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Darren Briggs of Ascona wins ‘Scale-up Entrepreneur of The Year’

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DARREN BRIGGS, Ascona Group’s CEO and founder, was awarded the Wales Scale-Up Entrepreneur of the Year Award at the Great British Entrepreneur Awards 2023 this week (Nov 20).

The award recognises Darren’s leadership at Pembrokeshire-based Ascona as the Group embarked on a redevelopment programme across its portfolio of sites. In keeping with Ascona’s strategy to evolve unloved forecourts and transform them into vibrant, world-class roadside retail destinations, Darren’s team has made some significant investments in Wales over the last 12 months.

Since Ascona was founded in 2011, the team has focused its attention on the Group’s “Asconarisation” strategy which focuses on transforming forecourts into first-rate roadside assets that cater for their local community’s needs, with a view to sustainable and profitable growth. This year has seen annual run rate revenues in excess of £300m and operational EBITDA of £25m.

Recognised annually as one of the most prestigious accolades in the entrepreneurial world, The Allica Bank Great British Entrepreneur Awards received over 5,000 applications this year alone.

The judges were thoroughly impressed with Ascona Group and all the hard work Darren and the Ascona team have done over the years, noting Ascona’s “remarkable ability to transform neglected assets into thriving retail destinations”, which left a lasting impression on the panel. The judges also commended the Group’s growth trajectory and forward-looking vision for the future.

Darren Briggs, CEO and Founder of Ascona Group, told The Herald: “I am thrilled to be awarded the Scale-up Entrepreneur of the Year award for our work in transforming unloved forecourts in Wales into some of the best retail destinations in the country.

“As always, my thanks must go to everyone at Ascona. This is not an individual achievement but a reflection of the whole team’s unwavering commitment to delivering excellence in everything that we do.

“This is a proud moment for all of us at Ascona and the award reflects the success of our transformative redevelopment programme and we look forward to delivering on some exciting projects in 2024 and beyond.”

Francesca James, founder of The Allica Bank Great British Entrepreneur Awards, said: “I am thrilled to witness the extraordinary achievements of this year’s winners. Their success stories are a testament to the dynamic and innovative spirit that thrives within UK entrepreneurship. These inspiring entrepreneurs embody the creativity, determination, and passion that are at the heart of our nation’s business success. Their accomplishments not only celebrate their own journeys but also light the way for future generations of innovators and business leaders”.

Richard Davies, CEO of Allica Bank said: “It has been a real honour to sponsor this year’s GBEA awards. Hearing the inspiring stories from this year’s winners really brings to life the important contribution British entrepreneurs make to our economy. At Allica, we couldn’t be more excited to see such a talented group of individuals making their mark in the business world and we’ll be keeping a close eye on what they do next.”

Business

Holiday lets allowed to stay at Narberth dairy farm

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A CALL for a Pembrokeshire dairy farm to keep two “alternative” holiday pods sited without permission as a way of diversifying in an uncertain industry has been given the go-ahead.

In an application recommended for approval at the December meeting of Pembrokeshire County Council’s planning committee, Vaynor Farm Ltd sought retrospective permission for the siting of two self-catering holiday accommodation pods at The Cart House, Vaynor Farm, Bethesda, near Narberth as part of a farm diversification enterprise.

It was before committee members as it was recommended for delegated conditional approval by senior officers despite being against the development plan.

Previous retrospective schemes, for two self-catering pods along with an application to retain a shepherd hut accommodation pod at another farm, a part of the Vaynor Farm farm enterprise, were refused in 2023 and 2025, the latter due to “an unjustified and harmful impact on the character and appearance of the open countryside”.

Detailing the current application, an officer report for members said the pods: Vaynor Farm Pod within the garden of The Cart House, and The Paddock Pod, on the edge of a small paddock, were constructed off-site and have been transported to their current locations, with external decking, hot tubs, a barbecue area and car parking provided for each pod.

It added: “A business plan has been submitted with the application, which explains that due to uncertainties associated with dairy farming, the applicant has sought to diversify the farm enterprise to incorporate tourism accommodation.

“The application makes the case that the proposed development represents farm diversification. It is acknowledged that the development has resulted in the provision of an alternative type of holiday accommodation for which it has been demonstrated there is a demand, contributing to the diversity and quality of accommodation available within the county and supporting an existing farm business, with consequent economic and social benefits.

“Evidence has been provided that demonstrates the extent to which the pods have provided income which has been used to support the farm business.

“However, officers consider that should planning permission be granted, a [planning obligation] will be necessary to ensure that the accommodation pods continue to support the farm business and are not separated from it at some future point in time.”

