Farming
Fear discounters could affect supply chain

Continuing growth: Aldi and Lidl make giant strides
AFTER another year of disruption in the UK grocery sector, the latest supermarket Christmas figures make for interesting reading. The big four retailers – Tesco, Asda, Sainsbury’s and Morrisons – continued to lose market share to the discounters, Aldi and Lidl.
With the big four reporting massive falls in profits in their half-year results, it’s clear the largest retailers are struggling under this pressure. As a result, a staggering £1bn was wiped off the value of fresh food sales in 2015 (The Grocer Top Products Survey, 2015) as prices were slashed to prevent customers leaving for the discounters.
Although low prices are good news for consumers, the worry for producers is that these ongoing price cuts will be passed onto the supply chain. As retailers focus on meeting consumers’ demands, we have the potential to push the credentials of British products. The NFU will continue to work with all the major retailers in 2016 to ensure that any changes to the supply chain do not impact negatively upon producers.
Data from Kantar Worldpanel suggests Sainsbury’s is recovering slightly, with its share of UK spending now 0.8% higher than at the start of 2015. Likewise, The Cooperative (+1.4%), Waitrose (+1.5%) and the Symbol & Independent sector (Nisa, Londis etc.) (+0.2%) have also seen their market share increase over the last year. Although, it’s worth bearing in mind the whopping 18.5% increase for Lidl and a 13.35% increase for Aldi. In fact, Aldi and Lidl now account for over 10% of UK grocery spending.
It’s almost certain Aldi and Lidl will continue to grow rapidly throughout 2016, but the precise effect on the other retailers is harder to predict. An unexpectedly strong Christmas performance from Tesco and Morrisons complicates things. Many retailers’ improved sales have been down to heavy discounting to entice Christmas shoppers. Therefore, only their year-end profits will show the true cost of this discounting.
Overall, it’s likely 2016 will see further shelf-edge price cuts from the big four alongside new store formats, as supermarkets try to differentiate themselves. Premium retailers like Waitrose and M&S remained profitable during 2015 – although with Aldi and Lidl increasingly targeting wealthier customers – the pressure will be on to up their game. M&S food produced their highest Christmas sales ever, but for Waitrose, Christmas sales were surprisingly down 1.4% on last year.
Business
Langdon Mill Farm Pembrokeshire expansion signed off
THE FINAL sign-off for plans for a heifer accommodation building and associated works at one of Pembrokeshire’s largest dairy farms, with a milking herd of 2,000 cows, have been given the go-ahead.
In an application backed by councillors at the December meeting of Pembrokeshire County Council’s planning committee, Hugh James of Langdon Mill Farms Ltd sought permission for a 160-metre-long heifer accommodation building, a slurry separation/dewatering building and associated yard areas at 1,215-hectare Langdon Mill Farm, near Jeffreyston, Kilgetty.
A supporting statement through agent Reading Agricultural Consultants said: “The holding currently has a milking herd of approximately 2,000 cows, which are housed indoors for the majority of the year, with dry cows and heifers grazed outdoors when weather and soil conditions permit.

“There has been significant investment in buildings and infrastructure at the farm over the last decade in respect of cattle accommodation, slurry storage, milking facilities, Anaerobic Digestion (AD) plant, feed storage. Recently a calf and weaned calf accommodation buildings were approved by Pembrokeshire County Council with construction almost complete.
“The unit is efficient, achieving yields of more than 10,000 litres/cow/year, with cows being milked three times/day in the 60-point rotary parlour. Langdon Mill Farm currently directly employs 21 full-time, and three part-time staff. Of these, four live on site in the two dwellings opposite the farm, with the remaining staff living in the locality.”
It added: “Although the unit has previously purchased heifers to aid expansion, the farm now breeds most of its own replacements to improve genetics and to minimise the ongoing threat of bovine tuberculosis (bTB).”
It said the proposed building would be used by heifers between the ages of 7-22 months, the siting “directly influenced by the adjacent calf and weaned calf buildings, with livestock being moved from one building to the next as they get older”.
Members unanimously supported the recommendation of approval, giving delegated powers to the interim head of planning to approve the application following the final approval of a habitats regulations assessment.
An officer report published yesterday, February 5, said Natural Resources Wales confirmed it had received the assessment, and, “in consideration of the mitigation measures detailed and on the understanding there is no increase in stock, they agree with the LPA’s conclusion that an adverse effect upon the integrity of the SAC [Special Areas of Conservation] sites can be ruled out”.
