Politics
Morgan’s big speech a tired rehash of old hits
ELUNED MORGAN’s big speech aimed to rally the faithful ahead of next year’s Senedd election and reach out to those Labour voters alienated by the Labour government in Westminster. Artful leaks beforehand claimed she would “call out Keir Starmer”, criticise Westminster’s welfare reforms, “put country before party”, and invite voters to join her on the “Welsh red way”.
LABOUR’S SUPPORT CRATERS
Instead, it was desperate stuff, revealing the depths of Labour’s desperation in Wales. Labour’s share of the Welsh vote in last July’s General Election fell, and the edges of that vote are vulnerable. Reform UK has surged in opinion polls, which suggest that Nigel Farage’s policy-free limited company is taking votes from Labour in Wales at a rate even higher than it is stealing them from the Welsh Conservatives.
On the evening Baroness Morgan delivered her rallying call, a Barn Cymru/ITV poll revealed Labour’s support in Wales had fallen to an all-time low of 18% of those surveyed.
The opportunity existed for Baroness Morgan to do the unthinkable and set out once and for all how she would strike out from Keir Starmer’s unpopular Westminster government, stand up to it in the interest of Wales, and produce real changes in its approach to benefit Welsh voters.
Then reality intervened.
OLD LINES RE-USED
Even with devolution and the much-vaunted “partnership in power” at either end of the M4, the First Minister’s influence on Labour’s direction at the UK level is virtually non-existent.
Carefully leaked excerpts from her speech and remarks the First Minister made to a meeting of Labour’s Welsh constituency MPs stand revealed as the efforts of a struggling First Minister and an exhausted government to cling to power in Cardiff Bay.
Her message offered nothing concrete that was new, and nothing new that was concrete. Instead, Baroness Morgan leaned heavily on old Labour rhetoric that has echoed through decades of Welsh political life.
She framed Reform UK as a growing threat to Wales. She urged voters not to “gamble with our future” by backing Reform or Plaid Cymru, warning that a split on the left could open the door to right-wing populism.
She did not seem to understand that the new electoral system Labour and Plaid Cymru imposed on Wales for 2026 reduced the scope for tactical voting and did away with the possibility of split votes, where you could vote for a candidate on the constituency list and a party on the regional one.
That no longer exists. A vote cast will be a vote for a party and not an individual. A vote for Plaid Cymru, Labour, Reform UK, the Welsh Conservatives, the Liberal Democrats, or the Green Party is a vote for that party alone.
“YOU’LL NEVER TAKE OUR WIND!”
Even her efforts to connect present-day grievances with long-standing injustices came across as faintly ridiculous.
“We saw them take our coal,” Eluned Morgan said in her Braveheart moment.”We saw them take our water. We will not let them take our wind”.
Worse, her next line unwittingly referenced fictional Prime Minister Jim Hacker’s efforts to save the British sausage from EU food standards: “Not this time. Not on my watch.” At least she avoided saying “here I stand, I can do no other.”
The problem with Baroness Morgan’s approach is that it doesn’t allow her to address, or even acknowledge, the sources of voters’ dissatisfaction with Labour’s record in the Welsh Government.
According to the First Minister, “The Welsh NHS is not a failing system in need of rescue. It’s a public service that works.”
Pull the other one, it’s got bells on. It’s worth remembering that the Welsh Government denies the existence of a crisis in the Welsh NHS, despite doctors, nurses, clinicians, and reviews commissioned by it highlighting its extent.
And, because Eluned Morgan cannot acknowledge that voters might have some reason to be unhappy, it is hard for her to explain how she intends to address their concerns. Instead of addressing voters’ concerns, she spoke to the faithful as though voters were incidental to democracy.
THE POLICY VACUUM
Vacuous phrases, such as “Time for change isn’t just a slogan. It’s a demand,” added nothing to her message. She might come to reflect that “time for change” after being in power for a quarter of a century is precisely the sloganeering Labour in Wales might want to avoid.
Again, the First Minister spoke to the metropolitan media and the magic circle bounded by the Cardiff Ring Road, saying, “This is our Wales. Not a Wales of division or decline—but of solidarity, fairness and progress.”
Tell that to farmers, steel workers, the tourist industry, or the defence firms that the Welsh Government prevents from seeking funding from the Development Bank of Wales. Try saying it to the growing number of children who grow up in poverty in Wales and their parents, whose experience is almost identical to their own.
Political opponents and analysts were quick to point out that Morgan’s speech repeated themes long used by her Labour predecessors, from Rhodri Morgan’s “clear red water” to Carwyn Jones’ defiant calls for fairness from Westminster.
THE SAME OLD SONG
“The problem isn’t the message—it’s that we’ve heard it all before,” one Labour insider told The Herald. “Solidarity, NHS, devolution, anti-Tory sentiment—it’s the same script we’ve used since 1999.”
