News
Pembrokeshire defies Welsh tourism tax amid anti-English tensions
AS COUNCIL TAX premiums and tourist levies stir tensions, local businesses and residents weigh the cost of protecting Welsh identity against the economic lifeline of English tourism.
In St Davids, the recent spring sunshine bathes flint cottages and surfing shops in golden light. But beneath the postcard-perfect surface, a quiet rebellion is taking shape.
This year, Pembrokeshire County Council became the first local authority in Wales to push back against the Welsh Government’s controversial tourist taxation strategy. After reducing the second home tax premium from 300 per cent to 150 per cent in October, the council announced in April that it will not implement the proposed visitor levy during its current term, which ends in 2027.
The move has been praised by some as a lifeline for struggling businesses. Others fear it signals a retreat from urgently needed reforms to address the housing crisis and preserve Welsh-speaking communities.
Christopher Taylor, 85, has run the St Davids Bookshop since 1974 and previously served as mayor of the city. He says the area has long relied on English second-home owners and tourists. “Second homeowners who have been regular customers over decades are selling up,” he told The Telegraph. “Tourists and second homeowners support jobs here, and we really can’t risk seeming unwelcoming.”

St Davids, Britain’s smallest city, is one of the jewels of Pembrokeshire’s coastline and a magnet for both walkers and surfers. But signs of change are everywhere. Lockboxes for holiday lets now pepper the streets—dubbed “tosau” or “pimples” by some Welsh speakers.
Grant Pratt, 38, who manages the surf shop Unsunghero, is frank in his assessment: “It’s small-minded,” he says of locals who complain about incomers. “Incoming English families have reversed the fate of the struggling local primary school. Who wouldn’t prefer to live somewhere bustling rather than full of moaning elderly Welsh folk?”
Tourism remains central to the local economy. In 2023, it generated £604 million in Pembrokeshire and supported more than 9,200 full-time equivalent jobs. Yet the tone of some public discourse, particularly online, has left business owners wary of being associated with anti-English sentiment.
One shopkeeper, who asked not to be named, said she feared a return to the “dark days” of the 1980s, when arson attacks by the nationalist group Meibion Glyndŵr targeted English-owned holiday homes.

At the luxury art-themed hotel Twr y Felin, General Manager Emma Bowen said that 85 per cent of their clientele are English tourists aged between 50 and 70.

While she supports the concept of a tourist tax, she insists it must be clear how the funds will be used. “Good examples are Germany, France, and Switzerland, where tourist taxes subsidise attractions and public transport for tourists,” she said.
In nearby Tenby, the impact of policy is also being felt. Lucas and Melanie Boissevain, who own the award-winning Penally Abbey Hotel, warn that mounting costs could become unsustainable. “We’ve had Covid, unfair competition from unregulated Airbnbs, rising staffing, power and food bills – all with little government help,” said Lucas. “Now come the levies that will add £6,500 a year to our operating costs.”
According to Lucas, Wales has lost 50 per cent of its serviced accommodation providers over the past 15 years. “This has been made up with a growth in Airbnb-style unserviced beds, but who wants to have a lockbox tourist economy, without breakfasts and the human touch?”
Despite government aims to channel second home tax revenue into affordable housing, some critics argue that the funds haven’t been used effectively. Without clear reinvestment and consultation, opposition to the levies may continue to grow.
More broadly, the proposed tourism tax across Wales has drawn both fierce criticism and cautious support. Industry groups and operators argue that it risks deterring visitors, threatening jobs, and weakening local economies—especially in areas like Pembrokeshire that are heavily reliant on tourism. Some families may opt to holiday elsewhere, fearing added costs, while others may cut back on spending in local shops, cafes, and attractions. A Welsh Government consultation found that 74 per cent of people who were likely to holiday in Wales believed the tax could put them off visiting.
Opposition politicians, particularly Conservatives, have branded the levy a “toxic tourism tax” that could damage a fragile sector. But supporters—including figures in Plaid Cymru and Labour—say the proposed fee, at just £1.25 per adult per night, is modest and commonplace across Europe. They argue it would raise much-needed funds for local infrastructure, including toilets, car parks, and footpath maintenance, and help ease the pressures of overtourism.
Following public feedback, the Welsh Government confirmed children will be exempt and has promised a full review of the tax’s impact within four years. There will also be further consultation with businesses and communities.
Across the UK, similar measures are being considered. From April 2024, three quarters of councils in England and Wales will introduce 100 per cent premiums on second homes, and some are extending these to Airbnb properties. Manchester introduced a tourist tax last year. Others, like Bournemouth, paused plans after backlash from the hospitality sector.
Pembrokeshire’s stance has made it a test case. With visitor numbers still recovering post-pandemic and an economy reliant on tourism, many locals are asking whether pushing away the English is a price they can afford to pay.
As one visiting mother from Bath remarked while enjoying tea at Penally Abbey: “It’s lovely here, isn’t it? Who really needs to get on a plane?”
That sense of quiet appreciation may be Pembrokeshire’s greatest asset. But it remains to be seen whether it can coexist with the cultural pressures that have driven the Welsh Government’s policies—and the resistance now rising against them.
- This article was based on a national newspaper report in The Telegraph which can be read here.
Crime
Man charged with attempted murder after Carmarthen park incident
57-year-old due in court following alleged knife and stalking offences
A MAN has been charged with attempted murder following a serious incident in Carmarthen town centre last week.
Dyfed-Powys Police confirmed that James McKenna, aged 57, from Carmarthen, has been charged with attempted murder, possession of a bladed article in a public place, and stalking.
The charges relate to an incident in Carmarthen Park on Thursday (Jan 29), which prompted a significant emergency services response and caused concern among residents.
Police have not yet released full details of the circumstances, but officers were seen in and around the park area for several hours following the incident while enquiries were carried out.
McKenna is due to appear before Llanelli Magistrates Court on Thursday (Feb 5).
The Herald understands the case involves allegations of both violence and targeted behaviour towards an individual, with stalking listed among the charges.
Public concern
Carmarthen Park is a popular and busy public space used daily by families, dog walkers and joggers, and incidents of this severity are rare.
The news has prompted concern locally, particularly as the alleged offences include possession of a knife in a public place.
Residents have previously raised questions about safety in parks and open spaces across west Wales, especially during darker winter evenings.
Court proceedings
At this stage, the charges remain allegations and the case will now proceed through the courts.
Magistrates will decide whether the case is sent to Crown Court due to the seriousness of the attempted murder charge.
Further details are expected to emerge during Thursday’s hearing.
The Herald will be attending court and will provide updates as they become available.
Crime
Sex offender jailed after living off grid in Pembrokeshire and refusing to register
Man walked into police station after months avoiding authorities
A CONVICTED sex offender who told police he intended to live “off grid” rather than comply with legal monitoring rules has been jailed after handing himself in at a Pembrokeshire police station.

