News
New Sainsbury’s and housing estate get the go ahead
720 new houses to include 180 ‘affordable homes’
New £30m Haverfordwest supermarket promises 310 jobs
Plans include petrol station, sewage plant and roundabout
Council admits ‘slightly negative’ effect on the town centre
PEMBROKESHIRE County Council’s planning committee gave the provisional go ahead for a major development of over seven hundred houses, and full planning permission for Sainsbury’s to build a £30m flag ship store and petrol station on green field on Tuesday. The site, to the north of Thomas Parry Way in Haverfordwest, has been earmarked for development for nearly ten years.
The multi million pound scheme promises bring 310 permanent and part time retail jobs to Haverfordwest as well as creating further employment over the lengthy construction phase of the project.
In the face of objections form the Haverfordwest Civic Society, two local councillors and some nearby residents, Cllr Brian Hall told a packed committee room: “What message does a refusal to this application send to a major developer. This is a massive injection of cash. Haverfordwest is supposed to be the county town, but it has now slipped.”
Joking that Pembroke Dock had now taken over as the new shopping destination of Pembrokeshire Cllr Hall said: “This development will bring a massive amount of jobs and by building these projects is how we get out of economic recession.”
“This project will lead to a massive increase in footfall to Haverfordwest. At the moment, people are encouraged to travel east to Carmarthen” he added.
“I have the great pleasure in moving this application for approval” Cllr. Hall concluded.
Committee member Cllr Peter Stock said: “I have looked at this very carefully and although we need to look after the existing residents we have to consider that there are not enough plots in Haverfordwest. We as a Council, recognise the need for building.”
He continued: “My great love is for both Pembrokeshire and Haverfordwest, and I would die for those two places. What we are trying to do is improve the centre of our town, and here’s an opportunity to work with a major developer. We are loosing out to Carmarthen at the moment.”
Cllr Stock said: “Car parking in Haverfordwest is also a concern. In summer months every car park is chock-a-block. This new development adds free three hour car parking spaces within walking distance of the town centre. Haverfordwest Chamber of Trade supports this development. They know this development will draw people into the town centre. For too many years we have let our river go. We need plans to strengthen it. We can take this as a chance to put things right. No one complains about Tesco! Sainsbury’s will not have so many houses next to it as Tesco.”
He finished: “I have got to support this, but I will be careful to safeguard the residents.”
Councillors Lyndon Frayling, IPPG, and Thomas Tudor, Labour, were given permission address the Planning Committee because their wards were in or near the development site. They said the project would not be in the interests of the residents of Oakwood Grove, Sycamore Grove and Slade lane areas. Cllr Frayling said: “The location of this development is detrimental to nearby houses, there will be a high level of traffic, noise pollution and light pollution from the supermarket. There are also concerns that a roundabout will cause long delays encouraging people to drive back onto City Road rather than use Thomas Parry Way, which was designed as a relief road. I advise refusal for those reasons.”
Cllr. Tudor spoke of “the serious detrimental effects” of the development on its neighbours and highlighted evidence from New Scientist about a study in France where researchers found that “Children living next door to a petrol station had a quadrupled risk of leukaemia. And the risk of developing acute non-lymphoblastic leukaemia was seven times greater compared with children who lived in the same area, but not next to a petrol station.”
Councillor Tom Tudor read a letter of objection he had sent to the planning department which we have reprinted in full in the letters pages of this edition.
Cllr. Sue Perkins countered these arguments by saying: “I have a Tesco in my ward but no problems with lighting or noise pollution. It will be fine.”
David Jones, agent for Conygar, the company developing the site told the committee: “I commend the council’s officers for a report on this development which is coherent and well balanced. It includes a number of robust submissions. Financial realities have meant that there has been little progress with this site in seven years. Sainsbury’s now makes this all possible. The new store will cross-subsidises the wider development. This project includes 180 affordable homes, a new sewerage treatment works, a £30m investment by Sainbury’s and a further investment of £5m-£6m in additional infrastructure for the town. This development will bring further choice, reduced prices for consumers and help prevent the leakage of business to other counties through this truly sustainable development. Sainsbury’s in the UK’s greenest grocer. They stock over 3,000 locally sourced products and are the biggest buyer of Welsh lamb.”