Welsh Conservative MS Darren Millar called the speech “a last-ditch, desperate attempt to save the Labour Party’s bacon,” adding: “Labour has broken the Welsh NHS, broken our education system, and broken our economy.”
Despite a clear effort to contrast Labour’s values with those of Reform—portrayed as “cynical”, “dishonest”, and “dangerous”—Morgan offered few fresh policies. Instead, she cited well-known Labour achievements like free prescriptions and school meals, and highlighted past battles with Westminster over steel, coal, and infrastructure.
Even Morgan’s call for “mutual respect” with a UK Labour government sounded like a rerun of speeches by former First Ministers, all of whom have, at one time or another, promised to “stand up for Wales” against London.
There was also pointed criticism of UK Labour welfare proposals, with Morgan insisting: “We will call it out if UK Labour get it wrong for Wales.” However, it remained unclear whether this marked a meaningful policy divergence or pre-election positioning.
“I can’t get a GP appointment, my son’s school is underfunded, and our train line is a joke,” said Julie Morgan, a retail worker in Pembrokeshire (no relation). “I’ve voted Labour all my life, but I honestly don’t know what they stand for anymore.”
And the problem for Eluned Morgan is that, nebulous aspirations and slogans apart, she couldn’t explain that either.
News
Automatic voter registration pilots add over 16,000 people to electoral roll in Wales
MORE than 16,000 people were added to the electoral register during the UK’s first Automatic Voter Registration (AVR) pilots, according to results published this week by the Electoral Commission.
The pilots were carried out in Gwynedd, Newport and Powys, with a fourth, desk-based exercise taking place in Carmarthenshire. They were launched by the Welsh Government in 2024 under powers granted by the Elections and Elected Bodies (Wales) Act 2024.
Under the scheme, local authorities used existing public records – including council tax and education data – to identify and add eligible voters to the electoral register without requiring them to submit an individual application.
Electoral reform programme
The pilots form part of a wider programme of electoral reform in Wales, which has already seen the introduction of votes at 16 for Senedd and local elections, alongside efforts to improve accessibility and participation.
The Electoral Commission said the pilots demonstrated that barriers to registration could be reduced using data already held by public bodies, and that large numbers of people who would otherwise remain unregistered could be enfranchised through automated processes.
Although four local authorities were involved overall, only three pilots resulted in people being directly added to the register. Carmarthenshire participated through a data-matching exercise rather than live registration.
Wider UK implications
The findings have significance beyond Wales. The UK Government has already signalled its intention to introduce automated voter registration across England and the rest of the UK as part of future electoral legislation.
The Electoral Commission estimates that more than eight million people across the UK are currently not registered to vote. Concerns have been raised in recent years that Britain has one of the most complex voter registration systems among established democracies.
Supporters of AVR argue that using trusted public datasets could significantly reduce under-registration, particularly among young people, renters and those who move frequently.
Calls for expansion
Jess Blair, Director of ERS Cymru, said the pilots showed automatic registration was both effective and scalable.
She said: “These Automatic Voter Registration pilots have added over 16,000 previously unregistered potential voters to the electoral register in just three local areas. It proves that AVR works and should be in place across Wales for future elections.
“It makes life easier and simpler for voters and could help reduce the barriers thousands of people across the country face in playing an active part in our democracy.”
Ms Blair said the results also highlighted the potential impact of a UK-wide scheme.
“The fact that over 16,000 people were added in just three areas using only local authority data means the potential for AVR at a UK level, using more comprehensive national datasets, is huge,” she said.
Timing concerns
Despite the positive results, automatic voter registration will not be in place for the next Senedd elections in May 2026.
ERS Cymru said it was disappointed by the timescale and urged the next Welsh Government to move quickly to ensure the system is operational for local elections in 2027.
With the UK Government expected to bring forward legislation on electoral reform, campaigners say the Welsh pilots provide a clear model for reducing registration barriers and increasing democratic participation nationwide.
Business
Senedd approves £116m transitional relief for business rates
BUSINESSES facing sharp hikes in tax bills after the 2026 revaluation will see increases phased in over two years after the Senedd backed a new transitional relief scheme.
Senedd Members unanimously approved regulations to help businesses which face significant rises in non-domestic rates bills after a revaluation taking effect in April 2026.
The Welsh Government estimates the transitional relief will support 25,000 ratepayers at a cost of £77m in 2026/27 and £39m in 2027/28. The partial relief covers 67% of the increase in the first year and 34% in the second.
Mark Drakeford, Wales’ finance secretary, stressed the £116m scheme comes on top of permanent rate reliefs which are currently worth £250m a year. He said ratepayers for two-thirds of properties will pay no bill at all or receive some level of relief.
The former First Minister told the Senedd: “In providing this transitional relief scheme, we are closely replicating the scheme of relief we provided following the 2023 revaluation – supporting all areas of the tax base in a consistent and straightforward manner.”
