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Wales’ favourite seaweed-spiced rum now available in Tesco nationwide

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WELSH pirate-inspired rum maker Barti Rum welcomes a brand-new partnership with Tesco as it unveils two new products, its spiced rum, and Cream Liqueur drink to stores nationwide.

The two beverages have hit shelves, exclusively, as of September 16 and are the first Barti Rum products to appear in mainstream supermarkets.

Both the spiced rum and cream liqueur are packaged in a sustainable model, being made from 50% recycled glass with the label being made from fully biodegradable cane sugar byproducts.

Brewed with the culture of the Pembrokeshire at the heart of it, the silky smooth and elegant taste is married together with the infusion of wild hand-picked laver seaweed from the Pembrokeshire coast, having umami undertones which further soften and enrich the taste at 35% alcohol.

Managing Director, Fran Barnikel said: “We understand the importance of history and tradition and we instil this into every bottle we brew.

“Our rum is the perfect marriage between Caribbean distilling and Welsh flavour.

“With this new spiced rum, we are able to bring the Pembrokeshire flavour reaches every corner of the country and we can’t thank Tesco enough for being a part of this.”

The Barti bottle label displays a traditional Welsh ship on top of waves, alluding to the historic past of the name ‘Barti.’

Barti’s Cream Liqueur is a plant-based drink that provides a creamy full-bodied taste combined with vanilla, clove, cinnamon and hint of orange. The drink is a great choice for vegans and those that enjoy lactose free diets.

The cream liqueur is also Barti’s most awarded beverage having won seven awards at the World Drinks Awards some of which being “Best in Country”, “Best New Launch” and “Best Bottle Design”.

The Barti name goes back to the 17th century when a young man named John ‘Barti Ddu’ Roberts from the small village of Casnewydd Bach, Pembrokeshire, took to the seas with the hopes of making a name for himself in the British Royal Navy.

Where John searched for fame, he in fact found infamy when he was captured by pirates and forced to become a part of the crew.

The Barti beverage listings are the latest milestones from owner and creator of Barti Rum drinks, Jonathan Williams.

Since leaving his day job 14 years ago, Jonathan has created various business using his home county of Pembrokeshire as influence and inspiration.

He created and has run the successful café Mor at Pembrokeshire at Freshwater West for the past 14 years along with the Pembrokeshire Beach Food Company for 12. Here he won gold at the British Street Awards and has catered at major events such as the Olympic Village and Glastonbury.

Tesco Wales buyer Nathan Edwards expressed his excitement about the new launch and is certain that it will go down well with shoppers.

“We are enormously proud to be the first retailers to have Barti Rum drinks on its shelves.

“The Barti Rum drinks are synonymous with enjoyment and fun in Wales, and we are happy to be a part of their journey in bringing the Pembrokeshire flavour and culture to the whole of Wales.

“I am proud that we have landed the exclusive launch, and I look forward to an ongoing partnership with this company that is so rich in history.”

Barti Spiced Rum is the latest new Welsh product to be launched by Tesco in Wales, with the supermarket’s Wales-based buying team planning further product launches this year to further expand its industry-leading range of Welsh products in stores.

Business

Call to end ‘fad’ of ‘school dogs’ in Pembrokeshire

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A CALL to end the ‘fad’ of permanent ‘school dogs’ in Pembrokeshire for their benefit and the befit of the schools, instead using visiting ‘therapy dogs’ is to be heard next week.

Pembrokeshire County Council’s Schools And Learning Overview And Scrutiny Committee meeting of November 28 will consider a public submission by Robert Thomas – who works with therapy dogs – on the subject of school dogs.

The submission reads: “My definition of a school dog is one that spends long periods in the school and is managed and owned by school employees not outside assessed and insured visiting therapy dogs who stay for an hour with a competent handler.

“The welfare of many dogs in schools in Pembrokeshire has been compromised over the last few years and we are concerned that the rise in the popularity of school-owned or teacher-owned dogs is an animal welfare issue.

“I can think of several school dogs in Pembrokeshire where it has gone wrong for the animal.”

He cites examples of ‘school dogs’ the county, where he says they have had to be removed, with the animals being unsettled, barking and even nipping on occasions, showing “a lack of understanding of animal welfare”.

His submission adds: “We have done some work with the Animal Welfare team at the Welsh Government around licensing this field, a consultation was completed in March 2023, currently awaiting the outcome.

“It has become a fad across the country and many dogs spend all day in schools supported by staff members who have another job to do. It feels like PCC does not have a policy overarching animal welfare policy in schools to protect dogs from being seen as staff members and there purely for human benefit, not the dogs.

“Dogs need to rest and sleep during the day and not in school. The visiting therapy dog model works best as the impact is greatest and the welfare of the dog is managed externally. If the dog is there all the time that can diminish the impact, and the novelty can wear off for the pupils.

“In my experience schools should concentrate on teaching and leave the therapy dog introduction to those that have the expertise in animal welfare.”

The submission will be considered by committee members at the November 28 meeting.