Delegated conditional approval limiting the use and occupation of the self-catering accommodation pods to short term holiday use only was moved by Cllr Brian Hall and unanimously backed by committee members.

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First wind turbine components arrive as LNG project moves ahead

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THE FIRST ship carrying major components for Dragon LNG’s new onshore wind turbines docked at Pembroke Port last week, marking the start of physical deliveries for the multi-million-pound renewable energy project.

The Maltese-registered general cargo vessel Peak Bergen berthed at Pembroke Dock on Wednesday 26th November, bringing tower sections and other heavy components for the three Enercon turbines that will eventually stand on land adjacent to the existing gas terminal at Waterston.

A second vessel, the Irish-flagged Wilson Flex IV, has arrived in Pembroke Port today  (Thursday) carrying the giant rotor blades.

The deliveries follow a successful trial convoy on 25 November, when police-escorted low-loader trailers carried dummy loads along the planned route from the port through Pembroke, past Waterloo roundabout and up the A477 to the Dragon LNG site.

Dragon LNG’s Community and Social Performance Officer, Lynette Round, confirmed the latest movements in emails to the Herald.

“The Peak Bergen arrived last week with the first components,” she said. “We are expecting another delivery tomorrow (Thursday) onboard the Wilson Flex IV. This will be blades and is currently showing an ETA of approximately 03:30.”

The £14.3 million project, approved by Welsh Ministers last year, will see three turbines with a combined capacity of up to 13.5 MW erected on company-owned land next to the LNG terminal. Once operational – expected in late 2026 – they will generate enough electricity to power the entire site, significantly reducing its carbon footprint.

The Weather conditions were favourable for the arrival of the Wilson Flex IV, which was tracking south of the Smalls at midnight.

The abnormal-load convoys carrying the components from the port to Waterston are expected to begin early next year, subject to final police and highway approvals.

A community benefit fund linked to the project will provide for residents in nearby Waterston, Llanstadwell and Neyland.

Further updates will be issued by Dragon LNG as the Port of Milford Haven as the delivery programme continues.

Photo: Martin Cavaney

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Cardiff Airport announces special Air France flights for Six Nations

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Direct services to Paris-Charles de Gaulle launched to cater for Welsh supporters, French fans and couples planning a Valentine’s getaway

CARDIFF AIRPORT and Air France have unveiled a series of special direct flights between Cardiff (CWL) and Paris-Charles de Gaulle (CDG) scheduled for February 2026.

Timed to coincide with two major dates — the Wales v France Six Nations clash on Saturday 15 February and Valentine’s weekend — the flights are designed to offer supporters and holidaymakers an easy link between the two capitals.

For travelling French rugby fans, the services provide a straightforward route into Wales ahead of match day at the Principality Stadium, when Cardiff will once again be transformed by the colour, noise and passion that accompanies one of the tournament’s most eagerly awaited fixtures.

For Welsh passengers, the additional flights offer a seamless escape to Paris for Valentine’s Day, as well as opportunities for short breaks and onward travel via Air France’s wider global network.

Cardiff Airport CEO Jon Bridge said: “We’re thrilled to offer direct flights to such a vibrant and exciting city for Valentine’s weekend. Cardiff Airport is expanding its reach and giving customers fantastic travel options. We’ve listened to passenger demand and are delighted to make this opportunity possible. There is more to come from Cardiff.”

Tickets are already on sale via the Air France website and through travel agents.

Special flight schedule

Paris (CDG) → Cardiff (CWL):

  • 13 February 2026: AF4148 departs 17:00 (arrives 17:30)
  • 14 February 2026: AF4148 departs 14:00 (arrives 14:30)
  • 15 February 2026: AF4148 departs 08:00 (arrives 08:30)
  • 15 February 2026: AF4150 departs 19:40 (arrives 20:10)
  • 16 February 2026: AF4148 departs 08:00 (arrives 08:30)
  • 16 February 2026: AF4150 departs 16:30 (arrives 17:00)

Cardiff (CWL) → Paris (CDG):

  • 13 February 2026: AF4149 departs 18:20 (arrives 20:50)
  • 14 February 2026: AF4149 departs 15:20 (arrives 17:50)
  • 15 February 2026: AF4149 departs 09:20 (arrives 11:50)
  • 15 February 2026: AF4151 departs 21:00 (arrives 23:30)
  • 16 February 2026: AF4149 departs 09:20 (arrives 11:50)
  • 16 February 2026: AF4151 departs 17:50 (arrives 20:20)
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