Richard Evans, retired, who lives at one of the houses nearest to where the supermarket will be built raised objections. “I think the greater majority of people think that supply already outweighs demand where supermarkets are concerned. I have read the Council report. It states ‘there is no retail need for a large store at Slade Lane South’.
Mr Evans also questioned if there was a need for new houses in the area: “Cawdor barracks will be closing soon putting the whole of the Cashfields Estate onto the housing market” he said.
“In the documentation we can see that all sorts of environmental considerations have been made for badgers, foxes and other wildlife, but not much consideration for the residents who will be blighted by this totally unnecessary development plan. This is another nail in the coffin for our town. The Haverfordwest Civic Society discussed this on March 6, and concluded that there is no need for this development and recommended refusal.
Cllr Pugh said at the meeting: “The deliverability of hosuing is important. The proposal will deliver housing at a time when there are currently 4068 people on the housing waiting list in Pembrokeshire. We live in a county where housing is desperately needed. In regards to the retail, I have had meetings with the Chamber of Trade and Town Council . The Chamber of Trade see this as a key development for the centre.”
“This is a huge investment showing confidence in Haverfordwest. I have no hesitation in supporting this” he added.
Cllr Keith Lewis added his view: “I find myself at the end of such eloquence its left me with little to say. Let’s make it clear to the developer that we welcome this project. Cllr Frayling make good paints on behalf of the residents but the planning department will take into consideration the points that he raised. Additional car parking on the town side would be a good idea, to help people get to the units in the town centre. That will secure Haverfordwest town centre for years.”
He concluded with a demand to his fellow Councillors: “Lets grasp this with two hands and say YES! We’ll go ahead with it!”
On a vote, the application for the homes and supermarket were passes unanimously with one member, Cllr. Price, obtaining because of a financial interest.
News
Reform faces questions after journalist blocked from Welsh manifesto launch
REFORM UK has faced criticism after a prominent Welsh political journalist said he was prevented from attending the party’s Senedd election manifesto launch.

Will Hayward, a well-known commentator on Welsh politics, revealed that he had been unable to attend the event despite making repeated requests for accreditation.
Hayward said he had attended and questioned the leaders of Plaid Cymru, Welsh Labour and the Welsh Conservatives at their respective campaign launches earlier in the same week, but was not granted access to Reform’s event.
The journalist said he had contacted the party to request details and accreditation in the usual way but did not receive confirmation allowing him to attend.
The situation has prompted political criticism from the Welsh Liberal Democrats, who accused Reform of hypocrisy over its stance on free speech and media scrutiny.
The party said the decision to block journalists from attending a major campaign event raised concerns about transparency during an election campaign.
The Welsh Liberal Democrats pointed to Reform’s previous criticism of Bangor University earlier this year, when party figures warned that institutions could face funding consequences after some students declined to participate in a political event involving the party. Reform representatives at the time said they were defending free speech.
Commenting on the manifesto launch issue, Welsh Liberal Democrat Leader Jane Dodds MS said preventing journalists from attending campaign events was inconsistent with those claims.
She said: “Reform love to present themselves as defenders of free speech, but the moment a journalist might ask difficult questions they appear to resort to censorship.
“It is not free speech if you only allow people who agree with you to ask questions or take part.
“Just weeks ago they were threatening to ‘defund’ Bangor University in the name of free speech, yet now journalists are being blocked from attending their own manifesto launch.
“This isn’t about free speech, it is about control. Reform seem to want the freedom to say whatever they like without being challenged, while trying to silence those who might hold them to account.”
The Welsh Liberal Democrats also warned that limiting access to campaign events could undermine democratic accountability during the election period.