Christopher Spelman, aged 66, of no fixed address, appeared for sentence at Swansea Crown Court after admitting breaching the notification requirements of the sex offenders register.
The court heard Spelman was released from prison in Dorset on July 4 last year but immediately refused to provide police with an address, despite being legally required to do so within three days.
Instead, he indicated he planned to buy a tent and live outdoors.
Prosecutor Brian Simpson said officers subsequently launched a nationwide search when Spelman failed to make contact with police. Public appeals were issued and his case featured on the television programme Crimewatch.
Detectives believed he had been travelling around the UK using public transport and staying at campsites. He was known to have links to several areas including Merseyside, Manchester, Devon, Cornwall and Hampshire.
His whereabouts remained unknown until January 3 this year, when he walked into Haverfordwest police station and was arrested. It is unclear how long he had been in Pembrokeshire.
Spelman previously served seven years in prison after being convicted in 2014 of 12 counts of sexually assaulting a girl under the age of 14. He was placed on the sex offenders register for life.
The court heard this was not the first time he had failed to comply with the rules. After an earlier release in 2016, he again failed to register his address and avoided police for around five years before being caught.
He has 11 previous convictions for 29 offences.
Defence barrister Andrew Evans described the case as unusual and said his client had long disputed his original conviction and had expressed a wish to live “outside society”.
However, he said Spelman had gradually accepted that he remained subject to court orders and now wanted more stable accommodation and a chance to rebuild his life. The defendant asked the court to impose a custodial sentence so arrangements could be made for his future release.
Judge Geraint Walters noted there were signs Spelman wished to change but warned that any further breaches would result in longer prison terms.
With credit for his guilty plea, Spelman was sentenced to 10 months in prison. He will serve up to half in custody before being released on licence.
Crime
Former Wales rugby star admits Christmas Day drink-driving offence
Ex-Ospreys captain was almost twice over limit in Pembroke town centre
Former Wales back row Jonathan Thomas has admitted driving through Pembroke town centre on Christmas Day when he was almost twice over the drink-drive limit.
This week Haverfordwest magistrates heard that Thomas, 43, was stopped by officers as he drove his Mercedes CLA 220 along The Green, Pembroke, at around 5pm on Christmas Day.
“The officers were very concerned at the manner of his driving, as the car was being driven erratically and was swerving to the other side of the road,” said Crown Prosecutor Sian Vaughan.
“When Jonathan Thomas got out of the car, the officers could see that he was having difficulty standing and was unsteady on his feet.”
Subsequent breathalyser tests showed Thomas had 62 mcg of alcohol in his system, the legal limit being 35.
Thomas, who has no previous convictions, pleaded guilty to the drink-drive charge and was represented in court by solicitor Jess Hill.
“He has family in the area and had travelled to spend time with them on Christmas Day,” she told the magistrates. “He’s very remorseful for his actions and hugely regrets his decision that day.”
Jess Hill concluded by saying that Thomas is currently “between jobs and living off his savings”.
Thomas, who gave his address as Main Road, Bredon, was disqualified from driving for a total of 18 months.
“The length of your disqualification reflects the fact that you were more than a little bit over the limit,” commented the presiding magistrates when imposing sentence.
He was fined £120 and ordered to pay £85 costs and a £48 court surcharge.
The former Wales back row left his role as Swansea RFC head coach at the beginning of December 2025 as a result of ongoing health concerns. He was forced to retire from playing in 2015 on medical advice after being diagnosed with epilepsy and is one of the 390 former rugby union players currently taking part in a concussion lawsuit against the sport’s authorities.
“Long-standing issues linked to the head trauma have caused me some concern recently and it has been impossible for me to give the role everything it needs,” he said in a previous interview with the BBC.
His rugby career started out with Pembroke RFC juniors before moving to Swansea RFC, which he captained when he was 19. He then joined the Ospreys where, over a ten-year period, he won four league titles and an Anglo-Welsh Cup. He was the youngest player to captain the Ospreys and, at the time of leaving, was the joint highest appearance holder, together with Andrew Bishop, on 188 appearances.
His international career saw him play for Wales at Under-16, Youth, Under-19, Under-21 and Sevens levels. He made his senior international debut against Australia in 2003, featured at the 2007 Rugby World Cup and was part of two Six Nations Grand Slam-winning sides in 2005 and 2008. Between 2004 and 2011, Thomas was included in every Wales Six Nations squad. In his appearances for Wales, he scored seven tries.
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