The Conservatives’ Sam Rowlands expressed his party’s support for the transitional relief scheme which will help ratepayers facing sharp increases after the 2026 revaluation.

He said: “We are grateful that the Welsh Government has at least brought forward a scheme that will soften the immediate impact for thousands of Welsh businesses.
“We also understand that if these regulations are not approved or supported… this relief scheme will not be in existence. Many businesses across Wales would face steep increases with no protection at all and that is certainly not an outcome we would want.”
But the shadow finance secretary warned businesses up and down Wales are worried about the increase in rates that they are liable to pay.
Advocating scrapping rates for all small businesses in Wales, Mr Rowlands said: “We’ve heard first-hand from many of those in the hospitality and leisure sector, some of whom are facing increases of over 100% in the tax rates they are expected to pay.”
Responding as the Senedd signed off on the scheme on December 16, Prof Drakeford said the Welsh Government had to wait for the UK budget to know if funding was available. As a result of the time constraints, the regulations were not subject to formal consultation.
Prof Drakeford agreed with Mr Rowlands that voting against the regulations would not improve support, only eliminate the transitional relief package before the Senedd.

Earlier in Tuesday’s Senedd proceedings, former Tory group leader Paul Davies warned Welsh businesses have already been hit with some of the highest business rates in the UK.
He said: “The latest business rates revaluation has meant that some businesses are now facing rises of several hundred per cent compared with previous assessments…
“Whilst I appreciate that a transitional relief scheme will help some businesses manage these changes, the reality is that for many businesses it’s not enough and some businesses will be forced into a position where they will have to close.”
Politics
Senedd politicians’ pay set to be £12k higher than last election
SENEDD Members will secure pay rises ranging from £12,000 to £25,000 in the next term starting in May, compared with salaries paid after the previous election in 2021.
The Senedd’s independent remuneration board has confirmed the base salary for politicians will be £79,817 after the 2026 election, up from £67,694 at the start of term. Members’ pay was frozen in 2020/21 and rises have since been linked to an index of average earnings.
Politicians who hold additional offices will see even larger leaps. The First Minister was paid £147,983 five years ago but the salary will be £173,600 in 2026 – more than £25,000 higher.
Cabinet ministers will earn £124,713, an increase of £19,000 on 2021, while deputy ministers’ pay will rise by more than £16,000 to £106,008.
Pay for the speaker or Llywydd will go from £110,987 to £130,949 between the start of the sixth and seventh Senedd terms. Meanwhile, the deputy speaker’s wages will grow from £89,846 to £106,008 and Senedd commissioners will earn £96,029 – up from £81,390.
Committee chairs will also earn £96,029 following a rise in excess of £14,000. Opposition group leaders are set to receive at least £96,029 too, up from £81,390. This figure rises by £1,248 for every extra party member, up to a maximum salary of £124,713.
Even with the increases, the new base salary of £79,817 remains significantly lower than in Westminster where MPs currently earn £93,904.
But Senedd politicians’ current pay of £76,380 outstrips that of counterparts in Scotland (£74,507) and Northern Ireland (£53,000). Scotland, Northern Ireland and Westminster are yet to publish comparable details of pay for 2026/27.
With the Senedd expanding from 60 to 96 members in May, the remuneration board confirmed projected costs of the additional politicians will exceed £40m over three years.
The total cost of the 36 extra members – including salaries, support staff and office costs – is forecast at £12.7m in 2026/27, rising to £14.3m by 2028/29.
Consequently, the total annual cost for all 96 members will reach £38.3m by 2028/29 compared with the current financial year’s £20.8m bill for 60 politicians.
Nearly two-thirds of the overall increase in pay between 2021 and 2026 has come in a little over a year after the remuneration board scrapped a 3% cap on rises for politicians.
Senedd Members received a 6% increase in April 2025 and will receive a further 4.5% in May 2026. This combined rise outstrips projected inflation of about 6% for the period.
The remuneration board spent five years and £115,000 on external expertise for a staff pay and grading review. A wider review of the “determination”, which sets politicians’ pay as well as budgets for travel and accommodation, was done by the board itself.
The board argues the increases reflect the growing responsibilities of Senedd Members, who now hold significant tax and law-making powers compared with previous terms. It has also stressed that fair remuneration is vital to attract a diverse range of candidates.
On December 15, the board opened a consultation on parts of the determination. However, key decisions on salaries will not be revisited and politicians do not get a vote on their pay.
Elizabeth Haywood, who chairs the remuneration board, said a simplified draft determination for next term reflects a commitment to clarity, fairness and transparency.
“We have gathered extensive evidence and taken on board a range of views and already conducted two public consultations during this process,” said Dr Haywood.
“Our aim is to ensure that members and their staff are equipped to meet the challenges of the seventh Senedd – with more members, new constituency arrangements and evolving ways of working.
“As the Senedd changes, our priority remains to provide appropriate support whilst providing value for money.”
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