Some reports have suggested that certain organisations were offered entry to the event for a fee, though these claims have not been independently confirmed.
Reform UK has not publicly commented on the specific claims regarding the journalist’s exclusion.
Campaign launches and manifesto events are sometimes organised with restricted attendance due to venue capacity or accreditation arrangements, though political parties typically allow media access in order to enable coverage and questioning.
The controversy comes as parties across Wales step up campaigning ahead of the Senedd election in May.
Reform UK, led in Wales by Dan Thomas and supported by party figure Nigel Farage, is hoping to make significant gains at the election as polls suggest growing support for the party.
At the time of publication Reform had not responded to requests for comment regarding the journalist’s exclusion from the manifesto launch.
News
Senedd approves new Auditor General for Wales
Welsh Senedd memebrs have approved the nomination of Catherine Mealing-Jones for Crown appointment as the new Auditor General for Wales.
The role is an essential, independent role in Welsh public life which ensures that public bodies manage their finances with efficiency and transparency to the highest standards of governance.
A public servant with over 30 years’ experience in public service including Director of Growth at the UK Space Agency and Chief Executive of the Bannau Brycheiniog National Park Authority, Catherine is also a Chartered Public Finance Accountant.
“It’s an honour to be nominated as the new Auditor General for Wales and to have the opportunity to build on the great work of Adrian Crompton during his time in the role,” Catherine Mealing-Jones told The Pembrokeshire Herald.
“Public services across Wales are facing real and growing pressures, so addressing them requires sustainable long‑term solutions and fresh approaches to ensure that all the people of Wales continue to receive the services they rely on.
“My priority will be to work closely with public sector partners to support their efforts to deliver for communities, maximise value for public money, and strengthen public trust through the highest standards of decision‑making, transparency and accountability.”
“On behalf of the Finance Committee, I’m delighted to see Catherine appointed to this important role,” commented Peredur Owen Griffiths.
“She has shown a deep commitment to public service throughout her distinguished career, and has demonstrated the key attributes required of this position.
“The panel and the Committee were impressed with her experience and integrity, and feel she is very well-equipped to continue and develop the critical work undertaken by the Wales Audit Office.”
Catherine is expected to take up the post in July, when the current Auditor General, Adrian Crompton, stands down from office.
News
Greens pledge action on rural healthcare inequalities
Party says transport and prevention key to improving health in west Wales
THE GREEN PARTY says tackling the root causes of ill-health must be a priority for the next Senedd following the publication of a new report on rural healthcare.
The report from Llais highlights the difficulties faced by many residents in rural west Wales when accessing health services. Campaigners say the findings will come as little surprise to communities who have long fought to protect local hospital services.
Members of the Green Party attended the Bronglais Mega Hug protest on February 7, supporting calls for stroke services to remain at Bronglais Hospital.
Amy Nicholass, the Ceredigion Penfro Green Party lead candidate in May’s Senedd election, said transport remains one of the biggest barriers to accessing healthcare in rural areas.
“Transport is recognised by Llais as one of the most important factors in accessing health services – or rather the lack of adequate transport, especially public transport,” she said.
“In the Green Party we have recognised this as an issue for a long time and we have policies that will address these problems.”
Nicholass also said the report highlights growing public demand for a stronger focus on preventing ill-health rather than simply treating illness once it occurs.
“Prevention is much cheaper than cure,” she said. “Prevention involves much more than what we might think of as healthcare. It means people having decent homes, healthy affordable food, and relationships, work or education that support good mental health.”
The party says that if elected to the Senedd in May, its representatives would push for healthcare services to remain closer to local communities while also tackling wider social factors affecting public health.
Speaking at the Bronglais protest, Nicholass added: “Every time consultations have happened – in 2012, 2022 and again in 2025 – residents in this rural part of Wales have felt sidelined. Judging by the crowd, we won’t be silenced and we won’t be sidelined.”
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