews, strategic leadership exercises and scenario-based assessments designed to test operational judgement, organisational vision and the ability to lead a modern fire and rescue service.

External professional assessors were also engaged to provide independent scrutiny, ensuring the process met high standards of fairness, transparency and challenge.

Mr Flannery emerged as the strongest candidate, demonstrating clear strategic leadership capability, detailed organisational knowledge and a strong commitment to community safety and service improvement.

Councillor John Davies, Chair of Mid and West Wales Fire and Rescue Authority, said: “Craig brings a deep understanding of our Service and a clear vision for its future. His appointment will strengthen our ability to innovate, support our workforce and deliver high-quality protection for the communities we serve.

“As we navigate a rapidly changing landscape, Craig’s experience in driving innovation and organisational development will be invaluable in helping us adapt and transform for the future.”

Commenting on his appointment, Mr Flannery said: “It is a privilege to lead this outstanding Service. I am committed to supporting our people, strengthening partnerships and building on the strong foundations already in place.

“As the challenges facing fire and rescue services continue to evolve, we must modernise and innovate, ensuring we have the skills, technology and capability needed to meet the needs of our communities. I look forward to working with colleagues and partners across Mid and West Wales to deliver a resilient, progressive Service that keeps people safe and places our staff at the heart of everything we do.”

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Health

Resident doctors in Wales vote to accept new contract

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RESIDENT doctors across Wales have voted to accept a new contract, with 83% of those who took part in a referendum backing the agreement, according to BMA Cymru Wales.

The contract includes a four per cent additional investment in the resident doctor workforce and introduces a range of reforms aimed at improving training conditions, wellbeing and long-term workforce sustainability within NHS Wales. The BMA says the deal also supports progress towards pay restoration, which remains a central issue for doctors.

Key changes include new safeguards to limit the most fatiguing working patterns, measures intended to address medical unemployment and career progression concerns, and reforms to study budgets and study leave to improve access to training opportunities.

Negotiations between the BMA’s Welsh Resident Doctors Committee, NHS Wales Employers and the Welsh Government concluded earlier this year. Following a consultation period, a referendum of resident doctors and final-year medical students in Wales was held, resulting in a clear majority in favour of the proposals.

Welsh Resident Doctors Committee chair Dr Oba Babs Osibodu said the agreement marked a significant step forward for doctors working in Wales.

He said: “We’re proud to have negotiated this contract, which offers our colleagues and the future generation of doctors safer terms of service, fairer pay, and better prospects so that they can grow and develop their careers in Wales.

“This contract will help to retain the doctors already in training, and also attract more doctors to work in Wales, where they can offer their expertise and benefit patients.”

Dr Osibodu added that the BMA remains committed to achieving full pay restoration and acknowledged that challenges remain for some doctors.

“Whilst this contract sets the foundations for a brighter future for resident doctors in Wales, we recognise that there are still doctors who are struggling to develop their careers and secure permanent work,” he said. “We need to work with the Welsh Government and NHS employers to address training bottlenecks and underemployment.”

The Welsh Government has previously said it recognises the pressures facing resident doctors and the importance of improving recruitment and retention across NHS Wales, while also highlighting the need to balance pay agreements with wider NHS funding pressures and patient demand.

The new contract is expected to be phased in from August 2026. It will initially apply to doctors in foundation programmes, those in specialty training with unbanded rotas, and new starters, before being rolled out to all resident doctors across Wales.

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Crime

Swansea man jailed for online child sex offence dies in prison

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A SWANSEA man who was jailed earlier this year for attempting to engage in sexual communication with a child has died while in custody.

Gareth Davies, aged 59, of the Maritime Quarter, was serving an 18-month prison sentence after being convicted in May of sending sexually explicit messages to what he believed was a 14-year-old girl. The account was in fact a decoy used as part of an online safeguarding operation.

The court heard that Davies began communicating with the decoy between November and December 2024 and persistently pursued the individual, later attempting to arrange a face-to-face meeting. He was arrested after being confronted by the decoy operators.

Davies had pleaded not guilty but was convicted following a trial. At the time of sentencing, police described the messages as extremely concerning and said his imprisonment was necessary to protect children.

It has now been confirmed that Davies died at HMP Parc on Wednesday (Nov 27) while serving his sentence.

The Prisons and Probation Ombudsman has launched an independent investigation into the death, which is standard procedure in all cases where someone dies in custody. No cause of death has been released at this stage.

A coroner will determine the circumstances in due course.

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