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Business

Specsavers relocates to landmark new store following £1.2 million investment

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HAVERFORDWEST will celebrate the opening of Wales’ largest Specsavers store on Monday 16 December 2024, following a transformative £1.2 million relocation to larger premises in the Riverside Shopping Centre.

The new state-of-the-art store, located at 21 Riverside Quay, promises cutting-edge facilities and enhanced services to meet growing community needs.

It will boast 14 test rooms, including two dedicated audiology suites, making it not only the largest Specsavers store in Wales, but one of the largest in the UK. Equipped with the latest technology, the premises will offer enhanced eye care, contact lens, and audiology services, easing the burden on local NHS services.

The store will also play a key role in education, supporting optometrists undertaking higher qualifications, such as Glaucoma and Independent Prescribing certificates, by providing hands-on opportunities to gain essential clinical experience.

‘This substantial investment reflects our commitment to delivering world-class eye and hearing care to Pembrokeshire,’ says Andy Britton, ophthalmic director at Specsavers Haverfordwest. ‘Our larger premises will allow us to meet growing demand, introduce advanced clinical services, and provide a dedicated training facility for optometrists pursuing higher qualifications.’

A recent YouGov survey, commissioned by Specsavers, revealed that 68% of Welsh adults wouldn’t think to visit an optician first for eye-related problems, and half (50%) would first contact another NHS service (GP, pharmacy, eye hospital, NHS 111 or A&E) if they woke up with eye issues, rather than their local opticians.

New Specsavers store under constructions (Image: Specsavers)

The survey also revealed that, of the 68% who would not visit an optician first if they woke up with an eye problem, more than a third (35%) didn’t know they could use an optician for these issues, while a quarter (25%) were concerned they’d have to pay for treatment.

Mr Britton explains: ‘We encourage anyone experiencing acute or chronic eye problems – such as sudden loss of vision, red or painful eyes, flashing lights, floaters, or headaches – to make their optometrist their first point of contact. Optometrists are equipped to manage a wide range of urgent eye issues, allowing patients to receive prompt care and avoid unnecessary trips to A&E or long waits for a GP appointment.

‘By offering quick access to eye health services, we can reduce the burden on the NHS in Wales and ensure people receive the help they need before their condition worsens.’

Andy Britton and Wayne Jones inspect progress of construction (Image: Specsavers)

The grand reopening event on 16 December will feature live entertainment from the Haverfordwest Male Voice Choir and notable attendees, including several local mayors and other dignitaries. The event will also celebrate Specsavers’ community-focused ethos, with a series of fundraising and awareness initiatives planned for 2025.

This new chapter follows the addition of Wayne Jones, retail director, to the Haverfordwest team earlier this year. With a remarkable career and commitment to innovation in optometry, Mr Jones brings invaluable leadership to the practice. His appointment, combined with the relocation, marks a transformative era for the store.

Deputy Leader of Pembrokeshire County Council, Cllr Paul Miller, praised the move: ‘Specsavers’ significant investment is a strong vote of confidence in the future of Haverfordwest. The new store is a key part of the town’s ongoing regeneration, drawing important footfall through the town centre.’

The new Specsavers Haverfordwest store will be open seven days a week, offering flexible appointment times to cater to the community’s needs. To book an appointment or learn more about the services available, visit www.specsavers.co.uk/stores/haverfordwest.

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Business

Ascona wins at the 2024 Allica Bank Vreat British Entrepreneur Awards

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PEMBROKESHIRE businessman Darren Briggs, founder of petrol station operator Ascona, has been named a winner of the prestigious Allica Bank Great British Entrepreneur Awards in the ‘Scale-Up Entrepreneur of the Year – Wales’ and the inaugural ‘Randal Foundation Entrepreneur of the Year – Wales’ categories.

Now in its 12th year, the Great British Entrepreneur Awards shine a spotlight on the individuals and businesses driving innovation, creating jobs, and shaping the future of the UK economy.

This year, the brand new ‘Randal Foundation Entrepreneur of the Year’ award celebrated entrepreneurs whose business embodied The Randal Foundation’s core mission – to save lives, improve life chances, and contribute positively to local communities.  

Ascona has been committed to supporting local communities since its inception, having established The Ascona Foundation in 2020. The success of the Group over the years has enabled Darren and the team to support many charities in the areas in which it operates, with the Company donating over £400,000 to local, national and community organisations since 2017.

Darren Briggs, Founder and Chief Executive Officer of Ascona Group, commented: “It is a great honour to be recognised for such prestigious awards at this year’s Great British Entrepreneur Awards.

“I am incredibly proud of Ascona and everything we have achieved over the years. This is another milestone for our business and the recognition is a testament to everyone’s hard work, commitment, and ‘Team Ascona’s’ ethos over the years.

“However, I am most proud of our charitable endeavors and the team’s commitment to giving back. It is something that is very close to my heart. We’re committed to supporting our various charity partnerships, including the Wales Air Ambulance this year, as we continue our extensive fundraising initiatives across the Group.”

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