Formal delegated approval has now been granted by officers.
Farming
Forgotten meats tipped as future ‘superfood’ comeback
SO-CALLED “forgotten meats” such as liver, heart and kidneys could soon find their way back onto dinner plates, with scientists suggesting they may offer a cheap, sustainable and highly nutritious alternative to modern ultra-processed foods.
Offal was once a staple of everyday diets across the UK, particularly in working-class households, but has steadily fallen out of favour in recent decades despite being rich in iron, protein and essential vitamins.
Now researchers at Aberystwyth University are working with Hybu Cig Cymru (HCC) to understand why demand has dropped and whether these cuts could be repositioned as affordable “superfoods”.
Scientists say that when nutrient-dense parts of the animal go uneaten, valuable food is effectively wasted.
Dr Siân Mackintosh, from the university’s Institute of Biological, Environmental and Rural Sciences (IBERS), said these meats could play an important role in healthier and more sustainable diets.
“Where they are not being used, these nutrient-dense ‘forgotten meats’ represent a significant loss of nutrients from our food chain,” she said. “Incorporating them as part of a balanced diet could support human health while also reducing food waste and improving environmental outcomes.”
Taste tests win over public
To test public attitudes, HCC staff have been running tasting sessions at major agricultural events including the Royal Welsh Show and the Winter Fair in Llanelwedd.
Visitors sampled dishes made with Welsh lamb’s liver, including stroganoff, traditional faggots and pâté. Organisers say many people were surprised by the flavour and keen to learn how to cook them at home.
Dr Eleri Thomas, Future Policy and Project Development Executive at HCC, said interest was stronger than expected.
“We believe there is significant potential for these forgotten meats to be incorporated back into our diets,” she said. “Consumers liked the flavour and wanted recipes and cooking tips, as well as understanding the nutritional value.”
She added that making better use of undervalued cuts could improve sustainability across the meat supply chain while creating new marketing opportunities for Welsh producers.
Part of wider sustainability project
The work forms part of the SMART Nutrient Cymru project, funded through the Welsh Government’s innovation support scheme.
Project lead Dr Christina Marley said the aim is to capture nutrients currently being lost across the agri-food system.
Alongside the collaboration with HCC, the team has also partnered with Dŵr Cymru Welsh Water on land management to protect rivers, and with British Wool to explore new uses for fleece by-products.
IBERS itself is one of eight UK research institutes strategically supported by Biotechnology and Biological Sciences Research Council, providing national expertise in grassland and plant breeding science.
Researchers say that with food prices rising and pressure growing to reduce waste, traditional nose-to-tail eating could offer both economic and environmental benefits.
Image: Welsh lamb faggots (Pic: HCC)
Community
Celebrating nature recovery through Cysylltu Natur 25×25
A CELEBRATION event was held on Saturday, January 24 in Cwm Gwaun to mark the achievements of Pembrokeshire Coast National Park Authority’s Cysylltu Natur 25×25 project, bringing together volunteers, farmers and staff involved in delivering nature restoration across North Pembrokeshire.
The landscape-scale project was funded by the Welsh Government through the Nature Networks Programme, delivered by the Heritage Fund. The Programme aims to strengthen ecological connectivity and resilience by restoring habitats at scale.
Those attending the event heard about the wide range of conservation activity delivered through the project across the north of the National Park. This has included practical works to restore grazing to Rhos pasture to benefit marsh fritillary butterflies and southern damselflies, specialist work to conserve rare lichens, volunteer chough, dormouse and harvest mouse monitoring, safeguarding greater horseshoe bat hibernation sites, and targeted action to tackle invasive species threatening important sites.
Volunteers, farmers, land managers and contractors played a vital role in the success of the project, contributing local knowledge, practical skills and ongoing commitment to caring for Pembrokeshire’s unique landscapes and wildlife in the long term.
Mary Chadwick, Conservation Officer for Pembrokeshire Coast National Park Authority, said: “Cysylltu Natur 25×25 has shown what can be achieved when farmers, volunteers and conservation specialists work together with a shared aim.
“From monitoring some of our most elusive species to restoring and protecting habitats, the dedication of everyone involved has made a real difference for nature across the National Park.”
Although the Cysylltu Natur 25×25 project is now coming to an end, the important work it has supported will continue. Building on its successes, Pembrokeshire Coast National Park Authority will carry this momentum forward through the next phase of nature recovery work under NNF4 Cysylltiadau Naturiol / Naturally Connected, ensuring ongoing protection and enhancement of habitats for future generations.
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